Michèle Francoeur - Courtier Immobilier Résidentiel & Commercial

What Michèle Francoeur - Courtier Immobilier Résidentiel & Commercial does

Michèle Francoeur - Courtier Immobilier Résidentiel & Commercial is a sole-practitioner real estate and mortgage brokerage operating in Gatineau, Quebec, within the Outaouais region. Founded in 2007, the firm is led by Michèle Francoeur, a dual-licensed real estate and mortgage broker who brings a Social Work background to client engagements. Services span residential and commercial property transactions, including houses, hobby farms, small plexes, and multiplex units, with secondary mortgage financing advisory offered through multi-prets.com.

The business is built on a commission-based revenue model, with no publicly disclosed pricing and transaction-by-transaction engagement. Lead generation relies on a company website (michelefroanocur.ca), the Centris® MLS system providing visibility to 15,000+ Quebec brokers, free digital tools (property evaluation, mortgage calculator, welcome tax calculator), and email/SMS property alerts. Operations are supported by an affiliation with eXp Quebec (eXp Agence Immobilière), a subsidiary of eXp World Holdings, which provides a cloud-based virtual brokerage platform, training, and an 80-100% commission-retainer economic structure with no desk, franchise, or royalty fees.

Customer segments are horizontal and SMB/retail in nature: residential buyers and sellers, small-investor buyers of plex/multiplex units, and commercial property counterparties in Quebec. The firm leverages the eXp network for cross-region referrals beyond Outaouais. The company is private, domiciled in Canada, and has 1-10 employees; revenue is not publicly disclosed.

Name

Michèle Francoeur - Courtier Immobilier Résidentiel & Commercial

Legal name

Michèle Francoeur - Courtier Immobilier Résidentiel & Commercial

Website

https://michelefrancoeur.ca

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Michèle Francoeur is a sole-practitioner dual-licensed real estate and mortgage broker based in Gatineau, Quebec, serving residential, small plex, multiplex, and commercial property buyers and sellers in the Outaouais region under the eXp Quebec brokerage network.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Mortgage and Nonmortgage Loan Brokers (52231)

SIC

Real Estate Agents & Managers (For Others) (6531), Loan Brokers (6163)

akta.pro primary industry

Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)

akta.pro secondary industries

Residential Investment Property Brokerage (SFR/Small Multifamily) (BPAJAAAE), Residential Mortgage Brokerage (Purchase & Refinance) (FSAEAEAA)

Keywords

• Residential real estate brokerage
• Commercial real estate brokerage
• Mortgage brokerage services
• Property transaction advisory
• Real estate market analysis

Headquarters

HQ city

Gatineau

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Marketing or Sales, Technology or R&D, Operations, Personnel

Revenue model

1. Real Estate Brokerage Commissions: Commission-based revenue from residential and commercial real estate transactions. Broker facilitates property sales and purchases, earning commissions on completed transactions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Michèle Francoeur is an individual real estate and mortgage broker providing residential and commercial property brokerage services in Quebec's Outaouais region. Services include property sales and purchases, market analysis, buyer/seller representation, mortgage pre-approvals, refinancing and renewals, credit literacy coaching, and debt management counseling, supported by digital tools such as a free property evaluation, mortgage calculator, and welcome tax calculator. The broker operates as an independent affiliate of eXp Realty/eXp Quebec.

Product overview

Michèle Francoeur operates as a dual-licensed real estate and mortgage broker affiliated with eXp Realty Quebec, offering integrated residential and commercial real estate services. The service portfolio combines core brokerage services (property sales, purchases, and market analysis) with mortgage financing advisory and digital tools including a free property evaluation, real estate alerts, mortgage calculator, and welcome tax calculator. The company leverages the Centris® MLS system for property listings visibility and eXp's virtual brokerage platform for training and technology support.

Differentiator

Problem solved

Functional benefit

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• eXp Quebec (eXp Agence Immobilière)coreChannel Partner/ Reseller/ DistributorMichèle Francoeur operates as a broker affiliated with eXp Realty/eXp Quebec. eXp provides virtual office environment, technology platform, training, and commission structure allowing brokers to work remotely while accessing global real estate community resources.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Century 21 Canada: Established global real estate franchise with Canadian residential brokerage offices; competes for the same transaction-driven commission revenue from independent affiliated agents in Quebec.
• Coldwell Banker Canada: Canadian branch of the global Coldwell Banker network offering residential brokerage via affiliated agents; directly competes for the same buyer/seller transaction flow in Quebec.
• Royal LePage: Major Canadian residential brokerage with strong Quebec presence; competes head-to-head for residential listings and buyer representation with affiliated independent agents under a comparable commission model.
• RE/MAX Québec: One of the largest residential real estate franchise networks in Quebec; competes directly for the same buyer/seller clients and uses a similar commissioned independent-agent model in the Outaouais region.
• Keller Williams Realty Canada: Agent-centric real estate franchise with operations in Quebec; uses a similar independent-agent, commission-share model for residential brokerage.
• Sotheby's International Realty Canada: Luxury-leaning brokerage network with Quebec affiliate brokers handling residential and country properties; comparable offering especially for higher-ticket hobby-farm and waterfront listings like the subject's Thorne property.
• Engel & Völkers Canada: International residential brokerage with Canadian offices servicing higher-end residential transactions; competes for similar client profiles interested in distinctive and investment-grade properties.
• Via Capitale: Quebec-based residential brokerage franchise network; directly competes in the same regional market with a comparable independent-agent structure serving French-speaking buyers and sellers.

Others

• Multi-Prêts Hypothecaires: Quebec mortgage brokerage network already partnered with the subject broker via the embedded Multi-Prêts link; directly comparable as a mortgage intermediary offering the same credit literacy, refinancing, and pre-approval services.

Broad incumbents

• eXp Realty / eXp World Holdings: Parent brokerage affiliation; eXp is a global cloud-based real estate brokerage whose commission structure, technology platform, and Quebec regional operation directly enable and constrain the subject broker's operations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/multi-pr-ts-hypoth-que-ml

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Michèle Francoeur - Courtier Immobilier Résidentiel & Commercial