Tallinna Ülikooli Üliõpilaskond

What Tallinna Ülikooli Üliõpilaskond does

Tallinna Ülikooli Üliõpilaskond (Tallinn University Student Union) is a non-profit membership organization (MTÜ) established on December 10, 1990 that serves as the official democratic representative body for students at Tallinn University in Estonia. Its primary constituency is Tallinn University's student body — undergraduate, graduate, doctoral, international, and student-parent segments — represented through a multi-tiered governance structure: a Council (volikogu) of up to 17 members elected from 8 electoral districts, a 3-to-5-member Executive Board, six institute-level Student Councils (BFM, DTI, HTI, TÜHI, LTI, ÜTI), and seven thematic clubs (Sports, Culture, Rohe/Green, Debate, International, Japanese, Literature). The Union holds statutory representation rights in the University's Senate (9 student representatives), Institute Councils, Study Boards (Õppekolleegium), and Attestation Committees, which constitutes its core functional mandate.

The Union's product and service portfolio spans advocacy and counseling services, scholarships and project funding (up to €800 for science popularization, €700 for high-level research participation), ISIC international student identity card distribution via the EDUID system and partner banks (SEB, Swedbank), a weekly internal newsletter (Infokiri) distributed Mondays at 20:00 during academic semester, campus information boards for event and project promotion, a Children's Room (Mängutuba) operated jointly with MTÜ ProjectsAreUs, and merchandise sales including the symbolic academic cap (tekkel, €30) and academic rings crafted by Roman Tavast OÜ. Underlying technology is modest: a WordPress-based bilingual website (esindus.ee), digital voting for Council elections via ID-card/mobile-ID/Smart-ID, and social media presence on Facebook and Instagram.

The revenue model is hybrid and non-commercial. Core funding is derived from membership representation and university-allocated support, supplemented by transactional revenue: merchandise sales (academic caps at €30, silver/gold-plated/gold rings ordered annually), advertising on campus information boards (€1–16/week depending on poster size and volume tier), featured placement in the student newsletter, and ISIC card issuance fees. Distribution is direct via the on-campus office at Silva building (rooms S-142, S-144, S-114) plus bank channel partners. No external funding rounds, no revenue figures, and no headcount outside the Executive Board and Council are disclosed.

Name

Tallinna Ülikooli Üliõpilaskond

Legal name

Tallinna Ülikooli Üliõpilaskond

Website

https://esindus.ee

Company type

Private

Founded year

1990

Operating status

Operating

Short description

Tallinna Ülikooli Üliõpilaskond is a non-profit student organization representing Tallinn University students through statutory governance representation, counseling, clubs, scholarships, ISIC card distribution, and on-campus services.

Ownership category

akta.pro rank

Product category

Student Union Services

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Educational Support Services (611710)

SIC

Services-Membership Organizations (8600), Services-Social Services (8300)

akta.pro primary industry

Student Organizations & Club Administration (EDALAHAB)

akta.pro secondary industries

International Student Orientation & Transition Programs (EDALANAC), University Dorms & Affiliated Summer Housing (THAMAGAA), International Student Academic & Personal Support (case management, referrals) (EDALANAE)

Keywords

• Student representation services
• Student advocacy
• Student union services
• Higher education support
• Student welfare services

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Membership Services and Representation: Core services including student representation in Senate and Institute Councils, advocacy for student rights, counselling services, and support for students with special needs
2. ISIC Student Card Distribution: Issuance and management of International Student Identity Cards (ISIC) for verified students
3. Merchandise Sales: Sales of academic caps (30€) and university rings (silver, gold-plated, gold) crafted by Roman Tavast OÜ
4. Campus Information Board Advertising: Advertising space rental on student information boards across campus - pricing from 1€ to 16€ per week depending on poster size and quantity
5. Student Newsletter Advertising: Featured placement in internal student newsletter sent weekly to all students

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Tallinna Ülikooli Üliõpilaskond is a non-profit student union that represents Tallinn University students through democratic governance structures. It provides student representation in the University Senate and Institute Councils, advocacy on academic and social policy issues, counseling services, scholarships and financial support administration, ISIC student card issuance, club activities, academic ceremonies (Cap Ceremony and rings), and student welfare programs including mental health initiatives and family-friendly facilities.

