Countryside Care. Home Care Services Inc.

What Countryside Care. Home Care Services Inc. does

Countryside Care. Home Care Services Inc. is a privately held, founder-operated home health care provider headquartered in Centralia, Ontario, serving clients across Huron and Perth County. Founded in 2022 and operating with 1-10 employees, the company delivers private-pay in-home care that complements, rather than replaces, government-funded home care programs. Services are organized into three product lines: Personal Support (provided by Personal Support Workers and Care Attendants covering bathing, dressing, mobility, medication reminders, dementia support, and companionship); Nursing Support (delivered by Registered Nurses and Registered Practical Nurses covering medication administration, wound care, IV management, catheter/ostomy/tracheostomy care, palliative and end-of-life care); and Home Support (housekeeping, meal preparation, errands, accompaniment, and home safety). Care is delivered in clients' own homes as well as in long-term care facilities, assisted living, hospitals, and Adult Day Care programs, with service plans developed through a free initial in-home assessment.

The business model is direct-to-consumer and subscription/recurring in nature, with private-pay billing that may be reimbursed through private insurance or Veterans Affairs coverage. The go-to-market is local and relationship-driven, relying on a Wix-hosted website, phone, and email intake rather than paid digital marketing or formal referral partnerships. The company is led by two co-directors — Anna Prout (Western University; Harvard Business School certificate) overseeing care-plan coordination, and Autumn Knip (Western University Nursing, 2018) supervising clinical staff — with caregivers vetted through vulnerable sector criminal record checks, reference checks, and position-specific certifications, all bonded and insured. Geographic scope is restricted to Huron and Perth County, there are no disclosed investors, funding rounds, patents, or formal partnerships, and no technology platform beyond the marketing site.

Name

Countryside Care. Home Care Services Inc.

Legal name

Countryside Care

Website

https://countrysidecare.info

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Countryside Care is a privately held Canadian home health care provider founded in 2022, offering private-pay Personal Support, Nursing Support, and Home Support services to seniors and individuals across Huron and Perth County, Ontario.

Ownership category

akta.pro rank

Product category

Home Health Care Services

NAICS

Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082)

akta.pro industry

PRIMARYHLAFAEAB

Personal Care / Non-Medical Home Care (Private Duty)

Healthcare & Life Sciences/Healthcare Providers & Systems/Home Health & Hospice Providers

SECONDARYHLADAKAA

In-Home Respite Care (Hourly/Daily Relief)

Healthcare & Life Sciences/Elder Care & Long-Term Care/Respite Care Services (Short-Term Elder Care)

SECONDARYHSABAAAJ

Overnight & Short-Shift Companion Sitter Services

Home & Personal Services/Elder Care & In-Home Care Services/Non-Medical Companion Care

Keywords

• Home care services
• Personal support services
• Nursing care services
• Senior home care
• In-home health care

Headquarters

HQ city

Centralia

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Private Pay Home Care Services: Services tailored to private citizens, not covered by government health care plans. Clients pay directly for services. Many clients may be eligible for coverage through private insurance or Veterans Affairs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Countryside Care provides private-pay, in-home health care services across Huron and Perth County, Ontario through three service lines: Personal Support (daily living assistance by PSWs/Care Attendants including bathing, dressing, mobility, medication reminders, dementia and overnight care, and companionship), Nursing Support (medical care by RNs/RPNs including medication administration, wound care, IV management, catheter/ostomy/tracheostomy care, and palliative care), and Home Support (housekeeping, meal preparation, errands, pet care, and home safety/maintenance). Services are delivered directly in clients' own homes, long-term care facilities, assisted living, hospitals, and Adult Day Care programs, beginning with a complimentary in-home assessment.

Product overview

Countryside Care provides home health care services in Huron and Perth County, Ontario, delivered through three distinct service lines: Personal Support (performed by PSWs/Care Attendants for daily living assistance), Nursing Support (provided by regulated RNs and RPNs for medical care), and Home Support (household maintenance and errand services). The company also offers a FREE home assessment process, caregiver screening with vulnerable sector criminal record checks, and 24/7 availability for clients in their own homes, long-term care facilities, assisted living, hospitals, and Adult Day Care programs.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Support Personal support services provided by Personal Support Workers (PSWs) or Care Attendants to increase independence and meet community inclusion goals, including dressing, bathing, grooming, mobility assistance, toileting, continence care, medication reminders, meal assistance, Alzheimer's and dementia support, overnight care, companionship, and community outings. Targeted at seniors and individuals needing assistance with daily activities in Huron and Perth County, Ontario.
• Nursing Support Nursing support services performed by regulated health professionals such as Registered Nurses (RN) or Registered Practical Nurses (RPN), including medication administration, vital sign monitoring, IV management, physician communication, wound care, catheter care, ostomy care, tracheostomy care, pain and symptom management, foot care, and palliative and end-of-life care. Targeted at clients in Huron and Perth County requiring in-home clinical care.
• Home Support Home support services that maintain the household and assist with essential tasks, including light housekeeping and laundry, meal preparation and planning, light yard work, grocery shopping, errands, accompaniment to appointments, pet care, home safety, installation of in-home assistive devices, and home appliance repair and maintenance. Targeted at seniors and individuals in Huron and Perth County needing assistance to remain comfortably in their homes.

Quantifiable outcome

• All employees covered by workplace insurance for accidents or injuries while working in clients' homes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• SE Health (Saint Elizabeth Health Care): Major Canadian not-for-profit home and community care provider with a full personal support, nursing, and home support portfolio. Directly comparable service lines and customer base, but operates at much larger scale with government contracts Countryside does not have.
• CBI Health: National Canadian network providing home health, personal support, and rehabilitation services across multiple provinces. Directly comparable in offering in-home personal and nursing support to aging and post-acute clients.
• Bayshore HealthCare: Canada's largest home and community health care provider offering personal support, nursing, and home support services across multiple provinces. Comparable because it delivers the same PSW/RN/RPN service mix as Countryside Care, though at national scale rather than a single Ontario county.
• ParaMed: National Canadian home care provider (part of Extendicare) offering personal support, nursing, and homemaking services. Highly comparable in service offering and target customer, with broader geographic reach than Countryside Care.
• CarePartners: Ontario-based home health provider offering nursing, personal support, and therapy services, including significant public-pay contracts. Comparable service lines but with established institutional scale and government payer mix.
• VON Canada (Victorian Order of Nurses): Long-standing Canadian charitable home and community care provider delivering personal support, nursing, and respite services across Ontario and other provinces. Comparable service mix and Ontario footprint, but with established government contracts.

Direct peers

• Integracare: Toronto-area private-pay home care agency offering PSW, nursing, and live-in care to seniors in their homes. Closely comparable private-duty personal care model, though operating in a denser urban market.
• Home Instead (Canada): Franchise-based personal care and companionship provider targeting seniors aging at home, with local franchise owners delivering private-pay PSW-style services. Closely matches Countryside Care's private-pay, non-medical personal support model.
• Comfort Keepers (Canada): International franchise delivering in-home personal care, companionship, and respite for seniors. Directly comparable service scope and private-pay, relationship-driven care model.
• Right at Home Canada: Canadian franchise operation providing personal care, companionship, and skilled nursing support to seniors at home. Comparable because it focuses on private-pay in-home support for elderly clients, similar to Countryside Care's model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/CountrysideCareHomeCareServices
• LinkedInlinkedin.com/company/countryside-care

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Countryside Care. Home Care Services Inc.