Yellowstone Bear World Inc.

What Yellowstone Bear World Inc. does

Yellowstone Bear World Inc. is a privately held, single-location drive-thru wildlife park operating on a 50-acre site at 6010 South 4300 West, Rexburg, Idaho, approximately five miles south of town on US Highway 20. The company is accessible from both Jackson Hole, Wyoming and West Yellowstone, Montana, and positions itself as "Idaho's #1 wildlife attraction." Visitors drive their personal vehicles through a free-roaming enclosure to observe North American wildlife including American Black Bears, Grizzly Bears, Bison, Rocky Mountain Elk, White-tail Deer, Mule Deer, and Rocky Mountain Goats, with unlimited same-day re-entry included in admission. Beyond the core drive-thru, the company offers paid add-on experiences: bottle feeding bear cubs, the renamed Wildlife Excursion (formerly Curator Tour), a one-acre petting zoo, family amusement rides for children three and older, the Jurassic Creek animatronic dinosaur exhibit, and a newly opened Water Show expansion. The park operates seasonally (open 9am–6pm, with the 2026 season closing October 18), and is supplemented by on-site Three Bears Gift Shop (selling bear-themed merchandise, huckleberry products, and homemade fudge) and the Hungry Bear Cafe (hamburgers, hot dogs, fries, nachos, ice cream).

The business generates revenue through four streams: admission tickets (sold online via secure.interactiveticketing.com or at the gate), transaction-based experience fees, gift shop retail, and food service. Go-to-market is direct-to-consumer with no disclosed B2B channels; marketing relies on a content blog of 12+ wildlife-education pages, organic social (YouTube, Facebook, Instagram), an email newsletter via MailerLite, and referral relationships with multiple regional chambers of commerce and lodging partners across Idaho, Wyoming, and Montana. There is no disclosed pricing, headcount, revenue, ownership, or leadership team information; the company appears to be independently and privately held with no known institutional investors or parent entity.

The company is not a technology business and offers no proprietary software, APIs, or AI capabilities. Its core "technology" is the physical 50-acre enclosure and animal husbandry operations. Strategic activity is concentrated in incremental on-site product expansion (Water Show, Jurassic Creek, experience renaming/repositioning) and distribution-partnership buildout, rather than in geographic, vertical, or technology-driven expansion. Pricing is not publicly disclosed, and the business is fully exposed to seasonal and weather-driven demand volatility inherent to a single-site, outdoor, nature-tourism attraction.

Name

Yellowstone Bear World Inc.

Legal name

Yellowstone Bear World Inc.

Website

https://yellowstonebearworld.com

Company type

Private

Founded year

1998

Operating status

Operating

Short description

Yellowstone Bear World Inc. operates a seasonal, single-location drive-thru wildlife park on 50 acres in Rexburg, Idaho, serving Yellowstone-region tourist families with vehicle-based wildlife viewing, paid add-on experiences, a gift shop, and food service.

Ownership category

akta.pro rank

Product category

Drive-Through Wildlife Park

NAICS

Nature Parks and Other Similar Institutions (712190)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Safari Parks & Drive-Through Wildlife Parks (THAAAFAD)

akta.pro secondary industry

Museum, Zoo & Attraction Gift Shops (CRALAJAG)

Keywords

• Wildlife park attractions
• Drive-through wildlife viewing
• Animal feeding experiences
• Family amusement rides
• On-site food service

Headquarters

HQ city

Rexburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Admission Tickets: Visitors pay admission fees to enter the drive-thru wildlife park and drive through in their personal vehicles. Unlimited re-entry allowed during the same day visit.
2. Experiences and Activities: Revenue from paid experiences including bottle feeding bear cubs, wildlife excursions (formerly curator tours), amusement rides, and Jurassic Creek animatronic dinosaur exhibit.
3. Gift Shop Sales: Three Bears Gift Shop selling bear-themed merchandise, souvenirs, clothing, collectibles, toys, huckleberry products, and homemade fudge.
4. Food Service: Hungry Bear Cafe offering food service including hamburgers, hot dogs, fries, nachos, sodas, and ice cream.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Yellowstone Bear World operates a physical drive-through wildlife park where visitors use personal vehicles to observe free-roaming North American animals, including bears, bison, elk, deer, and Rocky Mountain goats. It sells park admission and separately offers animal encounters, amusement attractions, gift-shop merchandise, and on-site food service.

