KLAUDIA FIOR LTD

What KLAUDIA FIOR LTD does

KLAUDIA FIOR LTD is a UK private limited company operating as the corporate vehicle for the personal brand of Klaudia Fior, a Polish-born freelance presenter and content creator based in South London. The entity was incorporated in 2025 and conducts business under the DBA "Wavyute." Its activities center on three service lines: (1) presenting and hosting work for UK media platforms including ITV, SOTV, Link Up TV, Word On The Curb, and Channel 4; (2) branded social media campaign creation for consumer brands across TikTok and Instagram, with a combined social following of approximately one million; and (3) editorial content in the form of a blog covering UK politics, immigration, Grenfell, Gaza, and media criticism, plus a YouTube channel (3.9k subscribers, 585.1k views) covering travel, music, culture, and societal issues. The company has no employees beyond the founder and operates as a freelance practice.

The business is effectively a personal-services sole proprietorship wrapped in a corporate shell. Customer logos span fashion (JD Sports, H&M, Puma, Birkenstock), beverage (Red Stripe, Beavertown), technology (HMD Global), culture (Victoria and Albert Museum), and events (UEFA Euro 2024, Tomorrowland), giving the appearance of a diversified book of work despite the underlying single-operator model. Revenue is not publicly disclosed; pricing is handled via direct email inquiry, and the site provides no ratecard, no self-serve booking, and no productized offering. Technology is limited to standard social media content creation and video production with no proprietary platform, app, API, or AI/ML component. There are no funding rounds, institutional investors, parent entities, or M&A activity disclosed.

Name

KLAUDIA FIOR LTD

Legal name

Klaudia Fior

Website

https://klaudiafior.com

Company type

Private

Founded year

2025

Operating status

Operating

Short description

KLAUDIA FIOR LTD is a UK-based sole-trader freelance presenting and content creation practice operated by Klaudia Fior under the "Wavyute" brand, delivering TV presenting for UK media platforms and branded social campaigns for consumer, cultural, and event clients.

Ownership category

akta.pro rank

Product category

Freelance Presenting and Social Media Content Services

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Advertising (7310)

akta.pro primary industry

Social & Digital-First Branded Content (Short-Form, Influencer, UGC-Style) (MPADAEAB)

akta.pro secondary industries

Short-Form Video Advertising & Brand Collaboration Platforms (MPACAHAH), Digital PR & Social Media Communications (MPAAADAJ)

Keywords

• Freelance presenting services
• Social media campaigns
• Video content creation
• Influencer brand partnerships
• Digital media management

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Freelance Presenting: Presenting and hosting work across UK media platforms including ITV, SOTV, Link Up TV, and Word On The Curb
2. Social Media Campaigns: Creating branded content for major consumer brands across TikTok and Instagram with combined following of one million
3. YouTube Channel (Wavyute): YouTube content creation with 3.9k subscribers and 585.1k views covering travel, music, culture, politics and societal issues

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Klaudia Fior Ltd provides freelance presenting and hosting services across UK media platforms including ITV, SOTV, Link Up TV, and Word On The Curb, and creates branded social media campaigns on TikTok and Instagram for enterprise consumer brands such as JD Sports, H&M, Puma, Birkenstock, Red Stripe, and Beavertown. The offering is anchored by a combined social media following of one million and a YouTube channel ("Wavyute") that delivers editorial and video content to Gen Z audiences.

Product overview

Klaudia Fior (Wavyute) operates as a unified personal media brand offering presenting/hosting services across major UK media platforms (ITV, Day Date, Link Up TV, Word On The Curb), social media campaign creation for brand partnerships, a YouTube channel with 3.9k subscribers, and freelance creative services. The brand targets Gen Z audiences through engaging content combining travel, music, culture, and social commentary, supported by a blog covering political and societal issues.

Differentiator

Problem solved

Functional benefit

Products and services

• Presenting and Hosting Services Professional presenting and hosting services delivered across major UK media platforms including ITV, SOTV, Link Up TV, and Word On The Curb, targeting Gen Z audiences with engaging content on social issues and entertainment.
• Social Media Campaign Services Social media campaign creation and management for enterprise consumer brands on TikTok and Instagram, leveraging a combined following of one million to drive brand awareness, targeted reach, and engaging content. Past clients include Birkenstock, JD Sports, Red Stripe, Victoria and Albert Museum, UEFA Euro 2024, Tomorrowland, Puma, H&M, Beavertown, and HMD Global.
• YouTube Channel (Wavyute) YouTube channel featuring video content covering travel, music, culture, politics, and societal issues under the Wavyute alias, with 3.9k subscribers and 585.1k total views.
• Freelance Services Freelance presenting and content creation services delivered to clients including JD, Channel 4, Chatter, and Real Media.

Quantifiable outcome

• Combined social media following of one million across platforms

Named customers17 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• YMU Group: UK talent management group representing presenters, content creators, and digital-first talent. Peer because it manages the same type of cross-platform presenting/content-creator careers Klaudia is building.
• Viral Nation: Global influencer marketing and talent management firm. Comparable business model: representing creators for brand collaborations and content production — the same offering Klaudia sells directly to brands like JD Sports, H&M, and Puma.
• Whalar Group: Creator economy company represented by and for short-form video creators and brands. Peer because Klaudia's @wavyute TikTok and Instagram presence sits squarely in this short-form, brand-collaboration creator economy.
• Gleam Futures: UK-based talent management agency representing digital creators, presenters, and social media talent. Directly comparable as it manages the same creator archetype Klaudia operates in — UK-presenting, Gen Z, social-first personalities monetizing brands and broadcast deals.
• Major Talent: UK talent agency representing presenters, broadcasters, and media personalities. Comparable as a channel through which freelance presenters like Klaudia would secure and monetize broadcast engagements.
• Curtis Brown Group: One of the UK's largest literary and talent agencies representing presenters and broadcasters. Comparable as the type of agency that would represent Klaudia's presenting and hosting work with ITV, SOTV, and Channel 4.
• PMA Media Group: UK talent agency focused on presenters, broadcasters, and media personalities. Directly comparable for Klaudia's TV presenting and hosting business with ITV, SOTV, Link Up TV, and Word On The Curb.

Broad incumbents

• Endemol Shine Group: Global production company behind numerous youth-focused and entertainment formats. Comparable as the broader production-side incumbent that both commissions and competes with independent creator-presenters for youth audience attention.
• ITV Studios: UK production and broadcast arm of ITV. Comparable as the type of incumbent broadcaster that commissions presenting talent like Klaudia and increasingly signs creator-led presenter talent for youth-skewing formats.
• Channel 4: UK public-service broadcaster with a strong youth and digital-led content strategy. Comparable as both a current client (Klaudia's freelance work) and the type of incumbent media platform competing for her presenting time.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@wavyute
• Instagraminstagram.com/reel
• Xx.com/klaudiafior

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KLAUDIA FIOR LTD