Pereauto OÜ

Name

Pereauto OÜ

Legal name

Pereauto OÜ

Website

https://pereauto.ee

Company type

Private

Founded year

2019

Operating status

Operating

Short description

Pereauto OÜ is a privately held authorized Renault and Dacia car dealership in Pärnu, Estonia, selling new and technically inspected used vehicles, providing maintenance and repair services, and operating a separate car wash service for individual consumers in the Pärnu region.

Ownership category

akta.pro rank

Headquarters

HQ city

Pärnu

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Sales of new Renault and Dacia vehicles as an authorized dealer, along with sales of used vehicles. All used cars undergo technical inspection before being offered for sale.
2. Automotive Service and Maintenance: Vehicle servicing and maintenance through the Teenindus (Service) department. Customers can book service appointments through the dealer website.
3. Car Wash Services: Car wash (Pesula) services operated through a separate website (peseauto.ee), providing cleaning services for vehicles.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Pereauto OÜ operates a franchised car dealership in Pärnu, Estonia, selling new Renault and Dacia passenger vehicles and technically inspected used cars. The dealership also provides manufacturer-aligned vehicle servicing and repair (with online appointment booking) and runs a separate car wash facility under the brand peseauto.ee. Customers transact either in the showroom or via the dealer's website.

Differentiator

Problem solved

Functional benefit

Products and services

• Renault New Vehicle Sales Retail sale of new Renault passenger vehicles through the dealership's authorized franchise. Targeted at consumers in the Pärnu region seeking Renault-brand cars with factory warranty.
• Dacia New Vehicle Sales Retail sale of new Dacia passenger vehicles through the dealership's authorized franchise. Targeted at consumers in the Pärnu region seeking Dacia-brand cars.
• Used Car Sales Sale of pre-owned passenger vehicles that have undergone a technical inspection. Targeted at consumers in the Pärnu region seeking inspected, ready-to-buy used cars.
• Vehicle Service and Maintenance Maintenance and repair services for vehicles including Renault models, with appointment booking available through the dealer website. Targeted at owners of vehicles purchased at or serviced by the dealership.
• Car Wash (Pesula) Vehicle cleaning and washing services offered through the separate peseauto.ee platform, available to local vehicle owners in the Pärnu area.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• RenaultcoreChannel Partner/ Reseller/ DistributorPereauto OÜ is an authorized Renault dealer in Pärnu, Estonia. They sell new Renault models and provide associated services including maintenance and repairs using Renault-approved parts and procedures.
• DaciacoreChannel Partner/ Reseller/ DistributorPereauto OÜ is an authorized Dacia dealer in Pärnu, Estonia. They offer the full range of Dacia models for sale, providing customers in the region access to Dacia vehicles.
• Auto24minorChannel Partner/ Reseller/ DistributorPereauto OÜ lists their used vehicle inventory on Auto24.ee, Estonia's largest automotive marketplace. This partnership helps reach additional potential buyers beyond walk-in dealership traffic.

Scale indicators1 record

Broad incumbents

• Inchcape plc: Global automotive distribution group operating across multiple markets; provides scale benchmark for multi-brand authorized distribution in Europe, including EV entrants.
• Emil Frey Group: Large European automotive retail and distribution group; relevant incumbent comparator for the franchised-dealer business model across European markets.

Direct peers

• United Motors Estonia: Authorized Renault dealer based in Tallinn with showroom, service, and used-vehicle sales; closest direct competitor selling the same brands in Estonia.
• Mõller Auto Estonia: Authorized Renault and multi-brand dealer group operating across Estonia; directly comparable authorized-franchise dealer model with showroom, service, and used-car operations.

Regional players

• Veho Estonia: Authorized Mercedes-Benz dealer in Estonia with showroom, service, and used-vehicle operations; similar authorized-franchise retail model in the same geography.
• Silberauto: Baltic authorized dealer for premium brands (BMW, Mercedes-Benz vans, etc.); comparable authorized multi-brand dealer model operating in the same region.
• Auto100 Estonia: Authorized Toyota dealer group in Estonia with multi-site retail and service network; directly comparable authorized-dealer model in the same country.
• Amserv Estonia: One of the largest automotive dealer groups in Estonia (Toyota and other franchises); comparable authorized-dealer business model serving the same country.

Market position

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pereauto OÜ