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TRUST-ED

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uuid025gk6y

Namestring
TRUST-ED
Legal namestring
Trust-ed
Websiteurl
trust-ed.com
Company typeenum
Private
Founded yearint
2020
Descriptiontext

Trust-ed, founded in 2020 and headquartered in Phoenix, Arizona, is a student transportation technology company serving K-12 public school districts that need to transport students whose needs fall outside standard yellow-bus routes — primarily homeless students covered by McKinney-Vento, foster care placements, and special education/IEP populations subject to ESSA and SPED regulations. The core product is an AI-powered geo-proximity matching platform that pairs vetted, background-checked educators (teachers, substitutes, paraprofessionals, and trusted community members) with students along the educators' existing commute corridors, so that rides are delivered on trips the drivers were already making.

The platform consists of four integrated components: web-based District and Affiliate Portals used by district administrators and Education Service Agency (ESA) staff to manage drivers, students, the AI Trip Builder, 1099 contractor payments, and compliance documentation; iOS and Android Driver Apps that handle trip acceptance, turn-by-turn navigation, biometric login, and earnings tracking; iOS and Android Parent Apps that provide live tracking, pickup and drop-off notifications, and driver profile visibility; and the AI Trip Builder, a geo-proximity engine that maps driver home addresses against student locations, groups students along commute corridors into optimized multi-student routes, displays cost comparisons versus traditional vendor quotes, and re-runs when rosters or availability change. Built-in compliance automation covers McKinney-Vento, ESSA, SPED, and FERPA requirements.

Trust-ed makes money through a combination of transaction-based trip fees, platform/SaaS fees, and affiliate licensing paid by ESAs that operate the program in their states. Distribution is anchored on an ESA-affiliate channel model — Education Service Agencies license the platform and serve as the operational entity within protected state territories, recruiting member districts — supplemented by direct enterprise sales ("Request a Demo") to district administrators. In the 2024-25 school year, an Ohio pilot with the Ohio Education Service Agency delivered 1,203 trips, 50,153 miles driven, zero incidents, $617K in revenue plus grants, and $70K paid to educators at an average cost of $58.63 per trip. The company operates in Arkansas and Ohio with custom insurance coverage developed alongside Crest Insurance.

Short descriptiontext

Trust-ed is a student transportation platform that uses AI geo-proximity matching to pair vetted, background-checked educators with homeless, foster, and special-needs students along existing commute routes, sold to K-12 districts through licensed Education Service Agency (ESA) affiliates in Arkansas and Ohio.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersPhoenix, United States
HQ citystring
Phoenix
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
student transportation software, K-12 ride matching platform, educator driver network, school district transportation, special needs student transit
Industry1 code
1Special Education (SPED), IEP & Accessibility/Assistive Technology
CodeEDAJAMAHPrimaryYes
NAICS code2 codes
  • Services for the Elderly and Persons with Disabilities624120
  • Elementary and Secondary Schools6111
SIC code2 codes
  • Transportation Services4700
  • Services-Educational Services8200
Product category
K-12 Student Transportation Software
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model3 records
1Trip/Transportation Fees
TypeTransaction Fee
Description

Districts pay for transportation services rendered through educator drivers. Revenue flows through ESA affiliates who operate the program in their states, with program proceeds creating sustainable revenue for affiliate organizations.

trust-ed.com
2Affiliate Licensing
TypeLicensing Royalties
Description

ESAs license the Trust-ed platform to operate the program in their state, creating revenue for both the affiliate organization and potentially licensing fees to Trust-ed.

trust-ed.com
3Platform/SaaS Fees
TypeSubscription Recurring
Description

Districts and affiliates pay for access to the technology platform including the AI Trip Builder, driver/parent apps, and admin portals.

trust-ed.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Technology or R&D, Personnel, Operations, Marketing or Sales
Pricing details1 tier
1Cost-per-trip model based on transaction volume
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

$58.63 per trip was the average cost during the Ohio pilot. The company claims lower cost than traditional vendor solutions with cost comparison tools built into the platform showing savings versus vendor quotes.

trust-ed.com
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Trust-ed provides a student transportation technology platform that pairs vetted educators (teachers, substitutes, paraprofessionals, and trusted community members) with homeless, foster care, and special needs students along the educator's existing daily commute. The offering combines an AI-powered Trip Builder with geo-proximity matching, web-based District and Affiliate admin portals, and native Driver and Parent mobile apps, sold to K-12 school districts and operated through licensed Education Service Agency (ESA) affiliates.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • $58.63 average cost per trip vs. higher traditional vendor costs
+3 more records
Product overview1 text field

Trust-ed is a student transportation platform connecting vetted educators with students in homeless, foster care, and special needs populations. The platform consists of four integrated components: the District & Affiliate Portals (web-based admin consoles for managing drivers, students, compliance, and the AI Trip Builder), the Driver App (iOS & Android mobile app for educators to accept trips and track earnings), the Parent App (iOS & Android for families to track rides and receive notifications), and the AI Trip Builder (AI-powered routing engine that optimizes multi-student routes using geo-proximity matching). The ecosystem operates in real time with full compliance documentation for McKinney-Vento, ESSA, and SPED programs.

