Newstalk

Name

Newstalk

Legal name

Bauer Media Audio Ireland LP

Website

https://newstalk.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611), Radio Broadcasting Stations (516110)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Talk/News/Sports Radio Networks & Syndication (MPAIAEAG)

akta.pro secondary industries

News Talk Radio & Current Affairs Stations (MPABAIAI), Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE)

Keywords

• Talk radio broadcasting
• News and current affairs
• Digital audio streaming
• Podcast distribution
• Radio advertising sales

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Advertising Revenue: Primary revenue stream from selling advertising spots across radio broadcasts and digital platforms. Bauer Media Audio Ireland operates on a scale of nearly 1 in 2 people in Ireland listening to their stations weekly.
2. Competition Entry Fees: SMS-based competitions such as Cash Machine charge €2.50 per text entry, generating revenue while engaging listeners
3. Event Ticketing: Live events like Behind The Screens generate revenue through ticket sales, often in partnership with sponsors

Pricing tiers

Distribution channels4 records

Marketing channels5 records

Core offering

Newstalk is an Irish commercial talk radio station that broadcasts news, current affairs, business, health, and sports programming on FM frequency 106-108FM across 31 transmission sites throughout Ireland. It delivers content through multiple platforms including FM radio, the GoLoud digital streaming platform, native mobile apps for iOS and Android, and smart speaker integrations with Alexa and Google Home, reaching 466,000 daily listeners and 846,000 weekly listeners with a 7.8% market share.

Product overview

Newstalk is an Irish national radio station operating under Bauer Media Audio Ireland LP, broadcasting on FM frequency 106-108FM across 33 transmitter sites nationwide. The station delivers a comprehensive news and talk radio format through a multi-platform presence comprising live FM broadcasts, the GoLoud digital streaming platform, native mobile applications for iOS and Android, and Amazon Alexa voice integration. Programming centers on flagship shows including The Claire Byrne Show (9am-12pm), Lunchtime Live with Andrea Gilligan (12pm-2pm), Moncrieff (2pm-4pm), The Hard Shoulder with Ciara Kelly & Shane Coleman (4pm-7pm), Newstalk Breakfast hosted by Anton Savage, and The Pat Kenny Show on weekends. The station reaches 466,000 daily listeners and 846,000 weekly listeners, with a 7.8% market share. Interactive features include the Cash Machine SMS competition and on-demand podcast access. Newstalk is part of the Bauer Media Audio Ireland group which broadcasts to over 1.75 million adults weekly across multiple radio brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Newstalk Radio (106-108 FM) Irish national radio station broadcasting news and talk programming on FM frequency 106-108FM across 31 transmission sites throughout Ireland, licensed by the Broadcasting Authority of Ireland.
• GoLoud Player Digital audio streaming platform allowing users to listen live and access podcasts from Newstalk and other Bauer Media stations across devices.
• Newstalk Mobile App Native mobile application available on Apple App Store and Google Play for iOS and Android devices, enabling live listening and podcast subscription.
• Alexa Skill Amazon Alexa voice assistant integration allowing users to play Newstalk via voice commands such as 'Alexa, play Newstalk'.
• Newstalk Podcasts On-demand podcast versions of radio shows and special podcast series available for download and streaming on platforms like Apple Podcasts, Google Podcasts, and Spotify.
• Cash Machine Competition SMS-based competition where listeners can win cash prizes by texting entries to 57557. Entry costs €2.50 per text with various prize amounts announced on air.
• The Claire Byrne Show Weekday morning talk show airing 9am-12pm, featuring current affairs, interviews, and listener participation on topics of the day.
• Lunchtime Live Afternoon talk show with Andrea Gilligan airing 12pm-2pm, inviting callers to discuss topics of the day via email and social media.
• Moncrieff Afternoon show hosted by Seán Moncrieff airing 2pm-4pm, covering a variety of topics with listener interaction.
• The Hard Shoulder

Named customers2 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• ESBcoreGTM or Marketing Partner · 17 June 2026ESB, Ireland's largest EV charging network, sponsors the Newstalk Summer Tour 2026. The partnership enables Newstalk presenters to travel across Ireland from June 20-27, visiting locations from Avondale House in Wicklow to various venues, with ESB branding on the tour.
• RepakminorGTM or Marketing PartnerRepak, an environmental not-for-profit organization supporting the circular economy, sponsors Newstalk's Green Business Person of the Month award on Breakfast Business. The partnership promotes sustainability awareness among Irish businesses.
• CyberSafeKidscoreStrategic or Co-development PartnerCyberSafeKids partnered with Newstalk for the Behind The Screens event hosted by Technology Correspondent Jess Kelly. The event addresses parenting in the digital age and is funded by Coimisiún na Meán with the television licence fee.
• FDB InsuranceminorGTM or Marketing PartnerFDB Insurance partnered with Newstalk for the inaugural Changemaker Business Awards 2025, held at Dublin's Mansion House. The awards celebrated Irish business innovation across nine categories.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• iHeartMedia: Largest US commercial radio group with multi-platform digital audio ad sales, programmatic capabilities, and podcast networks — an operating-model peer for how a multi-station, multi-platform radio group monetises reach.
• BBC Radio 4: UK public-service news and current affairs radio — comparable format (talk, analysis, long-form interviews) and a benchmark for Irish talk-radio audience expectations and editorial approach.
• LBC (Global): UK commercial news/talk radio with strong call-in and presenter-led agenda setting — the closest commercial-format analogue to Newstalk in a neighbouring English-speaking market.
• BBC Radio 5 Live: UK commercial-style news/sports talk radio with live commentary and audience interaction; comparable in format mix and news-plus-sports positioning to Newstalk.

Direct peers

• 98FM: Bauer-owned Dublin local commercial music/talk station sharing the same advertising sales infrastructure and competing for the Dublin metro ad market that supports Newstalk's national ratings.
• RTÉ Radio 1: Ireland's public-service radio flagship, the primary news, current affairs, and talk competitor to Newstalk with similar scheduling and a comparable target audience across Ireland.
• Today FM: Sister station under Bauer Media Audio Ireland LP with overlapping national advertiser base and multi-platform streaming; competes with Newstalk for the same commercial radio ad budgets in Ireland.
• Newstalk 106-108FM (operator: Bauer Media Audio Ireland): Listed for completeness — the company's own URL and the broader Bauer Audio Ireland commercial radio network is the closest structural and operational comparator.
• RTÉ 2fm: Irish public broadcaster's youth-leaning station that blends music with news/talk segments, competing for the same Dublin-and-national ad audience that Newstalk targets.

Regional players

• talkRADIO / talkTV (News UK): UK-based commercial news/talk radio (and talkTV) with a comparable opinion-and-news mix; serves as a directional UK benchmark rather than a direct Irish competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/newstalkfm
• LinkedInlinkedin.com/company/newstalkfm

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Newstalk