Name

Custom Labels

Legal name

Custom Labels Ltd

Website

https://customlabels.co.uk

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Custom Asset Labels and Tags

NAICS

Commercial Printing (except Screen and Books) (323111)

SIC

Plastics Products, Nec (3089)

akta.pro primary industry

Specialty & Functional Labels (Linerless, RFID/NFC, Braille, Smart) (IMALAKAK)

Keywords

• Custom asset labels
• Industrial asset tags
• Tamper-evident labels
• Calibration labels
• Graphic overlays

Headquarters

HQ city

Bridgwater

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Label and Asset Tag Sales: Manufacturing and direct sale of custom-printed labels and asset tags. Products include asset labels, graphic overlays, equipment tags, warranty labels, calibration labels, cable labels, hard hat labels, and QR/barcode labels. Orders are print-to-order with no minimum quantities required.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Custom Labels manufactures custom-printed asset labels, asset tags, tamper-evident and tamper-proof security labels, calibration and warranty labels, hard hat labels, self-laminating cable/pipe labels, and graphic overlays/control panel labels. Production is performed in-house in the UK using a Dantex PicoColour UV inkjet press for under-surface printing on 500-micron polycarbonate. The company sells to businesses across education, industrial/manufacturing, premium brands, automotive/EV, defense/aerospace and healthcare sectors through its own e-commerce store with an Advanced Label Designer.

Product overview

Custom Labels Ltd is a UK-based manufacturer offering a comprehensive portfolio of custom-printed labels, asset tags, and identification solutions. The product range centres on high-durability asset labels (including the Ultimate MAX Asset Tag™, Ultimate Asset Tag™, and 3M Polyester Laminated ranges), tamper-evident security labels (VOID polyester and ultra-destructible vinyl), warranty and calibration labels, hard hat/safety equipment labels, and industrial/commercial labels. Additional offerings include graphic overlays, cable labels, and an online Advanced Label Designer tool for customer self-service design. The company operates primarily B2B, supplying sectors including manufacturing, logistics, healthcare, education, construction, automotive, defence, and public sector with both standard and fully customised label solutions.

Differentiator

Problem solved

Functional benefit

Brands

• Ultimate Asset Tag: High-durability polycarbonate asset tag designed for extreme environments with under-surface printing technology.
• Ultimate MAX Asset Tag
• UltraTuff
• SiteMATE
• assetlabelsforschools.co.uk

Products and services

• Ultimate MAX Asset Tag™ Top-tier, heavy-duty custom asset tag from Custom Labels, positioned as the company's most durable asset identification tag option with under-surface UV inkjet printing into polycarbonate for harsh environments. Built for industrial, defense, aerospace, automotive and other demanding applications requiring long service life.
• Ultimate Asset Tag™ High-end custom asset tag from Custom Labels with under-surface UV-printed design on 500-micron polycarbonate for durable equipment identification. Used by businesses needing long-lasting, tamper-resistant property marking.
• Tamper Evident 'VOID' Asset Labels Security asset labels that leave a visible 'VOID' pattern when removed, providing tamper evidence for high-value or controlled equipment. Used to deter theft and detect tampering of business assets and products.
• Tamper Proof Ultra Destruct Asset Labels Ultra-destructible security labels that fragment rather than peel off when removal is attempted, providing one-way tamper protection for valuable assets and products. Targeted at high-security asset identification applications.
• Warranty Labels (Round) Round warranty seal labels used to authenticate warranty status and deter tampering of products. Sold as a catalogue product with options for size and custom printing.
• Warranty Labels (Rectangular) Rectangular warranty seal labels for product authentication and warranty status marking, available in standard sizes with custom print options.
• Calibration Labels (Round) Round calibration status labels used to mark equipment, instruments and tools with calibration and inspection information, available in standard catalogue options and custom print runs.
• Calibration Labels (Rectangular) Rectangular calibration status labels for marking equipment and instruments with calibration dates, inspector IDs and expiry information. Sold as standard products with customisation options.
• Hard Hat Labels Custom-printed safety helmet identification labels designed to adhere to hard hats and other PPE, used to identify PPE issued to individual workers.
• Mark and Seal Labels Custom security and sealing labels designed to provide clear evidence if a sealed item has been opened, used for asset and product sealing applications.
• Self-Laminating Custom Cable Labels Custom self-laminating cable and pipe identification labels, designed to wrap around cables, wires or pipes and protect printed identification under a clear laminate. Includes ID label sizes for different cable diameters.
• Blank Labels for Zebra Thermal Transfer Printers Blank thermal-transfer-compatible label stock sized for use in Zebra thermal transfer printers, supplied in sheet pack quantities for in-house printing by the customer.
• Graphic Overlays and Control Panel Labels Custom-printed graphic overlays and control panel labels with under-surface UV printing into polycarbonate for industrial equipment, machinery and electronic device front panels. Designed for durable branding and operator interfaces in harsh environments.
• Company Contact Labels Custom printed asset labels featuring company contact details for affixing to equipment, enabling recovery of lost or misplaced items through owner identification.