Product and service2 records
1District & Affiliate Portals
CategoryWeb-based administrative software platform
Description

Web-based admin consoles for school district administrators and ESA affiliate staff to manage drivers, enroll students, run the AI Trip Builder, track 1099 contractor payments, and generate compliance reports for McKinney-Vento, SPED, and ESSA programs.

2Trust-ed Driver App
Scale indicator10 records

Each record includes

Type, Value, Description, Source

Partnership3 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ DistributorAnnounced on2024-01-01
Description

Active affiliate partner in Arkansas operating the Trust-ed platform for member school districts. Provides trusted educator drivers for homeless, foster care, and special needs students across the region.

Strategic tierCoreTypeChannel Partner/ Reseller/ DistributorAnnounced on2024-01-01
Description

Completed a 9-month pilot program (2024-25 school year) that generated 1,203 trips, 0 incidents, $617K revenue+grants, and $70K paid to educators. Demonstrated the model's viability and safety record.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Taylor Bouve partnered with Crest Insurance to develop unique insurance coverage protecting the Trust-ed Program and its Affiliates. This coverage is described as so unique it required partnering with carriers across the country.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Tech-enabled ride service specifically for children and youth, serving schools and families with vetted drivers. Most directly comparable to Trust-ed on the "trusted-driver-for-students" model, though HopSkipDrive relies on caregivers rather than credentialed educators.

TypeDirect peer
Description

Modern student transportation platform combining routed bus service, AI optimization, and on-demand rides for K-12 districts. Comparable as a technology-first alternative to traditional school bus operators serving similar district customers.

3Kango
TypeDirect peer
Description

On-demand ride and childcare platform providing supervised transportation for kids with background-checked drivers. Directly comparable as a kid-focused ride alternative, though Kango is consumer-led while Trust-ed is district-led.

TypeBroad incumbent
Description

Largest North American school transportation contractor, operating traditional bus fleets for K-12 districts. Comparable as the incumbent that districts displace or augment when adopting a Trust-ed-style model for non-routed students.

TypeEmerging player
Description

School bus GPS tracking app with parent notifications, focused on visibility into traditional bus operations. Comparable as an adjacent student-transportation technology player addressing overlapping district and parent users.

TypeBroad incumbent
Description

Established K-12 student transportation routing and management software used by districts nationwide. Comparable as the legacy software stack Trust-ed competes against for district transportation technology budgets.

TypeBroad incumbent
Description

School bus routing and fleet management software provider serving thousands of districts. Comparable as an established routing-optimization competitor, though primarily bus-route focused versus Trust-ed's per-trip educator-driver model.

TypeEmerging player
Description

GPS tracking and notification platform for school buses and activity vehicles. Comparable as a complementary technology layer in district transportation, addressing overlapping district buyers and parent audiences.

TypeRegional player
Description

Regional and small-operator school transport providers serving specific state or district markets where Trust-ed competes for McKinney-Vento and SPED ride contracts.

TypeOthers
Description

K-12 education services provider offering tutoring, special education, and intervention services to districts. Comparable as a channel partner / ecosystem participant operating within the same ESA and district procurement ecosystem.

Market position
Strengths2 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI capability1 record

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles6 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

TRUST-ED

K-12 Student Transportation Softwaretrust-ed.com

Trust-ed is a student transportation platform that uses AI geo-proximity matching to pair vetted, background-checked educators with homeless, foster, and special-needs students along existing commute routes, sold to K-12 districts through licensed Education Service Agency (ESA) affiliates in Arkansas and Ohio.

What TRUST-ED does

Trust-ed, founded in 2020 and headquartered in Phoenix, Arizona, is a student transportation technology company serving K-12 public school districts that need to transport students whose needs fall outside standard yellow-bus routes — primarily homeless students covered by McKinney-Vento, foster care placements, and special education/IEP populations subject to ESSA and SPED regulations. The core product is an AI-powered geo-proximity matching platform that pairs vetted, background-checked educators (teachers, substitutes, paraprofessionals, and trusted community members) with students along the educators' existing commute corridors, so that rides are delivered on trips the drivers were already making.

