Rondje Rotterdam

What Rondje Rotterdam does

Rondje Rotterdam is a Rotterdam-based entertainment tour operator offering guided city tours by luxury theater bus, boat, bicycle, and on foot, led by a roster of named Rotterdam artists and entertainers (Simon Stokvis, Joris Lutz, Roel Pot, Naar de Haaien, Dave van der Wal, and city ambassador Willem van Wijk). The product portfolio comprises approximately 15 distinct tours and add-ons, segmented into public scheduled tours priced at €30-€52.50 per person and exclusive private group charters priced from €1,675 to €3,850+ excluding VAT. The company operates seven sub-brands covering Exclusief (private), Vaart (boat), te Voet (walking), op de Fiets (cycling), Borrelt (bar crawl), Tasty Tour (culinary), and Comedy City Tour (English-language). Operations are headquartered aboard the ss Rotterdam historic vessel at 3e Katendrechtsehoofd 25 in Rotterdam, with a secondary correspondence address at Jufferkade 81.

The business runs a direct-to-consumer and event-driven go-to-market: tickets are sold through the company's own website with iDEAL payment, supported by email newsletter, social media presence (LinkedIn, Instagram), and SEO-optimized landing pages (including Dutch and Frisian keyword variants). Distribution is augmented by a channel partnership with Theater op het Water for boat tour sailing-date sales and operational partnerships with ss Rotterdam, Euromast, Foodhallen Rotterdam, Brouwerij Noordt, Ringelberg, RTV Rijnmond, Eetcafe de Ballentent, Pelgrim, and Pincoffs. Revenue mechanics are predominantly one-time ticket sales, supplemented by gift vouchers (physical or email) and optional cancellation insurance at €3.50 per ticket. The company is part of Pegasus Events, a Rotterdam event bureau, and is a privately registered Dutch entity with no disclosed funding, no proprietary technology platform, and no AI/ML components documented.

The customer base spans five segments: corporate companies (team building and company outings, identified as primary), families, tourists/visitors (both domestic and international), friend groups, and associations/organizations. B2C public ticket sales serve individuals and small groups, while B2B exclusive charters handle larger corporate and private group bookings with customizable routes, catering, and personalized entertainment. The business is registered in the Netherlands (KvK 92264166), operates from a single Rotterdam market, and shows no disclosed international expansion beyond the English-language Comedy City Tour product.

Name

Rondje Rotterdam

Legal name

Rondje Rotterdam

Website

https://rondjerotterdam.nl

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Rondje Rotterdam is a Dutch entertainment tour operator offering guided city tours of Rotterdam by bus, boat, bicycle, and on foot, led by local artists and entertainers. It serves tourists, families, corporate groups, and associations through direct online ticket sales and private charter bookings, operating from the ss Rotterdam.

Ownership category

akta.pro rank

Product category

Entertainment City Tour Services

NAICS

Tour Operators (561520), Tour Operators (56152), Scenic and Sightseeing Transportation, Land (48711), Scenic and Sightseeing Transportation, Water (48721)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Museum & Landmark Guided Tours (Skip-the-line/Docent-led) (THAJAAAC)

akta.pro secondary industries

Private/Customized Multi-Day Tour Operators (THAKADAC), Culinary Walking & Market Tours (THAJAGAA), Food, Market & Culinary Culture Tours (THAJAAAG)

Keywords

• Guided city tours
• Entertainment tours
• Corporate outings
• Cultural tourism
• Group excursions

Headquarters

HQ city

Rotterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Public Tour Tickets: Individual tickets sold for scheduled public tours led by Rotterdam artists and entertainers. Tours include bus tours, boat tours, walking tours, and cycling tours with various price points.
2. Exclusive Group/Charter Tours: Private tours booked exclusively for corporate groups, families, or organizations. These customized experiences command premium pricing (from €1,675 to €3,850+) and include personalized entertainment, custom routes, and catering options.
3. Gift Vouchers: Gift certificates sold for Rondje Rotterdam experiences, with physical vouchers available for €1 extra shipping.
4. Cancellation Insurance: Optional cancellation insurance offered at €3.50 per ticket for unforeseen circumstances such as illness, injury, or bereavement.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Rondje Rotterdam sells guided city tours of Rotterdam combining live entertainment with sightseeing, offered as public scheduled tours and exclusive private group bookings. Tours are delivered via theater-bus, boat, bicycle, or on foot, and led by recognized Rotterdam artists and entertainers (Simon Stokvis, Roel Pot, Joris Lutz, Naar de Haaien, Dave van der Wal, Willem van Wijk, Stadsfanaat). The product range also includes gift vouchers, a Plat Rotterdams dialect workshop, a culinary Tasty Tour, and seasonal Christmas/winter tours.

