Local Guides Network
- Company typePrivate
- Founded2016
- HeadquartersTallinn, Estonia
- Headcount—
- GTM typeB2C
- OfferingDigital Commerce or Content
Local Guides Network firmographics
Firmographics- Name
- Local Guides Network
- Legal name
- L.G. Network OÜ
- Website
- https://localguidesnetwork.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Ownership category
- akta.pro rank
Local Guides Network industry classification
Industry- Product category
- Online Travel Booking Marketplace
- NAICS
- Tour Operators (561520), Travel Agencies (56151), Travel Arrangement and Reservation Services (5615)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Private Guided Tours & Personal Tour Guides (THAJALAA)
- akta.pro secondary industries
- Booking Engines & Direct Web Booking (THALACAD), Fee-Based/Independent Trip Planners (No Booking) (THAKAOAA)
Keywords
Where Local Guides Network is headquartered
LocationHeadquarters
- HQ city
- Tallinn
- HQ country
- Estonia
- HQ region
- Europe
Offices1 record
Markets served
Local Guides Network business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Booking Platform Transaction Fees: The company generates revenue through a first payment fee paid by travelers to confirm reservations. This fee corresponds to platform maintenance costs and covers the connection between visitors and providers, as well as reservation processing. The first payment amount is specified in EUROS and is non-refundable if the cancellation originates from the traveler.
- Service Intermediation: As an intermediary platform, L.G. Network facilitates bookings between travelers and independent local service providers. The platform does not directly provide transportation, excursions, or accommodation services, but connects users with local providers who perform the actual services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | First Payment (Platform Fee) |
| Other | Pay-as-you-go | Remaining Amount (Provider Payment) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Local Guides Network product offering
Product offeringCore offering
Local Guides Network operates an online booking platform that connects international travelers with independently vetted local service providers in Bali (Indonesia) and Cambodia. Through its central booking platform and two destination-specific websites (BaliLocalGuide.com, CambodiaLocalGuide.com), the company facilitates reservations for private sightseeing tours, authentic cultural experiences (cooking classes, food tours), private shuttle and airport transfer services, and spa and wellness treatments. The platform uses a two-stage payment model — a non-refundable platform fee paid online plus a remaining amount paid directly to the provider on-site — and is supported by free online destination guides and curated hotel, guesthouse, and restaurant reviews.
Product overview
Local Guides Network operates a multi-platform travel services ecosystem consisting of a centralized booking platform (https://www.localguidesnetwork.com/en/book/) and two destination-specific websites (BaliLocalGuide.com for Bali, Indonesia and CambodiaLocalGuide.com for Cambodia). The core booking platform connects visitors with independent local providers (guides, drivers, spa operators) to reserve services including private sightseeing tours, authentic cultural experiences (cooking classes, food tours, fishing trips), spa and wellness treatments, and private shuttle transportation (airport transfers and inter-city shuttles). The platform also provides free online destination guides and curated reviews for hotels, guesthouses, and restaurants. Services are paid via a two-stage payment model: an online first payment to confirm reservations, and a remaining amount paid directly to the provider on-site. The platform uses Planyo (Xtreeme Sagl) for reservation management and Maksekeskus for secure payment processing.
Differentiator
Problem solved
Functional benefit
Products and services
- L.G. Network Booking Platform Central self-serve online booking platform operated by L.G. Network that connects international visitors with vetted independent local providers (guides, drivers, spa operators) in Bali and Cambodia. Customers select a service, complete a reservation form, and pay a platform maintenance fee online to confirm the booking, with the remaining amount paid directly to the provider on-site.
- BaliLocalGuide.com Dedicated destination website for Bali, Indonesia owned and operated by L.G. Network, presenting tourist information and local provider services including temple tours, rice terrace visits, water palaces, hiking, snorkeling, cooking classes, spa treatments, and airport transfers, with visitors redirected to the central booking platform to make reservations.
- CambodiaLocalGuide.com Dedicated destination website for Cambodia owned and operated by L.G. Network, presenting tourist information and local provider services including Angkor temple tours, Siem Reap experiences, cooking classes, Phnom Penh tours, and transportation services, with visitors redirected to the central booking platform to make reservations.
- Private Sightseeing Tours Private tours with professional local drivers visiting attractions such as temples, rice terraces, waterfalls, markets, and cultural sites in Bali and Cambodia, booked through the L.G. Network platform with vetted independent providers.
- Private Shuttle Services Door-to-door private transportation services including airport transfers and inter-city shuttles in Bali and Cambodia, with online booking through the L.G. Network platform and fixed competitive prices.
- Authentic Experiences Immersive local activities booked through L.G. Network including cooking classes, fishing trips, food tours, hiking, and cultural interactions that let travelers experience local customs and traditions in Bali and Cambodia.
- Beauty Treatments and Massage Spa and wellness services booked through L.G. Network including Balinese massage, hot stone therapy, body scrubs, facials, and traditional treatments at selected authentic spas in Bali.
