PLAYER FOUND LTD
Player Found is a London-based organic influencer marketing agency that runs creator campaigns on Twitch, Steam, and Discord for video game studios and gaming-adjacent brands around game launches.
- Company typePrivate
- Founded2021
- HeadquartersLondon, United Kingdom
- Headcount—
- GTM typeB2B
- OfferingServices
What PLAYER FOUND LTD does
Player Found, operated by UK private limited company Demise Live Ltd, is a London-based organic influencer marketing agency focused exclusively on the video games industry. The firm creates authentic, organic creator campaigns for game studios and gaming-adjacent brands, running influencer outreach across Twitch, Steam, and Discord to drive sustained player engagement around game launches. Its core offering is a single professional-services product line — bespoke creator campaign management — with no proprietary platform, app, API, or SDK disclosed; delivery is human-led by a team with cross-genre, cross-studio-size games marketing experience.
The company's go-to-market is sales-led and direct: prospective clients reach the team via a UK phone number, two email addresses, or a Calendly booking system, and pricing is quote-based with no publicly disclosed rates. Distribution is global in claim — marketed as serving 'brands around the world' — though the operating footprint is centered on London with no disclosed offices elsewhere. Marketing relies on organic social (Instagram, X, LinkedIn with 18,800+ followers), case-study-driven website content, and direct email outreach.
The customer base spans solo and indie developers (e.g., Mortal Sin, Dysmantle), mid-market game studios (Stunlock Studios for V Rising 1.0 and 1.1, Mad Mushroom for Hell Clock), and enterprise brands reaching gaming audiences (Acer Nitro, Canon on Tour). Eleven named case studies are publicly showcased, with repeat engagements suggesting modest client stickiness tied to release cycles. No external funding rounds, institutional investors, M&A activity, or leadership changes are disclosed; the entity appears to operate as an independent, bootstrapped specialist agency.
PLAYER FOUND LTD firmographics
Firmographics- Name
- PLAYER FOUND LTD
- Legal name
- Demise Live Ltd t/a Player Found
- Website
- https://playerfound.live
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Short description
- Player Found is a London-based organic influencer marketing agency that runs creator campaigns on Twitch, Steam, and Discord for video game studios and gaming-adjacent brands around game launches.
- Ownership category
- akta.pro rank
PLAYER FOUND LTD industry classification
Industry- Product category
- Gaming Marketing Services
- NAICS
- Media Representatives (541840)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Esports & Creator Sponsorship/Brand Partnerships (Influencer Marketing for Gaming) (MPAFAEAE)
- akta.pro secondary industry
- Player Acquisition & Growth Operations (UA Ops, ASO, Creative Ops) (MPAFAKAK)
Keywords
Where PLAYER FOUND LTD is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
PLAYER FOUND LTD business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Organic Influencer Marketing Campaigns: Core revenue stream from creating authentic creator campaigns for game studios and brands. Services include influencer outreach, content creation coordination, and campaign management to drive player engagement post-launch.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
PLAYER FOUND LTD product offering
Product offeringCore offering
Player Found is a UK-based games marketing agency that creates authentic, organic influencer (creator) campaigns on behalf of game studios and gaming-adjacent brands. The agency handles creator outreach, content coordination, and campaign management to drive sustained player engagement for games around and after launch, replacing or supplementing paid advertising with organic creator-led promotion.
Product overview
PLAYER FOUND LTD operates as an organic influencer marketing agency specializing in the gaming industry. The company offers a unified service centered on organic creator campaign management, helping game studios and brands create authentic influencer outreach that scales globally. The core offering is their Organic Influencer Marketing Services, supported by a portfolio of Success Stories that demonstrate campaign outcomes across various gaming titles and brand partners.
Differentiator
Problem solved
Functional benefit
Products and services
- Organic Influencer Marketing Services
Quantifiable outcome
- Significant organic content creation through influencer outreach
- +2 more outcomes
Companies that use PLAYER FOUND LTD
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
PLAYER FOUND LTD technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
PLAYER FOUND LTD partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
PLAYER FOUND LTD competitors and assessment
Company assessmentDirect peers
- GRIP: Gaming marketing agency offering influencer and community-driven campaigns for studios. Similar vertical specialization and overlap on indie-to-mid-publisher client profiles.
- Loaded: Gaming creative and marketing agency producing influencer campaigns and content for game publishers. Comparable in target customer and creative-led organic campaign model.
- Click Management: Boutique gaming influencer marketing agency working with studios and brands on creator-led campaigns. Closely comparable in scope, customer profile, and organic-creator positioning.
- Indigo Studios: Gaming-focused creative and influencer agency serving publishers and developers. Overlaps with Player Found on organic creator campaigns for game launches.
- The Eleventh: Gaming-focused PR and influencer marketing agency serving game publishers and developers. Competes with Player Found for organic creator-driven launch campaigns.
- Player Two: Gaming marketing agency offering influencer and creator partnerships for game studios. Closely comparable in product offering and customer segment.
- Evolved: Specialist gaming and entertainment marketing agency offering influencer and creator campaigns to game studios. Directly competes with Player Found for the same indie-to-mid-publisher organic influencer brief.
- Ader: Gaming-focused marketing and PR agency working with publishers on influencer, community, and launch campaigns. Comparable in customer base and creator-led strategy.
Broad incumbents
- WPP: Global advertising and media services holding company with significant gaming and entertainment practice. Represents the broader outsourced-marketing alternative that large publishers may turn to instead of a specialist like Player Found.
- GameSquare: Gaming-focused media and marketing holding company offering influencer, content, and esports services. A scaled, capital-backed alternative to a boutique gaming influencer agency.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
PLAYER FOUND LTD social profiles
Digital presencePLAYER FOUND LTD financial estimates
Financial estimateRevenue estimate
Valuation estimate
PLAYER FOUND LTD leadership team
Management profileNumber of profiles
PLAYER FOUND LTD funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PLAYER FOUND LTD M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PLAYER FOUND LTD
What does PLAYER FOUND LTD do?
Player Found is a UK-based games marketing agency that creates authentic, organic influencer (creator) campaigns on behalf of game studios and gaming-adjacent brands. The agency handles creator outreach, content coordination, and campaign management to drive sustained player engagement for games around and after launch, replacing or supplementing paid advertising with organic creator-led promotion.
Is PLAYER FOUND LTD a public or private company?
PLAYER FOUND LTD is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PLAYER FOUND LTD founded?
PLAYER FOUND LTD was founded in 2021.
Where is PLAYER FOUND LTD based?
PLAYER FOUND LTD is headquartered in London, United Kingdom, in the Europe region.
How does PLAYER FOUND LTD make money?
One revenue line is on record: organic Influencer Marketing Campaigns.
Who are PLAYER FOUND LTD's main competitors?
Direct peers on record are GRIP, Loaded, Click Management, Indigo Studios, The Eleventh, Player Two, Evolved and Ader. Broad incumbents are WPP and GameSquare.
Does PLAYER FOUND LTD have an API?
No public API is recorded for PLAYER FOUND LTD.
What industry is PLAYER FOUND LTD in?
PLAYER FOUND LTD's product category is Gaming Marketing Services. Its primary akta.pro industry code is MPAFAEAE, Esports & Creator Sponsorship/Brand Partnerships (Influencer Marketing for Gaming), with a secondary code of MPAFAKAK, Player Acquisition & Growth Operations (UA Ops, ASO, Creative Ops). Its NAICS code is 541840 and its SIC code is 7311.