SILVER LEYS ARENA POLO LIMITED
Silver Leys Arena Polo Limited runs a polo and equestrian venue on a 120-acre estate in Hertfordshire, England, offering memberships, an annual tournament calendar, on-site dining, marquee venue hire, livery services and polo coaching via the Hertfordshire Polo Academy.
- Company typePrivate
- Founded2016
- HeadquartersBishop's Stortford, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What SILVER LEYS ARENA POLO LIMITED does
Silver Leys Arena Polo Limited operates a polo and equestrian venue on a 120-acre estate in Hertfordshire, England, marketing itself as England's oldest polo club. The venue runs an 11-weekend arena polo tournament calendar between May and September, supported by memberships (social at £30/year and playing at £800-£1,600/year), ticketed spectator events, and themed event nights such as Ladies Day and the SLPC Awards Night. Around the polo core, the company has assembled a portfolio of sub-brands: the 5th Sin restaurant, Pitch Stop food and beverage, Celeste Marquee venue hire for up to 250 guests, the Hertfordshire Polo Academy partnership, Silver Leys Equestrian livery services, and The Nest CIC community partnership.
The business model is multi-stream and asset-heavy, monetising the estate through subscriptions (memberships), event-based ticket and hospitality sales (tournaments, F&B, themed nights), venue hire (Celeste Marquee for weddings, corporate and private events), and recurring equestrian services (livery, coaching via the Academy). Distribution is local to the South East of England and concentrated in the Hertfordshire/London catchment, with a small team of 1-10 employees. There is no disclosed technology platform or online-first channel; the customer experience is venue-based and event-driven rather than digital.
There are no disclosed revenue, funding or financial metrics, and no parent company, investor base or acquisition activity is referenced. The stated leadership comprises Harry Gerard as Commercial Director, Chloe Butlin as Polo & School Manager, and Kate Cook as Equestrian Manager, indicating a lean operating structure that relies on named operators across the polo, academy and equestrian functions.
SILVER LEYS ARENA POLO LIMITED firmographics
Firmographics- Name
- SILVER LEYS ARENA POLO LIMITED
- Legal name
- Silver Leys Polo Club
- Website
- https://silverleyspolo.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Silver Leys Arena Polo Limited runs a polo and equestrian venue on a 120-acre estate in Hertfordshire, England, offering memberships, an annual tournament calendar, on-site dining, marquee venue hire, livery services and polo coaching via the Hertfordshire Polo Academy.
- Ownership category
- akta.pro rank
SILVER LEYS ARENA POLO LIMITED industry classification
Industry- Product category
- Equestrian & Polo Club Venue
- NAICS
- Fitness and Recreational Sports Centers (713940), Horses and Other Equine Production (11292)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Equestrian Teams & Stables (Racing/Show Jumping/Eventing) (MPAKABAG)
- akta.pro secondary industries
- Equestrian & Rodeo Facilities (MPAKAEAM), Sport/Show Horse Training & Performance Programs (AFAEAGAF), Horse Boarding, Livery & Stable Operations (AFAEAGAG)
Keywords
Where SILVER LEYS ARENA POLO LIMITED is headquartered
LocationHeadquarters
- HQ city
- Bishop's Stortford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
SILVER LEYS ARENA POLO LIMITED business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales
Revenue model
- Social Memberships: Annual social memberships providing year-round admission to the club, tournament match days, bar access, and facilities. Membership is required to gain entry on tournament weekends.
- Playing Memberships: Full playing memberships including access to 3 grass polo pitches, irrigation during summer, arena in winter, twice weekly chukkas, and tournament entry.
- Event Tickets and Hospitality: Revenue from ticketed events including Ladies Day, Yellowstone Party, 80s Summer Party, SLPC Awards Night, and tournament weekend tickets with various price points for individuals, families, and premium experiences.
- Food and Beverage: On-site dining through The Pitch Stop (grab & go), 5th Sin restaurant (Sunday lunch), and catering for marquee events. Revenue from café, bar, and pre-booked hospitality experiences.
- Venue Hire and Corporate Events: Private hire of Celeste Marquee (up to 250 guests), Clubhouse One Bar & Tent (60 seated/100 standing), and corporate days for team building and events.