Product overview

Rondje Rotterdam is a portfolio of guided city tours and entertainment experiences in Rotterdam, combining live theater, music, comedy, and cultural storytelling. The core offering consists of public and exclusive tours led by Rotterdam artists, entertainers, and city fanatics, available by bus, boat, bicycle, or on foot. Key products include: Rondje Rotterdam met Simon Stokvis (theatrical bus tour), Rondje 'Rotterdams' met Roel Pot (dialect-focused tour), and Rondje Rotterdam Vaart (skyline boat tour). Additional group and walking products include Culinair, Fietstocht, Borrelt, and Tasty Tour variants. An exclusive private group tier offers fully customizable experiences with artiesten (artists). The company operates from aboard the ss Rotterdam and tickets are sold via an external ticketing system. Add-on products include gift vouchers and seasonal Christmas/winter tours.

Differentiator

Problem solved

Functional benefit

Brands

• Rondje Rotterdam Exclusief: Custom tours for private groups with personal guides and live entertainment
• Rondje Rotterdam Vaart
• Rondje Rotterdam te Voet
• Rondje Rotterdam op de Fiets
• Rondje Rotterdam Borrelt
• Rondje Rotterdam Tasty Tour
• Comedy City Tour

Products and services

• Rondje Rotterdam met Simon Stokvis (Public Bus Tour) A 3-hour theatrical city tour in a luxury touringcar led by Simon Stokvis (actor Sjoerd Pleijsier), combining storytelling, comedy, and Rotterdam folk songs such as 'Rotterdam wordt wakker.' Performed in a specially equipped theater-bus with large windows and high-end audio. Open to individual ticket buyers on scheduled public departures from ss Rotterdam.
• Rondje 'Rotterdams' met Roel Pot (Public Dialect Bus Tour) A 2.5-hour city tour led by Roel Pot exploring Rotterdam's colorful dialect and sociolects through the years, covering neighborhoods including Afrikaanderwijk, Kralingen-Oost, Crooswijk, Noordplein, Spangen, and Delfshaven. Includes a Rotterdam bittertje drink stop. Sold per person on scheduled public departures.
• Rondje Rotterdam Vaart (Boat Tour) A 75-minute boat tour along Rotterdam's iconic skyline and dynamic city harbors, departing from Parkhaven near the Euromast. Led by Rotterdam entertainers (Simon Stokvis, Roel Pot, Joris Lutz, or Naar de Haaien) with onboard refreshments. Requires minimum 35 participants for departure.
• Rondje Rotterdam te Voet (Walking Tour for Groups) A walking city tour through Rotterdam's streets led by a Rotterdam artist or enthusiastic city fanatic. Participants explore iconic buildings, hear stories about neighborhoods and history, and experience spontaneous discoveries along the route. Booked as a group experience with minimum 10 persons.
• Rondje Rotterdam op de Fiets (Cycling Tour) A guided cycling city tour visiting Rotterdam highlights including De Rotterdam, Euromast, Erasmus Bridge, Markthal, and other city icons. Led by Rotterdam artists or city fanatics sharing personal stories and facts about hotspots. Priced from €30 per person excl. VAT, minimum 8 persons.
• Rondje Rotterdam Borrelt (Bar Crawl Tour) A city tour combining entertainment and drinks at multiple historic, architectural, and culinary locations in Rotterdam. Route includes brewery visits, walking portions through Markthal and Kubuswoningen, and a photo stop at the Hoerenloper in Katendrecht before returning to the ss Rotterdam. Duration 3.5 hours. Customizable for groups.
• Rondje Rotterdam Tasty Tour (Culinary Tour) A culinary discovery tour combining a walking tour with multiple food stops, including a starter, main course, dessert, and a water taxi crossing of the Maas River. Led by a Rotterdam artist or city fanatic. Maximum 30 persons. Horeca included in program.
• Cursus Plat Rotterdams met Roel Pot (Dialect Workshop) A workshop led by Roel Pot teaching participants to speak and understand Rotterdam dialect (Plat Rotterdams). Covers basics, street language, and the charm of Rotterdam's working-class vernacular. Duration ranges from 30 minutes to 2.5 hours. Workshop format suitable for groups and corporate outings.
• Rondje Rotterdam Joris Lutz te Voet (Artist-Led Walking Tour) A walking tour through Rotterdam led by entertainer Joris Lutz, with the route varying each time as a surprise even for longtime Rotterdammers. Includes anecdotes, humor, music, special spots, and a drinks stop. Maximum 57 persons.
• Rondje Rotterdam met Willem van Wijk te Voet (Ambassador Walking Tour) A walking tour led by Rotterdam ambassador Willem van Wijk, whose legs are covered in tattoos each telling a story about the city. Combines art, architecture, and anecdotes with Rotterdam poetry. Maximum 20 persons.
• Rondje Rotterdam met Simon Stokvis (Exclusief Private Tour) An exclusive private version of the Simon Stokvis theatrical tour, fully customizable for the group's preferences. 3-hour tour including bus and short walk. Includes a personal invitation video from Simon Stokvis as an optional extra. Price from €3,265 excl. BTW.
• Rondje 'Rotterdams' met Roel Pot (Exclusief Private Tour) An exclusive private version of the Roel Pot dialect tour, customizable with optional lunch, drinks stop, or dinner. Includes a personal invitation video from Roel Pot as optional extra. Price from €1,865 excl. BTW.
• Rondje Rotterdam met Joris Lutz (Exclusief Private Tour) An exclusive private version of the Joris Lutz tour in a luxury theater-bus, customizable with optional lunch, drinks, or dinner arrangements. Includes personal invitation video option. Duration 2 hours. Price from €2,370 excl. BTW.
