Emily Canada inc.

What Emily Canada inc. does

Equipement Emily Canada (Emily Canada inc.) is a privately-held Quebec-based distributor of agricultural, industrial, public works, forestry, and cleaning equipment, operating from a single office serving primarily the Quebec market within Canada. The company does not manufacture equipment; instead it resells and provides local sales and support for products sourced from four principal brand partners: Emily (a French manufacturer of specialized agricultural attachments), Schaffer (German wheel loaders and forklifts), Karcher (professional cleaning equipment), and Woody (forestry and land-clearing equipment). It also retails a small catalog of used equipment with publicly listed prices.

The distributed product portfolio covers livestock feeding, straw bedding and spreading, silage handling, barn sweeping, manure scraping, industrial sweeping and cleaning, construction attachments, sidewalk snow removal, and forestry processing. Several Emily products incorporate patented technologies — notably the Ijinius autonomous anti-jamming system, the V-Cut mechanical binding cutter, the Triple Alternative Bottom hydraulic bedding system, and the Soft Control system for silage cutting buckets — which the company effectively brings to Canadian buyers as differentiators against generic alternatives. Product demonstrations are conducted in-field across Quebec on host tractors and handlers including John Deere and Manitou machines.

The business model is direct, one-time equipment sales with quote-based pricing for new units and explicit unit pricing for used items. There are no disclosed recurring or subscription revenue streams. The firm markets through its product catalog website (equipementsemily.com) and on-site demonstrations, and serves four end-markets — agricultural livestock operations (primary), forestry, industrial/construction, and municipal snow management — with no disclosed concentration in any single customer.

Name

Emily Canada inc.

Legal name

Equipements Emily Canada

Website

https://equipementsemily.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Equipement Emily Canada is a Quebec-based distributor of agricultural, industrial, forestry, and cleaning equipment, reselling Emily, Schaffer, Karcher, and Woody brands to livestock, construction, forestry, and municipal customers in Canada.

Ownership category

akta.pro rank

Product category

Agricultural Equipment Distribution

NAICS

Farm Machinery and Equipment Manufacturing (333111), Agricultural Implement Manufacturing (33311), Agriculture, Construction, and Mining Machinery Manufacturing (3331)

SIC

Farm Machinery & Equipment (3523), Wholesale-Industrial Machinery & Equipment (5084), Industrial Trucks, Tractors, Trailors & Stackers (3537)

akta.pro primary industry

Residue & Straw Management (Choppers, Spreaders, Windrowers) (AFAAAEAF)

akta.pro secondary industries

Hay & Forage Machinery (Mowers, Rakes, Tedders, Balers, Wrappers) (AFAAAAAE), Agricultural Processing Equipment (On-farm) (IMAHACAL)

Keywords

• Agricultural equipment distribution
• Wheel loaders forklifts
• Industrial cleaning equipment
• Forestry attachments
• Livestock bedding equipment

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Revenue model

1. Equipment Sales: One-time sales of agricultural and industrial equipment including attachments, accessories, new and used machinery. Revenue generated from direct product sales with no recurring subscription component.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Emily Canada inc. is a Quebec-based distributor of agricultural, industrial, and forestry equipment, operating as the exclusive Canadian distributor for Emily (France) agricultural equipment, Schaffer wheel loaders and forklifts, Karcher professional cleaning equipment, and Woody forestry equipment. The company sells new and used equipment including feed distributors, straw spreaders, silage buckets, bedding equipment, sweepers, snow removal machines, and industrial cleaning devices to agricultural operations, construction companies, forestry operations, and municipalities across Canada with primary focus on Quebec.

Product overview

Equipement Emily Canada is a Quebec-based distributor of agricultural, industrial, and forestry equipment. The company operates as a single-product-distribution model, reselling and distributing equipment manufactured by partner brands. The core product portfolio consists of five main lines: (1) Emily agriculture equipment including feed distributors, straw/bedding spreaders (Sigma turbine buckets, Multi'Spread, Delta and Pick n Go unrollers), silage equipment (Scie Rex buckets, Cyclone rotors), and material handling attachments; (2) Schaffer wheel loaders and forklifts with snow removal accessories; (3) Karcher industrial cleaning equipment including pressure washers, scrubber dryers, and sweepers; (4) Woody forestry equipment including brush cutters, wood splitters, and trailers; and (5) used/refurbished equipment. The company serves agricultural operations, construction companies, and municipalities throughout Quebec and Canada, providing both new equipment sales and used equipment options.

