CANADIAN SPORTFISHING INDUSTRY ASSOCIATION

What CANADIAN SPORTFISHING INDUSTRY ASSOCIATION does

The Canadian Sportfishing Industry Association (CSIA) is a non-profit industry association headquartered at 171 Rink Street, Suite 102, Peterborough, Ontario. Founded to preserve Canada's angling heritage, CSIA represents manufacturers, retailers, and media companies in the recreational fishing sector through federal government advocacy, consumer promotion, and member services. The organization operates a shared leadership structure with the closely allied Canadian National Sportfishing Foundation (CNSF), with overlapping board representation from major industry players including Shimano Canada, Pure Fishing, Canadian Tire, Normark, Lucky Strike Baitworks, Brecks, SAIL Canada, The Fishin' Hole, and Outdoor Group Media.

Name

CANADIAN SPORTFISHING INDUSTRY ASSOCIATION

Legal name

Canadian Sportfishing Industry Association

Website

https://csia.ca

Company type

Private

Operating status

Operating

Short description

The Canadian Sportfishing Industry Association (CSIA) is a Peterborough, Ontario-based non-profit that represents Canada's recreational fishing manufacturers, retailers, and media companies through federal advocacy, National Fishing Week promotion, and industry networking.

Ownership category

akta.pro rank

Product category

Industry Trade Association

NAICS

Spectator Sports (71121)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Sports Compliance, Governance & Integrity Services (Safeguarding, Anti-Doping, Match Integrity) (MPAKAKAM)

Keywords

• Recreational fishing advocacy
• Industry association services
• Angler recruitment programs
• Fishing industry lobbying
• Sportfishing membership

Headquarters

HQ city

Peterborough

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Membership dues: CSIA generates revenue through membership fees from industry stakeholders including manufacturers, retailers, and media companies within the recreational fishing sector.

Pricing tiers

Distribution channels1 record

Marketing channels7 records

Core offering

The Canadian Sportfishing Industry Association (CSIA) is a non-profit industry association that represents Canada's recreational fishing sector. It delivers membership services to manufacturers, retailers, and media companies, conducts federal government advocacy on policy issues such as Marine Protected Areas and tariff/trade rules, and runs promotion initiatives (notably National Fishing Week) and fundraising events (Keep Canada Fishing Dinner and Auction, Golf Fore Fish Tournament).

Product overview

CSIA operates as an industry association offering advocacy programs and member services rather than a traditional product portfolio. Core offerings include National Fishing Week (the primary recreational angling promotion initiative), Government Advocacy (representing industry interests federally), Networking and Partnerships (connecting manufacturers, retailers, and media), and periodic fundraising events including the Keep Canada Fishing Dinner and Golf Fore Fish Tournament. Membership communications provide industry newsletters and updates. The organization works in conjunction with the Canadian National Sportfishing Foundation on shared initiatives.

Differentiator

Problem solved

Functional benefit

Products and services

• CSIA Industry Membership
• National Fishing Week
• Government Advocacy Services
• Keep Canada Fishing Dinner and Auction
• Golf Fore Fish Tournament
• News & Issues Communications

Quantifiable outcome

• Over 100,000 jobs supported in every region of Canada
• +1 more outcomes

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core, major and minor.