• Rondje Rotterdam met Naar de Haaien (Exclusive Musical Tour) An exclusive musical tour by the trio 'Naar de Haaien' (Kapitein Lagaaij and crew) performing komisch repertoire on banjo, double bass, and accordion in nautical uniforms. Covers neighborhoods including Afrikaanderwijk, Kralingen, Crooswijk, Noordplein, Spangen, and Delfshaven. Price from €3,850 excl. BTW.
• Rondje Rotterdam met Willem van Wijk (Exclusief Private Tour) An exclusive private bustour or walking tour led by Rotterdam ambassador Willem van Wijk. Price on request. Available for groups, companies, and organizations.
• Rondje Rotterdam met Dave van der Wal (Exclusive Marathon Tour) A bustour themed around the Rotterdam Marathon, led by Dave van der Wal who rides behind the marathon motor for live TV coverage each year. Takes participants through the official marathon course, sharing behind-the-scenes stories and personal memories. Price from €1,865 excl. BTW, up to 57 persons.
• Rondje Rotterdam met Rotterdamse Stadsfanaat (Exclusive Bus Tour) An exclusive bustour led by a Rotterdam city fanatic, offering personalized anecdotes and interesting facts. Conducted in a comfortable theater-bus with easy access. Fully customizable with optional lunch, drinks, or dinner. Price from €1,675 excl. BTW. Duration 2.5 hours.
• Cadeaubon (Gift Voucher) Gift vouchers for any Rondje Rotterdam tour, available in variable amounts. Physical vouchers sent by mail (for €1 extra shipping) or digital delivery by email. Redeemed by contacting the office to convert to a ticket voucher for a scheduled tour.
• Kerstuitje Rotterdam (Winter/Christmas City Tour) A winter/Christmas special city tour combining heated bus or walking routes through Rotterdam's illuminated skyline and decorated streets, with stops at selected Rotterdam hospitality venues for mulled wine, hot chocolate, and winter snacks. Customizable for companies, friends, or families.
• Rondje Rotterdam Exclusief (Custom Private Tour) A custom private city tour for groups, companies, and organizations with personalized entertainment, custom routes, and optional lunch, drinks, or dinner arrangements. Departures from ss Rotterdam. Prices vary by tour and group size.
• Annuleringsverzekering (Cancellation Insurance) Optional cancellation insurance available at €3.50 per ticket covering unforeseen circumstances such as illness, injury, or bereavement. Purchased as an add-on alongside any Rondje Rotterdam tour ticket.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• ss RotterdamcoreStrategic or Co-development PartnerThe ss Rotterdam serves as the primary departure location and headquarters for Rondje Rotterdam. This strategic partnership provides an iconic waterfront location that enhances the company's brand positioning and operational convenience.
• EuromastminorGTM or Marketing PartnerListed as a partner with logo on the website, suggesting cross-promotional relationship or venue collaboration.
• Brouwerij NoordtminorGTM or Marketing PartnerLocal Rotterdam brewery partner, likely providing beverages for tours or cross-promotional activities.
• Foodhallen RotterdamminorGTM or Marketing PartnerFeatured as a partner venue, possibly included in culinary tour routes or for catering partnerships.
• RTV RijnmondminorGTM or Marketing PartnerRegional broadcaster and media partner, likely providing press coverage and promotional visibility.
• PelgrimminorGTM or Marketing PartnerLocal Rotterdam brand partner with logo presence on partner page.
• Eetcafe de BallententminorGTM or Marketing PartnerLocal restaurant/cafe partner, likely serving as a stop on tour routes or for catering partnerships.
• RingelbergminorGTM or Marketing PartnerTransportation partner (bus company) with logo displayed, providing tour bus services.
• PincoffsminorGTM or Marketing PartnerLocal Rotterdam brand/venue partner with 2022 logo displayed on website.
• Pegasus EventscoreStrategic or Co-development PartnerRondje Rotterdam is part of Pegasus Events, a Rotterdam event bureau that provides additional event organization services and extends the company's reach into the broader corporate events market. Pegasus Events describes itself as creating experiences beyond mere events.
• Theater op het WatercoreChannel Partner/ Reseller/ DistributorPartner platform for selling boat tour tickets. Customers are directed to theaterophetwater.nl for booking specific sailing dates.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Stromma Netherlands: Stromma is a major sightseeing operator in the Netherlands running canal and city tours across multiple Dutch cities. It competes with Rondje Rotterdam in the sightseeing tour category and offers comparable multi-modal sightseeing transportation experiences.
• Holland Tickets & Tours: Holland Tickets & Tours aggregates and sells sightseeing tours and attractions across the Netherlands. It offers a comparable discovery and booking layer for tourist-friendly city tour experiences similar to Rondje Rotterdam's portfolio.
• SANDEMANs NEW Europe: SANDEMANs operates free walking tours across European cities, including Amsterdam and other Dutch cities. It competes for the same tourist 'city experiences' wallet and segment that Rondje Rotterdam's walking tours target.
• Tour & Tickets: Tour & Tickets is a Dutch tour operator and reselling marketplace offering city tours and excursions across the Netherlands. It is comparable in offering city sightseeing experiences to consumers and travellers in Dutch urban destinations.
• Spido: Spido operates harbor and skyline boat tours in Rotterdam, including from the Parkhaven area near the Euromast. It is the most direct competitor for Rondje Rotterdam's boat tour product (Rondje Rotterdam Vaart), serving the same tourist and corporate groups on the same waters.