The platform consists of four integrated components: web-based District and Affiliate Portals used by district administrators and Education Service Agency (ESA) staff to manage drivers, students, the AI Trip Builder, 1099 contractor payments, and compliance documentation; iOS and Android Driver Apps that handle trip acceptance, turn-by-turn navigation, biometric login, and earnings tracking; iOS and Android Parent Apps that provide live tracking, pickup and drop-off notifications, and driver profile visibility; and the AI Trip Builder, a geo-proximity engine that maps driver home addresses against student locations, groups students along commute corridors into optimized multi-student routes, displays cost comparisons versus traditional vendor quotes, and re-runs when rosters or availability change. Built-in compliance automation covers McKinney-Vento, ESSA, SPED, and FERPA requirements.

Trust-ed makes money through a combination of transaction-based trip fees, platform/SaaS fees, and affiliate licensing paid by ESAs that operate the program in their states. Distribution is anchored on an ESA-affiliate channel model — Education Service Agencies license the platform and serve as the operational entity within protected state territories, recruiting member districts — supplemented by direct enterprise sales ("Request a Demo") to district administrators. In the 2024-25 school year, an Ohio pilot with the Ohio Education Service Agency delivered 1,203 trips, 50,153 miles driven, zero incidents, $617K in revenue plus grants, and $70K paid to educators at an average cost of $58.63 per trip. The company operates in Arkansas and Ohio with custom insurance coverage developed alongside Crest Insurance.

TRUST-ED firmographics

Firmographics
Name
TRUST-ED
Legal name
Trust-ed
Website
https://trust-ed.com
Company type
Private
Founded year
2020
Operating status
Operating
Headcount range
11–50 employees
Short description
Trust-ed is a student transportation platform that uses AI geo-proximity matching to pair vetted, background-checked educators with homeless, foster, and special-needs students along existing commute routes, sold to K-12 districts through licensed Education Service Agency (ESA) affiliates in Arkansas and Ohio.
Ownership category
akta.pro rank

TRUST-ED industry classification

Industry
Product category
K-12 Student Transportation Software
NAICS
Services for the Elderly and Persons with Disabilities (624120), Elementary and Secondary Schools (6111)
SIC
Transportation Services (4700), Services-Educational Services (8200)
akta.pro primary industry
Special Education (SPED), IEP & Accessibility/Assistive Technology (EDAJAMAH)

Keywords

  • Student transportation software
  • K-12 ride matching platform
  • Educator driver network
  • School district transportation
  • Special needs student transit

Where TRUST-ED is headquartered

Location

Headquarters

HQ city
Phoenix
HQ country
United States
HQ region
North America

Offices1 record

Markets served

TRUST-ED business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Operations, Marketing or Sales

Revenue model

  1. Trip/Transportation Fees: Districts pay for transportation services rendered through educator drivers. Revenue flows through ESA affiliates who operate the program in their states, with program proceeds creating sustainable revenue for affiliate organizations.
  2. Affiliate Licensing: ESAs license the Trust-ed platform to operate the program in their state, creating revenue for both the affiliate organization and potentially licensing fees to Trust-ed.
  3. Platform/SaaS Fees: Districts and affiliates pay for access to the technology platform including the AI Trip Builder, driver/parent apps, and admin portals.

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-goCost-per-trip model based on transaction volume

Go-to-market motion3 records

Distribution channels3 records

Marketing channels4 records

TRUST-ED product offering

Product offering

Core offering

Trust-ed provides a student transportation technology platform that pairs vetted educators (teachers, substitutes, paraprofessionals, and trusted community members) with homeless, foster care, and special needs students along the educator's existing daily commute. The offering combines an AI-powered Trip Builder with geo-proximity matching, web-based District and Affiliate admin portals, and native Driver and Parent mobile apps, sold to K-12 school districts and operated through licensed Education Service Agency (ESA) affiliates.

Product overview

Trust-ed is a student transportation platform connecting vetted educators with students in homeless, foster care, and special needs populations. The platform consists of four integrated components: the District & Affiliate Portals (web-based admin consoles for managing drivers, students, compliance, and the AI Trip Builder), the Driver App (iOS & Android mobile app for educators to accept trips and track earnings), the Parent App (iOS & Android for families to track rides and receive notifications), and the AI Trip Builder (AI-powered routing engine that optimizes multi-student routes using geo-proximity matching). The ecosystem operates in real time with full compliance documentation for McKinney-Vento, ESSA, and SPED programs.

Differentiator

Problem solved

Functional benefit

Products and services

  • District & Affiliate Portals Web-based admin consoles for school district administrators and ESA affiliate staff to manage drivers, enroll students, run the AI Trip Builder, track 1099 contractor payments, and generate compliance reports for McKinney-Vento, SPED, and ESSA programs.
  • Trust-ed Driver App

Quantifiable outcome

  • $58.63 average cost per trip vs. higher traditional vendor costs
  • +3 more outcomes

Companies that use TRUST-ED

Customer profile

Named customers3 records

Segments4 records

Ideal customer profiles2 records

TRUST-ED technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature6 records

TRUST-ED partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core and minor.

