What Dataline Labs does

Dataline Labs (legal entity: DataLine Labs Ltd) is a London-based, pre-seed-stage AI company founded in 2023 that builds tools for querying and integrating fragmented enterprise data using natural language. Its flagship product, MIRA AI, allows users to ask complex questions in plain English against entire datasets, with an advanced processing layer that connects disparate data sources into a unified knowledge graph for contextual understanding and automatically generates interactive visualizations and dashboards. The company also offers Data Connect Pro, a data integration and automation module that streamlines data engineering tasks such as linking building systems, marketing platforms, and other enterprise sources.

Dataline Labs targets multiple verticals simultaneously, with Smart Building Services as the primary segment and additional focus on Digital Marketing, Business Media and Data, ESG Reporting, and — most recently — the UK Defence Sector via the Ministry of Defence's Digital Supply Chain Hub Defence Testbed Accelerator. Named customers include Maybe* (smart buildings), Arc Vision (startup), and defence pilots with Babcock, Thales, and Rheinmetall BAE Systems Land. The company is privately held, employs 1–10 people, and operates from London with a UK focus but a self-serve free trial (searchmira.ai) accessible globally.

The business model is SaaS subscription for MIRA AI, paired with Data Connect Pro as an add-on, distributed through a hybrid go-to-market combining product-led growth (no-credit-card free trial) with enterprise field sales and strategic accelerator partnerships. Dataline Labs raised £750,000 in pre-seed funding in February 2026, led by Haatch Ventures with participation from the British Business Bank, with capital earmarked for team expansion and enterprise rollout.

Name

Dataline Labs

Legal name

DataLine Labs Ltd

Website

https://datalinelabs.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Dataline Labs is a London-based AI company that builds MIRA AI, a natural-language data querying platform, and Data Connect Pro, a data integration automation module, serving smart buildings, marketing, media, ESG, and defence sector clients.

Ownership category

akta.pro rank

Product category

Enterprise Data Analytics

NAICS

Software Publishers (5132), Computer Systems Design and Related Services (54151)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Prepackaged Software (7372)

akta.pro primary industry

Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH)

akta.pro secondary industries

Data Platform (Unified Data & Analytics) Suites (HDAEABAD), Data Engineering, Integration & ETL/ELT Services (BPAEAHAB), Data Governance Platforms (Policies, Stewardship, Workflows) (HDAEADAB)

Keywords

• Natural language data querying
• Enterprise data analytics
• Data integration automation
• Knowledge graph platform
• AI data infrastructure

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

1. MIRA AI Platform Subscription: SaaS subscription model for the MIRA AI platform, with enterprise clients accessing the platform for data querying and analysis. The free trial ('No credit card required') indicates a freemium or trial-based entry point with conversion to paid subscription.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Dataline Labs sells the MIRA AI software platform, which lets organizations query fragmented enterprise datasets using natural language (plain English) and receive results through an automated knowledge graph and generated visualizations. The platform is complemented by Data Connect Pro, a data integration and automation module that builds API links across building, marketing, and enterprise systems to eliminate manual data engineering work.

Product overview

Dataline Labs offers a unified platform built around MIRA AI, an advanced natural language querying system that transforms fragmented enterprise data into queryable datasets. The platform is complemented by Data Connect Pro, an automation solution for data integration and workflow management. Together, these products enable organizations to connect disparate data sources, query them using plain English, and generate actionable insights through automated visualizations and reporting.

Differentiator

Problem solved

Functional benefit

Products and services

• MIRA AI MIRA AI is an AI-powered data analysis platform that lets organisations query fragmented enterprise datasets using natural language (plain English), with results delivered through a unified knowledge graph and automatically generated interactive charts and dashboards. It is sold to enterprise teams across smart building services, digital marketing, business media, ESG reporting, and defence.
• Data Connect Pro Data Connect Pro is a data integration and automation product that streamlines data engineering tasks by automatically generating API links and connections across building systems, marketing platforms, and enterprise data sources. It is sold to engineering and product teams (e.g., CTOs and Lead Software Engineers) at smart-building, marketing, and technology firms to cut manual integration effort.

