URBAN FOREST
Urban Forest Europe SRL is a Belgian professional services firm founded in 2016 that designs and implements Miyawaki microforests and biodiversity gardens for schools, companies, individuals, property developers, public authorities, and citizen groups across Belgium and France.
- Company typePrivate
- Founded2016
- HeadquartersErezée, Belgium
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What URBAN FOREST does
URBAN FOREST (legal entity Urban Forest Europe SRL) is a Belgian-headquartered professional services firm founded in 2016 that designs and implements Miyawaki microforests and biodiversity gardens. It operates as European pioneer of the Miyawaki method, a Japanese forest-restoration technique that plants dense mixtures of native tree and shrub species selected on the basis of potential natural vegetation (PNV) and field observations, producing fast-growing, self-sustaining ecosystems of 100-3,000 m² that grow approximately one metre per year and become effectively zero-maintenance after three years. Since founding the company has delivered more than 150 projects across Belgium and France for a diversified client base spanning schools, companies, private individuals, property developers, public authorities, and citizen groups, and has cultivated institutional partnerships with the UN Decade on Ecosystem Restoration (2021), the Fondation pour les Générations Futures (2023), and the G20 Global Land Initiative (Yokohama Declaration, 2024).
The business model is project-based professional services: revenue is generated through custom-priced contracts covering consultation, design, soil preparation, planting, and an initial 2-3 year maintenance period, with pricing quoted per project rather than through standardized tiers. The go-to-market combines direct sales-led engagement with a community-led motion anchored by programs such as 'Kids in the Woods' and the '10,000 trees 10,000 children' initiative in Metz and Marly, supported by earned media coverage in outlets including Der Spiegel, National Geographic, The Guardian, The New York Times, BBC News, and France 2.
The team is described as including a biologist and a landscape gardener alongside other specialists, consistent with a small consultancy structure under founder-contact Nicolas de Brabandère. The company has no disclosed funding rounds, no parent company, no patents, and no disclosed revenue, operating as an independent private SRL with a focused service catalog of three lines: Miyawaki Forests (core), Biodiversity Gardens, and the Kids in the Woods educational sponsorship program.
URBAN FOREST firmographics
Firmographics- Name
- URBAN FOREST
- Legal name
- Urban Forest Europe SRL
- Website
- https://urbanforest.be
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Urban Forest Europe SRL is a Belgian professional services firm founded in 2016 that designs and implements Miyawaki microforests and biodiversity gardens for schools, companies, individuals, property developers, public authorities, and citizen groups across Belgium and France.
- Ownership category
- akta.pro rank
URBAN FOREST industry classification
Industry- Product category
- Ecological Landscaping Services
- NAICS
- Landscaping Services (56173), Landscape Architectural Services (54132)
- SIC
- Forestry (800)
- akta.pro primary industry
- Urban & Community Reforestation / Street Tree Planting (AFAMACAL)
- akta.pro secondary industries
- Tree Planting & Establishment Services (Manual/Mechanized) (AFAMACAE), Post-Planting Maintenance (Weeding, Mulching, Fertilization, Irrigation) (AFAMACAG), Native, Pollinator & Drought-Tolerant Garden Installations (HSAIAFAL)
Keywords
Where URBAN FOREST is headquartered
LocationHeadquarters
- HQ city
- Erezée
- HQ country
- Belgium
- HQ region
- Europe
Offices1 record
Markets served
URBAN FOREST business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Microforest Creation Services: Full-service offering including consultation, design, soil preparation, planting, and initial maintenance support for Miyawaki microforest creation. Projects range from small private gardens to large commercial and public installations.
- Biodiversity Garden Services: Design and installation of biodiversity gardens, complementary to microforest projects.
- Expert Consultation: Expert support and consultation for sustainable, successful forest projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
URBAN FOREST product offering
Product offeringCore offering
Urban Forests designs, plants, and maintains Miyawaki microforests (dense plantations of native species, typically 100–3,000 m²) and complementary biodiversity gardens for schools, companies, property developers, public authorities, citizens' groups, and individual landowners in Belgium and France. The company provides end-to-end project delivery including scientific species selection, soil preparation, planting, and initial maintenance, after which the forests become self-sustaining.
Product overview
URBAN FOREST is a service company offering Miyawaki microforest creation and biodiversity garden services. The core offering consists of Miyawaki Forests (dense plantation of native species in urban areas to recreate natural forest ecosystems) and Biodiversity Gardens (eco-gardens). A supplementary program called Kids in the Woods enables schools to sponsor microforest plantings as educational initiatives. All services apply the Miyawaki method developed by Japanese botanist Akira Miyawaki.
