GRAHAM COOKE INTERNATIONAL INC.

What GRAHAM COOKE INTERNATIONAL INC. does

Graham Cooke International Inc., operating as Brilliant Perspectives, is a private Santa Barbara, California-based ministry and media organization founded in 2012 by Graham and Theresa Cooke to deliver Christian teaching content, community programs, and leadership development resources to a global audience of believers. The company delivers its core offering, the BrilliantPlus platform, through iOS and Android native applications and a web-based member portal (Brilliant Central), built on a modern infrastructure stack including Supabase for authentication, database, and realtime notifications; Mux for video and audio streaming; Stripe for subscription billing; and Sentry for crash diagnostics. The content library spans more than 500 hours of original teaching from Graham Cooke across 35+ courses and 7+ guided learning paths, supplemented by 338+ podcast episodes (5M+ cumulative streams, 42K+ followers), 692+ blog articles across 17 categories, and downloadable resources and guides.

The business model is multi-stream and consumer-direct: subscription memberships (monthly, annual, and limited-time lifetime tiers) following a 5-day free trial, event ticket sales (e.g., Vision 26 at $137-$167 per attendee), physical and digital product sales through Brilliant Bookhouse, paid programs through the Brilliant School of Leadership, an FTC-compliant member Affiliate Program, and a four-tier tax-deductible Partner Donation Program (Essential through Legacy Maker, $10-$500+/month) under the entity's 508(c)(1)(A) tax-exempt status. Go-to-market combines product-led (free trial), community-led (75+ weekly Brilliant Circles small groups, monthly Catalyst Calls), and event-driven (annual Vision/Brilliance/Limitless conferences) motions, with top-of-funnel demand generated across YouTube (500K+ subscribers), Apple/Spotify podcasts, Facebook, Instagram, X, and TikTok.

Name

GRAHAM COOKE INTERNATIONAL INC.

Legal name

Brilliant Perspectives LLC

Website

https://brilliantperspectives.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Brilliant Perspectives, founded in 2012 by Graham and Theresa Cooke, delivers a subscription-based Christian media and leadership development platform serving individual believers in 150+ countries via mobile app, podcasts, small groups, events, and donations.

Ownership category

akta.pro rank

Product category

Christian Media and Spiritual Development

NAICS

Educational Support Services (61171), Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Software Publishers (513210)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372)

akta.pro primary industry

Membership Communities with Learning (Community-Led Education) (MPACALAF)

akta.pro secondary industries

Workshops, Webinars & Live Masterclasses (MPACALAD), Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides) (MPAJAHAC), Spirituality & Personal Growth Publishing (Mindfulness, Contemplative, New Age) (MPAJAHAH)

Keywords

• Christian media content
• Spiritual growth resources
• Online ministry platform
• Leadership development programs
• Religious content streaming

Headquarters

HQ city

Santa Barbara

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. Subscription Memberships: Core revenue from monthly and annual subscriptions for the BrilliantPlus membership. Monthly payments begin after 5-day trial. Annual payments provide savings. Lifetime memberships offered on limited-time basis. All subscriptions processed through Stripe.
2. Event Tickets: Revenue from in-person and virtual event ticket sales. Vision 26 event tickets were priced at $167 per person ($137 early bird). Live virtual event tickets available for non-members and trial members.
3. Affiliate Program: Commission-based affiliate program allowing members to earn commissions by referring new customers. No fee to join. FTC-compliant income disclosure.
4. Partnership/Donations: Tax-deductible donations accepted through Donorbox platform. Partnership levels: Essential ($10+/mo), Covenant ($100/mo), Kingdom Builder ($200/mo), Legacy Maker ($500+/mo). Brilliant Perspectives is a 508(c)(1)(A) tax-exempt organization (EIN: 92-2721336).
5. Physical/Digital Products: Sales through Brilliant Bookhouse store for physical and digital products including books. 30-day return/refund policy for physical items and unused digital downloads.
6. School of Leadership: Paid programs, courses, and intensives offered through Brilliant School of Leadership. Non-refundable once purchased.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels10 records

Core offering

Brilliant Perspectives (operated by Graham Cooke International Inc.) delivers Christian teaching content, spiritual development resources, and community programs through a subscription-based digital platform. The offering centers on the BrilliantPlus mobile app and web member portal, which provide 500+ hours of audio and video teachings, guided sessions, sleep meditations, and small-group fellowship. The company also produces an annual conference, a podcast, online courses through the School of Leadership, and physical/digital products including books.

