Rhode Runner
- Company typePrivate
- Founded2001
- HeadquartersProvidence, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Rhode Runner firmographics
Firmographics- Name
- Rhode Runner
- Legal name
- Rhode Runner Inc
- Website
- https://rhoderunner.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Rhode Runner industry classification
Industry- Product category
- Sporting Goods Retail (Running Specialty)
- NAICS
- Shoe Retailers (458210), Sporting Goods Retailers (45911)
- SIC
- Retail-Shoe Stores (5661), Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Performance Running Specialty Retail (CRAMACAA)
- akta.pro secondary industries
- Performance Footwear (Running, Training, Court) (CRAAAEAI), Running & Endurance Wear (CRAAAEAD)
Keywords
Where Rhode Runner is headquartered
LocationHeadquarters
- HQ city
- Providence
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rhode Runner business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Footwear Sales: One-time purchase of running and walking footwear across multiple premium brands including ASICS, Brooks, HOKA, Mizuno, New Balance, On, Saucony. Offered in men's, women's, and kids categories.
- Apparel Sales: One-time purchase of running and walking apparel for men and women, including performance athletic wear.
- Accessories & Gear Sales: Sale of running accessories including insoles, socks, nutrition/food products, and gear from brands like Nathan, Amphipod, Body Glide, Balega, Feetures, Zensah, Superfeet, Currex, Sofsole.
- Gift Cards: Digital and physical gift cards sold to customers. Digital gift certificates never expire and can be redeemed online or in-store. One gift card may be applied per online order.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard product pricing with 30-day return policy |
| Other | Pay-as-you-go | Variable-amount gift cards with optional bonus |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Rhode Runner product offering
Product offeringCore offering
Rhode Runner is a specialty running and walking retailer that sells premium athletic footwear, apparel, accessories, insoles, socks, and sports nutrition from third-party brands through both a physical store in Providence, RI and an e-commerce storefront. The company supplements retail sales with running club programs, training classes, and digital gift cards, leveraging expert staff fitting services as a key differentiator.
Product overview
Rhode Runner is a running and walking specialty retailer operating both online and at a physical store in Providence, RI. The company offers a unified retail platform that sells footwear, apparel, accessories, insoles, nutrition products, and socks. The product portfolio includes both private-label offerings and a curated selection of third-party athletic brands. Core products include running and walking footwear for men and women, athletic apparel, and complementary accessories. The company also offers digital gift cards as a standalone product. Rhode Runner positions itself as a specialty retailer with staff expertise to help customers find proper footwear and gear.
Differentiator
Problem solved
Functional benefit
Products and services
- Men's Footwear Running and walking shoes for men, featuring brands including ASICS, Brooks, HOKA, Mizuno, New Balance, ON, Saucony, and other athletic footwear manufacturers.
- Women's Footwear Running and walking shoes for women, featuring brands including ASICS, Brooks, HOKA, Mizuno, New Balance, ON, Saucony, and other athletic footwear manufacturers.
- Men's Apparel Running and walking apparel designed for men, including performance athletic wear.
- Women's Apparel Running and walking apparel designed for women, including performance athletic wear.
- Accessories Running and walking accessories including gear and equipment from brands such as Nathan, Amphipod, Body Glide, and others.
- Insoles Insoles and foot supports including brands like Superfeet, Currex, Sofsole, and other foot comfort products.
- Socks Athletic socks from brands including Balega, Feetures, and Zensah Company designed for running and walking.
- Nutrition and Food Sports nutrition products including energy gels, hydration products, and food items from brands like GU, Honey Stinger, and Vitalyte.
- Tifosi Sunglasses Sports and lifestyle sunglasses from Tifosi Optics offered through Rhode Runner's affiliate partnership, with same-day shipping and free freight on orders over $25.
- Digital Gift Card Digital gift certificates delivered via email that can be redeemed online or in-store. The certificates never expire and can be applied to purchases.
Quantifiable outcome
- 4.8-star rating on Google with 363 reviews
Companies that use Rhode Runner
Customer profileSegments3 records
Ideal customer profiles3 records
Rhode Runner technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rhode Runner partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Tifosi OpticsminorRhode Runner is a proud Tifosi Optics Affiliate retailer. Tifosi is a sports and lifestyle eyewear brand whose name means 'super fan' in Italian. Rhode Runner offers Tifosi sunglasses both in-store and online, with same-day shipping and free freight for orders over $25. Tifosi provides technically advanced eyewear for enthusiasts of all sports and outdoor activities.
