Quality Print

What Quality Print does

Quality Print is an Estonian promotional apparel and merchandise company headquartered in Tallinn, operating a direct-to-consumer e-commerce platform at qualityprint.ee. The company distributes customizable branded clothing, headwear, and promotional merchandise as the official distributor for the German brand Daiber. Its catalog spans over 1,000 SKUs across more than 20 apparel categories — including T-shirts (99+ items), headwear (182+ items), workwear and safety clothing (97+ items), jackets and vests (131+ items), polo shirts (82+ items), and business attire (99+ items) — with individual products offered in up to 39 color variations. The company additionally provides screen printing (siiditrukk) services for custom branding on apparel and merchandise.

The business operates on a transactional e-commerce model supplemented by quote-based bulk ordering. Products are priced per-unit in Euros, ranging from promotional caps starting at €0.95 to down jackets at €63.05, with white-color variants typically priced €0.50 lower than colored equivalents. The storefront supports four languages — Estonian, English, Russian, and Finnish — enabling reach across the Baltic and Nordic markets. Distribution is direct-to-customer with a 5-7 business day lead time, and bulk B2B orders are handled through a dedicated price inquiry form. Customer segments span B2B companies seeking corporate branding and team uniforms, sports teams and clubs, workplace/industrial buyers needing workwear, and individual consumers purchasing promotional or gift items.

Featured products include the Powercap Solar LED Cap (MB6573) with integrated solar-powered lighting, and CoolDry Function-T (JN023) shirts with moisture-wicking fabric technology. Founded in 2006, the company operates with 1-10 employees and has no disclosed funding, parent company, or external investors.

Name

Quality Print

Legal name

Quality Print

Website

https://qualityprint.ee

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Quality Print is an Estonian promotional apparel distributor operating as the official Daiber brand representative, selling customizable clothing, headwear, and merchandise via e-commerce to B2B and consumer customers across Baltic and Nordic markets.

Ownership category

akta.pro rank

Product category

Promotional Apparel and Merchandise

NAICS

Printing (32311), Commercial Printing (except Screen and Books) (323111), Apparel Manufacturing (315)

SIC

Wholesale-Apparel, Piece Goods & Notions (5130), Retail-Apparel & Accessory Stores (5600), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Branded Merchandise & Promotional Apparel Wholesale (CRAOADAI)

akta.pro secondary industries

Corporate, Promotional & Custom Print Products Distribution (CRAOALAM), Sportswear Customization & Printing Retail (CRAMACAK), Workwear, Uniforms & Corporate Apparel Wholesale (CRAOADAF)

Keywords

• Promotional apparel
• Custom textile printing
• Branded merchandise
• Screen printing services
• Corporate uniforms

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Promotional Apparel Sales: Direct sales of branded/promotional clothing including T-shirts, caps, jackets, workwear, and sports apparel through e-commerce platform. Products are sold in various quantities with pricing varying by product type and color.
2. Promotional Merchandise Sales: Sales of advertising merchandise items and printed promotional goods through the same e-commerce channel.
3. Custom Printing Services: Silk screen printing and other customization services for promotional items as indicated by the Reklaamtrükk (advertising printing) product category.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Quality Print distributes customizable promotional apparel and merchandise through its e-commerce platform, including T-shirts, polo shirts, jackets, fleeces, workwear, sports apparel, headwear, and accessories. Core product lines are Reklaamrõivad (Promotional Clothing), Reklaammeened (Promotional Items), and Reklaamtrükk (Screen Printing Services). The company serves as an official Daiber brand distributor and offers bulk order quotations for B2B customers.

Product overview

Quality Print is an Estonian B2B e-commerce company specializing in promotional clothing, accessories, and merchandise. The product portfolio centers on three core offerings: Reklaamrõivad (Promotional Clothing) as the primary category, Reklaammeened (Promotional Items), and Reklaamtrükk (Promotional Printing) services. The clothing line includes T-shirts (T-särgid), polo shirts, fleece, softshell jackets, workwear, business attire, and children's clothing. Headwear (Peakatted) is a significant subcategory with 182+ items including various cap styles (Nokamütsid, Nokatsid, sport caps, Flexfit branded caps), winter hats, and military-style caps. Featured products include the innovative Powercap Solar LED Cap (MB6573) with built-in solar-powered lighting, and CoolDry Function-T (JN023) with moisture-wicking technology. The company operates as an official Daiber distributor. Products are customizable through screen printing (siiditrukk) for promotional purposes, targeting businesses, organizations, and event planners.

Differentiator

Problem solved

Functional benefit

Products and services

• Reklaamrõivad (Promotional Clothing) Primary product category encompassing all customizable promotional apparel offered by Quality Print, including T-shirts, polo shirts, jackets, workwear, sports clothing, business attire, and children's clothing. Sold through the e-commerce storefront in multiple color variations and sizes.
• Reklaammeened (Promotional Items) Promotional merchandise items available for customization and branding, offered as a standalone category for businesses and event organizers seeking branded giveaways and advertising merchandise.
• Reklaamtrükk (Screen Printing Service) Silk screen printing (siiditrukk) service for customizing promotional items, apparel, and merchandise with client logos and branding. Targeted at businesses ordering customized promotional goods.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• DaibercoreChannel Partner/ Reseller/ DistributorQuality Print is an official/official distributor of Daiber branded promotional apparel and merchandise. The Daiber logo and official distributor badge appear on the Quality Print website. Daiber is a German brand specializing in promotional textiles.

Scale indicators1 record

Expansion highlights4 records

Broad incumbents

• Vistaprint (Cimpress): Global custom printing and promotional products platform. Comparable to Quality Print in offering custom printing and branded merchandise to SMBs, though at a vastly larger scale with multi-country operations.
• Crestline Promotional Products: Large North American promotional products distributor offering branded apparel and merchandise. Comparable to Quality Print in core service offering (B2B promotional merchandise distribution) but operates at a much larger scale with a broader catalog.
• 4imprint: One of the largest global promotional products distributors. Comparable to Quality Print because both distribute branded apparel and merchandise for B2B marketing purposes, though 4imprint operates at vastly larger scale and broader geographic scope.
• HALO Recognition: Global promotional merchandise and branded apparel distributor. Directly comparable to Quality Print's B2B promotional apparel distribution model, though HALO operates at enterprise scale across multiple countries.

Direct peers

• Printful: Custom apparel printing and fulfillment company headquartered in Latvia with operations in the Baltic region. Directly comparable to Quality Print in providing custom printing services on apparel, including promotional products, with overlapping geographic reach in the Baltics.
• Discount Mugs: Online promotional products retailer specializing in customizable branded merchandise. Comparable to Quality Print's e-commerce-first promotional merchandise model, though focused on drinkware and accessories rather than apparel.
• Spreadshirt: Custom apparel and accessories platform serving European customers with printing and embroidery services. Comparable to Quality Print because it offers customizable T-shirts, caps, and promotional merchandise to both consumers and B2B customers.

Regional players

• Printline (Estonia): Estonian-based custom printing and promotional products company. Comparable to Quality Print in both geographic market (Estonia) and service offering (custom printing on promotional merchandise), making it a direct local competitor.
• Alstyle Apparel: Blank apparel manufacturer supplying promotional and imprintable T-shirts and activewear. Comparable to Quality Print in the apparel category it distributes, though Alstyle is a manufacturer rather than distributor and primarily serves North America.
• PROMO Baltics: Regional promotional products distributor serving the Baltic states. Directly comparable to Quality Print in geographic focus (Baltics) and product offering (branded promotional merchandise), representing direct regional competition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quality Print