- Equestrian Services: Livery services including Full Livery, DIY Stable Livery, DIY Field Livery, and Grazing Livery. Also Park & Hack facilities for horsebox parking and bridle path access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Social Membership - annual entry to all tournament weekends and events |
| Subscription | Annual | Full Playing Membership with sand fund |
| Subscription | Annual | Junior Player / Student Membership |
| Subscription | Annual | Chukka Package Membership |
| Unit Pricing | Pay-as-you-go | 5th Sin Sunday Lunch Booking - Tournament Weekends |
| Unit Pricing | Pay-as-you-go | Non-Tournament Weekend 5th Sin Sunday Lunch |
| Unit Pricing | Pay-as-you-go | Pitch-side Parking with Car Radio Match Commentary |
| Unit Pricing | Pay-as-you-go | Ladies Day Individual Ticket |
| Unit Pricing | Pay-as-you-go | Ladies Day Full Table (10 people) |
| Unit Pricing | Pay-as-you-go | Yellowstone Tickets (16+) |
| Unit Pricing | Pay-as-you-go | Kids Yellowstone Tickets (Under 16) |
| Unit Pricing | Pay-as-you-go | Members & Grooms Yellowstone Tickets |
| Unit Pricing | Pay-as-you-go | 80s Summer Party Adult Ticket |
| Unit Pricing | Pay-as-you-go | 80s Summer Party Kids Ticket |
| Unit Pricing | Pay-as-you-go | SLPC Awards Night Individual Ticket |
| Unit Pricing | Pay-as-you-go | SLPC Awards Night Child Ticket |
| Unit Pricing | Pay-as-you-go | SLPC Awards Night Tables of 8 |
| Unit Pricing | Pay-as-you-go | Park and Hack |
| Unit Pricing | Pay-as-you-go | Tournament Entry 0G & Below |
| Unit Pricing | Pay-as-you-go | Tournament Entry 2G & Above |
| Unit Pricing | Pay-as-you-go | Practice Matches |
| Unit Pricing | Pay-as-you-go | Ground Tickets |
| Subscription | Monthly | Livery Services |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
SILVER LEYS ARENA POLO LIMITED product offering
Product offeringCore offering
Silver Leys Arena Polo Limited operates a 120-acre polo and equestrian venue in Hertfordshire delivering social and playing memberships, 11 annual tournament weekends across three grass pitches and a winter arena, on-site dining (5th Sin restaurant and Pitch Stop), venue hire (Celeste Marquee and Clubhouse One), livery and equestrian services, learn-to-play polo through the Hertfordshire Polo Academy, and a calendar of ticketed social events such as Ladies Day, Yellowstone Party, 80's Summer Party and SLPC Awards Night.
Product overview
Silver Leys Polo Club operates as a diversified equestrian hospitality venue offering a unified membership-based access model centered on polo sport and events. The core product is the Social Membership (from £30/year) which grants year-round access to the club, combined with playing memberships for polo participants. The venue operates three on-site food and beverage offerings: 5th Sin Restaurant (fine dining), Pitch Stop (casual grab-and-go), and venue hire through the Celeste Marquee and Clubhouse One Bar & Tent. Supporting services include equestrian facilities (livery, arena, park and hack), Learn to Play polo lessons via the Hertfordshire Polo Academy, and a calendar of ticketed events including Ladies Day, Yellowstone Party, 80's Summer Party, and Awards Night. The 2026 season hosts 11 tournament weekends from May-September.
Differentiator
Problem solved
Functional benefit
Brands
- 5th Sin: Restaurant and cafe operation at Silver Leys offering Sunday lunches and casual dining across both playing pitches
- Pitch Stop
- Hertfordshire Polo Academy (HPA)
- The Nest
- Celeste Marquee
- Silver Leys Equestrian
Products and services
- Social Membership
- Playing Membership 2026
- 5th Sin Restaurant
- Pitch Stop
- Celeste Marquee Venue Hire
- Clubhouse One Bar & Tent Venue Hire
- Livery Services
- Practice Match Bookings
- Tournament Team Entry
- Ladies Day Event
- Yellowstone Party
- 80's Summer Party
- SLPC Awards Night
- Park & Hack
Companies that use SILVER LEYS ARENA POLO LIMITED
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles5 records
SILVER LEYS ARENA POLO LIMITED technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
SILVER LEYS ARENA POLO LIMITED partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Hertfordshire Polo Academy (HPA)coreThe Hertfordshire Polo Academy is based at Silver Leys Polo Club year-round, offering polo lessons on a one-to-one or group basis. The academy provides lessons Tuesday-Sunday, catering for all ages 7+ with no riding experience needed. They also handle parties, experience days, and team building events. HPA coaches deliver introduction sessions during corporate days at the club.
- Live FinancialminorSponsor of Silver Leys Polo Club, featured on the sponsors page with logo placement.
- Kompas LondonminorSponsor of Silver Leys Polo Club, featured on the sponsors page with logo placement.
- Prestige & VillageminorSponsor of Silver Leys Polo Club, also hosts the Prestige & Village County Challenge Polo Trophy tournament at the club.
- The Nest CICminorCommunity Support Hub that delivers award-winning services and support to people finding life a struggle. The Nest operates at Silver Leys, evolving community-led allotment projects and Green Social Prescriptions that encourage well-being through time outdoors and in nature.
- Silver Leys Equestrian (Neil McHugh & Stuart Rowley)coreEquestrian team providing dressage, showjumping, showing and mini-eventing services at the Silver Leys venue.
- K. Cook Livery ServicecoreProvides full livery service on the newly built yard at Silver Leys Polo Club.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
SILVER LEYS ARENA POLO LIMITED competitors and assessment
Company assessmentDirect peers
- Ascott Park Polo Club: Smaller UK polo club offering memberships, chukkas, and event hospitality. Comparable operating model to Silver Leys at a smaller scale, useful for benchmarking venue-driven polo economics.
