THE REAL ESTATE COACH LTD.

What THE REAL ESTATE COACH LTD. does

THE REAL ESTATE COACH LTD. is a New Zealand-based private training and coaching provider serving licensed real estate practitioners. The company is operated as a solo-practitioner business with Yvonne Box as founder, primary coach, and Fellow of REINZ (awarded 2022). It holds Authorised Training Provider status with the Real Estate Authority (REA) of New Zealand, enabling it to issue verifiable CPD credits directly into the regulator's reporting system, and maintains a partnership with the Real Estate Institute of New Zealand (REINZ) to facilitate formal qualifications pathways.

The firm's revenue is generated across four product streams: REA-verifiable CPD modules, non-verifiable CPD modules, REINZ-facilitated qualification programmes, and applied Positive Psychology coaching delivered through the proprietary "Understanding Humans" curriculum. Delivery occurs through scheduled live workshops, in-person sessions, and Zoom-based online classes, with no disclosed digital self-serve platform, no SaaS component, and no technology stack beyond standard video conferencing tooling. Comprehensive workbooks accompany the training content as the primary tangible deliverable.

The business model is per-seat workshop and programme fee-based, with no public pricing disclosure and no evidence of enterprise contracts, subscription tiers, or recurring licence arrangements. The customer base consists of individual licensees and small agencies within New Zealand, and the addressable market is structurally bounded by the size of the NZ licensee population. Operational delivery is concentrated on a single individual, creating a key-person dependency that is not mitigated by visible hiring, contractor expansion, or technology substitution in the current data set.

Name

THE REAL ESTATE COACH LTD.

Legal name

The Real Estate Coach Ltd.

Website

https://therealestatecoach.co.nz

Company type

Private

Operating status

Operating

Short description

THE REAL ESTATE COACH LTD. is a New Zealand-based, REA-authorised training provider delivering compliance CPD, REINZ qualifications, and Positive Psychology coaching to licensed real estate practitioners, operated by founder Yvonne Box.

Ownership category

akta.pro rank

Product category

Real Estate Professional Training Services

NAICS

Professional and Management Development Training (611430), Professional and Management Development Training (61143), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Real Estate & Property Services (EDABALAW)

akta.pro secondary industries

Real Estate, Appraisal & Mortgage (Agent/Broker CE, Appraiser CE) (EDAAALAI), Career, Purpose & Executive Wellbeing Coaching (EDABANAI)

Keywords

• Real estate training
• CPD compliance training
• Real estate coaching
• Professional development
• Real estate qualifications

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. REA Verifiable CPD Training: 10-hour compulsory verifiable training programme for real estate licensees covering topics mandated by the Real Estate Authority including health and safety, digital technology, social media, unit titles, marketing, complaints handling, and Code of Conduct. Participants receive certificates and completion is reported directly to REA.
2. Non-Verifiable CPD Training: 10-hour non-verifiable training including courses on Appraisal Methods for Residential Properties (3 hours), Disclosure Cases (1.5 hours), Negotiation Skills (2 hours), and Privacy Act 2020 compliance (1 hour).
3. REINZ Qualifications Training Facilitation: Yvonne acts as a facilitator for REINZ Branch Manager and Agent courses (Levels 5 and 6), supporting the Real Estate Institute of New Zealand's qualifications training.
4. Positive Psychology and Leadership Coaching: Coaching services offered through Real Life Coach Ltd, covering positive psychology and leadership development.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

The Real Estate Coach Ltd. is a New Zealand-based training and coaching services provider for real estate licensees. It delivers the 10-hour REA (Real Estate Authority) compulsory verifiable CPD programme and 10 hours of non-verifiable CPD training covering appraisal methods, disclosure cases, negotiation skills, and the Privacy Act 2020. The company also facilitates REINZ qualifications training at Salesperson (Level 4), Branch Manager (Level 5), and Agent (Level 6) levels, alongside a Positive Psychology-based 'Understanding Humans' coaching programme.

