Cube House

What Cube House does

Cube House OÜ is a privately held, family-operated Estonian manufacturer of prefabricated wooden modular buildings, headquartered and produced at a factory in Kohila, Raplamaa (registry code 14025452). The company designs and builds a catalogue of factory-dry-condition structures including sauna houses (e.g., Saunamaja Herakles, Terrassisaun Helios, Peegelsaun Selene, Cube Mini, Cube Viking), family houses and peremaja modules (Aphrodite, Zeus, Hera, Artemis, Demeter, 25–60m² variants), holiday homes (Puhkemaja Apollo and 20–25m² models), outdoor kitchens (Väliköök Athena, 20–22.8m²), outdoor offices (Välikontor Hermes, 11.2–20m²), and spa units (SPA Poseidon). Core construction technology relies on strength-sorted C24 timber, PUR foam insulation, OSB panels, EPDM roofing, and three-pane windows, with buildings engineered to rest on six construction blocks or screw piles rather than a capital foundation and to assemble on-site in 1–2 hours after a 3–6 week factory production cycle. A regulatory differentiator is exploited in the standard product line: buildings at or below 20m² exterior dimension require only a notification to the local municipality under Estonian rules, not a building permit.

The business operates a direct-to-consumer sales model with no dealer network, anchored by a factory showhouse in Kohila and supported by website, social (Facebook, Instagram, YouTube), earned media in Estonian outlets, Online Expo participation, and a 2025 multilingual catalog (Estonian, English, Finnish). Pricing is per-unit and publicly disclosed, ranging from approximately €10,900 for a compact mirror sauna to €45,625+ for a fully equipped 25m² sauna house and €28,000+ for an outdoor office; installment financing is integrated through a partnership with ESTO AS (digital-signature checkout, <60 second decision). The customer base is predominantly Estonian private individuals purchasing saunas, family houses and holiday/AirBnB units (projects documented across Haapsalu, Kohila, Hiiumaa, Ida-Virumaa, Muhu, Raplamaa, Saaremaa, Võrumaa, Kuusalu and beyond), with commercial buyers such as garden-center chain Hortes, the Lubja village community association, and accommodation providers, plus at least one cross-border delivery to Latvia. Revenue is not publicly disclosed; the company is owned and operated by Reevo Õuemets (CEO/Sales), Ave Õuemets (CEO/Accounting) and Gerly Õuemets (Content Marketing) and has not taken external funding.

Name

Cube House

Legal name

Cube House OÜ

Website

https://cubehouse.ee

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Cube House OÜ is an Estonian, family-operated manufacturer of prefabricated wooden modular buildings — saunas, family houses, holiday homes, outdoor kitchens and outdoor offices — sold direct-to-consumer from its Kohila factory, with standardized 20m² units exempt from Estonian building-permit requirements.

Ownership category

akta.pro rank

Product category

Prefabricated Modular Buildings

NAICS

Prefabricated Wood Building Manufacturing (321992)

SIC

Prefabricated Wood Bldgs & Components (2452)

akta.pro primary industry

Residential Modular & Prefabricated Home Construction (IMAFABAF)

akta.pro secondary industries

Custom Home Building (IMAFABAC), Detached ADU (Backyard Cottage) Construction (HSAPAMAA)

Keywords

• Prefabricated wooden houses
• Modular sauna buildings
• Factory-built homes
• Outdoor office structures
• Holiday cabin manufacturing

Headquarters

HQ city

Rapla

HQ country

Estonia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations

Revenue model

1. Modular and prefabricated house sales: Cube House generates revenue primarily from the manufacture and sale of modular houses, sauna houses, holiday homes, outdoor kitchens, outdoor offices, and camping units. Houses are sold as completed turnkey packages including electrical systems, water supply, plumbing, kitchen furniture with appliances, and optionally with interior finishing. Pricing is model-specific, ranging from approximately €10,900 for a compact Mirror Saun to €45,625+ for a fully equipped Saunamaja Herakles 25m².
2. Installation and transport services: The company offers optional site installation and transport services. Transport pricing is determined individually per customer based on location. Installation is offered as a full solution including connecting utilities.
3. Custom/semi-custom project orders: Customers can order fully individualized houses based on their own projects. The company also offers the option to purchase just the house shell ('valmis maja karp') for self-completion of interior finishing, providing a modular revenue stream.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Cube House designs, manufactures, and delivers prefabricated modular wooden buildings from its factory in Kohila, Raplamaa, Estonia. The product range includes family houses, sauna houses, holiday homes, outdoor kitchens, outdoor offices, mini saunas, and SPA units built under controlled factory conditions using C24 graded timber and PUR foam insulation. The company offers full turnkey service from design to on-site installation in 1-2 hours on simple block or screw-pile foundations.