- Guards Polo Club: Premier UK polo club based at Windsor Great Park, offering memberships, polo tournaments, and high-end hospitality. Closely comparable to Silver Leys on club membership model, tournament structure, and premium event positioning.
- Ham Polo Club: London's only polo club (Petersham Road, Richmond) with memberships, tournaments, and social events. Comparable to Silver Leys as a polo-focused club with social membership and event-led programming, albeit serving a more urban audience.
- Hurtwood Park Polo Club: Surrey-based polo club offering memberships, lessons, and tournaments in a countryside setting near London. Comparable commuter-belt positioning to Silver Leys with similar learn-to-play and event hospitality.
- Cowdray Park Polo Club: One of the UK's leading polo clubs (Midhurst, West Sussex), hosting a major summer polo season, memberships, hospitality, and events. Directly comparable to Silver Leys as a multi-pitch, membership-based polo venue with tournament calendar and corporate hospitality.
- Royal County of Berkshire Polo Club: Established UK polo club operating from Binfield, Berkshire, with grass pitches, arena, memberships, and clubhouse hospitality. Highly comparable venue model to Silver Leys with similar geographic appeal to London-based members.
- Kirtlington Polo Club: Oxfordshire-based polo club with grass pitches, memberships, and an annual tournament calendar. Comparable mid-tier UK polo club competing for similar London-commutable player and member base.
Others
- Polo England (Hurlingham Polo Association): UK governing body for polo, setting handicaps and organizing the national fixture list. Relevant to Silver Leys as the umbrella under which its tournaments operate and handicaps (-4 to 8 Goal) are administered.
Regional players
- The Polo Club at West Wycombe Park: Historic Buckinghamshire estate venue offering polo, events, and weddings. Comparable premium countryside event venue model to Silver Leys, though with a more tourism-and-heritage orientation than active polo programming.
Broad incumbents
- Chestertons Polo in the Park: Large-scale urban polo event held in London (Hurlingham Club). Comparable to Silver Leys as a UK polo hospitality and event experience, but operating at much larger event scale without a year-round club membership model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SILVER LEYS ARENA POLO LIMITED social profiles
Digital presenceSILVER LEYS ARENA POLO LIMITED financial estimates
Financial estimateRevenue estimate
Valuation estimate
SILVER LEYS ARENA POLO LIMITED leadership team
Management profileNumber of profiles
Profiles6 records
SILVER LEYS ARENA POLO LIMITED funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SILVER LEYS ARENA POLO LIMITED M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SILVER LEYS ARENA POLO LIMITED
What does SILVER LEYS ARENA POLO LIMITED do?
Silver Leys Arena Polo Limited operates a 120-acre polo and equestrian venue in Hertfordshire delivering social and playing memberships, 11 annual tournament weekends across three grass pitches and a winter arena, on-site dining (5th Sin restaurant and Pitch Stop), venue hire (Celeste Marquee and Clubhouse One), livery and equestrian services, learn-to-play polo through the Hertfordshire Polo Academy, and a calendar of ticketed social events such as Ladies Day, Yellowstone Party, 80's Summer Party and SLPC Awards Night.
Is SILVER LEYS ARENA POLO LIMITED a public or private company?
SILVER LEYS ARENA POLO LIMITED is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SILVER LEYS ARENA POLO LIMITED founded?
SILVER LEYS ARENA POLO LIMITED was founded in 2016. It employs 1 to 10 people.
Where is SILVER LEYS ARENA POLO LIMITED based?
SILVER LEYS ARENA POLO LIMITED is headquartered in Bishop's Stortford, United Kingdom, in the Europe region.
How does SILVER LEYS ARENA POLO LIMITED make money?
Six revenue lines are on record. Social Memberships are the primary driver. The others are playing Memberships, event Tickets and Hospitality, food and Beverage, venue Hire and Corporate Events and equestrian Services.
Who are SILVER LEYS ARENA POLO LIMITED's main competitors?
Direct peers on record are Ascott Park Polo Club, Guards Polo Club, Ham Polo Club, Hurtwood Park Polo Club, Cowdray Park Polo Club, Royal County of Berkshire Polo Club and Kirtlington Polo Club. Polo England (Hurlingham Polo Association) is listed as an others. The Polo Club at West Wycombe Park is listed as a regional player. Chestertons Polo in the Park is listed as a broad incumbent.
Does SILVER LEYS ARENA POLO LIMITED have an API?
No public API is recorded for SILVER LEYS ARENA POLO LIMITED.
What industry is SILVER LEYS ARENA POLO LIMITED in?
SILVER LEYS ARENA POLO LIMITED's product category is Equestrian & Polo Club Venue. Its primary akta.pro industry code is MPAKABAG, Equestrian Teams & Stables (Racing/Show Jumping/Eventing), with a secondary code of MPAKAEAM, Equestrian & Rodeo Facilities. Its NAICS code is 713940 and its SIC code is 7997.