Sonic Media
Sonic Media is a Plano, Texas-based digital recording studio providing voice-over, music production, and audio post-production services for e-learning, marketing, telecommunications, and independent music clients across the United States.
- Company typePrivate
- Founded1995
- HeadquartersPlano, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Sonic Media does
Sonic Media Inc. is a privately held digital recording studio headquartered in Plano, Texas, operating from a single location with a workforce in the 11-50 range. The company provides professional audio production services centered on voice-over recording, music production, and audio post-production, with documented customers spanning e-learning and corporate training, marketing and advertising, music artists and labels, and telecommunications (IVR voice prompts). Named enterprise clients include Raytheon Media Solutions, EDS, and Stokes Interactive, indicating a mix of corporate and SMB engagements delivered on a project basis.
The studio's core technology stack centers on mastering-oriented digital audio production using professional digital audio workstations, a Solid State Logic Matrix console, Neumann and Earthworks microphones, Vipre preamps, EVE SC407 monitors, and acoustically controlled rooms featuring floating triple-wall construction. Service capabilities include Dolby Atmos mixing, 5.1 surround sound mixing for DVD, automated dialog file management, high-quality bit depth and sample rate conversions, in-house English and Spanish voice talent, music composition, and FTP-based delivery. Sonic Media has recorded 12 Billboard-charting albums and accumulated multiple industry awards since 2004, primarily in the New Age and vocal album categories.
Sonic Media operates a direct-to-consumer, quote-based business model where customers contact the studio directly for project estimates. There is no disclosed pricing, no subscription product, and no intermediated distribution. The company is founder/owner-operated with no external investors, no parent company, and no funding rounds on record. Geographic scope is domestic (United States, with regional concentration in Texas), and the go-to-market is anchored on the company website and word-of-mouth referrals from satisfied enterprise clients.
Sonic Media firmographics
Firmographics- Name
- Sonic Media
- Legal name
- Sonic Media Inc.
- Website
- https://sonicmediainc.com
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sonic Media is a Plano, Texas-based digital recording studio providing voice-over, music production, and audio post-production services for e-learning, marketing, telecommunications, and independent music clients across the United States.
- Ownership category
- akta.pro rank
Sonic Media industry classification
Industry- Product category
- Audio Recording Services
- NAICS
- Sound Recording Studios (51224), Sound Recording Studios (512240)
- akta.pro primary industry
- Audio Engineering Services (Tracking, Mixing, Mastering) (MPAIAHAD)
- akta.pro secondary industries
- Voiceover Recording & Production (Narration, Promo, Commercial VO) (MPAHAEAK), Vocal Production & Coaching (in-studio) (MPAIAHAI), Audio Production & Podcasting (BPAFAIAE)
Keywords
Where Sonic Media is headquartered
LocationHeadquarters
- HQ city
- Plano
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sonic Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Infrastructure, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Recording Studio Services: One-time recording session fees for voice-overs, music production, and audio post-production services. Customers pay for studio time and production services on a per-project basis.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Sonic Media product offering
Product offeringCore offering
Sonic Media is a digital recording studio that produces voice-overs, music recordings, and audio post-production for media projects. The studio provides professional voice talent in English and Spanish, music composition and production, Dolby Atmos and 5.1 surround mixing, and voice prompt production for e-learning, training, marketing, and multimedia clients. Projects are delivered as mastered audio files in nearly any format via FTP.
Product overview
Sonic Media is an award-winning digital recording studio offering a comprehensive suite of audio production services. The core offering centers on a professional digital recording studio with over 30 years of experience, providing voice-over services for e-Learning, interactive training, and multimedia productions using in-house English and Spanish voice talent. Key service features include Dolby Atmos mixing, 5.1 surround sound mixing for DVD, digital recording and editing of dialog with automated file management, superior bit depth and sample rate conversions, music composition and soundtracks, and voice prompt production in all standard formats. The studio is equipped with a Solid State Logic Matrix console, EVE SC407 monitors, Neumann and Earthworks microphones, Vipre preamps, and a Yamaha DC7 Pro grand piano. Audio files are delivered via FTP. The company has recorded 12 Billboard-charting albums and received multiple industry awards.
Differentiator
Problem solved
Functional benefit
Products and services
- Voice-Over Recording Services Professional voice-over recording for e-learning, interactive training, multimedia, promotional, and marketing campaigns. Includes in-house English and Spanish voice talent.