• Canadian National Sportfishing Foundation (CNSF)coreStrategic or Co-development Partner · 2 February 2026CSIA and CNSF work together with shared Board of Directors. CNSF co-organizes the Keep Canada Fishing Dinner and Auction. Both organizations work to ensure Canadians have ample recreational fishing opportunities and fish populations are managed to sustainable levels.
• Outdoor Caucus Association of Canada (OCAC)coreStrategic or Co-development PartnerCSIA works closely with OCAC to advance legislation protecting hunting, fishing, sport shooting and trapping rights. OCAC is a non-partisan association serving as liaison between outdoor community and the all-party Parliamentary Outdoor Caucus in Ottawa. OCAC was formed in 2006 and includes MPs and Senators from all political parties.
• Toronto Sportsmen's ShowmajorGTM or Marketing PartnerAnnual event partnership during which CSIA holds its Annual General Meeting, presents awards like the President's Award, and hosts the Keep Canada Fishing Dinner and Auction.
• Shimano CanadamajorChannel Partner/ Reseller/ DistributorShimano Canada represented on CSIA Board of Directors (Glenn Cameron as Secretary Treasurer) and on CNSF Board. Vice President Phil Morlock serves as Government Affairs Chair and testified to House of Commons Standing Committee on Fisheries and Oceans regarding Marine Protected Areas.
• Pure FishingmajorChannel Partner/ Reseller/ DistributorRepresented on CSIA Board with President Rob Walton serving on the Board. Pure Fishing is a major manufacturer in the recreational fishing industry.
• Canadian Tire CorporationmajorChannel Partner/ Reseller/ DistributorRepresented on CNSF Board of Directors with Chris Stewart serving on the board. Major retailer in recreational fishing equipment.
• Lucky Strike BaitworksminorChannel Partner/ Reseller/ DistributorRepresented on CSIA Board with Chair Kim Rhodes serving as Chair of the Board.
• NormarkminorChannel Partner/ Reseller/ DistributorRepresented on CSIA Board with Vice President Dave Neill serving as Vice President of CSIA.
• SAIL CanadaminorChannel Partner/ Reseller/ DistributorRepresented on CNSF Board with Aaron Newnham serving on the board. Outdoor gear retailer.
• The Fishin' HoleminorChannel Partner/ Reseller/ DistributorRepresented on CSIA Board with Chris Colling serving on the board. Retailer member.
• BrecksminorChannel Partner/ Reseller/ DistributorRepresented on CSIA Board with Julien Morency serving on the board. Manufacturer member.
• Outdoor Group MediaminorChannel Partner/ Reseller/ DistributorRepresented on CNSF Board with Patrick Walsh serving on the board. Media partner member.
• Glen Eagle Golf CourseminorOthersGolf course venue for the annual Golf Fore Fish fundraising tournament.

Scale indicators8 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Canadian National Sportfishing Foundation: CSIA's sister foundation that shares a Board of Directors and co-organizes the Keep Canada Fishing Dinner and Auction — effectively a co-governed peer within the same Canadian sportfishing ecosystem.
• American Sportfishing Association: U.S. national trade association for the recreational sportfishing industry, providing government advocacy, member services, and industry promotion — directly analogous to CSIA's mandate north of the border.
• Keep America Fishing: ASA's consumer-facing angler recruitment and retention program, mirroring CSIA's National Fishing Week initiative in Canada.
• Canadian Sporting Goods Association: National trade association representing manufacturers, retailers, and distributors of sporting goods in Canada, including the fishing category — comparable membership/advocacy model to CSIA.

Regional players

• Canadian Wildlife Federation: National conservation organization active on fisheries policy and angler participation in Canada, with overlapping advocacy on fish populations and recreational access.
• Theodore Roosevelt Conservation Partnership: U.S. conservation coalition focused on hunting, fishing, and outdoor recreation policy — comparable mandate to CSIA but operating in the U.S. policy environment.

Others

• Pacific Fishery Management Council: U.S. regional fisheries management body; relevant ecosystem comparator illustrating how sportfishing policy is shaped and where CSIA's advocacy inputs plug into similar Canadian regulatory processes.
• Outdoor Caucus Association of Canada: Non-partisan association liaising between the outdoor community and the Parliamentary Outdoor Caucus; CSIA's existing partner and the political-infrastructure backbone for CSIA's federal advocacy.

Broad incumbents

• Outdoor Council of Canada: Coalition advocating for outdoor recreation participation and policy in Canada, overlapping with CSIA on access, conservation, and angler recruitment themes.
• Canadian Manufacturers & Exporters: Canada's largest industry association for manufacturers and exporters across all sectors; broader umbrella but uses the same federal advocacy and member-service playbook CSIA applies within sportfishing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CANADIAN SPORTFISHING INDUSTRY ASSOCIATION