TACK International

What TACK International does

TACK International (legal entity TACK Training International Danmark A/S) is a privately held Danish corporate training firm headquartered in Copenhagen with a second office in Aarhus. Founded in Denmark in 1960 (with global TACK TMI roots dating to 1948 in the UK), the company delivers instructor-led courses and modular education programs in three verticals: sales, leadership, and personal development. Its flagship programs are the 13-day TACK Salgsuddannelse (Sales Training), the 11-day TACK Lederuddannelse (Leadership Training), the TACK Key Account Manager program, the 12-day TACK Salgslederuddannelse, and the 11-day TACK Product Management program, supplemented by roughly twenty individual courses ranging from 2-4 days each. Teaching is grounded in the proprietary You-We-I communication model developed by co-founder Alfred Tack in the 1940s, which the firm applies consistently across all programs.

The business generates revenue through three streams: open enrollment individual courses priced between Kr. 15,500 and Kr. 23,750 per course, multi-module bundled programs priced at Kr. 60,096 to Kr. 61,712 with 15-20% discount incentives, and customized corporate training delivered at client premises. Customers include individual professionals, sales representatives, account managers, mid-level managers, and product managers, primarily in Denmark. Go-to-market combines a self-serve website booking flow, free phone-based advisory, a podcast and content marketing funnel (TACK TALKS), and direct enterprise sales for bespoke corporate engagements. Distribution outside Denmark flows through the broader TACK TMI global partnership network, present in approximately 60 countries, allowing multinational clients to procure consistent training worldwide through local partner affiliates.

The firm is 51-100 employees, owner-operated by CEO Jens Dalgaard since his 2002 acquisition at age 30, with no external institutional investors, no funding rounds, and no disclosed revenue. Recognition includes multi-year placement on Training Industry's Top 20 Sales Training list (2022-2026) and Leadership Training Watch List, and the December 2025 launch of the AI Sales Accelerator Bootcamp, signaling entry into AI-augmented sales training.

Name

TACK International

Legal name

TACK Training International Danmark A/S

Website

https://tack.dk

Company type

Private

Founded year

1960

Operating status

Operating

Headcount range

51–100 employees

Short description

TACK International is a privately held Danish corporate training firm headquartered in Copenhagen that delivers instructor-led courses and modular education programs in sales, leadership, and personal development to individual professionals and corporate clients, distributed through the TACK TMI global partnership network of approximately 60 countries.

Ownership category

akta.pro rank

Product category

Corporate Training and Professional Development Services

NAICS

Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Consultative Selling & Discovery (EDABABAC)

akta.pro secondary industry

Corporate Learning & Training Content Development (EDAGAKAC)

Keywords

• Corporate training services
• Sales training programs
• Leadership development
• Professional development courses
• Executive education

Headquarters

HQ city

Copenhagen

HQ country

Denmark

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Open Enrollment Training Courses: Individual courses offered publicly multiple times per year in sales, leadership, personal development and communication. Courses range from 1-3 days and are delivered in Copenhagen and Aarhus locations. Revenue is generated through per-course enrollment fees.
2. Training Program Bundles: Multi-module educational programs combining 4 or more courses (e.g., Salgsuddannelse at 13 days, Lederuddannelse at 11 days). Programs offer 15% discount compared to individual course booking and 20% discount on total for 4+ course educational trajectories.
3. Customized Corporate Training: Tailored training and development programs designed specifically for individual company needs. These bespoke programs address specific organizational challenges and are delivered to groups of employees within client companies.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

TACK International delivers professional development training programs in sales, leadership, communication, negotiation, and personal effectiveness for corporate clients and individual professionals. The company sells both open-enrollment individual courses and customized multi-module corporate education programs (uddannelser), delivered through classroom-based instruction and proprietary methodologies. It operates as part of the global TACK TMI network and serves primarily Danish enterprises with international delivery capability through partner offices.