Product overview

Tallinna Ülikooli Üliõpilaskond (Tallinn University Student Union) operates as a comprehensive student services organization offering multiple interconnected programs. The core offerings include the ISIC Student Card Service for international student identity verification, the Student Newsletter (Infokiri) for weekly communications, and Campus Information Boards (Infostendid) for event promotion. Additional services include a Children's Room (Mängutuba) for students with children, Souvenirs (Meened) featuring academic caps and rings, Student Surveys platform, Job and Internship Listings, Student Project Funding programs, and Advertising Services for student organizations. The Student Union also manages various clubs, student councils, scholarships, Erasmus programs, and counselling services through its broader organizational structure.

Differentiator

Problem solved

Functional benefit

Products and services

• ISIC Student Card Service

Quantifiable outcome

• 35 years of continuous operation representing Tallinn University students since 1990
• +2 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• MTÜ ProjectsAreUscoreStrategic or Co-development Partner · 1 May 2023Collaboration partner for the Playroom (Mängutuba) initiative. Joint initiative between the Student Union and ProjectsAreUs created by active student parents to make the university more family-friendly. Donations of toys and equipment have been received from the university community.
• Roman Tavast OÜminorImplementation/ SI/ Consulting PartnerCraftsman for Tallinn University academic rings. Produces silver, gold-plated, and gold rings for students and alumni. Orders placed annually in spring through the Student Union office.
• EDUID (Eesti Üliõpilaskondade Liit)coreTechnology or IntegrationCard management system for ISIC student card issuance. Union of Estonian Student Unions operates the official student card system for Estonian universities.
• SEB BankcoreChannel Partner/ Reseller/ DistributorBanking partner for ISIC student card distribution. Issues ISIC cards that function as both student ID and bank card.
• SwedbankcoreChannel Partner/ Reseller/ DistributorBanking partner for ISIC student card distribution. Issues ISIC cards that function as both student ID and bank card.
• Tallinn University SenatecoreStrategic or Co-development PartnerAcademic decision-making body where 9 student representatives participate. Three representatives serve by position, six elected by the Student Union Council in August.
• Institute Councils (Instituudi nõukogud)coreStrategic or Co-development PartnerAcademic unit governance bodies that include student representatives elected by student councils. Councils adopt development plans, curricula, approve action plans, and adopt budget projects.
• Student Councils (Üliõpilasnõukogud)coreStrategic or Co-development PartnerSix student councils representing students at each institute: Meedium (BFM), DigiTech (DTI), KÜN (HTI), TÜHI (Humanities), LTI (Natural Sciences), Civitas (ÜTI). They elect student representatives to various university bodies.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Tartu Ülikooli Üliõpilaskond (University of Tartu Student Union): Student union representing University of Tartu students, the largest higher-education institution in Estonia. Operates with similar advocacy, council, club, ISIC, and representation functions — the closest direct peer in country.
• TalTech Üliõpilaskond (TalTech Student Union): Student union for Tallinn University of Technology students, also based in Tallinn. Provides the same core services (representation, ISIC, clubs, counselling) to a STEM-focused student body in the same city.

Broad incumbents

• European Students' Union (ESU): European-wide umbrella representing national student unions. Comparable in its student representation and advocacy mandate, operating at a supranational level rather than a single university.
• National Union of Students UK (NUS): Confederal national student organization in the UK, representing hundreds of students' unions. Comparable at scale to what Eesti Üliõpilaskondade Liit operates at a national level.
• Eesti Üliõpilaskondade Liit (Union of Estonian Student Unions): National umbrella organization for Estonian university student unions, including TLU Üliõpilaskond itself. Operates the shared ISIC card management system (EDUID) and coordinates national student policy advocacy.

Others

• ISIC (International Student Identity Card Association): Global body issuing the ISIC student card. TLU Üliõpilaskond is both an issuer/partner and downstream beneficiary of the ISIC ecosystem; the two are tightly coupled operationally.

Emerging players

• Erasmus Student Network (ESN): Pan-European student organization focused on international student exchange support. Overlaps with TLU's international student services, club activities, and integration programming — particularly relevant for the international student segment.

Regional players

• HYY - Helsingin yliopiston ylioppilaskunta (Helsinki University Student Union): One of the largest and oldest student unions in the Nordics, representing University of Helsinki students. Comparable governance, services, and statutory representation model applied at a much larger scale.
• SYL - Suomen ylioppilaskuntien liitto (Finnish National Union of University Students): National federation of Finnish university student unions. Provides comparable advocacy, services, and representation functions across Finnish universities; serves as a regional benchmark for student-union operating models.
• Lietuvos studentų sąjunga (Lithuanian Students' Union): National student union representing Lithuanian university students. Comparable Baltic peer operating advocacy, representation, and student-support functions across multiple institutions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/yliopilaskond
• Instagraminstagram.com/tluesindus

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tallinna Ülikooli Üliõpilaskond