Product overview

Brilliant Perspectives operates as a unified spiritual growth platform centered on the BrilliantPlus App (mobile and web), which delivers 500-600+ hours of transformational teachings from Graham Cooke. The ecosystem includes content access (podcast with 338+ episodes, blog with 692+ articles, downloadable resources and guides), community features (Brilliant Circles small groups, monthly Catalyst Calls, in-person Vision conferences), structured programs (School of Leadership with courses and Guided Learning paths), membership tiers (5-day free trial, monthly, annual, lifetime), and a revenue-sharing Affiliate Program. The platform is accessible via iOS/Android native apps, web member portal (Brilliant Central), and is complemented by a physical products store (Brilliant Book House) and a partner donation program for supporters.

Differentiator

Problem solved

Functional benefit

Brands

• BrilliantPlus App: Mobile application offering 500+ hours of transformational teaching content, relational routines, guided sessions, challenges, and meditations.
• Brilliant Circles
• Brilliant Central
• Catalyst Calls
• BrilliantBookhouse
• Brilliant School of Leadership

Products and services

• BrilliantPlus App
• BrilliantPlus Membership Subscription membership tier providing full access to the BrilliantPlus content library, courses, guided learning paths, live community calls, and conference replays on a monthly, annual, or lifetime basis with a 5-day free trial.
• Brilliant Circles Weekly small-group fellowship program featuring 12-week study series, trained facilitators, and 75+ groups across all timezones, designed for community connection and transformation.
• Catalyst Calls Monthly live community calls featuring movement updates, Q&A with Graham Cooke, worship, and prophetic insight, with replay access for members.
• School of Leadership Paid leadership development program offering courses, 7+ Guided Learning paths, and Kingdom Routines for spiritual growth and leadership training of Christian leaders.
• Vision 26 Conference In-person three-day commissioning conference held February 19-21, 2026 at Phase Center in Alpharetta, Georgia, including sessions, lunch, worship, and ministry for community members.
• The Brilliant Perspectives Podcast Audio podcast featuring 338+ episodes of Kingdom conversations, teachings, and insights from Graham Cooke, available on Apple Podcasts and Spotify.
• Brilliant Central Web-based member portal providing membership access, affiliate account management, and account administration with single sign-in via email, Apple, or Google.
• Affiliate Program Brilliant Movement Affiliate Program enabling members to earn commissions by promoting products and services through unique affiliate links, with FTC-compliant income disclosure.
• Partner Donation Program Donation and partnership program with tiered levels (Essential, Covenant, Kingdom Builder, Legacy Maker) supporting the global Kingdom movement through a 508(c)(1)(A) tax-exempt organization.
• Brilliant Book House Online store at brilliantbookhouse.com selling physical and digital products, including books by Graham Cooke, with a 30-day return/refund policy on physical items and unused digital downloads.

Quantifiable outcome

• Available in 150+ countries with thousands of speaking engagements worldwide
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Five partnerships are on record, tiered core.

• StripecoreTechnology or IntegrationPayment processing provider for memberships and subscriptions. Handles all credit card transactions and payment processing through web checkout and billing. Stripe Hosted Customer Portal used for subscription management and cancellation.
• SupabasecoreTechnology or IntegrationBackend infrastructure providing authentication, database, secure session support, and app backend data. Also provides Realtime functionality for real-time notification updates.
• MuxcoreTechnology or IntegrationVideo and audio streaming provider for content delivery, playback, thumbnails, and media performance optimization.
• Apple App StorecoreChannel Partner/ Reseller/ DistributorDistribution channel for iOS mobile app (iOS 15 and later). Subject to Apple App Store terms and conditions.
• Google Play StorecoreChannel Partner/ Reseller/ DistributorDistribution channel for Android mobile app. Subject to Google Play Store terms and conditions.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/grahamcookebbh
• YouTubeyoutube.com/@BrilliantGrahamCooke
• Facebookfacebook.com/GrahamCookeBBH
• Instagraminstagram.com/grahamcooke_official
• TikToktiktok.com/@graham_cooke
• LinkedInlinkedin.com/company/brilliant-perspectives

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GRAHAM COOKE INTERNATIONAL INC.