- Music Recording and Production Music recording, production, and mastering services for independent artists, bands, and labels in a professional studio featuring a Yamaha DC7 Pro grand piano and SSL Matrix console.
- Dolby Atmos Mixing Professional Dolby Atmos immersive audio mixing services for music and media projects requiring spatial audio.
- 5.1 Surround Sound Mixing 5.1 surround sound mixing services for DVD productions.
- Music Composition and Soundtracks Music composition and soundtrack creation services for various media projects.
- Voice Prompt Production Voice prompts in all standard formats for multimedia, interactive training, and telecommunications applications such as IVR and telephone systems.
Quantifiable outcome
- 12 albums recorded at Sonic Media have landed on the Billboard Charts
- +1 more outcomes
Companies that use Sonic Media
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
Sonic Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Sonic Media partnerships and signals
Strategic signalScale indicators2 records
Recent moves3 records
Expansion highlights2 records
Sonic Media competitors and assessment
Company assessmentOthers
- iZotope: Developer of audio production, mixing, and mastering software (RX, Ozone, Neutron) used across professional studios — enabling technology provider rather than direct competitor, but increasingly embedding AI-assisted mastering that competes with studio service offerings.
Direct peers
- Antfood: Boutique music and sound design studio serving advertising and brand clients with original composition and audio production — comparable to Sonic Media's promotional/marketing audio work and project-based B2B model.
- Formosa Group: Hollywood audio post-production house offering sound design, mixing, and immersive audio for film, TV, and streaming — comparable to Sonic Media's 5.1/Atmos post-production work and enterprise client base.
- Sunset Sound Recorders: Legendary independent recording studio in Hollywood providing music recording, mixing, and Atmos-capable production — comparable to Sonic Media in independent ownership, Atmos capability, and analog-plus-digital heritage.
- Sound Lounge: New York-based audio post-production facility for advertising, broadcast, and film — directly comparable to Sonic Media in commercial/enterprise audio post-production mix and surround-sound delivery.
- Sterling Sound: Premier mastering and mixing studio serving major-label artists and enterprise clients — comparable to Sonic Media's mastering-oriented workflow and premium-positioned service offering.
- Ardent Studios: Independent full-service recording studio in Memphis offering music recording, mixing, and production with a decades-long track record — directly comparable to Sonic Media in service mix, customer type (labels and artists), and boutique studio operating model.
Broad incumbents
- Avid Technology: Provider of Pro Tools, the industry-standard DAW underpinning Sonic Media's workflow, and broader media enterprise software — adjacent incumbent whose platform decisions shape every independent recording studio's economics.
Emerging players
- Voices.com: Online voice-over marketplace connecting buyers with voice talent — partial overlap with Sonic Media's voice-over segment but operates as a platform intermediary rather than a studio, representing both an alternative channel and competitive threat.
- Voice123: Global online marketplace for voice-over talent — overlaps with Sonic Media's voice-over offering but bypasses in-studio recording, illustrating the remote/synthetic substitution pressure on traditional studios.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Sonic Media social profiles
Digital presenceSonic Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sonic Media leadership team
Management profileNumber of profiles
Sonic Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sonic Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sonic Media
What does Sonic Media do?
Sonic Media is a digital recording studio that produces voice-overs, music recordings, and audio post-production for media projects. The studio provides professional voice talent in English and Spanish, music composition and production, Dolby Atmos and 5.1 surround mixing, and voice prompt production for e-learning, training, marketing, and multimedia clients. Projects are delivered as mastered audio files in nearly any format via FTP.
Is Sonic Media a public or private company?
Sonic Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Sonic Media founded?
Sonic Media was founded in 1995. It employs 11 to 50 people.
Where is Sonic Media based?
Sonic Media is headquartered in Plano, United States, in the North America region.
How does Sonic Media make money?
One revenue line is on record: recording Studio Services.
Who are Sonic Media's main competitors?
iZotope is listed as an others. Direct peers are Antfood, Formosa Group, Sunset Sound Recorders, Sound Lounge, Sterling Sound and Ardent Studios. Avid Technology is listed as a broad incumbent. Emerging players are Voices.com and Voice123.
Does Sonic Media have an API?
No public API is recorded for Sonic Media.
What industry is Sonic Media in?
Sonic Media's product category is Audio Recording Services. Its primary akta.pro industry code is MPAIAHAD, Audio Engineering Services (Tracking, Mixing, Mastering), with a secondary code of MPAHAEAK, Voiceover Recording & Production (Narration, Promo, Commercial VO). Its NAICS code is 51224.