Differentiator
Problem solved
Functional benefit
Brands
- Kids in the Woods: Program for sponsoring the planting of microforests in schools
Products and services
- Miyawaki Microforests Design and installation of dense Miyawaki microforests (100–3,000 m²) using native tree and shrub species selected through PNV-based scientific criteria, delivered to schools, companies, property developers, public authorities, citizens' groups, and individual landowners in Belgium and France.
- Biodiversity Gardens
Quantifiable outcome
- 150+ microforests planted since 2016
- +3 more outcomes
Companies that use URBAN FOREST
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles6 records
URBAN FOREST technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
URBAN FOREST partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship, core and minor.
- G20 Global Land InitiativeflagshipUrban Forests contributed to the Yokohama Declaration on Miyawaki Forests (October 2024), an international declaration supporting the adoption of Miyawaki forest methodology globally.
- Fondation pour les Générations FuturescorePartnership with the Belgian Foundation for Future Generations, supporting sustainable environmental initiatives in Belgium.
- UN Decade on Ecosystem RestorationcoreUrban Forests is an official supporter of the UN Decade for Ecosystem Restoration 2021-2030, aligning their microforest work with global environmental restoration goals.
- Earthwatch UKminorReference to Earthwatch UK Tiny Forest monitoring reports (2022-2024) as part of scientific literature supporting the methodology.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
URBAN FOREST competitors and assessment
Company assessmentBroad incumbents
- WeForest: International reforestation NGO funding large-scale forest restoration projects; serves some of the same corporate sustainability/ESG buyers as Urban Forest, though typically at much larger project scale and different geographies.
- Reforest'Action: Larger French reforestation platform supporting corporate-funded tree planting at scale; overlaps with Urban Forest on corporate sustainability buyers and tree-planting delivery but operates a broader portfolio than pure Miyawaki microforests.
- One Tree Planted: Global non-profit coordinating corporate-funded tree planting across many regions; comparable buyer base (corporate ESG programs) but a much broader, less locally specialized offering than Urban Forest's Miyawaki microforests.
Direct peers
- SUGi Project: Global builder of Miyawaki urban forests with a model that overlaps Urban Forest's core service offering; both create dense, native-species microforests for cities, schools, and corporates using the same Japanese methodology.
- Institut des Forêts Miyawaki: French non-profit dedicated to promoting and implementing Miyawaki forests in France; competes for similar public authority, school, and corporate contracts in France alongside Urban Forest.
- Earthwatch Europe (Tiny Forest): Operates the Tiny Forest program applying the Miyawaki method in Europe with scientific monitoring; directly comparable service, target audience (schools, communities, municipalities), and methodology to Urban Forest.
Others
- Ecosia: Search engine that funds tree planting worldwide from its ad revenue; adjacent ecosystem participant rather than direct competitor, but drives public awareness and demand for reforestation projects that Urban Forest benefits from.
Regional players
- Trees For All: Dutch foundation planting trees in the Netherlands and abroad with corporate sponsorship; comparable corporate-sustainability-driven model to Urban Forest but focused on Dutch and tropical reforestation rather than urban microforests.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
URBAN FOREST social profiles
Digital presenceURBAN FOREST financial estimates
Financial estimateRevenue estimate
Valuation estimate
URBAN FOREST leadership team
Management profileNumber of profiles
Profiles1 record
URBAN FOREST funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
URBAN FOREST M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about URBAN FOREST
What does URBAN FOREST do?
Urban Forests designs, plants, and maintains Miyawaki microforests (dense plantations of native species, typically 100–3,000 m²) and complementary biodiversity gardens for schools, companies, property developers, public authorities, citizens' groups, and individual landowners in Belgium and France. The company provides end-to-end project delivery including scientific species selection, soil preparation, planting, and initial maintenance, after which the forests become self-sustaining.
Is URBAN FOREST a public or private company?
URBAN FOREST is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was URBAN FOREST founded?
URBAN FOREST was founded in 2016. It employs 1 to 10 people.
Where is URBAN FOREST based?
URBAN FOREST is headquartered in Erezée, Belgium, in the Europe region.
How does URBAN FOREST make money?
Three revenue lines are on record. Microforest Creation Services are the primary driver. The others are biodiversity Garden Services and expert Consultation.
Who are URBAN FOREST's main competitors?
Broad incumbents on record are WeForest, Reforest'Action and One Tree Planted. Direct peers are SUGi Project, Institut des Forêts Miyawaki and Earthwatch Europe (Tiny Forest). Ecosia is listed as an others. Trees For All is listed as a regional player.
Does URBAN FOREST have an API?
No public API is recorded for URBAN FOREST.
What industry is URBAN FOREST in?
URBAN FOREST's product category is Ecological Landscaping Services. Its primary akta.pro industry code is AFAMACAL, Urban & Community Reforestation / Street Tree Planting, with a secondary code of AFAMACAE, Tree Planting & Establishment Services (Manual/Mechanized). Its NAICS code is 56173 and its SIC code is 800.