BNN Media Limited
- Company typePrivate
- Founded1999
- HeadquartersVancouver, Canada
- Headcount—
- GTM typeB2B
- OfferingServices
BNN Media Limited firmographics
Firmographics- Name
- BNN Media Limited
- Legal name
- BNN Media Company
- Website
- https://bnnmedia.ca
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Ownership category
- akta.pro rank
BNN Media Limited industry classification
Industry- Product category
- Outdoor Advertising
- NAICS
- Indoor and Outdoor Display Advertising (54185), Advertising Agencies (541810)
- akta.pro primary industry
- Retail Media Network (RMN) Planning & Buying (MPAAABAK)
Keywords
Where BNN Media Limited is headquartered
LocationHeadquarters
- HQ city
- Vancouver
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
BNN Media Limited business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Outdoor Advertising Services: Comprehensive outdoor advertising solutions including digital signage, bus shelter advertising, transit advertising, billboard advertising, and airport advertising. Revenue is generated through campaign-based fees that vary based on ad format, location, and campaign duration. The company offers both short-term and long-term advertising options.
- Smart Digital Card Sales: One-time purchase of physical NFC-enabled digital business cards. Single cards at $80 or bundles of 3 cards for $200. No subscription required after purchase.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single Smart Digital Card purchase |
| Unit Pricing | Pay-as-you-go | Smart Digital Card Bundle (3 cards) |
| Other | Pay-as-you-go | Bulk/Team Orders |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
BNN Media Limited product offering
Product offeringCore offering
BNN Media Limited provides out-of-home (OOH) advertising solutions including digital signage, bus shelter advertising, transit advertising, billboard advertising, and airport advertising placements in high-traffic locations across Vancouver, BC. The company additionally sells a Smart Digital Card—an NFC-enabled tap-to-share digital business card for instant contact sharing without apps or scanning. Services are delivered through a consultative, sales-led model with end-to-end campaign management from planning to performance monitoring.
Product overview
BNN Media Limited offers a portfolio of outdoor advertising solutions including five core advertising products (Digital Signage, Bus Shelter Advertising, Transit Advertising, Billboard Advertising, and Airport Advertising) alongside a Smart Digital Card product. The outdoor advertising solutions focus on transforming public spaces into communication platforms with dynamic digital displays and strategic placements in high-traffic areas. The Smart Digital Card is a separate physical-digital product that enables tap-to-share professional networking without requiring apps. Pricing for the Smart Digital Card starts at $80 for a single card, with bulk options available.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Signage
Companies that use BNN Media Limited
Customer profileSegments2 records
Ideal customer profiles2 records
BNN Media Limited technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
BNN Media Limited partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
BNN Media Limited competitors and assessment
Company assessmentBroad incumbents
- Outfront Media: Major North American outdoor advertising company with a large portfolio of billboards, transit, and digital signage inventory. Overlaps directly with BNN Media's product offerings — particularly transit and digital signage — but with national scale and public-company resources.
- Astral Media (Bell Media): Bell Media's out-of-home advertising division, operating billboards, transit shelter, and digital displays across Canada. Comparable to BNN Media as a multi-format Canadian outdoor advertising operator with broader marketing-services backing.
- Clear Channel Outdoor: Large global outdoor advertising company operating billboards, transit, and digital displays in North America. Overlaps with BNN Media's billboard, transit, and digital signage offerings as part of a broader portfolio across multiple markets.
- Lamar Advertising: One of the largest outdoor advertising companies in North America, operating billboards, transit, and digital displays across the US and Canada. Comparable to BNN Media in product formats (billboards, transit, digital signage) but at vastly larger scale and geographic footprint.
- JCDecaux: Global leader in outdoor advertising, particularly strong in street furniture, transit, and airport advertising. Directly comparable to BNN Media's transit and airport products, and a likely competitor for premium airport placement contracts in Canada.
Direct peers
- HiHello: Digital business card platform offering QR- and NFC-based contact sharing. Directly comparable to BNN Media's Smart Digital Card product, though focuses on app-based and cloud platforms rather than physical NFC cards.
- Pattison Outdoor Advertising: Canada's largest outdoor advertising company, operating transit, billboard, and airport advertising across major Canadian markets. Directly comparable to BNN Media as a multi-format Canadian outdoor advertising operator; Pattison is the dominant domestic incumbent BNN competes against in the Vancouver market.
- Branded Cities: Canadian outdoor advertising company that operates digital billboards and large-format displays in key Canadian markets including Toronto. Closely comparable to BNN Media in product mix (digital billboards, large-format displays) and Canadian operating geography.
Emerging players
- Captivate: North American digital signage network operator focused on office-tower elevator and lobby displays. Indirectly comparable to BNN Media's digital signage product, though targeting different audience contexts (commercial buildings vs. transit, streets, airport).
Regional players
- Stroer: Major German outdoor advertising company with street furniture, transit, and digital display networks across Europe. Comparable to BNN Media in product formats (street furniture, transit, digital) but does not compete in the Canadian market.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
BNN Media Limited social profiles
Digital presenceBNN Media Limited financial estimates
Financial estimateRevenue estimate
Valuation estimate
BNN Media Limited leadership team
Management profileNumber of profiles
BNN Media Limited funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BNN Media Limited M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BNN Media Limited
What does BNN Media Limited do?
BNN Media Limited provides out-of-home (OOH) advertising solutions including digital signage, bus shelter advertising, transit advertising, billboard advertising, and airport advertising placements in high-traffic locations across Vancouver, BC. The company additionally sells a Smart Digital Card—an NFC-enabled tap-to-share digital business card for instant contact sharing without apps or scanning. Services are delivered through a consultative, sales-led model with end-to-end campaign management from planning to performance monitoring.
Is BNN Media Limited a public or private company?
BNN Media Limited is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BNN Media Limited founded?
BNN Media Limited was founded in 1999.
Where is BNN Media Limited based?
BNN Media Limited is headquartered in Vancouver, Canada, in the North America region.
How does BNN Media Limited make money?
Two revenue lines are on record. Outdoor Advertising Services are the primary driver. The others are smart Digital Card Sales.
Who are BNN Media Limited's main competitors?
Broad incumbents on record are Outfront Media, Astral Media (Bell Media), Clear Channel Outdoor, Lamar Advertising and JCDecaux. Direct peers are HiHello, Pattison Outdoor Advertising and Branded Cities. Captivate is listed as an emerging player. Stroer is listed as a regional player.
Does BNN Media Limited have an API?
No public API is recorded for BNN Media Limited.
What industry is BNN Media Limited in?
BNN Media Limited's product category is Outdoor Advertising. Its primary akta.pro industry code is MPAAABAK, Retail Media Network (RMN) Planning & Buying. Its NAICS code is 54185.