Broad incumbents

• TUI Nederland: TUI is a major incumbent tour operator and OTA selling packaged tours and city experiences across the Netherlands. It is a broad incumbent that bundles Rotterdam activities into broader travel packages, competing partially for the same tourists.
• VVV Rotterdam (Rotterdam Info): VVV Rotterdam is the official tourism information and ticketing platform for Rotterdam, offering broader sightseeing and attractions content well beyond any single operator. It is a broad incumbent that competes for the same tourist attention and bookings.
• Gray Line Amsterdam: Gray Line is a global sightseeing tour brand with Dutch operations offering hop-on-hop-off and city tours. It is a broad incumbent in the sightseeing space with overlapping product surface area to Rondje Rotterdam.

Emerging players

• EatWith / Tasty Tour operators: EatWith and similar culinary walking-tour operators offer hosted food experiences in major cities. They compete directly with Rondje Rotterdam's Tasty Tour culinary product on the dining-with-a-local premise.
• De Gidsen (Local Guides Network): Local Guide networks aggregate freelance city guides in Dutch cities, offering custom walking tours and storytelling experiences. They are an emerging alternative sharing the same tourist and corporate group market with lighter cost structures.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/rondjerdam
• LinkedInlinkedin.com/company/rondje-rotterdam

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rondje Rotterdam