Visona Llc

What Visona Llc does

ViSona LLC is a privately held, Illinois-based contract manufacturer specializing in personal care, beauty, and cosmetic products, operating from a single headquarters in Crestwood, IL. The company's core offering is custom formulation, manufacturing, and packaging services delivered with a no-minimum-order-quantity (MOQ) policy that targets indie beauty startups, small businesses, and established brands seeking flexible production partnerships. Underlying capabilities include in-house formulation science covering Cosmetics, Over-The-Counters, Homeopathics, Dietary supplements, and Pet products, supported by cGMP-compliant facilities, FDA-compliant procedures, and PETA cruelty-free certification. Lead times average 6–10 weeks from formulation approval, and services include custom formulation, private label/white label manufacturing, bulk fill, stability and challenge testing, and packaging across tubes, bottles, and jars.

The business operates a dual-channel revenue model. The primary channel is direct B2B contract manufacturing, where pricing is quote-based and contracts can be multi-year, with customers spanning startups through mid-market and established beauty brands. The secondary channel is a direct-to-consumer e-commerce storefront selling a small private-label catalog of four SKUs (a 3-product sampler at $20, lip scrub at $5, glycolic acid cream at $8.25, and cleansing oil at $7.50). Marketing is content-driven, with educational blog content and SEO targeting startup founder pain points around MOQ barriers and capital constraints; sales convert through website inquiries and direct consultation with a small team led operationally by Kanchan Markan. The company has no disclosed funding, no parent organization, no subsidiaries, and no public market presence, appearing to operate as a founder-led independent manufacturer serving the U.S. indie beauty ecosystem.

Name

Visona Llc

Legal name

ViSona LLC

Website

https://visona.co

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

ViSona LLC is a privately held Illinois-based contract manufacturer of personal care and cosmetic products, offering custom formulation, low-MOQ manufacturing, and private label services to indie beauty startups and established brands across the U.S.

Ownership category

akta.pro rank

Product category

Personal Care Contract Manufacturing

NAICS

Soap and Cleaning Compound Manufacturing (32561)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Hand & Body Care (Lotions, Creams, Body Oils) (CRADANAC)

akta.pro secondary industry

Hair Care (Shampoo, Conditioner, Styling, Treatments) (CRADANAE)

Keywords

• Contract manufacturing
• Private label cosmetics
• Low MOQ skincare
• Personal care formulation
• Beauty brand manufacturing

Headquarters

HQ city

Crestwood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Contract Manufacturing Services: B2B manufacturing services for beauty and personal care brands including formulation, production, and packaging. Revenue generated through per-batch production fees with pricing based on order volume and product complexity.
2. Private Label Manufacturing: Private label services allowing brands to launch products under their own brand using existing formulations or customized versions. Provides both white-label (existing products) and custom formulation options.
3. Product Development Consulting: Consulting services for product development including market research, formulation guidance, regulatory compliance support, and branding guidance for startups and emerging brands.
4. Direct Product Sales: Direct consumer sales of private label products through e-commerce storefront. Products include samplers, lip scrubs, hand/foot creams, and cleansing oils.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

ViSona LLC is a contract manufacturer for the personal care, beauty, and cosmetics industry that provides custom formulation, low/no-MOQ production, and packaging services for indie brands, startups, and established personal care companies. It also sells a small portfolio of four private label skincare products (sampler pack, lip scrub, glycolic acid cream, cleansing oil) through its own e-commerce storefront.

Product overview

ViSona LLC is a contract manufacturing service provider for the personal care, beauty, and cosmetics industries, offering a portfolio of four private-label skincare and lip care products alongside an extensive suite of manufacturing services. The product portfolio includes the 3 Product Sampler, 2 in 1 Tropical Sugar Lip Scrub, Body/Hand/Foot Glycolic Acid Exfoliating Cream, and Hydrating Cleansing Oil. These products are sold through the company's private-label and contract manufacturing platform, which also provides custom formulation development, natural hair care manufacturing, indie beauty contract manufacturing, cosmetic manufacturing, low-MOQ skincare manufacturing, and packaging solutions — all without minimum order quantity requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• Contract Manufacturing Services

Quantifiable outcome

• 6-10 week lead time from formulation approval to finished packaged product
• +1 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Cosmetic Solutions: Custom skincare and OTC product manufacturer offering formulation, manufacturing, and filling services for emerging and established beauty brands. Comparable to ViSona in serving indie and mid-market beauty customers with full-service contract manufacturing.
• Elements of Beauty: Contract manufacturer offering custom formulation and private label services for skincare, body care, and personal care brands. Comparable to ViSona in low-MOQ contract manufacturing across multiple personal care sub-categories.
• Mana Products: Long-established NYC-based contract manufacturer specializing in custom cosmetic and personal care formulation, packaging, and filling for brand customers. Directly comparable to ViSona as a B2B custom manufacturer serving brand founders across cosmetics and skincare categories.
• Raffaello Cosmetics: Private label cosmetics and skincare manufacturer offering turnkey product development and manufacturing for emerging and established brands. Comparable to ViSona in serving beauty brand founders with full-service manufacturing.
• Lady Burd Cosmetics: Private label and contract cosmetic manufacturer offering turnkey product development, low minimums, and custom formulation for beauty brands. Comparable to ViSona in private-label product line plus custom manufacturing services for indie customers.
• CoValence Laboratories: Custom skincare and OTC contract manufacturer offering formulation development and small-to-large batch production. Directly comparable to ViSona in target customer (indie to mid-market beauty brands) and service scope (formulation through packaging).
• Skinprint: Custom skincare manufacturer and formulator providing personalized and small-batch production for brand customers. Comparable to ViSona in custom skincare formulation and small-batch contract manufacturing focus.
• Private Label Select: Custom and private label cosmetics/skincare manufacturer with low minimums serving startups and indie brands. Closely comparable to ViSona in low-MOQ, indie-focused contract manufacturing model.
• Trilogy Cosmetics: Custom cosmetic and skincare manufacturer providing low-MOQ, full-service private label and contract manufacturing for indie and emerging beauty brands. Closely comparable to ViSona in low-MOQ positioning and startup-focused GTM.

Broad incumbents

• KDC/One: Large-scale global contract manufacturer of personal care, beauty, and consumer products with multi-site production and enterprise-grade capabilities. Comparable to ViSona as a contract manufacturer but at vastly greater scale and broader customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/visonallc

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Visona Llc