ORYSSIA LTD

What ORYSSIA LTD does

ORYSSIA LTD is a privately held, direct-to-consumer e-commerce business that designs and sells raw, unpolished crystal jewelry and natural mineral specimen pieces. The company's product catalog spans crystal rings, necklaces, bracelets, earrings, one-of-a-kind jewelry, and standalone mineral specimens for display, with sourcing origins including Brazil, Madagascar, Pakistan, Sri Lanka, India, and China. Each piece is positioned as unique and non-mass-made, with the catalog explicitly merchandised along multiple axes — intention (New Beginnings, Quiet Strength, Prosperity, Clarity, Grounding), zodiac sign, birthstone, stone type, and jewelry style — to capture both intentional self-purchase and gift-buyer demand.

The business runs on a Shopify e-commerce storefront with worldwide shipping and localized pricing/currency in 30+ countries, supported by social media presence on Facebook, Pinterest, Instagram, TikTok, and YouTube, an email newsletter, and an affiliate/referral program. Product prices range from approximately $29 to $288, with free shipping on orders over $76. Revenue mechanics are one-time unit sales with no subscription or recurring component; there is no disclosed wholesale or B2B channel. The company was founded in 2025, lists 316+ products, and reports 11 verified reviews at a 5.00-star rating. The company does not disclose management team, ownership, funding, revenue, headcount, or partnerships in the available data, and shows no AI/ML, proprietary technology, patents, or certifications.

Name

ORYSSIA LTD

Legal name

ORYSSIA LTD

Website

https://oryssia.com

Company type

Private

Founded year

2025

Operating status

Operating

Short description

ORYSSIA LTD is a London-based, direct-to-consumer e-commerce brand selling raw, one-of-a-kind crystal jewelry and mineral specimen pieces via a Shopify storefront, targeting individual consumers and gift buyers worldwide.

Ownership category

akta.pro rank

Product category

Handmade Crystal and Mineral Jewelry

NAICS

Jewelry Retailers (458310)

SIC

Retail-Jewelry Stores (5944), Costume Jewelry & Novelties (3960)

akta.pro industry

PRIMARYCRAKABAC

Designer/Artisan Fashion Jewelry (Independent Brands)

Consumer Products & Retail/Jewelry, Watches & Luxury Accessories/Fashion/Costume Jewelry

Keywords

• Crystal jewelry
• Mineral specimens
• Raw gemstone jewelry
• Handmade crystal rings
• Natural crystal accessories

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Direct Product Sales: One-time transaction sales of raw crystal jewelry and mineral specimens through the company's e-commerce website. Products are sold at fixed prices with no subscription or recurring revenue component. Free shipping offered on orders over $76 worldwide.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

Oryssia designs, sources, and sells raw crystal jewelry and natural mineral specimen decorative pieces through its own Shopify-powered e-commerce website. The catalog includes handcrafted crystal rings, necklaces, bracelets, earrings, one-of-a-kind jewelry pieces, and standalone mineral specimen display items made from raw, unpolished crystals sourced globally. Products are sold directly to consumers worldwide with fixed unit pricing and free shipping on orders over $76.

Product overview

ORYSSIA LTD is a raw crystal jewelry company offering a curated collection of naturally-formed mineral specimens transformed into wearable jewelry. The product portfolio centers on raw crystal rings, necklaces, bracelets, and earrings, supplemented by standalone mineral specimens for display. The company specializes in one-of-a-kind pieces where each item's uniqueness is a core value proposition. Products are organized by intention (New Beginnings, Love & Self-Love, Quiet Strength, Prosperity & Abundance, Clarity & Focus, Grounding & Protection), jewelry type (Rings, Necklaces, Bracelets, Earrings), stone type (Amethyst, Aquamarine, Citrine, Fluorite, Garnet, Herkimer Diamond Quartz, and others), zodiac sign, birthstone, and style (Cluster Rings, Flower Rings, Single Stone Rings). All pieces feature natural crystals and minerals, never mass-made, with sourcing from origins including Brazil, Madagascar, Pakistan, Sri Lanka, India, and China.

Differentiator

Problem solved

Functional benefit

Products and services

• Crystal Rings Handcrafted rings featuring natural raw crystals and mineral stones formed over millions of years. Includes cluster rings, flower rings, twin stone rings, single stone rings, and one-of-a-kind mineral specimen rings. Intended for individual consumer purchase for personal wear.
• Crystal Necklaces Necklaces featuring natural crystals appearing as delicate mineral specimens or crystalline formations, with each piece unique in color, texture, and natural character. Priced roughly in the $119-$129 range. Intended for individual consumer purchase for personal wear.
• Crystal Bracelets Bracelets featuring natural crystals and mineral stones shaped within the Earth over millions of years, appearing as polished beads, raw fragments, or delicate mineral pieces. Intended for individual consumer purchase for personal wear.
• Crystal Earrings Earrings featuring natural crystals formed deep within the Earth millions of years ago, appearing as delicate mineral fragments or small crystalline formations, each unique in color, texture, and natural character. Intended for individual consumer purchase for personal wear.
• Rare Mineral Specimens Natural mineral formations displayed as specimens, left in their natural state with their own structure, color, and surface shaped by geological formation conditions; nothing added, nothing altered. Includes specimens such as Creedite, Malachite, and Fluorite. Intended for collectors as display pieces for purchase by individual consumers.
• One-of-a-Kind Crystal Jewelry Unique jewelry pieces beginning with natural mineral formations shaped over time, never exactly repeated. Each piece is a natural mineral specimen made into wearable jewelry that cannot be replicated once sold. Intended for individual consumer purchase seeking singular pieces.

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Emerging players

• Goldiroots: DTC jewelry brand with an emphasis on natural and ethically sourced stones. Adjacent competitor in the conscious/natural jewelry space.
• House of Intuition: Metaphysical boutique and online shop selling crystal jewelry and spiritual products. Comparable on customer base and intention-based merchandising.
• Lemurian Quartz: Specialist raw crystal and Lemurian quartz jewelry seller. Comparable as an emerging niche peer focused on raw, unpolished crystal pieces.

Direct peers

• Energy Muse: Established DTC crystal jewelry brand selling raw and polished stones with intention-based merchandising. Closely comparable to Oryssia on product category, customer (holistic wellness buyers), and metaphysical positioning.
• Tiny Rituals: DTC crystal jewelry and home décor brand with intention/zodiac-based merchandising. Comparable in target customer, metaphysical framing, and Shopify-led global DTC model.
• Satya Jewelry: Spiritual and intention-based jewelry brand with gemstone offerings. Comparable in metaphysical merchandising and target demographic (women seeking meaningful jewelry).
• Moon Magic: Global DTC crystal and gemstone jewelry brand with multi-currency storefront, intention/zodiac categorization, and worldwide shipping — a near-direct competitive parallel at larger scale.
• Sade Atelier: Independent DTC brand selling raw mineral specimen jewelry with a similar aesthetic emphasis on natural, unpolished stones. Directly comparable on product positioning and price points.

Broad incumbents

• Mejuri: Major DTC fine jewelry brand. Comparable on global Shopify storefront, multi-currency DTC operation, and target demographic, though positioned in fine jewelry rather than raw crystals.

Others

• Etsy (raw crystal jewelry sellers): Marketplace aggregating hundreds of independent raw crystal jewelry makers. The primary alternative shopping channel for Oryssia's exact target customer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@theoryssia
• Facebookfacebook.com/theoryssia
• Instagraminstagram.com/theoryssia
• Pinterestuk.pinterest.com/theoryssia/_pins
• TikToktiktok.com/@theoryssia

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ORYSSIA LTD