LIBERA DIGITAL LTD

What LIBERA DIGITAL LTD does

Libera Digital Ltd is a privately-held, bilingual (Welsh and English) digital marketing agency founded in 2023 and registered in Wales (Company Number 14632108). It is co-founded and operated by Elan Iâl (9 years of digital marketing experience, Masters with distinction in Digital Marketing) and Alun Jones (10 years of social media and digital marketing experience, formerly Social Media Manager at S4C for 4.5 years). The firm operates from co-working locations in Cardiff (Tramshed Tech) and Carmarthen (Canolfan S4C Yr Egin), with a headcount of 1-10 employees and is currently recruiting a senior executive.

The company's service portfolio spans seven interlocking lines: digital strategy and content for TV/streaming productions; platform-optimised content creation; end-to-end digital advertising management across Meta, TikTok, Google, Bing, and Spotify; social media and AI-tools training programmes; podcast and vodcast production; events marketing for festivals and conferences; and an embedded Social Transformation Programme combining strategy, capability building, and systems implementation. There is no proprietary technology platform; the stack is built around standard social media and advertising tools (Meta Ads Manager, Google Ads, Bing/Microsoft Advertising, Shopify, YouTube, TikTok, Spotify). Libera also organises Social Media Conference Cymru, a recurring industry conference with 400+ attendees returning in 2026.

The business model is professional-services-based with project-based, custom-quoted engagements across four primary verticals: broadcasting & TV productions (BBC Studios, BBC Cymru Wales, S4C, Tinopolis Cymru), culture and cultural institutions (National Museum Wales, National Library of Wales), third sector and charities (Mentera, Urdd Gobaith Cymru), and events and festivals (Royal Welsh Agricultural Society). Go-to-market is direct sales into Wales-based organisations where Welsh-language capability is a prerequisite differentiator, supplemented by referral networks and the owned Social Media Conference Cymru as a top-of-funnel brand channel. Pricing is not publicly disclosed; enquiries are routed through [email protected] and HR through [email protected]. The company is bootstrapped with no external funding, no subsidiaries, and no disclosed revenue.

Name

LIBERA DIGITAL LTD

Legal name

Libera Digital Ltd

Website

https://liberaagency.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Libera Digital Ltd is a bilingual Welsh-English digital marketing agency offering strategy, content creation, advertising, training, and events marketing primarily to TV productions, broadcasters, cultural institutions, and third-sector organisations across Wales.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Public Relations Agencies (541820), Media Buying Agencies (54183), Other Sound Recording Industries (512290)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Digital PR & Social Media Communications (MPAAADAJ)

Keywords

• Digital marketing services
• Welsh bilingual content
• Social media management
• Events marketing
• Podcast production

Headquarters

HQ city

Carmarthen

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Digital Strategy & Content Services: Service-based revenue from digital strategy consulting, content creation, social media management, and advertising services for TV productions, cultural organisations, and events.
2. Training Services: Social media training programs and workshops delivered to client teams, covering paid advertising, content creation, and digital strategy.
3. Podcast/Vodcast Production: Full production services including recording, editing, post-production, hosting setup, and SEO optimisation for podcasts and vodcasts.
4. Events Marketing: Marketing strategy, campaign planning, event content creation, and paid advertising campaigns for events.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Libera Digital is a bilingual (Welsh/English) digital marketing agency that provides digital strategy and content for streaming/TV productions, social media advertising management, content production, digital training, podcast/vodcast production, and events marketing. It serves broadcasters, cultural institutions, third-sector organisations, and public/private sector clients in Wales, and produces Social Media Conference Cymru as one of Wales' largest social media conferences.

Product overview

Libera Digital Ltd is a bilingual (Welsh/English) marketing and media company established in 2023, offering a unified suite of digital marketing services rather than a packaged software product. Its core portfolio spans seven interlocking service lines: (1) Digital Strategy & Content for Streaming/TV Productions — digital planning and social-first content for broadcasters; (2) Content Creation — strategic, platform-optimised content production across formats; (3) Digital Advertising — paid social and paid search management across Meta, TikTok, Google, Bing, and Spotify; (4) Training — workshops and upskilling programmes in social media, paid ads, and AI tools; (5) Podcast/Vodcast Production — full production from recording through to promotional assets; (6) Events Marketing — campaign strategy and content for events and festivals; and (7) Social Transformation Programme — an embedded programme combining strategy, capability-building, and systems implementation. Additionally, Libera organises the annual Social Media Conference Cymru, one of Wales' largest marketing industry events. All services are delivered by a fully bilingual team and tailored to each client's goals.

Differentiator

Problem solved

Functional benefit

Brands

• Social Media Conference Cymru: One of the largest social media conferences in the UK, organised by Libera. The event returns in 2026 with 400+ attendees and is one of Wales' leading marketing industry events.

Quantifiable outcome

• 300%+ user growth for Cwis Bob Dydd app (from 5,000 to 16,000 users)
• +2 more outcomes

Named customers18 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability1 record

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Golley Slater: Wales-based full-service marketing and communications agency with offices in Cardiff, serving public sector, cultural and commercial clients across Wales and the UK — directly comparable bilingual/Welsh-market agency footprint to Libera.
• Croud: Global digital marketing agency specialising in paid media, SEO, content and programmatic across Meta, Google and TikTok — directly comparable paid-social/paid-search execution offering to Libera's Digital Advertising service line.
• Hallam: UK multi-award-winning digital marketing agency offering paid media, SEO, content and training — directly comparable integrated service portfolio to Libera's seven interlocking service lines.
• Equinox (Wales): Cardiff-based creative and digital marketing agency serving Welsh public-sector, cultural and education clients — overlapping target segments (broadcasters, museums, government) and Welsh-market focus as Libera.
• Brainlabs: Global digital media agency focused on paid search, paid social and programmatic — directly comparable paid-media buying and management services to Libera's Meta, Google, Bing and TikTok advertising work.
• Tug: International digital marketing agency offering SEO, paid media, content and creative services — comparable full-service agency model and platform-agnostic execution approach to Libera.
• Climb Online: UK digital marketing agency offering paid social, paid search and content production services to SMEs and enterprises — comparable service mix (digital advertising management, content, training) although serving a broader English-speaking market.

Broad incumbents

• Jellyfish: Global digital marketing agency within Brandtech Group offering paid media, content and training across platforms — directly comparable platform-managed services to Libera, but at significantly greater scale and geographic reach.
• Dentsu Creative: Global creative and media network offering end-to-end advertising, content and digital strategy — comparable full-service offering as a large incumbent competing for the same BBC/S4C/cultural accounts.
• Wavemaker: WPP-owned global media agency offering paid media, content and analytics at scale — comparable paid-media buying and content capabilities as a much larger incumbent competing for the same enterprise clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/libera_agency
• Facebookfacebook.com/liberaagency
• LinkedInlinkedin.com/company/liberastudio
• Instagraminstagram.com/liberaagency

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LIBERA DIGITAL LTD