What CIRCULOGIC LIMITED does

Circulogic Limited is a UK-based environmental consultancy founded in 2016 by Geoff Sampson and headquartered in Northwich, Cheshire. The company provides resource and waste management advisory services — covering Circular Economy strategy, Recycling & Waste Management modelling, and Resource Efficiency & Logistics optimization — to UK local authorities, central government bodies (Welsh Government, WRAP), and waste management companies. Service delivery is anchored by 25 years of founder-level waste sector experience and underpinned by proprietary modelling tools, including Waste Collection Options Appraisal Modelling with KAT capability, bespoke carbon quantification models for reuse operations, trade waste service modelling, and schools food waste collection parameters. Larger projects are delivered through a trusted network of associates rather than employee scaling, and the headcount is reported at 1-10 employees.

The business operates three interconnected revenue streams: (1) core consultancy services delivered on a project-based, quote-based engagement model to public-sector clients; (2) garage2green, a take-back and reuse service for unwanted golf clubs operated as a sub-brand with its own website; and (3) EcoWOW, a consumer products line of 3D-printed items using repurposed and recycled feedstocks. The latter two product lines represent circular economy initiatives originally seeded by Zero Waste Scotland's Circular Economy Investment Fund in 2017 and Innovate UK Sustainable Innovation Fund grant funding in 2020. Distribution combines direct public-sector engagement with consumer-facing e-commerce storefronts.

The go-to-market motion is sales-led, relying on professional networks, industry reputation, and direct outreach to prospective local authority and government clients. Marketing is light, consisting primarily of thought leadership through case studies, podcast appearances, and participation in innovation programmes such as SMART Cheshire. Revenue is not publicly disclosed; the company appears founder-owned and bootstrapped with no institutional funding rounds or parent company. Recent activity through 2024 and 2025 — including new local authority engagements, ongoing policy implementation support for Welsh and English recycling regulations, and the publication of a first Carbon Reduction Plan in May 2025 — indicates sustained operational activity rather than rapid scaling.

Name

CIRCULOGIC LIMITED

Legal name

Circulogic Limited

Website

https://circulogic.uk

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Circulogic is a UK-based environmental consultancy founded in 2016 that provides resource and waste management advisory services — strategy, procurement, and efficiency modelling — to UK local authorities and government bodies, alongside two circular product sub-brands: garage2green (golf club reuse) and EcoWOW (3D-printed consumer goods from recycled feedstocks).

Ownership category

akta.pro rank

Product category

Waste Management Consulting

NAICS

Environmental Consulting Services (541620), Process, Physical Distribution, and Logistics Consulting Services (541614)

SIC

Refuse Systems (4953)

akta.pro primary industry

Circularity Consulting & Program Management (EPR, Design-for-Circularity, LCA) (EUAIANAH)

akta.pro secondary industries

Circular Economy & Waste/Materials Reporting (Zero waste, packaging) (EUAHAJAL), Reuse & Resale / Recommerce Operations (EUAIANAC)

Keywords

• Waste management consulting
• Circular economy advisory
• Resource efficiency services
• Sustainable supply chain consulting
• Recycling logistics modelling

Headquarters

HQ city

Northwich

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Consultancy Services: Resource and waste management consultancy providing strategy, procurement and efficiency advice. Core revenue stream from project-based consulting engagements with local authorities and government bodies.
2. Garage2green Take-back Service: Golf club take-back and reuse service enabling residents to pass on unused items. Revenue generated through service facilitation and material recovery.
3. EcoWOW Products: 3D printed products using repurposed and recycled feedstocks designed for health, fitness, creative play and outdoor activities. Products sold under the EcoWOW brand.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Circulogic provides environmental consultancy, resource management services, and circular product and take-back solutions. The firm delivers Strategy, Procurement, and Efficiency advice to local authorities, government bodies, and waste management companies, covering Circular Economy advisory, Recycling & Waste Management modelling, and Resource Efficiency & Logistics optimization. It also operates two branded circular offerings: garage2green (golf club take-back and reuse) and EcoWOW (3D printed products from repurposed feedstocks).

Product overview

Circulogic is a consultancy business providing resource and waste management advisory services, established in 2016 with a focus on Circular Economy implementation. The company offers three interconnected service areas: Circular Economy advisory, Recycling & Waste Management modelling, and Resource Efficiency & Logistics optimization. Alongside consultancy, Circulogic operates two branded product lines: garage2green (a golf club take-back and reuse service) and EcoWOW (a sustainable consumer products brand utilizing 3D printing with repurposed materials).

