AGREETECH S.R.L.
Agreetech is an Italian precision-agriculture company that combines WMO-certified IoT sensors, satellite and drone analytics, AI phenophase recognition, and DSS predictive models into a hardware-plus-subscription platform, serving hundreds of farmers across Italy with a focus on viticulture.
- Company typePrivate
- Founded2022
- HeadquartersSassari, Italy
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What AGREETECH S.R.L. does
Agreetech S.r.l. is an Italian precision-agriculture technology company headquartered in Sassari, Sardinia, founded in February 2022 as a joint venture of IoT/automation firm Abinsula, IoT-for-plant-care firm Lifely, and DSS/predictive-modeling firm Primo Principio, the latter having operated the WiForAgri platform for about 200 Italian farms. The company sells an integrated digital-agriculture platform combining WMO-certified agrometeorological stations, modular capillary sensor units (soil, air, wind, and combined variants) communicating over SIGFOX, satellite and drone remote sensing, and AI/ML-driven Decision Support System (DSS) models for disease-risk prediction, irrigation needs, fertilization management, and automated vine phenophase recognition delivered through Android and iOS mobile apps.
The business generates revenue across four streams: hardware unit sales (weather stations and capillary modules), tiered annual software subscriptions (FREE, SEED, LEAF, FRUIT), an annual data-transmission fee bundled with hardware, and a 5-year operating-lease/rental model with included insurance. Pricing spans a freemium entry point through to enterprise tiers with multi-user access, multi-plot DSS coverage, georeferenced weather forecasts, alarms, and the digital farm notebook (Quaderno di Campagna) for regulatory compliance, with products additionally eligible for Italy's Industry 4.0 tax credit.
The go-to-market is hybrid — a product-led freemium layer for SMB farmers paired with enterprise field sales and project-based R&D collaborations with universities (Sassari, Cagliari), research centers (CRS4, AREA Science Park) and regional agencies (ERSA Friuli Venezia Giulia). The company is privately held, pre-Series A (the only disclosed external capital is a €13,500 Sardegna Ricerche grant under the POR F.E.S.R. Bridge program), serves hundreds of Italian farmers concentrated in viticulture, and operates from a 1–10-employee base.
AGREETECH S.R.L. firmographics
Firmographics- Name
- AGREETECH S.R.L.
- Legal name
- AGREETECH S.R.L.
- Website
- https://agreetech.it
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Agreetech is an Italian precision-agriculture company that combines WMO-certified IoT sensors, satellite and drone analytics, AI phenophase recognition, and DSS predictive models into a hardware-plus-subscription platform, serving hundreds of farmers across Italy with a focus on viticulture.
- Ownership category
- akta.pro rank
AGREETECH S.R.L. industry classification
Industry- Product category
- Precision Agriculture Technology
- NAICS
- Farm Management Services (115116), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345), Farm Machinery and Equipment Manufacturing (333111), Agricultural Implement Manufacturing (33311)
- SIC
- Agricultural Services (700), Services-Computer Integrated Systems Design (7373), Industrial Instruments For Measurement, Display, And Control (3823), Farm Machinery & Equipment (3523)
- akta.pro primary industry
- Farm Management & Decision Support Software (FMIS, ERP, Recordkeeping) (AFAGALAA)
- akta.pro secondary industries
- Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT) (AFAGALAB), Decision Support & Agronomic Modeling (Yield, Irrigation, Pest/Disease Forecasting) (AFAAAFAF), Field Mapping, GIS & Digital Agronomy (Zoning, Prescription Maps, Yield Maps, Spatial Analytics) (AFAGALAG), Farm Data Platforms, Integration & APIs (Interoperability/Middleware) (AFAAAFAG)
Keywords
Where AGREETECH S.R.L. is headquartered
LocationHeadquarters
- HQ city
- Sassari
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
AGREETECH S.R.L. business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Supply Chain, Marketing or Sales
Revenue model
- Hardware Products: Sale of physical products including WMO-certified weather stations and capillary sensor modules. Hardware includes 24-month warranty and annual data transmission fee included.