Product overview

Yellowstone Bear World is a drive-thru wildlife park offering a unified visitor experience centered around The Drive-Thru as its core product. Visitors explore the 50-acre enclosure in their personal vehicles to observe free-roaming North American wildlife including American Black Bears, Grizzly Bears, Bison, Rocky Mountain Elk, White-tail Deer, Mule Deer, and Rocky Mountain Goats. The company supplements this core attraction with paid add-on experiences including Bottle Feeding (bottle feeding bear cubs), Wildlife Excursion (guided tours formerly called Curator Tours), Petting Zoo (one-acre interactive animal area), Amusement Rides (family-friendly rides for children 3+), and Jurassic Creek (animatronic dinosaur exhibit). Additional revenue streams include Three Bears Gift Shop (merchandise and fudge retail) and Hungry Bear Cafe (food service). The park recently opened a Water Show expansion.

Differentiator

Problem solved

Functional benefit

Products and services

• The Drive-Thru The main paid attraction lets visitors drive their personal vehicles through the park to observe free-roaming North American wildlife, including American black bears, grizzly bears, bison, elk, deer, and Rocky Mountain goats.
• Bottle Feeding An interactive behind-the-scenes experience lets visitors bottle feed bear cubs with animal keepers; reservations are recommended through the reservation hotline.
• Wildlife Excursion A guided excursion provides close-up access to wildlife and opportunities to feed the animals; it was formerly called the Curator Tour.
• Petting Zoo A one-acre petting zoo lets visitors interact with North American animals and, at certain times, feed animals including deer fawns and elk calves.
• Amusement Rides Family amusement rides include a circus train and Baja Buggy and are designed for children three years old and up.
• Jurassic Creek An exhibit featuring realistic, life-size, roaring animatronic dinosaurs, along with hands-on activities and educational experiences about dinosaurs.
• Three Bears Gift Shop An on-site shop sells bear-themed souvenirs, clothing, collectibles, toys, huckleberry products, and homemade fudge.
• Hungry Bear Cafe An on-site dining facility serves park visitors hamburgers, hot dogs, fries, nachos, sodas, and ice cream.

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered minor.

