EURO IT SOLUTION LTD

What EURO IT SOLUTION LTD does

Euro IT Solution Ltd. is an independent UK-based IT hardware reseller and technology solutions provider, founded in 2014 and headquartered at Suite S7 Rays House, North Circular Road, London (NW10 7XP). The company operates a self-serve e-commerce platform (euroitsolution.com) carrying 1,349+ products across eight categories: laptops (165 SKUs), monitors (316), networking (464), storage (172), memory/RAM (105), desktop PCs (18), components (21), and docking stations (15). It resells third-party branded hardware from established manufacturers including Dell, HP, ASUS, Cisco, Kingston, NETGEAR, Ubiquiti, TP-Link, Zyxel, ADATA, Corsair, Western Digital, and Gigabyte, with no proprietary technology or own-brand products.

The company targets two horizontal customer segments — businesses (SMB and enterprise) and public sector organizations — and positions itself as serving clients globally from its UK base. Pricing is per-unit, ranging from approximately £50 for basic accessories to over £6,000 for high-end managed switches, with free shipping offered on orders above £100. Payment methods include major credit cards, PayPal, and buy-now-pay-later options, and a 30-day returns policy is in place. Distribution is exclusively direct-to-customer through the company's own online storefront; no third-party reseller or distributor channels are disclosed.

Beyond hardware resale, Euro IT Solution generates additional revenue from value-added services including 7-day technical support, setup and installation, configuration and custom builds, and data migration. Revenue is one-time transactional at the unit level, with no disclosed subscription or recurring contract layer. The company is privately held with no disclosed investors, parent company, funding rounds, executive team, or financial performance metrics, operating from a single UK location.

Name

EURO IT SOLUTION LTD

Legal name

Euro IT Solution Ltd.

Website

https://euroitsolution.com

Company type

Private

Founded year

2014

Operating status

Operating

Short description

Euro IT Solution Ltd. is an independent UK-based IT hardware reseller operating an e-commerce platform with 1,349+ products from brands including Dell, HP, Cisco, and Kingston, serving businesses and public sector organizations globally with supplementary technical support and configuration services.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Hardware Product Sales: One-time transaction revenue from selling IT hardware including laptops, desktops, monitors, memory, storage, networking equipment, and components. Revenue generated through direct product sales via e-commerce platform with prices ranging from approximately £50 to £6,000+ per item.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Euro IT Solution is an independent UK-based IT hardware reseller operating an e-commerce storefront with more than 1,349 products across laptops, desktops, monitors, memory, storage, networking, components, and docking stations sourced from brands such as Dell, HP, ASUS, Cisco, Kingston, Ubiquiti, and NETGEAR. The company complements hardware sales with technical support (7 days a week), setup and installation, configuration/custom builds, and data migration services targeted at businesses and public sector organizations.

Product overview

EURO IT Solution Ltd. is an independent UK-based IT hardware reseller and service provider offering a comprehensive portfolio of business and consumer technology products. The company operates as a multi-brand e-commerce platform (1349 total products) organized into distinct product categories: Laptops (165 products from brands including ACER, ASUS, DELL, GIGABYTE, HP, LENOVO, LG), Desktop PCs (18 products from Dell, Gigabyte, MEDION), Monitors (316 products from AOC, ASROCK, Asus, IIYAMA, MSI, ViewSonic), Memory/RAM (105 products from ADATA, Corsair, Kingston, TEAM), Storage (172 products including external drives and SSDs from ADATA, Crucial, Seagate, Western Digital), Networking (464 products from NETGEAR, TP-Link, Ubiquiti, Zyxel), Components (21 products including graphics cards from GIGABYTE, ASUS, MSI), and Docking Stations (15 products). In addition to hardware sales, the company offers supplementary services including Technical Support (7 days/week), Setup & Installation, Configuration, and Data Migration. The company positions itself as a 'network specialist' serving businesses and public sector organizations globally, with hardware backed by real warranties and expert support.

Differentiator

Problem solved

Functional benefit

Products and services

• Laptops

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves3 records

Expansion highlights4 records

Direct peers

• Softcat plc: UK-based IT infrastructure reseller and solutions provider serving businesses and public sector. Highly comparable to Euro IT Solution in customer segments (SMB, enterprise, public sector) and product breadth (hardware, networking, software), though at vastly larger scale.
• SHI International: Large privately held IT hardware and solutions provider with multi-OEM catalog and strong enterprise/public-sector presence. Directly comparable on GTM and product breadth.
• Box Limited: UK-based online IT reseller offering business laptops, desktops, networking, and components with a self-serve e-commerce model. Directly comparable in product categories and B2B/consumer customer mix.
• Scan Computers International: UK-based online retailer specializing in IT hardware, components, networking, and workstations. Comparable in catalog composition, direct e-commerce GTM, and UK-based operations.
• Currys plc: UK consumer-electronics and computing retailer selling laptops, desktops, monitors, and networking equipment online and via stores. Overlapping catalog and online GTM, though more consumer-weighted.
• Bechtle AG: European IT reseller with deep multi-vendor hardware portfolio across laptops, desktops, networking, and components. Comparable on product mix and B2B customer segments, though operating at much larger scale across continental Europe.
• Ebuyer: UK online IT and electronics retailer selling laptops, desktops, components, networking, and peripherals via a self-serve e-commerce platform. Closely comparable on catalog mix, channel, and UK SMB target market.
• CDW Corporation: US-headquartered multi-brand IT hardware and solutions reseller serving enterprise and public sector. Closely comparable product/category mix (laptops, desktops, networking, components) and B2B self-serve plus field-sales model.
• Insight Enterprises: Global IT hardware, software, and services reseller with comparable multi-brand portfolio and business/public-sector customer focus. Comparable on product categories and value-added services.

Broad incumbents

• Amazon Business: Broader e-commerce platform selling IT hardware to business and public-sector buyers globally. Competes with Euro IT Solution on selection, price, and delivery speed but does not specialize in white-glove IT configuration and warranty support.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EURO IT SOLUTION LTD