- Software Subscriptions: Tiered subscription plans (FREE, SEED, LEAF, FRUIT) providing access to the digital platform with varying levels of DSS models, field management, and multi-user capabilities. LEAF plan offers 30-day free trial.
- Equipment Rental: Operating lease model for products with monthly or quarterly payment options, 5-year commitment, and kasko insurance included.
- Data Transmission Services: Annual data transmission fees included with hardware products, providing connectivity via SIGFOX network.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | FREE tier - free platform access with virtual weather station |
| Subscription | Annual | SEED plan - entry-level paid subscription |
| Subscription | Annual | LEAF plan - mid-tier with DSS defense and 30-day free trial |
| Subscription | Annual | FRUIT plan - advanced tier with multiple DSS models |
| Unit Pricing | Pay-as-you-go | Hardware products - weather stations and sensor modules |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
AGREETECH S.R.L. product offering
Product offeringCore offering
AGREETECH develops and sells an integrated digital agriculture platform combining WMO-certified agrometeorological hardware stations, modular capillary IoT sensor units and a software Decision Support System (DSS) with predictive models for crop disease risk, irrigation needs and fertilization. The platform also delivers satellite and drone remote sensing analytics, AI-based vine phenophase recognition via mobile app, and a digital farm notebook for regulatory compliance, serving professional farmers and viticulture operations.
Product overview
AGREETECH offers a modular precision agriculture platform combining hardware sensors with software subscriptions. The core AGREETECH Platform integrates data from WMO-certified agrometeo stations and various capillary modules (soil, air, wind, combined soil+air) into a unified DSS for decision support. Physical products include the WMO-certified agrometeo station and five specialized capillary modules, all feeding data into the platform. Subscription tiers (FREE, SEED, LEAF, FRUIT) provide escalating access levels—from free virtual station access to full DSS defense and management capabilities for multiple plots. A virtual agrometeo station is also available for users preferring software-only solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- AGREETECH Platform
Quantifiable outcome
- After 3 years, farmers receive DSS models trained on their specific microclimates and crop varieties for precision predictions
- +3 more outcomes
Companies that use AGREETECH S.R.L.
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
AGREETECH S.R.L. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature7 records
AGREETECH S.R.L. partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and minor.
- Primo PrincipiocoreCo-founding partner that developed the WiForAgri platform. Agreetech platform builds upon Primo Principio's decade of DSS and predictive model research for phytopathology and agronomic management. Works with approximately 200 agricultural businesses.
- LifelycoreCo-founding partner specializing in Internet of Things for plant care. Developed Agrumino smart device for plant monitoring. Contributes IoT expertise and wireless sensor network technology to the Agreetech platform.
- AbinsulacoreCo-founding partner with expertise in IoT, automation, and systems integration. Active in precision agriculture projects nationally and internationally. Contributes technical development capabilities to Agreetech solutions.
- Università degli Studi di Sassari - Dipartimento AgrariamajorAcademic partner in multiple R&D projects including WISELY (wireless sensor networks for soil analysis) and NICOLAUS (Earth observation and environmental monitoring).
- Università degli Studi di CagliarimajorAcademic partner in the ACUADORI project for ICT platform development for sustainable water management in viticulture.
- CRS4majorResearch center partner in the NICOLAUS project focused on European technologies for precision agriculture.
- AREA Science ParkminorPrimo Principio is located at Porto Conte Ricerche within AREA Science Park. Associated with the SUSGRAPE project for sustainable viticulture.
- ERSA Friuli Venezia GiuliaminorRegional agricultural agency partner in the AGRICS project for DSS software development optimized for regional microclimates and crop varieties.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
AGREETECH S.R.L. competitors and assessment
Company assessmentDirect peers
- Arable: US-based provider of weather and crop sensing stations with cloud analytics for decision support. Directly comparable in combining certified agrometeorological hardware with a SaaS analytics layer, and represents a comparable product architecture if Agreetech expands internationally.
- CropX: Israel-based precision agriculture company combining in-field soil sensors with cloud-based DSS. Highly comparable in combining proprietary IoT hardware with agronomic models, and operates across multiple European geographies that overlap with Agreetech's target regions.
