GPM360 LIMITED
- Company typePrivate
- Founded2012
- HeadquartersLondon, United Kingdom
- Headcount—
- GTM typeB2B
- OfferingServices
GPM360 LIMITED firmographics
Firmographics- Name
- GPM360 LIMITED
- Legal name
- GPM360 Limited
- Website
- https://gpm360.co.uk
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Ownership category
- akta.pro rank
GPM360 LIMITED industry classification
Industry- Product category
- Digital Out-of-Home Advertising
- NAICS
- Indoor and Outdoor Display Advertising (54185)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Venue & Event Presentation (Game Presentation, In-Venue Entertainment) (MPAKAKAD)
Keywords
Where GPM360 LIMITED is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
GPM360 LIMITED business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Out-of-Home Advertising Airtime: GPM360 sells airtime on their network of digital screens across sports venues, events, music festivals, and retail locations. Advertisers and media agencies purchase campaign placements with pricing based on venue, timing, duration, and audience reach. The company manages the full campaign lifecycle including bespoke event creation, design, build, delivery, and post-campaign analysis.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom campaign pricing based on venue network, duration, and reach requirements |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
GPM360 LIMITED product offering
Product offeringCore offering
GPM360 Limited operates a UK-wide network of high-quality digital screens deployed across premium sports venues, live music festivals, retail spaces, and event locations, selling out-of-home (OOH) advertising airtime and bespoke campaign placements to brands, media agencies, and government organizations. The company manages the full campaign lifecycle — from venue selection, creative scheduling, and delivery through to post-campaign analysis — across four verticals: Sport, Events, Music, and Retail.
Product overview
GPM360 operates as an out-of-home (OOH) advertising company offering a single unified service portfolio built around dynamic digital screen advertising. The core offering consists of four integrated service lines: Sport Advertising, Events Services, Music Advertising, and Retail Advertising—all delivered through the company's extensive network of high-quality digital screens spanning arenas, retail spaces, live music festivals, and seasonal events nationwide. These four service areas collectively enable brands to connect with engaged audiences in high-impact locations during moments that matter, providing contextual advertising environments across sports venues, bespoke branded events, music festivals/tours, and point-of-sale retail locations.
Differentiator
Problem solved
Functional benefit
Products and services
- Sport Advertising
- Events Services
- Music Advertising
- Retail Advertising
- Dynamic OOH Advertising Network
Quantifiable outcome
- 126% increase in sales during campaign period (Britvic J20 summer campaign)
- +1 more outcomes
Companies that use GPM360 LIMITED
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles4 records
GPM360 LIMITED technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
GPM360 LIMITED partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 360MEDIASALES.COMcoreRelated entity within the GPM360 group that handles broader media sales across TV, Digital, Radio, and International networks. GPM360 website directs advertisers interested in diverse audiences across these additional networks to visit 360MEDIASALES.COM.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
GPM360 LIMITED competitors and assessment
Company assessmentDirect peers
- Talon Outdoor: Independent UK OOH agency that plans and buys OOH inventory on behalf of advertisers, including contextual venue-based campaigns. While not a media owner, Talon competes for the same agency mindshare and contextual campaign budgets that GPM360 targets.
- Lightbox Displays: Specialises in digital screen networks in sports stadiums, arenas, and live event venues across the UK. A direct competitor in the venue-based contextual OOH segment where GPM360 focuses its premium positioning.
- Outdoor Plus: Independent UK OOH media owner with digital and static panels across roadside and venue environments. Competes for brand and agency spend in the same UK out-of-home market, including venue-based digital placements.
- Ocean Outdoor: UK-focused premium DOOH network operating large-format digital screens in sports venues, music events, and retail destinations. Closest direct competitor to GPM360 in the premium contextual DOOH space, with similar vertical mix (sport, music, retail) and agency-driven sales motion.
- Wall (MediaCo Group): UK out-of-home media owner specialising in sports and event venue advertising, including football stadiums and live experiences. Highly comparable to GPM360's sport and events verticals with similar agency-driven sales approach.
Broad incumbents
- JCDecaux UK: UK subsidiary of the world's largest outdoor advertising company, operating street furniture, transport, and digital billboards. A broad incumbent with massive scale and programmatic capability, competing for the same agency and brand budgets as GPM360 but across a much wider inventory portfolio.
- Global Outdoor (Primesight): Operates Primesight's UK roadside and venue DOOH portfolio, including premium digital panels in cities and event venues. Overlaps with GPM360 in venue and event-based contextual advertising while also serving the broader outdoor market.
- Clear Channel Outdoor UK: UK arm of a global OOH operator with extensive roadside and digital inventory including some venue-based networks. Competes for media agency spend and advertiser budgets alongside GPM360, with greater scale and established programmematic platforms.
Emerging players
- Ocean Outdoor International: International expansion arm of Ocean Outdoor bringing premium DOOH to additional European markets. Represents the type of cross-border expansion that GPM360 may pursue as a growth vector, and a relevant emerging player to benchmark against.
Regional players
- Branded Cities: North American premium DOOH network operating large-format digital displays in landmark locations and venues. Operates in a comparable contextual DOOH segment but focused on the US/Canada market, providing a regional reference point for GPM360's model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
GPM360 LIMITED social profiles
Digital presenceGPM360 LIMITED compliance and trust
Trust signalCompliance1 record
GPM360 LIMITED financial estimates
Financial estimateRevenue estimate
Valuation estimate
GPM360 LIMITED leadership team
Management profileNumber of profiles
Profiles2 records
GPM360 LIMITED funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GPM360 LIMITED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GPM360 LIMITED
What does GPM360 LIMITED do?
GPM360 Limited operates a UK-wide network of high-quality digital screens deployed across premium sports venues, live music festivals, retail spaces, and event locations, selling out-of-home (OOH) advertising airtime and bespoke campaign placements to brands, media agencies, and government organizations. The company manages the full campaign lifecycle — from venue selection, creative scheduling, and delivery through to post-campaign analysis — across four verticals: Sport, Events, Music, and Retail.
Is GPM360 LIMITED a public or private company?
GPM360 LIMITED is a private company. It is classified as unknown and is currently operating.
When was GPM360 LIMITED founded?
GPM360 LIMITED was founded in 2012.
Where is GPM360 LIMITED based?
GPM360 LIMITED is headquartered in London, United Kingdom, in the Europe region.
How does GPM360 LIMITED make money?
One revenue line is on record: out-of-Home Advertising Airtime.
Who are GPM360 LIMITED's main competitors?
Direct peers on record are Talon Outdoor, Lightbox Displays, Outdoor Plus, Ocean Outdoor and Wall (MediaCo Group). Broad incumbents are JCDecaux UK, Global Outdoor (Primesight) and Clear Channel Outdoor UK. Ocean Outdoor International is listed as an emerging player. Branded Cities is listed as a regional player.
Does GPM360 LIMITED have an API?
No public API is recorded for GPM360 LIMITED.
What industry is GPM360 LIMITED in?
GPM360 LIMITED's product category is Digital Out-of-Home Advertising. Its primary akta.pro industry code is MPAKAKAD, Venue & Event Presentation (Game Presentation, In-Venue Entertainment). Its NAICS code is 54185 and its SIC code is 7990.