Quantifiable outcome

• Reduced print costs through improved efficiency and reduced waste with Dantex PicoColour technology
• +1 more outcomes

Named customers14 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• ARC-UK (Hinkley Point Supply Chain)minorOthersTier 2 supply partner to Hinkley Point Power Station through relationship with ARC-UK, the approved supply chain organization for the nuclear power project.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Cobalt Labels: UK-based digital label printer specializing in short-run, custom-printed labels for a range of consumer and industrial customers. Comparable on technology (digital print), customization model, and SMB/enterprise customer mix.
• Brady Corporation: Global identification solutions company offering durable industrial labels, asset tags, calibration labels, and tamper-evident solutions — directly overlapping Custom Labels' core product range across safety, electrical, and asset-tracking use cases.
• Label Apeel: UK-based custom label manufacturer producing high-quality printed labels for premium brands across cosmetics, beverage, and consumer goods. Directly comparable on geography, customer size profile, and digital-print-driven custom label model.
• Hally Labels: UK-based label manufacturer producing premium printed labels for beverage, cosmetics, and specialist industrial applications. Closely comparable mid-sized UK custom label competitor with overlapping material and finishing capabilities.
• Royston Labels: UK-based label printer specializing in premium, durable, and specialist labels for industrial, chemical, and outdoor use cases. Closely comparable to Custom Labels in product positioning around durability and technical specification.

Regional players

• Skanem: European label converter with operations across Scandinavia, UK, India, and Africa producing high-quality labels for personal care, beverage, and industrial markets. Comparable product range but broader geographic footprint than Custom Labels.

Broad incumbents

• Multi-Color Corporation: Global label solutions provider serving wine, spirits, food, and consumer products with pressure-sensitive and specialty labels. Comparable in product portfolio and premium-brand orientation, though at substantially larger scale.
• CCL Industries: World's largest label converter with operations across healthcare, automotive, and consumer durable labels. Comparable to Custom Labels in target verticals (automotive, healthcare, premium consumer brands) but serves a global customer base across many label categories.
• Avery Dennison: Global materials science company and one of the world's largest pressure-sensitive label materials manufacturers. Overlaps with Custom Labels across label substrates, RFID/smart labels, and durable identification solutions, but at vastly greater scale and broader portfolio.
• Resource Label Group: North-American focused label converter offering pressure-sensitive labels, shrink sleeves, and specialty label products. Comparable business model (custom label manufacturing with vertical specialization) but materially larger footprint and product breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/customlabelsltd
• Facebookfacebook.com/CustomLabelsLtd
• LinkedInlinkedin.com/company/custom-labels-ltd
• Instagraminstagram.com/customlabelsltd/?hl=en

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Custom Labels