- Semios: Canadian precision agriculture platform offering IoT sensors, predictive pest and disease models, and orchard/vineyard management. Directly comparable in the crop-protection DSS focus (especially for specialty crops like grapes and tree fruit) and the hardware-plus-software bundle.
- xFarm Technologies: Swiss-Italian ag-tech SaaS platform offering farm management, sensor integration, and DSS for crop monitoring. Operates in the same Italian-speaking market and targets the same farmer/producer segment with a similar freemium-plus-subscriptions model, making it the closest direct competitor.
Regional players
- Vultus: Sweden-based precision agriculture startup using satellite data and AI for crop recommendations. Comparable in the satellite-DSS use case for European farmers, though operating in a different northern-European climate zone than Agreetech's Mediterranean focus.
- Agricreas: Italian precision agriculture consultancy and sensor reseller active in Mediterranean crops. Comparable as a regional channel competitor and use-case peer for viticulture and specialty-crop DSS in Italy.
Emerging players
- Tule Technologies: California-based ag-tech providing field sensors and irrigation/crop-water-stress analytics, with a specialty focus on vineyards and tree crops. Directly overlaps Agreetech's viticulture-focused disease and irrigation DSS use cases.
- Plantix (PEAT): Germany-based AI-powered crop diagnosis and farm advisory platform. While predominantly a software/AI play without proprietary field hardware, it overlaps with Agreetech's disease-prediction and agronomic decision-support value proposition.
Broad incumbents
- Bayer Climate FieldView: Bayer-owned digital agriculture platform with satellite imagery, field records, and predictive analytics used globally. Competes with Agreetech at the farm-management/DSS layer but as part of a much broader ag-input conglomerate portfolio and at a scale Agreetech cannot match.
- Farmers Edge: Canadian digital agriculture company offering sensors, satellite imagery, and farm management software to large agribusinesses. Comparable in bundling hardware, software, and predictive analytics, with a broader geographic footprint and agronomic reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AGREETECH S.R.L. social profiles
Digital presenceAGREETECH S.R.L. financial estimates
Financial estimateRevenue estimate
Valuation estimate
AGREETECH S.R.L. leadership team
Management profileNumber of profiles
AGREETECH S.R.L. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AGREETECH S.R.L. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AGREETECH S.R.L.
What does AGREETECH S.R.L. do?
AGREETECH develops and sells an integrated digital agriculture platform combining WMO-certified agrometeorological hardware stations, modular capillary IoT sensor units and a software Decision Support System (DSS) with predictive models for crop disease risk, irrigation needs and fertilization. The platform also delivers satellite and drone remote sensing analytics, AI-based vine phenophase recognition via mobile app, and a digital farm notebook for regulatory compliance, serving professional farmers and viticulture operations.
Is AGREETECH S.R.L. a public or private company?
AGREETECH S.R.L. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AGREETECH S.R.L. founded?
AGREETECH S.R.L. was founded in 2022. It employs 1 to 10 people.
Where is AGREETECH S.R.L. based?
AGREETECH S.R.L. is headquartered in Sassari, Italy, in the Europe region.
How does AGREETECH S.R.L. make money?
Four revenue lines are on record. Hardware Products are the primary driver. The others are software Subscriptions, equipment Rental and data Transmission Services.
Who are AGREETECH S.R.L.'s main competitors?
Direct peers on record are Arable, CropX, Semios and xFarm Technologies. Regional players are Vultus and Agricreas. Emerging players are Tule Technologies and Plantix (PEAT). Broad incumbents are Bayer Climate FieldView and Farmers Edge.
Does AGREETECH S.R.L. have an API?
No public API is recorded for AGREETECH S.R.L..
What industry is AGREETECH S.R.L. in?
AGREETECH S.R.L.'s product category is Precision Agriculture Technology. Its primary akta.pro industry code is AFAGALAA, Farm Management & Decision Support Software (FMIS, ERP, Recordkeeping), with a secondary code of AFAGALAB, Precision Sensing & Monitoring (Soil/Weather Stations, In-Field Sensors, IoT). Its NAICS code is 115116 and its SIC code is 700.