Differentiator

Problem solved

Functional benefit

Brands

• garage2green: A dedicated golf club take-back and reuse service. Mission is to give new life to unwanted golf clubs, ensuring valuable resources don't go to waste.
• EcoWOW

Quantifiable outcome

• 3,300+ tCO2e carbon savings estimated over 9 months from golf club reuse operations
• +1 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Cheshire West Recycling (CWR)coreImplementation/ SI/ Consulting Partner · 1 January 2024Circulogic was engaged in late 2024 to support scoping of schools food waste collection service for Cheshire West and Chester area. The engagement involved demand planning, workload estimation, capacity assessment, and financial analysis to demonstrate financial independence of the proposed service.
• golfclubs4cashcoreStrategic or Co-development Partner · 1 January 2022Working with leading UK golf retailer golfclubs4cash during 2022 to quantify carbon benefits of their reuse-based business. Circulogic developed a bespoke carbon model for the golf equipment reuse sector, estimating savings in excess of 3,300 tCO2e. The model is updated quarterly with a carbon dashboard populated through partnership working.
• Software Development PartnerscoreTechnology or Integration · 1 January 2020Circulogic worked with partners in software development and the Third Sector on the SBRI Sustainable Innovation Fund Phase 1 project. The research assessed technical performance of image recognition technologies, secondary product tracking, and developed a platform proposal with 'matchmaking' capabilities for preloved consumer goods.
• SMART Cheshire Innovation ProgrammecoreStrategic or Co-development Partner · 1 January 2020Circulogic (and founder Geoff Sampson) completed the SMART Cheshire Innovation Programme in 2020. The programme helped refine the company's Circular Economy product and service proposition and featured in a case study alongside other businesses.
• WRAP / WRAP CymrucoreStrategic or Co-development PartnerOngoing working relationship with WRAP and WRAP Cymru including implementation support for Workplace Recycling regulations in Wales, policy impact/planning work for Simpler Recycling in England, methodology development, and technical support to joint Welsh Government teams preparing for 2024 policy changes.
• Welsh Government / Natural Resources Wales / Local PartnershipsminorStrategic or Co-development PartnerCirculogic provides technical support to joint teams preparing for implementation of 2024 policy changes, including ongoing market preparedness work with local authority partnerships across Wales.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Ricardo Energy & Environment: Environmental and energy consultancy serving UK government, WRAP, and local authorities on waste policy, recycling, and resource efficiency. Larger incumbent with overlapping policy and waste modelling capabilities.
• WSP Environment & Sustainability: Major engineering consultancy with environmental and waste management practice advising UK authorities on collection system design and recycling strategy. Larger incumbent competing for similar public-sector modelling work.
• Anthesis Group: Larger sustainability consultancy offering circular economy, waste, and ESG advisory to corporates and public sector globally. Overlaps with Circulogic on circular strategy and waste advisory but operates at materially greater scale and breadth.
• SLR Consulting: Global environmental and sustainability advisory firm with UK waste management and circular economy practices serving both public and private sectors. Comparable waste strategy and resource recovery offerings at larger scale.

Direct peers

• Resource Futures: Bristol-based independent consultancy working on waste reduction, recycling, and circular economy for UK local authorities and government. Comparable niche scale, similar client mix (UK councils, WRAP), and overlap on collection options modelling and circular strategy.
• Eunomia Research & Consulting: Independent environmental consultancy specialising in waste management, recycling, and circular economy strategy for UK and EU public-sector clients. Most direct comparable to Circulogic in both offering and customer base (local authorities, WRAP, DEFRA).

Others

• Suez Recycling and Recovery UK: Major UK waste management company operating recycling and resource recovery infrastructure. Adjacent rather than competing — supplies infrastructure that complements consultancy work commissioned by councils Circulogic advises.
• WRAP (Waste and Resources Action Programme): UK government-funded charity acting as both client and sector coordinator on recycling and circular economy. Engages Circulogic as a delivery partner; also commissions competing consultancies for adjacent workstreams.
• Veolia UK: Major UK waste management operator providing collection, recycling, and circular economy services. An adjacent ecosystem player whose commercial waste customers overlap with Circulogic's authority-level trade waste work.

Regional players

• ReLondon (formerly LWARB): London Waste and Recycling Board operating as a London regional authority on circular economy and waste reduction. Comparable mission but geographically restricted to London boroughs rather than the pan-UK coverage Circulogic provides.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/circulogic

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CIRCULOGIC LIMITED