Scale indicators1 record
Recent moves5 records
Rhode Runner competitors and assessment
Company assessmentRegional players
- Big Peach Running Co. Southeast-based specialty running chain founded on personalized fitting and community. Comparable as a regional specialty run retailer offering multi-brand performance footwear, apparel, and group runs at the same scale and ethos.
- Marathon Sports: New England-based specialty running retailer with stores throughout Massachusetts and New Hampshire. Comparable as a regional specialist carrying similar brands and emphasizing personalized fitting and a community run program.
- Charm City Run: Mid-Atlantic specialty running chain with multiple stores in Maryland and a strong fit-centered, community-driven model. Comparable as a regional running specialty retailer with similar expert-fitting differentiation.
Direct peers
- Running Warehouse: Large online specialty running and walking retailer carrying the same premium brands (HOKA, Brooks, ASICS, Saucony, On) plus apparel and accessories. Directly comparable as a multi-channel running specialty merchant with deep SKU breadth in performance footwear.
- Fleet Feet: Largest specialty running retailer and franchisor in the U.S., operating ~250 stores. Directly comparable as a multi-brand running shoe, apparel, and accessories specialty retailer offering expert fitting, community runs, and in-store experiences.
- JackRabbit: Specialty running retailer with locations across the U.S. and a strong e-commerce arm (now under Fleet Feet's umbrella). Directly comparable in product mix, fitting-led sales approach, and community engagement programs.
- Roadrunner Sports: Long-standing specialty running retailer combining a flagship store, catalog, and e-commerce site. Directly comparable as a multi-brand performance footwear and apparel specialist serving runners nationwide, with emphasis on expert selection.
Broad incumbents
- REI Co-op: National outdoor and athletic retailer with broad assortment including running shoes and apparel. Comparable as a larger incumbent that competes for the same active consumer wallet, but with a much wider category mix beyond running.
- Dick's Sporting Goods: Mass-market sporting goods retailer carrying running footwear, apparel, and accessories in a generalist format. Comparable as a larger incumbent that competes on price, assortment, and convenience for the running segment.
- Zappos: Major online footwear and apparel retailer carrying many of the same running brands at competitive prices. Comparable as a broad-based, convenience-first footwear merchant that competes for the price-sensitive portion of Rhode Runner's demand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Rhode Runner social profiles
Digital presenceRhode Runner financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rhode Runner leadership team
Management profileNumber of profiles
Profiles2 records
Rhode Runner funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rhode Runner M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rhode Runner
What does Rhode Runner do?
Rhode Runner is a specialty running and walking retailer that sells premium athletic footwear, apparel, accessories, insoles, socks, and sports nutrition from third-party brands through both a physical store in Providence, RI and an e-commerce storefront. The company supplements retail sales with running club programs, training classes, and digital gift cards, leveraging expert staff fitting services as a key differentiator.
Is Rhode Runner a public or private company?
Rhode Runner is a private company. It is classified as unknown and is currently operating.
When was Rhode Runner founded?
Rhode Runner was founded in 2001. It employs 1 to 10 people.
Where is Rhode Runner based?
Rhode Runner is headquartered in Providence, United States, in the North America region.
How does Rhode Runner make money?
Four revenue lines are on record. Footwear Sales are the primary driver. The others are apparel Sales, accessories & Gear Sales and gift Cards.
Who are Rhode Runner's main competitors?
Regional players on record are Big Peach Running Co., Marathon Sports and Charm City Run. Direct peers are Running Warehouse, Fleet Feet, JackRabbit and Roadrunner Sports. Broad incumbents are REI Co-op, Dick's Sporting Goods and Zappos.
Does Rhode Runner have an API?
No public API is recorded for Rhode Runner.
What industry is Rhode Runner in?
Rhode Runner's product category is Sporting Goods Retail (Running Specialty). Its primary akta.pro industry code is CRAMACAA, Performance Running Specialty Retail, with a secondary code of CRAAAEAI, Performance Footwear (Running, Training, Court). Its NAICS code is 458210 and its SIC code is 5661.