Product overview

TACK International is a professional training and development company offering a comprehensive portfolio of courses and education programs in sales, leadership, and personal development. The offering consists of individual open courses, multi-day modular education programs, and customized corporate training solutions. Core education programs include the TACK Salgsuddannelse (13 days, 4 modules), TACK Lederuddannelse (11 days, 4 modules), TACK Key Account Manager-uddannelse, TACK Salgslederuddannelse (12 days), and TACK Product Management-uddannelse (11 days). Individual courses span sales (Professionelt salg, Salgets psykologi, Forhandlingsteknik, Præsentationsteknik, Key Account Management), leadership (Motivational Leadership, People Management, Generationsledelse, Coaching i praksis), and personal development (NLP Effektiv kommunikation, Personlig effektivitet, Koordinatoruddannelsen). The company also offers an AI Sales Accelerator Bootcamp for AI-enhanced sales training. Training is delivered in Copenhagen and Aarhus, Denmark, and through digital content including the TACK TALKS podcast.

Differentiator

Problem solved

Functional benefit

Products and services

• Sales Uddannelse (Sales Education Program)
• Leadership Uddannelse (Leadership Education Program)
• Key Account Manager Uddannelse (Key Account Manager Education Program)
• Sales Leader Uddannelse (Sales Leader Education Program)
• Product Management Uddannelse (Product Management Education Program)
• AI Sales Accelerator Bootcamp
• Virksomhedskurser (Customized Corporate Training)
• TACK Kommunikationsuddannelse (Communication Education Program)
• Koordinatoruddannelsen (Coordinator Education Program)

Quantifiable outcome

• TACK TMI named to Training Industry's Top 20 Sales Training and Enablement Companies list for multiple years (2022, 2023, 2024)
• +2 more outcomes

Named customers20 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature1 record

Partnerships

One partnership is on record.

• TACK TMI Global NetworkcoreStrategic or Co-development Partner · 1 January 1948TACK International is part of the TACK TMI global network established in UK in 1948. The network operates in approximately 60 countries with partners offering consistent professional training programs worldwide. This enables multinational companies to receive standardized training across global operations.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wilson Learning: Wilson Learning develops sales and leadership development programs for organizations worldwide. Its emphasis on workforce capability, customized learning and outcome measurement overlaps materially with TACK's corporate training model.
• Sandler Training: Sandler Training provides sales training, coaching and consulting for individuals and enterprise sales teams. It is a direct sales-training peer, although TACK has a broader leadership and personal-development offering.
• Dale Carnegie Training: Dale Carnegie provides instructor-led corporate and individual training in sales, leadership, communication and professional development. Its global footprint and broad course portfolio closely match TACK's training-led model.
• Richardson Sales Performance: Richardson Sales Performance offers sales training, consulting and coaching to corporate clients and individual sellers. It competes in the same consultative-selling, negotiation and key-account development categories as TACK.
• Ken Blanchard Companies: Ken Blanchard Companies provides leadership, management and organizational development training and consulting. It is directly comparable to TACK's leadership, coaching, people-management and customized corporate programs.
• Crucial Learning: Crucial Learning offers corporate training in communication, leadership, change and high-performance behaviors. It serves similar professional-development needs through courses, consulting and scalable organizational programs.
• FranklinCovey: FranklinCovey sells leadership, management, communication and execution training to organizations and individuals. It overlaps directly with TACK's modular programs, customized corporate delivery and content-based positioning.
• RAIN Group: RAIN Group focuses on sales training, consulting and performance improvement for sales professionals and organizations. Its target buyers, instructor-led model and sales-skills curriculum closely overlap with TACK's core sales education business.
• BTS: BTS provides customized sales and leadership development programs, often using simulations and business-scenario exercises. It is comparable to TACK's bespoke corporate training, though its delivery model is more simulation- and consulting-led.

Broad incumbents

• Korn Ferry: Korn Ferry offers organizational consulting, talent development, leadership programs and sales transformation solutions. It overlaps with TACK's leadership and sales development work but operates at a much broader consulting and assessment scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/tack-international-denmark
• Xx.com/tack_dk
• Facebookfacebook.com/tack.international.denmark

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TACK International