The Pennsylvania Association of Directors of Nursing Administration "PADONA"

What The Pennsylvania Association of Directors of Nursing Administration "PADONA" does

The Pennsylvania Association of Directors of Nursing Administration (PADONA) is a Pennsylvania-based nonprofit professional association representing directors, assistant directors, current and former nursing supervisors, consultants, and other professionals supporting directors of nursing in the state's long-term care sector. Founded approximately 39 years ago and headquartered in Mount Union, PA (with a secondary office in Shade Gap, PA), PADONA draws members from church-affiliated, for-profit, nonprofit, county, and state-owned skilled nursing, rehabilitation, and continuing care retirement facilities across the state. The association is led by CEO/President Candace McMullen, with a small staff of named individuals including Sophie Campbell (Continuing Education) and LuAnn White (Membership), and concentrates its in-person programming at the Hershey venue.

PADONA's core product is accredited continuing nursing education, delivered through on-demand webinars priced at $35 for members and $50 for non-members, an annual multi-day Leadership Development Course awarding up to 25 nursing contact hours and 25 administrator credit hours (with an early-bird member discount before August 31), and the 39th annual conference scheduled for March 30 – April 2, 2027 in Hershey, PA. All hosted education is accredited through the Pennsylvania State Nurses Association Approver Unit under the American Nurses Credentialing Center's Commission on Accreditation and is explicitly restricted to Pennsylvania nurses. Supporting offerings include a Director-of-Nursing Education & Mentoring Program, three scholarship tracks for member continuing education, an open positions job board, a members-only document library, and regular CMS and state regulatory update communications.

Revenue is generated across five streams: recurring annual membership dues; one-time conference registrations (full conference $485 members / $575 non-members, single-day $175/$225); exhibitor and sponsorship fees for the annual conference ($1,800–$3,000 per exhibitor depending on member status and timing, plus $325 per additional representative and $1,000 for large equipment displays); webinar and course registrations; and contributed scholarship funding from conference attendees, business partners, and sponsors. Distribution is self-service via the padona.com website with PayPal payment processing, supplemented by direct sales consultation, in-person conference attendance, and channel partnerships with organizations including LeadingAge PA, the Aging Institute of UPMC Senior Services, and AMI's PA LTC RISE program delivered with the Pennsylvania Departments of Health and Human Services and the Pennsylvania Emergency Management Agency. Revenue is not publicly disclosed and headcount is not reported.

Name

The Pennsylvania Association of Directors of Nursing Administration "PADONA"

Legal name

The Pennsylvania Association of Directors of Nursing Administration

Website

https://padona.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

PADONA is a Pennsylvania-based nonprofit professional association providing ANCC-accredited continuing education, leadership development courses, annual conferences, scholarships, and regulatory advocacy for directors, assistant directors, and nursing supervisors in long-term care facilities statewide.

Ownership category

akta.pro rank

Product category

Healthcare Professional Association / Continuing Nursing Education

NAICS

Nursing Care Facilities (Skilled Nursing Facilities) (62311), Continuing Care Retirement Communities (623311)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Long-Term Care Nursing Homes (Custodial LTC) (HLADADAB)

akta.pro secondary industry

Nonprofit / Faith-Based CCRCs (HLADAEAC)

Keywords

• Nursing professional association
• Continuing nursing education
• Long-term care nursing
• Nursing leadership development
• Healthcare professional membership

Headquarters

HQ city

Shade Gap

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Annual membership fees for nursing professionals in long-term care, including directors, assistant directors, nursing supervisors, and consultants. Membership provides access to continuing education, resources, networking, and annual conferences.
2. Conference Registration: Revenue from annual conference attendance including full conference and single-day registrations for members and non-members.
3. Exhibitor and Sponsorship Fees: Revenue from exhibitor registrations at annual conferences and sponsorship packages from healthcare industry vendors and service providers.
4. Continuing Education Programs: Webinars and leadership development courses offering nursing contact hours upon completion for members and non-members.
5. Scholarship Program Support: Funding from conference attendees, business partners, and sponsors to award nursing education scholarships to members.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels8 records

Core offering

PADONA is a nonprofit professional association that serves directors of nursing, assistant directors, nursing supervisors, and consultants in Pennsylvania's long-term care sector. It delivers ANCC-accredited continuing nursing education through webinars, an annual multi-day leadership development course, and a 39-year annual conference, and it supports members with a job board, document library, scholarships, and regulatory updates.

Product overview

PADONA is a professional nursing association providing a suite of continuing education and professional development services for Directors of Nursing and nursing leadership in Pennsylvania's long-term care sector. The core offerings include continuing education webinars awarding nursing contact hours, an annual Leadership Development Course offering up to 25 contact hours and 25 administrator credits, and an annual conference. PADONA also administers nursing scholarships, maintains a job board for nursing leadership positions, and provides members with access to regulatory updates and a document library. All educational programming is accredited by the Pennsylvania State Nurses Association Approver Unit, accredited by the American Nurses Credentialing Center's Commission on Accreditation.

Differentiator

Problem solved

Functional benefit

Products and services

• Continuing Education Webinars Webinar-based continuing education programs for nursing professionals that award nursing contact hours upon completion and cover regulatory updates, compliance, legal issues, and leadership development.
• Annual Leadership Development Course A multi-day in-person leadership development program that awards up to 25 nursing continuing professional development contact hours and 25 administrator credit hours, with an early-bird discount for members.
• Annual Conference The association's flagship annual multi-day educational conference with full and single-day registrations for members and non-members, featuring regulatory updates, compliance, legal issues, and leadership development sessions.
• DON Education & Mentoring Program A mentoring program designed to support Directors of Nursing in their professional development and career advancement within long-term care settings.
• Nursing Scholarships Three types of nursing education scholarships awarded annually to members pursuing nursing degrees, convention attendance, or the Leadership Development Course.
• Membership (Annual) Annual membership for individuals and agencies in long-term care nursing administration, providing access to continuing education, member-only resources, networking, and annual conference benefits.
• Exhibitor and Sponsorship Packages Exhibitor registrations and sponsorship packages sold to healthcare vendors and service providers for placement at PADONA's annual conference and break areas.