Quantifiable outcome
- Platform processes reservations with confirmation within 36 hours
- +1 more outcomes
Companies that use Local Guides Network
Customer profileSegments2 records
Ideal customer profiles2 records
Local Guides Network technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Local Guides Network partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Xtreeme Sagl (Planyo.com)coreXtreeme Sagl is the IT service provider that develops and maintains the Planyo booking platform used by Local Guides Network. They are responsible for the technical infrastructure of the reservation system.
- Maksekeskus AS (Makecommerce.net)coreMaksekeskus AS provides the secure payment platform for processing the first payment (platform fee) during reservations. The payment platform is PCI-DSS compliant and uses SSL encrypted data exchange.
- Local Independent ProviderscoreIndependent local providers (drivers, tour guides, spa operators, experience hosts) who offer services through the platform. The company personally meets these providers, tests their services, and selects them based on experience, seriousness, and reliability. Providers are independent contractors, neither employees nor agents of L.G. Network.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Local Guides Network competitors and assessment
Company assessmentEmerging players
- Travelfish: Independent Southeast Asia-focused travel guide and booking site. Comparable content-first model with curated listings; narrower scope but similar niche traveler audience.
Direct peers
- Viator (TripAdvisor Experiences): Largest global marketplace for tours, activities, and local experiences. Directly competes with L.G. Network on the same product category (guided tours, cultural experiences, transfers) in Bali and Cambodia, with vastly larger inventory and marketing reach.
- GetYourGuide: Global tours and activities marketplace with deep coverage in Southeast Asia. Competes head-to-head on curated experiences in Bali and Cambodia and offers a similar self-serve booking model with mobile-first UX.
- Evaneos: Custom trip marketplace connecting travelers with local travel agents for tailor-made itineraries. Same curated-local-supplier model and shares the French-language audience advantage with L.G. Network.
- ToursByLocals: Private guide marketplace connecting travelers with vetted local guides globally. Closest comparable in philosophy (curated private guides, vetted providers) with broader geographic reach.
- Withlocals: Marketplace for private local tours and authentic experiences hosted by residents. Directly comparable product (private guides, cultural activities, food tours) with strong Asia-Pacific presence.
- Klook: Asia-headquartered activities and services platform with strong Bali and Angkor/Siem Reap coverage. Same marketplace model, same target traveler, with deeper local payment integrations and provider relationships in the region.
Broad incumbents
- Booking.com: Global OTA that has expanded into attractions and experiences. Overlaps with L.G. Network on Bali and Cambodia activity bookings, but experiences are an add-on to its core accommodation business.
- Airbnb Experiences: Online experiences marketplace bundled with Airbnb's accommodations platform. Competes on the same curated local experience category in Bali and Cambodia but as part of a much broader accommodation-first portfolio.
Regional players
- Traveloka: Leading Southeast Asian OTA primarily serving Indonesia and the region. Relevant comp for Bali activity bookings but focused on domestic/regional travelers rather than European inbound tourists.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Local Guides Network social profiles
Digital presenceLocal Guides Network financial estimates
Financial estimateRevenue estimate
Valuation estimate
Local Guides Network leadership team
Management profileNumber of profiles
Profiles2 records
Local Guides Network funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Local Guides Network M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Local Guides Network
What does Local Guides Network do?
Local Guides Network operates an online booking platform that connects international travelers with independently vetted local service providers in Bali (Indonesia) and Cambodia. Through its central booking platform and two destination-specific websites (BaliLocalGuide.com, CambodiaLocalGuide.com), the company facilitates reservations for private sightseeing tours, authentic cultural experiences (cooking classes, food tours), private shuttle and airport transfer services, and spa and wellness treatments. The platform uses a two-stage payment model — a non-refundable platform fee paid online plus a remaining amount paid directly to the provider on-site — and is supported by free online destination guides and curated hotel, guesthouse, and restaurant reviews.
Is Local Guides Network a public or private company?
Local Guides Network is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Local Guides Network founded?
Local Guides Network was founded in 2016.
Where is Local Guides Network based?
Local Guides Network is headquartered in Tallinn, Estonia, in the Europe region.
How does Local Guides Network make money?
Two revenue lines are on record. Booking Platform Transaction Fees are the primary driver. The others are service Intermediation.
Who are Local Guides Network's main competitors?
Travelfish is listed as an emerging player. Direct peers are Viator (TripAdvisor Experiences), GetYourGuide, Evaneos, ToursByLocals, Withlocals and Klook. Broad incumbents are Booking.com and Airbnb Experiences. Traveloka is listed as a regional player.
Does Local Guides Network have an API?
No public API is recorded for Local Guides Network.
What industry is Local Guides Network in?
Local Guides Network's product category is Online Travel Booking Marketplace. Its primary akta.pro industry code is THAJALAA, Private Guided Tours & Personal Tour Guides, with a secondary code of THALACAD, Booking Engines & Direct Web Booking. Its NAICS code is 561520 and its SIC code is 7900.