Differentiator

Problem solved

Functional benefit

Brands

• Emily industrie & Travaux Publics: Industrial and public works equipment including sweeping machines, industrial sweepers, construction buckets and accessories
• Emily agriculture

Products and services

• Emily Agriculture Equipment Agricultural equipment including feed distributors, straw/bedding spreaders, silage buckets, sweepers, and material handling attachments for tractors, loaders, and telescopic handlers, sold to agricultural operations across Quebec.
• Schaffer Wheel Loaders and Forklifts German-manufactured Schaffer wheel loaders and forklifts for material handling, with sidewalk snowplows and snow removal accessories, sold to agricultural operations, municipalities, and construction companies.
• Karcher Cleaning Equipment Karcher pressure washers, scrubber dryers, industrial sweepers, and accessories for commercial and industrial cleaning applications, sold to commercial cleaning operations and industrial facilities.
• Woody Forestry Equipment Woody-branded brush cutters, wood splitters, agricultural trailers, and forestry attachments for land clearing and wood processing, sold to forestry operations.
• Emily Industrie & Travaux Publics Equipment Industrial and civil engineering equipment including sweeper attachments, concrete mixers, grapple buckets, hydraulic arms, and lateral dumping buckets, sold to construction companies and industrial facilities.
• Used Equipment Pre-owned agricultural and industrial equipment including galvanized buckets, opening bottom buckets, bull blades, and rotary equipment sold with listed unit prices.

Quantifiable outcome

• Ijinius system reacts 200 times faster than human operator
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Four partnerships are on record, tiered core and major.

• Emily (France)coreChannel Partner/ Reseller/ DistributorExclusive Canadian distributor for Emily brand agricultural equipment including feeding systems, bedding equipment, silage handling, sweeping, and material handling attachments. Emily is a French manufacturer of specialized agricultural machinery.
• SchaffercoreChannel Partner/ Reseller/ DistributorCanadian distributor for Schaffer wheel loaders and forklifts, including sidewalk snow blowers and snow removal accessories.
• KarchermajorChannel Partner/ Reseller/ DistributorCanadian distributor for Karcher professional cleaning equipment including pressure washers, scrubbers, sweepers, and accessories.
• WoodymajorChannel Partner/ Reseller/ DistributorCanadian distributor for Woody forestry equipment including brush cutters, wood splitters, agricultural trailers, and wood handling equipment.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• JCB: UK-based global manufacturer of agricultural and construction equipment including telehandlers, wheel loaders, and skid steers. Comparable profile to Schaffer as a European equipment manufacturer competing in compact loaders and material handling markets served by Équipements Emily Canada.
• CLAAS: German-based global agricultural equipment manufacturer specializing in forage harvesting, balers, and loaders with worldwide dealer networks. Comparable profile to Emily (France) as a European agricultural machinery brand distributing patented equipment through exclusive regional partners.
• Mahindra: Indian-based global tractor and farm equipment manufacturer with Canadian distribution. Comparable as an international tractor and equipment brand distributing through Canadian dealer channels into the agricultural customer base.
• Kubota Canada: Canadian arm of Kubota Corporation, distributing tractors, utility vehicles, and agricultural/construction equipment through a dealer network. Comparable as a global equipment manufacturer with Canadian distribution competing in tractor, loader, and implement categories.
• Kverneland Group: European agricultural implement manufacturer (owned by Kubota) producing tillage, seeding, forage, and crop handling equipment distributed globally. Comparable as a European ag attachment manufacturer selling through national distribution networks in Canada.

Regional players

• La Coop fédérée: Large Quebec-based agricultural cooperative with equipment distribution, agronomy services, and livestock supply operations across the province. Comparable as a Quebec-headquartered agricultural equipment and farm supply organization serving the same dairy and livestock customer base.

Direct peers

• Cervus Equipment: Canadian John Deere dealership network operating across western Canada for agricultural, commercial, and industrial equipment. Comparable as a multi-location Canadian agricultural equipment distributor serving similar farmer and contractor customers.
• Brandt: Canada's largest privately-owned equipment dealer network distributing agricultural, construction, forestry, and material handling equipment across the country. Comparable as a multi-brand Canadian equipment distributor serving overlapping customer segments in agriculture and material handling.
• Maple Farm Equipment: Canadian agricultural equipment dealer group operating multiple locations across the Prairies, distributing tractors and farm implements. Comparable as a regional multi-brand farm equipment distributor serving livestock and crop producers.
• Rocky Mountain Equipment: Western Canadian agricultural equipment dealer for John Deere and complementary brands, serving crop and livestock producers. Comparable as a regional Canadian ag equipment distributor with similar product categories and customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Emily Canada inc.