Quantifiable outcome

• Leadership Development Course awards up to 25 nursing continuing professional development contact hours and 25 administrator credit hours upon completion
• +1 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core, major and minor.

• Pennsylvania State Nurses Association Approver UnitcoreStrategic or Co-development PartnerANCC-accredited approver unit that provides PADONA's continuing nursing education accreditation through the American Nurses Credentialing Center's Commission on Accreditation
• American Nurses Credentialing Center (ANCC)coreStrategic or Co-development PartnerANCC's Commission on Accreditation provides the accreditation framework for PADONA's nursing continuing professional development contact hours
• AMI (Aged Care Innovations)coreStrategic or Co-development PartnerAMI serves as a trusted partner in the PA LTC RISE program (Long-Term Care Resiliency, Infrastructure Supports, and Empowerment) overseen by PADONA and the Pennsylvania Department of Health, Department of Human Services, and PA Emergency Management Agency. AMI assists with facilitating the program across three Pennsylvania regions (Southwest, North Central, and Northeast) to enhance education and leadership of nurse leaders in long-term care settings.
• LeadingAge PAmajorGTM or Marketing PartnerPADONA actively participates in the LeadingAge PA Annual Conference & EXPO (May 11-13, 2026 at Hershey Lodge) with presentations and exhibition booth to reach long-term care provider members
• AccessRN of PennsylvaniaminorOthersSponsor providing vascular access services and education courses for nursing professionals
• Acts Retirement-Life CommunitiesminorOthersSenior living provider sponsor offering long-term care services under Life Care financial model
• Affinity Health ServicesminorOthersSenior living management and consulting organization providing operational, clinical, financial, and regulatory support; 28+ years of experience
• Aging Institute of UPMC Senior ServicesmajorStrategic or Co-development PartnerCatalyst for change mobilizing UPMC and University resources for older adults; provides educational resources on dementia care, advance care planning, and POLST for long-term care professionals
• Diamond Pharmacy & Medical SupplyminorOthersLargest independently owned long-term care pharmacy in Pennsylvania providing pharmaceuticals, IV therapies, medical supplies, and e-MAR/EHR for skilled nursing facilities
• ESHYFTminorOthersWorkforce technology platform providing over 21,000 W-2 CNAs, LPNs, and RNs in Pennsylvania for LTC facilities
• Pennsylvania Department of HealthcoreStrategic or Co-development PartnerState regulatory agency partnered with PADONA for LTC RISE program providing respiratory virus outbreak toolkits and state regulation guidance
• Pennsylvania Department of Human ServicescoreStrategic or Co-development PartnerState agency partnered with PADONA for LTC RISE program addressing Medicaid reimbursement transitions including PDPM implementation
• Pennsylvania Emergency Management AgencycoreStrategic or Co-development PartnerState emergency management agency partnered with PADONA for LTC RISE program supporting long-term care facilities

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Regional players

• Hollyhedge Inc. / LTC Conferences: Hollyhedge produces long-term care conferences and CE events in the Mid-Atlantic and Northeast, providing a regional alternative for LTC nursing leaders PADONA targets.
• Health Care Association of New Jersey (HCANJ): HCANJ is the New Jersey state association for LTC providers, parallel in structure and mission to PADONA but operating in a neighboring state where PADONA cannot directly compete due to its PA-only restriction.

Broad incumbents

• Pennsylvania State Nurses Association (PSNA): PSNA is the state professional association for all Pennsylvania nurses and serves as the ANCC approver unit through which PADONA's continuing education is accredited; an upstream partner and broad peer in PA nursing CE.
• American Nurses Association (ANA): ANA is the national professional association for U.S. nurses and offers its own continuing education and certifications that overlap with PADONA's programming for the broader nursing audience.
• LeadingAge (National): LeadingAge is the national association for nonprofit aging-services providers, offering education and advocacy that overlaps with PADONA's mission at a broader, multi-state scale.
• American Health Care Association / National Center for Assisted Living (AHCA/NCAL): AHCA/NCAL is the largest U.S. trade association for LTC and assisted living providers, providing education, certification, and federal advocacy that competes for the same PA LTC leadership audience.

Direct peers

• Pennsylvania Health Care Association (PHCA): PHCA represents Pennsylvania long-term care providers and offers education, advocacy, and conferences to the same LTC operator audience PADONA serves from a nursing-leadership perspective.
• AAPACN (American Association of Post-Acute Care Nursing): AAPACN provides certification and education for RNs in post-acute/long-term care (e.g., DNS-CT, RAC-CT) covering the same nurse leader persona PADONA serves, but at a national, online-first scale.
• LeadingAge Pennsylvania: LeadingAge PA is the state-level association representing Pennsylvania senior services providers, including LTC facilities; PADONA actively exhibits and presents at LeadingAge PA's annual conference, making it a peer in PA LTC education and advocacy.
• NADONA (National Association of Directors of Nursing Administration): NADONA is the national-level counterpart to PADONA, offering continuing education, leadership development, and advocacy for directors of nursing in long-term care. PADONA operates as the Pennsylvania state affiliate of this national body, making it the most direct peer.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/The-Pennsylvania-Association-of-Directors-of-Nursing-Administration-1223413184494780
• LinkedInlinkedin.com/company/padona

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Pennsylvania Association of Directors of Nursing Administration "PADONA"