  • Arkansas River Education Service CooperativecoreChannel Partner/ Reseller/ Distributor · 1 January 2024Active affiliate partner in Arkansas operating the Trust-ed platform for member school districts. Provides trusted educator drivers for homeless, foster care, and special needs students across the region.
  • Ohio Education Service AgencycoreChannel Partner/ Reseller/ Distributor · 1 January 2024Completed a 9-month pilot program (2024-25 school year) that generated 1,203 trips, 0 incidents, $617K revenue+grants, and $70K paid to educators. Demonstrated the model's viability and safety record.
  • Crest InsuranceminorStrategic or Co-development PartnerTaylor Bouve partnered with Crest Insurance to develop unique insurance coverage protecting the Trust-ed Program and its Affiliates. This coverage is described as so unique it required partnering with carriers across the country.

Scale indicators10 records

Recent moves5 records

Expansion highlights5 records

TRUST-ED competitors and assessment

Company assessment

Direct peers

  • HopSkipDrive: Tech-enabled ride service specifically for children and youth, serving schools and families with vetted drivers. Most directly comparable to Trust-ed on the "trusted-driver-for-students" model, though HopSkipDrive relies on caregivers rather than credentialed educators.
  • Zum: Modern student transportation platform combining routed bus service, AI optimization, and on-demand rides for K-12 districts. Comparable as a technology-first alternative to traditional school bus operators serving similar district customers.
  • Kango: On-demand ride and childcare platform providing supervised transportation for kids with background-checked drivers. Directly comparable as a kid-focused ride alternative, though Kango is consumer-led while Trust-ed is district-led.

Broad incumbents

  • First Student: Largest North American school transportation contractor, operating traditional bus fleets for K-12 districts. Comparable as the incumbent that districts displace or augment when adopting a Trust-ed-style model for non-routed students.
  • Transfinder: Established K-12 student transportation routing and management software used by districts nationwide. Comparable as the legacy software stack Trust-ed competes against for district transportation technology budgets.
  • Edulog: School bus routing and fleet management software provider serving thousands of districts. Comparable as an established routing-optimization competitor, though primarily bus-route focused versus Trust-ed's per-trip educator-driver model.

Emerging players

  • Here Comes the Bus: School bus GPS tracking app with parent notifications, focused on visibility into traditional bus operations. Comparable as an adjacent student-transportation technology player addressing overlapping district and parent users.
  • BusWhere: GPS tracking and notification platform for school buses and activity vehicles. Comparable as a complementary technology layer in district transportation, addressing overlapping district buyers and parent audiences.

Regional players

Others

  • Catapult K12 (Catapult Learning): K-12 education services provider offering tutoring, special education, and intervention services to districts. Comparable as a channel partner / ecosystem participant operating within the same ESA and district procurement ecosystem.

Market position

Strengths2 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

TRUST-ED social profiles

Digital presence

TRUST-ED compliance and trust

Trust signal

Compliance1 record

TRUST-ED financial estimates

Financial estimate

Revenue estimate

Valuation estimate

TRUST-ED leadership team

Management profile

Number of profiles

Profiles6 records

TRUST-ED funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

TRUST-ED M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TRUST-ED

What does TRUST-ED do?

Trust-ed provides a student transportation technology platform that pairs vetted educators (teachers, substitutes, paraprofessionals, and trusted community members) with homeless, foster care, and special needs students along the educator's existing daily commute. The offering combines an AI-powered Trip Builder with geo-proximity matching, web-based District and Affiliate admin portals, and native Driver and Parent mobile apps, sold to K-12 school districts and operated through licensed Education Service Agency (ESA) affiliates.

Is TRUST-ED a public or private company?

TRUST-ED is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was TRUST-ED founded?

TRUST-ED was founded in 2020. It employs 11 to 50 people.

Where is TRUST-ED based?

TRUST-ED is headquartered in Phoenix, United States, in the North America region.

How does TRUST-ED make money?

Three revenue lines are on record. Trip/Transportation Fees are the primary driver. The others are affiliate Licensing and platform/SaaS Fees.

Who are TRUST-ED's main competitors?

Direct peers on record are HopSkipDrive, Zum and Kango. Broad incumbents are First Student, Transfinder and Edulog. Emerging players are Here Comes the Bus and BusWhere. Spartanburg School District Transportation (illustrative — flag if unavailable) is listed as a regional player. Catapult K12 (Catapult Learning) is listed as an others.

Does TRUST-ED have an API?

No public API is recorded for TRUST-ED.

What industry is TRUST-ED in?

TRUST-ED's product category is K-12 Student Transportation Software. Its primary akta.pro industry code is EDAJAMAH, Special Education (SPED), IEP & Accessibility/Assistive Technology. Its NAICS code is 624120 and its SIC code is 4700.

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