Quantifiable outcome

• Clients in smart building services have saved up to $210K over three years by automating integrations across building systems
• +2 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature4 records

Partnerships

Five partnerships are on record, tiered flagship and major.

• UK Ministry of DefenceflagshipStrategic or Co-development Partner · 2 December 2025Dataline Labs was selected for the Ministry of Defence's Digital Supply Chain Hub Defence Testbed Accelerator programme. The programme aims to improve industrial supply chain resilience through deep tech innovation and secure data sharing, addressing fragmented data systems that constrain equipment availability.
• Digital CatapultflagshipStrategic or Co-development Partner · 2 December 2025Digital Catapult selected Dataline Labs as one of five startups for its Defence Testbed Accelerator programme. The initiative addresses fragmented data systems and long lead times in the UK defence sector, focusing on technical data packs and federated digital inventory platforms.
• BabcockmajorStrategic or Co-development Partner · 2 December 2025Babcock is one of the defence manufacturers collaborating with Dataline Labs in the Ministry of Defence's Digital Supply Chain Hub Defence Testbed Accelerator. The partnership focuses on addressing fragmented data systems in defence supply chains.
• ThalesmajorStrategic or Co-development Partner · 2 December 2025Thales is one of the defence manufacturers collaborating with Dataline Labs in the Ministry of Defence's Digital Supply Chain Hub Defence Testbed Accelerator. Working together on solutions for technical data standardization and secure data sharing.
• Rheinmetall BAE Systems LandmajorStrategic or Co-development Partner · 2 December 2025Rheinmetall BAE Systems Land is one of the defence manufacturers collaborating with Dataline Labs in the Ministry of Defence's Digital Supply Chain Hub Defence Testbed Accelerator, focusing on digital inventory connectors and federated platforms.

Scale indicators2 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Sisense: Embedded analytics and AI-driven insights platform that lets non-technical users query complex datasets and build dashboards. Comparable business model and user experience to MIRA, focused on mid-market and embedded use cases.
• ThoughtSpot: AI-powered analytics platform with natural-language search-based querying and automated visualizations — the closest functional analog to MIRA's NLP-and-visualization pitch, serving enterprise business users rather than data engineers.
• Dataiku: Enterprise AI and data platform combining data preparation, integration, and analytics with a knowledge-graph-style approach to unifying fragmented data sources. Comparable to Dataline Labs across both the MIRA querying layer and the Data Connect Pro integration layer.
• Alteryx: Data engineering and analytics automation platform that lets business users blend and analyze data from disparate sources without coding. Comparable to Data Connect Pro's data engineering automation value proposition for non-technical users.
• Airbyte: Open-source data integration platform that consolidates disparate enterprise data sources into a unified repository. Direct functional overlap with Data Connect Pro's data integration and pipeline automation layer.

Broad incumbents

• Snowflake: Cloud data platform with expanding AI/knowledge-graph capabilities and natural-language query features. Competes with MIRA on the data-platform layer and increasingly on the conversational analytics experience Dataline Labs markets.
• Databricks: Unified data and AI platform offering lakehouse architecture, data engineering, and NLP-based querying via Databricks Assistant / Genie. Directly overlaps with MIRA's data-platform and natural-language querying proposition, but at a vastly larger scale and with much broader enterprise distribution.
• Palantir Technologies: Large, well-capitalized data integration and analytics platform with deep penetration across UK and US defence and government. Comparable to Dataline Labs in unifying fragmented enterprise data for high-stakes environments, though operates at vastly greater scale and across many verticals beyond defence.

Emerging players

• Sigma Computing: Cloud-native analytics platform with a spreadsheet-style interface for querying cloud data warehouses without SQL. Comparable to MIRA's philosophy of making fragmented enterprise data queryable by non-technical business users.
• Domino Data Lab: Enterprise AI platform focused on unified data access and model deployment, with particular traction in regulated industries including defence and government. Comparable to Dataline Labs' defence-vertical strategy and AI-on-fragmented-data thesis.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks1 record

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dataline Labs