Echo Games CIC

What Echo Games CIC does

Echo Games CIC is a UK-registered Community Interest Company (company number 11880981) operating as a B2B creative studio that designs, develops, and delivers serious games for organisations in education, cultural heritage, healthcare, and sustainability. Founded in 2019, the company is led by a three-person core team — Daniela De Angeli (Art & Story), Lee Scott (Sound & Animation), and Daniel J Finnegan (Software & UX) — supplemented by project-based collaborators. Its portfolio spans digital escape rooms (T Cell Titans, Unlock CRISPR, Built from Beneath, Immersed in Conservation), physical museum games (How on Earth at the Hunt Museum), mobile games (Off The Rack), comic publications (Climate Chronicles), and augmented card games using NFC technology. The company applies two proprietary methodological frameworks: the award-recognised Integrative Design Process (Co-Discovery, Co-Design, Co-Evaluation) and the Agonistic Games framework for sensitive heritage topics, alongside an RPG-based stakeholder co-discovery toolkit.

Name

Echo Games CIC

Legal name

Echo Games CIC

Website

https://echogames.co.uk

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

Echo Games CIC is a UK-based three-person creative studio that designs serious games for organisations in education, cultural heritage, healthcare, and sustainability, serving clients including the NHS, National Geographic, and university museums.

Ownership category

akta.pro rank

Product category

Serious Games Development

NAICS

Arts, Entertainment, and Recreation (71)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Serious Games & Simulation Studios (Training, Defense, Enterprise) (MPAFAAAH)

Keywords

• Serious games development
• Educational game design
• Cultural heritage games
• Healthcare simulation games
• Game-based learning

Headquarters

HQ city

Unknown

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Game Development Projects: Project-based game development services for cultural, educational, healthcare, and sustainability organizations. Clients commission Echo Games to create serious games tailored to their specific engagement and learning objectives.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Echo Games CIC is a UK-based Community Interest Company that designs and develops custom serious games on social, cultural, historical, and scientific topics. It delivers commissioned game projects, workshops, and consultancy for organizations in education, cultural heritage, healthcare, and sustainability, applying an integrative design process that combines research, narrative, and play across digital, installation, and physical card/board formats.

Product overview

Echo Games CIC is a creative studio specializing in 'seriously fun' games that educate, raise awareness, and inspire social change. The company operates a portfolio of distinct game products spanning digital escape rooms (T Cell Titans, Unlock CRISPR, Built from Beneath, Immersed in Conservation), physical museum games (How on Earth), mobile games (Off The Rack), and interactive publications (Climate Chronicles). Beyond standalone products, Echo Games offers a range of services including game jams, workshops, talks, and consultancy for cultural organizations. The company also provides research tools including an RPG Framework for stakeholder co-discovery and an Automated AI Debrief System. All products follow the Integrative Design Process (co-discovery, co-design, co-evaluation) and target sectors including education, healthcare, cultural heritage, sustainability, and social justice.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Serious Game Development
• T Cell Titans

Quantifiable outcome

• Awarded Best Poster Award at GALA Conference 2025 for Integrative Design Process paper
• +2 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature5 records

Partnerships

Ten partnerships are on record, tiered core, major and minor.

• UNREST (Horizon 2020 Project)coreStrategic or Co-development PartnerCollaborated as part of the EU Horizon 2020 UNREST project to develop agonistic games for the 'Krieg. Macht. Sinn.' exhibition at the Ruhr Museum in Essen, Germany. This partnership resulted in the world's first Agonistic Games (Endless Blitz and Umschlagplatz '43).
• National GeographicmajorStrategic or Co-development PartnerCo-developed Immersed in Conservation, a digital escape room about deforestation in Malaysia, designed to help players understand connections between consumer habits and environmental impact.
• Great Ormond Street Hospital (GOSH)majorStrategic or Co-development PartnerCo-designed T Cell Titans, a shooter game helping young leukaemia patients understand CAR T cell therapy, with young patients acting as co-creators in the design process.
• Gurdon Institute (University of Cambridge)majorStrategic or Co-development PartnerPartnership with University of Cambridge's Gurdon Institute to create Unlock CRISPR, an educational digital escape room for A-Level biology students covering gene editing techniques.
• Future Fashion Factory (University of Leeds)majorStrategic or Co-development PartnerSelected as one of ten UK creative studios for the Interactive Sustainable Fashion Challenge, developing Off The Rack mobile puzzler about sustainable garment production. Progressed to phase two with funding.
• Cardiff University Hartree HubcoreTechnology or IntegrationCollaboration to develop AI-powered automated debriefing tool for serious games using Large Language Models (LLMs), enabling scalable post-play reflection sessions.
• University of NottinghammajorStrategic or Co-development PartnerPartnered with University of Nottingham for Immersed in Conservation, providing expertise on rainforest ecology and conservation topics.
• Cardiff UniversitymajorStrategic or Co-development PartnerCommissioned by Cardiff University researchers to develop NFC-enabled augmented Timeline card games with Year 5 and 6 pupils at Ysgol Bro Sannan for teaching local history.
• Bath Spa UniversityminorStrategic or Co-development PartnerCollaborated with game design students at Bath Spa University to develop agonistic games for the Ruhr Museum exhibition.
• Neath Port Talbot Youth Justice TeammajorStrategic or Co-development PartnerPartnership with Dr Helen Hodges (Cardiff University) and the youth justice team to explore how games and play can assist rehabilitation and personal development of young offenders.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Bossa Studios: Larger UK-based independent game studio known for published titles. Comparable as a UK indie game studio but commercially focused on consumer entertainment rather than serious games commissions.
• Ninja Theory: UK-based game studio (now part of Microsoft) with a history of narrative and emotionally-impactful titles. Comparable as a UK creative studio exploring emotional and socially-aware themes, though at materially larger scale.
• ustwo games: Established UK game studio (Monument Valley) with a broader commercial portfolio. Comparable as a UK-based creative games studio but operating at significantly larger scale and across more mainstream titles.
• Aardman Animations: UK-based animation and interactive games studio with adjacent capabilities in storytelling, education, and interactive experiences. Comparable storytelling expertise and UK base, though much broader and commercial.

Direct peers

• Preloaded: UK studio that designs games and immersive experiences for cultural institutions, broadcasters, and brands. Directly comparable in building custom serious/educational games for museums and public-facing organizations.
• Make Real: UK studio building immersive VR, AR, and game-based training for enterprise and public sector. Comparable to Echo Games in delivering game-based learning and training products to non-games sectors.
• PlayGen: UK-based serious games studio focused on games for behavior change, health, and social impact. Closely comparable to Echo Games in B2B services model, use of games for public-good outcomes, and UK base.
• Tivoli Games: UK studio producing games for learning, behavior change, and social impact. Comparable in B2B delivery model and focus on educational and socially beneficial game products.
• Fictioneers: UK serious games studio working with cultural, educational, and third-sector clients. Directly comparable in offering custom-built serious games for heritage and social-mission contexts.
• Kuva Interactive: UK-based interactive and serious games studio delivering bespoke interactive experiences for education, training, and public engagement. Comparable in project-based services model and serious-games focus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@echogamescic
• LinkedInlinkedin.com/company/echo-games-cic

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Echo Games CIC