Baltic Vianco
Baltic Vianco is an Estonian agricultural livestock trading company, founded in 2006, that intermediates transactions between Baltic farmers and EU slaughterhouses and operates the Baltic Grassland Beef premium export program to Switzerland via COOP retail.
- Company typePrivate
- Founded2006
- HeadquartersRõuge vald, Estonia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Baltic Vianco does
Baltic Vianco is an Estonian agricultural livestock trading company founded in 2006 and headquartered in Sänna küla, Rõuge vald, Võrumaa, Estonia. Operating as a private limited company (OÜ, registration code 11206012) with approximately five key staff members, the company intermediates livestock transactions between Baltic farmers and slaughterhouses across Estonia and the broader European Union.
The company runs three interconnected service lines. The core activity is animal trading in slaughter animals, breeding animals, calves, weaned calves, and sheep, priced on carcass weight and quality via the EU's SEUROP grading system (minimum 300kg live weight). The second line is the Baltic Grassland Beef premium program, which sources 12–24 month old grass-fed cattle from ecological project farms and exports prime cuts to Switzerland for sale through the COOP retail network. The third line is licensed livestock transport operated through a wholly-owned subsidiary, Baltic Vianco Trading OÜ, using animal-welfare compliant vehicles and trained drivers.
The revenue model is transaction-based across all three streams with no publicly disclosed pricing; go-to-market is direct B2B sales-led, with partner logos including VIANCO (parent/affiliate branding), Rakvere (Estonian meat processor), Bell (likely Bell Food Group), Agaras, Kurzemes CMAS, and Swissgenetics (Swiss cattle genetics). No proprietary technology platform, digital infrastructure, or API products are disclosed, and the company operates with a multilingual website (Estonian, English, Lithuanian).
Baltic Vianco firmographics
Firmographics- Name
- Baltic Vianco
- Legal name
- Baltic Vianco OÜ
- Website
- https://balticvianco.ee
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Baltic Vianco is an Estonian agricultural livestock trading company, founded in 2006, that intermediates transactions between Baltic farmers and EU slaughterhouses and operates the Baltic Grassland Beef premium export program to Switzerland via COOP retail.
- Ownership category
- akta.pro rank
Baltic Vianco industry classification
Industry- Product category
- Livestock Trading Services
- NAICS
- Support Activities for Animal Production (1152), Dual-Purpose Cattle Ranching and Farming (112130)
- SIC
- Agricultural Prod-Livestock & Animal Specialties (200), Agricultural Services (700)
- akta.pro primary industry
- Livestock & Agricultural Commodity TL Carriers (TLADADAK)
- akta.pro secondary industry
- Herd Handling, Sorting & Restraint Services (Chute Work, Weighing, Tagging) (AFACAEAG)
Keywords
Where Baltic Vianco is headquartered
LocationHeadquarters
- HQ city
- Rõuge vald
- HQ country
- Estonia
- HQ region
- Europe
Offices1 record
Markets served
Baltic Vianco business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Livestock Trading: Transaction-based trading of agricultural livestock including slaughter animals, breeding animals, calves, weaned calves, and sheep. One-time purchase and sale transactions with pricing based on weight and quality grades (SEUROP system).
- Baltic Grassland Beef Program: Premium beef program purchasing 12-24 month old fattened young animals for slaughter, exporting premium cuts to Switzerland for sale through COOP retail network.
- Transport Services: Livestock transport services using compliant animal transport vehicles, including collection of purchased animals and contract transport services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Slaughter animals - pricing based on carcass quality and weight |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Baltic Vianco product offering
Product offeringCore offering
Baltic Vianco trades agricultural livestock — including slaughter animals, breeding animals, calves, weaned calves, and sheep — connecting Estonian and EU farmers with slaughterhouses under SEUROP quality grading. The company also runs the Baltic Grassland Beef premium program, exporting prime cuts from 12–24 month old cattle to Switzerland's COOP retail network, and provides compliant livestock transport services through its Baltic Vianco Trading OÜ subsidiary.
Product overview
Baltic Vianco is an agricultural livestock trading company operating since 2006, offering a unified portfolio of animal trading services rather than a software platform. The core offerings comprise Loomadega kauplemine (animal trading) for buying and selling various livestock including slaughter animals, breeding animals, weaned calves, calves, and sheep; Baltic Grassland Beef, their branded premium beef program sourcing quality cattle for export to Swiss markets; and Transport services provided through Baltic Vianco Trading OÜ for compliant animal transportation. The three service areas are interconnected: animal trading forms the primary business activity, the Baltic Grassland Beef program represents a specialized vertical within trading, and proprietary transport capabilities enable both core trading operations and the beef program.
Differentiator
Problem solved
Functional benefit
Brands
- Baltic Grassland Beef: Premium beef program where the company purchases 12-24 month old quality-fattened young animals for slaughter, exporting the best cuts to Switzerland for sale through COOP retail stores. Project farms work towards ecological, economic, and sustainable development with focus on animal welfare and high meat quality.
Products and services
- Loomadega kauplemine (Animal Trading) Trading in breeding, fattening, and slaughter animals including cattle, calves, lambs, and sheep. The company connects livestock farmers with slaughterhouses across Estonia and the European Union, with pricing based on carcass weight and SEUROP quality grading.