• Rexburg Chamber of CommerceminorGTM or Marketing PartnerRegional tourism partnership listing Yellowstone Bear World as a local attraction for visitors to the Rexburg area.
• Idaho Falls Chamber of CommerceminorGTM or Marketing PartnerRegional tourism partnership promoting Yellowstone Bear World as a recommended activity for visitors to the Idaho Falls region.
• Jackson Hole Chamber of CommerceminorGTM or Marketing PartnerRegional tourism partnership listing Yellowstone Bear World as an accessible attraction from Jackson Hole, WY (approximately 80 miles away).
• West Yellowstone Chamber of CommerceminorGTM or Marketing PartnerRegional tourism partnership promoting Yellowstone Bear World as a destination approximately 80 miles from West Yellowstone, MT.
• Yellowstone-Teton TerritoryminorGTM or Marketing PartnerRegional tourism marketing organization promoting Yellowstone Bear World as part of the Yellowstone-Teton travel region.
• AmericInn (Rexburg, ID)minorGTM or Marketing PartnerRecommended lodging partner located 5 miles from Yellowstone Bear World in Rexburg, ID.
• Hampton Inn and Suites by Hilton (Rexburg, ID)minorGTM or Marketing PartnerRecommended lodging partner located 5 miles from Yellowstone Bear World in Rexburg, ID.
• Motel 6 (Rexburg, ID)minorGTM or Marketing PartnerRecommended budget lodging partner in Rexburg, ID, 5 miles from Yellowstone Bear World.
• La Quinta Inn and Suites (Idaho Falls, ID)minorGTM or Marketing PartnerRecommended lodging partner in Idaho Falls, ID, 20 miles from Yellowstone Bear World.
• Holiday Inn Express (Idaho Falls, ID)minorGTM or Marketing PartnerRecommended lodging partner in Idaho Falls, ID, 20 miles from Yellowstone Bear World.
• Rigby RV ParkminorGTM or Marketing PartnerRecommended RV park partner 9-10 miles from Yellowstone Bear World, listed on lodging partners section of website.
• Snake River RV ParkminorGTM or Marketing PartnerRecommended RV park partner near Yellowstone Bear World for visitors traveling with recreational vehicles.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Bearizona Wildlife Park: Drive-through wildlife park in Williams, Arizona featuring North American wildlife including bears, wolves, bison, and elk. Closest direct competitor to Yellowstone Bear World given near-identical drive-through wildlife park format targeting family road-trip tourists.
• Wildlife World Zoo & Aquarium: Zoo and aquarium in Litchfield Park, Arizona with similar North American and exotic wildlife. Comparable as a regional family wildlife attraction offering animal encounters, though without the drive-through format.
• Grizzly & Wolf Discovery Center: Wildlife park in West Yellowstone, Montana focused on grizzly bears and wolves, located at the west entrance to Yellowstone National Park. Directly comparable as a regional wildlife attraction serving the same Yellowstone tourist flow as Yellowstone Bear World.
• Yellowstone Wildlife Sanctuary: Native wildlife rescue and education center in Livingston, Montana serving Yellowstone-region visitors. Comparable as a wildlife-focused visitor attraction in the same broader tourism market with overlap in target customer (Yellowstone tourists seeking close-up wildlife experiences).

Broad incumbents

• Disney's Animal Kingdom: Large-scale theme park with significant wildlife exhibits including Kilimanjaro Safaris. Comparable only at the broadest level as a family entertainment destination featuring animal experiences, but operates at vastly larger scale and as part of a theme park destination.
• San Diego Zoo Safari Park: Large-scale zoo/wildlife park operated by a major zoological organization with tram and caravan tours through free-roaming animal enclosures. Comparable concept (large enclosure wildlife viewing) at much larger scale and broader geographic market.
• Yellowstone National Park (NPS): The federal national park itself, which is the primary destination drawing tourists into the region. While not a commercial competitor, it directly influences demand for Yellowstone Bear World and represents the 'incumbent' wildlife experience whose unpredictability actually drives customers to the guaranteed sightings at the park.

Others

• Custer State Park Wildlife Loop: South Dakota state park featuring an 18-mile wildlife loop where visitors can drive through to view free-roaming bison, elk, pronghorn, and burros. Conceptually adjacent to Yellowstone Bear World's drive-through wildlife viewing model but publicly operated and free/lower-cost.

Regional players

• Jackson Hole Wildlife Safaris: Tour operator based in Jackson Hole, Wyoming offering wildlife viewing tours in Grand Teton and Yellowstone. Comparable as a wildlife experience provider targeting the same regional tourist market, but competes via guided tours rather than a fixed drive-through park.
• Idaho Falls Zoo at Tautphaus Park: Regional zoo located in Idaho Falls, Idaho, the same broader market as Yellowstone Bear World. Comparable as a family wildlife attraction in the regional Idaho tourist ecosystem, though operates as a traditional walk-through zoo rather than drive-through park.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/@YellowstoneBearWorld98
• Facebookfacebook.com/yellowstonebearworld
• Instagraminstagram.com/yellowstonebearworld
• LinkedInlinkedin.com/company/yellowstone-bear-world

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yellowstone Bear World Inc.