Product overview

The Real Estate Coach Ltd. is a training and coaching services provider rather than a software product company. Its portfolio consists of four distinct service offerings: (1) REA Verifiable CPD Training Programme - a 10-hour compulsory training requirement for real estate licensees covering regulatory compliance topics, delivered via Zoom or face-to-face; (2) REA Non-Verifiable Training - supplementary programmes including CMA preparation, disclosure case studies, negotiation skills, and Privacy Act training; (3) REINZ Qualifications Training - formal industry qualifications at Levels 4-6 for salespersons, branch managers, and agents; and (4) Understanding Humans Programme - a Positive Psychology coaching workshop on interpersonal communication. These offerings are delivered directly by Yvonne Box as instructor-led training services.

Differentiator

Problem solved

Functional benefit

Products and services

• REA Verifiable CPD Training Programme

Quantifiable outcome

• 10 hours verifiable CPD completed per year per licensee
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• The Real Estate Institute of New Zealand (REINZ)coreStrategic or Co-development PartnerYvonne Box presents both academic and compliance training for REINZ. She also serves as a facilitator for REINZ Branch Manager (Level 5) and Agent (Level 6) qualification courses. This partnership enables her to support REINZ's qualifications training programmes at all levels for salespersons, branch managers, and agents.
• Real Estate Authority (REA)coreOthersAs an authorised CPD training provider, The Real Estate Coach Ltd. provides verifiable training that meets REA requirements. Yvonne reports CPD completions directly to the Real Estate Authority on behalf of licensees no later than the end of the month in which training was completed. The REA is the regulator that administers licences and training obligations for the real estate industry in New Zealand.
• Real Life Coach Ltd.minorStrategic or Co-development PartnerYvonne Box also runs Real Life Coach Ltd., offering positive psychology and leadership coaching as a separate service from her real estate training business. This may represent cross-referral opportunities between the two coaching practices.

Scale indicators1 record

Recent moves5 records

Expansion highlights2 records

Direct peers

• 360training: Online continuing education provider with a real estate CE track serving licensed professionals. Comparable in the regulated continuing-education-for-licensees model, but operating at much larger scale and via self-paced digital delivery.
• McKissock Learning: US online education provider for licensed professionals including real estate appraisers and agents. Comparable in serving regulated continuing education needs of real estate professionals via structured, accredited courses.
• The CE Shop: US-based online provider of real estate licensing and continuing education courses. Comparable business model of delivering state-mandated CE to licensees, but delivered asynchronously online at scale rather than live.
• Real Estate Express: Online provider of pre-licensing, licensing, and continuing education for real estate professionals. Comparable in the regulated real estate education market with a self-paced digital delivery model.
• Real Estate Academy (Australia): Australian real estate training and CPD provider offering licensing and ongoing professional development to real estate agents. Comparable because it targets the same licensee CPD requirement in a similarly regulated market just across the Tasman.
• OnCourse Learning (real estate): US-based real estate education provider offering licensing and CE courses to real estate professionals. Comparable as a regulated-market education provider serving licensees with structured, approved curricula.
• Tom Lanigan Real Estate Coaching & Training: NZ/Australia-based real estate coaching and training practice serving individual licensees and agencies. Comparable as a founder-led coaching and training business targeting the same NZ/AU real estate professional development market.

Broad incumbents

• Colibri Real Estate: Large US provider of real estate licensing, exam prep, and continuing education. Comparable in delivering regulated real estate professional education, but at significant scale and through owned digital platforms.
• Kaplan Professional: Australia/NZ-focused professional education provider offering real estate licensing and continuing education programs. Comparable because it serves the same regulated professional development market via structured courses and accreditation.

Others

• Real Estate Institute of New Zealand (REINZ): REINZ is the partner and industry body that delivers its own qualifications training at Levels 4-6 for salespersons, branch managers, and agents. It is the closest comparable training provider in NZ and a strategic partner that could also be a competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about THE REAL ESTATE COACH LTD.