- Baltic Grassland Beef Premium beef program purchasing 12–24 month old quality-fattened young cattle for slaughter, exporting prime cuts to Switzerland for sale through COOP retail stores. Operates on ecological, economical, and sustainable development principles with project farms focused on animal welfare and high meat quality.
- Transport (Põllumajandusloomade transport) Agricultural animal transport services conducted by Baltic Vianco Trading OÜ using compliant animal transport vehicles. Includes pickup of purchased animals and custom transport services, with drivers trained in animal welfare standards.
Companies that use Baltic Vianco
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Baltic Vianco technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Baltic Vianco partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- VIANCOcoreParent or affiliated company branding present on website. VIANCO_logo_26 displayed in partner section.
- AgarasminorPartner logo displayed in partner section on website homepage.
- RakvereminorPartner logo displayed in partner section. Likely Rakvere Meat Processing plant, a major Estonian meat processing company.
- Kurzemes CMASminorPartner logo displayed in partner section.
- BellminorPartner logo displayed in partner section. Likely Bell Food Group, a major European meat processing company.
- Baltic Vianco Trading OÜcoreSeparate legal entity (Baltic Vianco Trading OÜ, Reg. code 11206012) operating as the carrier with transport permit number EE115018 for livestock transport services.
Scale indicators2 records
Recent moves5 records
Expansion highlights3 records
Baltic Vianco competitors and assessment
Company assessmentBroad incumbents
- Vion Food Group: Major European meat producer with slaughter operations and livestock procurement across multiple EU countries. Comparable for cross-border livestock sourcing into EU slaughterhouses.
- Tönnies: Leading German meat processor with large-scale slaughter and livestock buying operations. Comparable for the model of aggregated livestock sourcing from multiple origins feeding industrial-scale slaughterhouses.
- Bell Food Group: Large European meat and convenience food processor with Swiss and broader EU operations; displayed as a partner on Baltic Vianco's site. Comparable for premium beef sourcing and cross-border EU livestock supply relationships.
- Danish Crown: Cooperative meat company operating across Northern Europe, with significant slaughter, livestock trading, and cross-border cattle/beef activities. Comparable for the cooperative cross-border livestock intermediation model.
- Atria (Baltic operations): Major Nordic-Baltic meat and food company operating slaughterhouses and meat processing in Estonia and Finland. Comparable for cross-border livestock sourcing and beef/trading operations across the same Baltic geography.
Regional players
- Agaras: Lithuanian agricultural cooperative/partner displayed on Baltic Vianco's homepage, active in the Baltic livestock and agricultural space. Comparable as a regional counterpart in cross-border Baltic livestock commerce.
- Kurzemes CMAS: Latvian (Kurzeme region) agricultural cooperative listed as a partner on Baltic Vianco's site. Comparable as a regional livestock and farmer-facing intermediary in the same cross-border Baltic geography.
Direct peers
- Swissgenetics: Swiss cattle genetics and breeding company listed as a partner on Baltic Vianco's site. Comparable for breeding animal trade and genetics services tied to European cattle production.
- Rakvere Lihakombinaat: Estonian meat processing company that is both a partner/customer of Baltic Vianco and a vertically integrated livestock-to-meat operator in the same Baltic market. Comparable for its sourcing, slaughtering, and beef product operations tied to Estonian livestock supply.
Others
- Cargill (Animal Nutrition & Protein): Global agribusiness with significant livestock trading, animal nutrition, and protein supply chain operations. Comparable as a large-scale adjacent player in livestock and beef supply chains, though not a direct Estonia-focused competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Baltic Vianco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Baltic Vianco leadership team
Management profileNumber of profiles
Profiles5 records
Baltic Vianco subsidiaries and ownership
Company hierarchySubsidiaries1 record
Baltic Vianco funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Baltic Vianco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Baltic Vianco
What does Baltic Vianco do?
Baltic Vianco trades agricultural livestock — including slaughter animals, breeding animals, calves, weaned calves, and sheep — connecting Estonian and EU farmers with slaughterhouses under SEUROP quality grading. The company also runs the Baltic Grassland Beef premium program, exporting prime cuts from 12–24 month old cattle to Switzerland's COOP retail network, and provides compliant livestock transport services through its Baltic Vianco Trading OÜ subsidiary.
Is Baltic Vianco a public or private company?
Baltic Vianco is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Baltic Vianco founded?
Baltic Vianco was founded in 2006. It employs 1 to 10 people.
Where is Baltic Vianco based?
Baltic Vianco is headquartered in Rõuge vald, Estonia, in the Europe region.
How does Baltic Vianco make money?
Three revenue lines are on record. Livestock Trading is the primary driver. The others are baltic Grassland Beef Program and transport Services.
Who are Baltic Vianco's main competitors?
Broad incumbents on record are Vion Food Group, Tönnies, Bell Food Group, Danish Crown and Atria (Baltic operations). Regional players are Agaras and Kurzemes CMAS. Direct peers are Swissgenetics and Rakvere Lihakombinaat. Cargill (Animal Nutrition & Protein) is listed as an others.
Does Baltic Vianco have an API?
No public API is recorded for Baltic Vianco.
What industry is Baltic Vianco in?
Baltic Vianco's product category is Livestock Trading Services. Its primary akta.pro industry code is TLADADAK, Livestock & Agricultural Commodity TL Carriers, with a secondary code of AFACAEAG, Herd Handling, Sorting & Restraint Services (Chute Work, Weighing, Tagging). Its NAICS code is 1152 and its SIC code is 200.