Product overview

Cube House is a modular and prefabricated house manufacturer based in Kohila, Raplamaa, Estonia, with over 20 years of construction experience. The company produces a comprehensive portfolio of modular buildings including: family houses (Peremaja series: Aphrodite Double, Aphrodite, Zeus, Hera, Artemis, Demeter, and various sizes from 25m² to 60m²), sauna houses (Saunamaja series: Herakles, Hestia, and multiple 20-25m² configurations with wood/electric heaters, including the U-shaped and Viking models), mini saunas (Cube Mini, Terrassisaun Helios, Peegelsaun Selene), spa units (SPA Poseidon), holiday homes (Puhkemaja Apollo and 20-25m² variants), outdoor kitchens (Väliköök Athena and 20-22.8m² variants), and outdoor offices (Välikontor Hermes). Products are available in standardized configurations (Maja karp/shell, Standard, Premium, Luxury packages) or as fully customized solutions. All buildings are manufactured in a factory under dry conditions using C24 graded, calibrated timber and PUR insulation, designed for year-round use with typical sizes from 20m² to 60m². Modules can be combined to create larger configurations (L-shaped, T-shaped, double modules). Installation is quick (1-2 hours for 20m² units) without the need for capital foundations or building permits (for 20m² units). Manufacturing takes 3-6 weeks, and the company offers turnkey solutions from design to key handover.

Differentiator

Problem solved

Functional benefit

Products and services

• Peremaja Family Houses (Aphrodite, Aphrodite Double, Zeus, Hera, Artemis, Demeter series, 25-60m²)

Quantifiable outcome

• 3–6 week production time
• +4 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered minor.

• Tosta (Eesti Pagar)minorGTM or Marketing Partner · 1 January 2023Tosta (in partnership with Eesti Pagar) partnered with Cube House in autumn 2023 to give away a free Cube House holiday home. The 'Võida Tostaga puhkemaja' (Win a Tostaga holiday home) campaign was promoted on the Cube House website, with winner Mati Sepp announced on the Eesti Pagar website.
• ERF PATEEminorOthersERF PATEE logo is displayed in the partner section of the Cube House website, indicating a business relationship. Nature of partnership not further specified in available source material.
• Rae KOV / Raplamaa Attractive Business Environment initiativeminorGTM or Marketing PartnerRae Municipality and co-financing by the European Union (EL Kaksiklogod Est) logos are displayed in the partner section, indicating Cube House has benefited from or participates in a regional economic development and business support program.
• EAS (Enterprise Estonia)minorGTM or Marketing PartnerEAS (Enterprise Estonia) logo is displayed in the partner section. Enterprise Estonia is a government agency supporting Estonian companies' international competitiveness and exports, indicating Cube House may have received export or development support.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Matek AS: Estonian modular house producer specializing in timber-frame prefab homes. Directly comparable product, material base (wood), and customer segment to Cube House.
• Kodumaja: Estonian modular house manufacturer producing prefabricated timber-frame houses and apartments. Highly comparable to Cube House as a domestic Estonian prefab builder serving family home, commercial, and export markets.
• Haus Premium: Estonian prefabricated modular home manufacturer offering factory-built family houses. Competes with Cube House for the same Estonian consumer modular home buyer.
• Tartu Maja: Estonian manufacturer of modular timber buildings and prefab elements. Direct competitor in the Estonian modular housing market with similar factory-built wooden construction.
• Palmako: Estonian/Baltic manufacturer of modular wooden houses, garden houses, and outdoor buildings. Closely comparable product range (saunas, summer houses, modular homes) and target customer base.

Emerging players

• Levi Log Cabins: Nordic/UK supplier of modular log cabins, garden offices, and outdoor timber structures. Comparable in outdoor lifestyle product category (saunas, garden offices, modular cabins) but smaller scale and different geography.

Broad incumbents

• Finndomo (Honka Group): Finnish modular log and timber-frame home manufacturer under the Honka umbrella. Larger, more established player with broader dealer network across Europe; addresses the same prefab consumer market at greater scale.
• Honka: Finnish heritage log and timber-frame prefab home manufacturer with decades of brand recognition across Europe. Comparable Nordic-quality prefab product positioning but operates at significantly larger scale.
• Derako: Dutch modular construction firm focused on factory-built timber and prefab structures. Overlaps in modular construction methodology and timber-frame technology but serves larger commercial project segments.

Regional players

• Jukolotalo: Finnish manufacturer of prefabricated wooden houses and holiday homes. Comparable product category (modular timber homes, cabins) but primarily serves the Finnish market rather than Estonia.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCWkQXNc69gI6AqkPs3ZT0ww
• Facebookfacebook.com/Cube-House-O%C3%9C-1187542867930659
• Instagraminstagram.com/estcubehouse

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cube House