What Fidélice does

Fidélice is a privately held artisan gourmet pastry company operating three retail boutiques in the Gatineau, Quebec metropolitan area (Gatineau sector, Hull sector, and Aylmer sector). The company produces traditional French-style pastries including viennoiseries (croissants, chocolatines, scones, éclairs, choux), cakes, tarts, breads, tartelettes, and ready-to-bake frozen products, alongside a structured dietary-accommodation architecture covering a "Gamme style de vie" (vegan, sugar-conscious/health, alcohol-free, gelatin-free) and "Gamme sensible" (flour-free, lactose-free, egg-free, nut-free), supported by clear on-pack allergen labeling and website dietary filters. Core technology is artisan pastry production using French techniques combined with ingredient substitutions — for example, agar-agar for gelatin and date purée for refined sugar in the health range — which constitutes the principal technical differentiator.

The business model is direct-to-consumer retail: customers purchase either in-store at any of the three boutiques or through the fidelice.ca e-commerce site which supports cart-based ordering routed for pickup at the customer's preferred boutique. Revenue derives from unit-priced sale of individual pastries (CAD $2.95–$7.50), individual cake portions (CAD $5.95–$6.25), full celebration cakes by portion count (up to CAD $275), and ancillary beverage SKUs (alcohol-free apple ciders CAD $7.50; specialty chocolate CAD $55.95/kg). Customer segments are primarily general consumers seeking quality artisan products, health-conscious buyers, and individuals with dietary restrictions for whom clearly labeled, allergen-safe options are scarce. The company is family-style independently owned (co-propriétaire Anne Chabot), with no parent company, no external institutional investors, and 1–10 employees. No patents, public certifications, awards, or strategic partnerships are disclosed.

Name

Fidélice

Legal name

Fidélice

Website

https://fidelice.ca

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Fidélice is a privately held artisan gourmet pastry company operating three retail boutiques across Gatineau, Quebec, producing French-style cakes, viennoiseries, tarts, and breads with structured vegan, sugar-conscious, alcohol-free, gelatin-free, and allergen-free product lines for general, health-conscious, and dietary-restricted consumers via in-store and e-commerce pickup.

Ownership category

akta.pro rank

Product category

Artisan Bakery & Patisserie

NAICS

Retail Bakeries (311811), Baked Goods Retailers (445291), Bakeries and Tortilla Manufacturing (3118)

SIC

Bakery Products (2050), Food And Kindred Products (2000)

akta.pro primary industry

Patisseries & Viennoiserie (French-Style) (THAFAFAB)

akta.pro secondary industries

Specialty Dietary Bakeries (Gluten-Free, Vegan, Allergen-Friendly) (THAFAFAI), Artisan & Specialty Bakeries (Sourdough, Heritage Grains) (THAFAFAD), Patisseries & Dessert Boutiques (CRAHAGAB)

Keywords

• Artisan bakery products
• Gourmet French pastries
• Custom celebration cakes
• Viennoiseries and breads
• Allergen-free desserts

Headquarters

HQ city

Gatineau

HQ country

Canada

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Retail bakery sales: Direct sales of artisan pastries, cakes, viennoiseries, and other baked goods through three physical boutique locations in Gatineau, Quebec, and through the company's e-commerce website for in-store pickup

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Fidélice manufactures and sells artisan French-style pastries, viennoiseries, celebration cakes, breads, and tarts through three retail boutiques in Gatineau, Hull, and Aylmer, as well as through an e-commerce site offering in-store pickup and local delivery. The product portfolio is organized into eight dietary ranges (Vegan, Health, Alcohol-free, Gelatin-free, Flour-free, Lactose-free, Egg-free, and Nut-free) to serve customers with varied dietary needs.

Product overview

Fidélice is a gourmet artisan pastry company (Artisan gourmet) operating three retail locations in Gatineau, Quebec (Gatineau sector, Hull sector, and Aylmer sector). The company does not operate as a software platform but rather as a traditional bakery/pastry shop. Its product portfolio is organized into two main product lines: (1) a standard pastry and bakery assortment covering nine product categories — Nouveautés (new arrivals), Gâteaux (cakes), Compléments (complements), Viennoiseries (viennoiseries/croissants), Pâtisseries (pastries), Prêt à cuire (ready-to-bake), Tartes (tarts), Pains (breads) — and (2) specialized dietary sub-ranges grouped under two umbrellas: the 'Gamme style de vie' (Lifestyle range), which includes Végane (vegan), Santé (health), Sans alcool (alcohol-free), and Sans gélatine (gelatin-free), and the 'Gamme sensible' (Sensitive range), which addresses specific allergens including Farine (flour-free), Lactose, Oeufs (egg-free), and Noix (nut-free). Key named products include St-Délice (a health-range chocolate-hazelnut cake substituting date purée for sugar), Trinité (flourless multi-layer chocolate cake), Carrousel (flourless chocolate cake with salted caramel), Evasion (cheese mousse and chocolate cake), Opéra (classic French coffee cake), Duo (raspberry and lemon mousse cake), Insouciance chocolatée (flourless chocolate cake with fair-trade organic chocolate), Exotique (passion fruit cake), Croque-noisette (hazelnut dacquoise and gianduja mousse), Fraisier (strawberry cake), Fraisier pistache (seasonal strawberry-pistachio), Shortcake aux fraises (fresh strawberry shortcake), Croissants (butter, almond, chocolate, raw frozen), Viennoiseries (Danishes, scones, éclairs, choux), Tartelettes (lemon tart), Meringues (maple meringue), and Moût de pomme beverages (Litchi, Rosé, Poire — alcohol-free apple ciders with fruit flavors). The company also offers bulk/event cake sizes alongside individual portions.

Differentiator

Problem solved

Functional benefit

Products and services

• Celebration Cakes (Gâteaux) Custom and themed celebration cakes for birthdays, weddings, anniversaries, and private events, offered in multiple sizes and combinable with the company's dietary Gammes (e.g., Vegan, Nut-free). Sold to individual consumers and small event organizers in the Gatineau/Ottawa region.
• Viennoiseries French-style viennoiserie pastries (such as croissants and related laminated dough products) sold to individual retail consumers through boutiques and online ordering with in-store pickup.
• Individual Pastries (Petits Gâteaux)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• PAUL: International French bakery-pâtisserie chain producing classic viennoiseries, breads, and pastries through global retail locations. Comparable as French-pastry retail competitor with brand recognition, though at significantly larger scale and broader geographic footprint.
• Première Moisson: Large Quebec-based artisanal bakery chain with broad product assortment (breads, pastries, sandwiches, prepared foods) across many locations. Comparable as Quebec artisan-baking competition but at much broader scale and wider product scope than Fidélice's patisserie focus.
• Au Pain Doré: Established Quebec bakery chain with multiple Montreal-area locations producing French-style breads, viennoiseries, and pastries. Comparable in Quebec artisan-baking category and French-style product line, though at broader commodity-leaning positioning.

Direct peers

• Pâtisserie De Gascogne: Artisan French-style patisserie operating in the Ottawa/Gatineau region, offering classic French viennoiseries, gâteaux, and seasonal pastries through retail storefronts — directly comparable in product mix, target customer, and geographic adjacency to Fidélice.
• La Boîte à Pain: Quebec City artisan boulangerie-pâtisserie producing French-style breads, viennoiseries, and pastries through retail locations. Comparable in artisan French-craft positioning and Quebec francophone retail customer base.
• Maison Christian Faure: French-trained pastry chef with a Quebec City patisserie specializing in classic French desserts, viennoiseries, and chocolates. Comparable as a French-pastry specialist operating a retail boutique format serving a Quebec francophone clientele.
• Mamie Clafoutis: Quebec-based artisan bakery and patisserie with multiple Montreal locations producing classic French viennoiseries, cakes, and seasonal pastries. Comparable in French-pastry craft positioning and multi-boutique retail model.

Regional players

• Thierry Chocolatier Pâtisserie: Ottawa-based artisan chocolatier and pâtissier producing French-style chocolates, pastries, and viennoiseries for the Ottawa/Gatineau market. Comparable in French craft positioning and cross-border Ottawa-Gatineau customer overlap, though operating on the Ontario side.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/fidelice
• Instagraminstagram.com/fideliceartisangourmet
• LinkedInlinkedin.com/company/fid-lice-p-tisserie-fine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fidélice