What Wry and Ginger Studio does

Wry and Ginger Studio is a multidisciplinary design agency headquartered in Oakville, Ontario, founded in 2021 by co-founders Amy Ramsay and Bianca Smalley. The business is owner-operated by the two founders and offers six core service categories: branding and company identity (logos, style guides, business stationery), digital graphic design (social media templates, GIFs, presentation materials), print graphic design (catalogs, flyers, banners, lawn signs), video creation and editing (explainer videos, Reels, TikTok), social media setup and management (banners, post design, custom filters, ads), and ecommerce/website setup (Shopify and WordPress). The underlying technology stack is composed of industry-standard creative tools — Adobe Creative Suite, Shopify, WordPress, and social media management platforms — with no proprietary platform or IP.

The studio serves a horizontal mix of small-to-medium businesses, non-profits, government entities (Town of Oakville, Avon Maitland District School Board), and startups (Stony Wilds, State & Co.) across the Greater Toronto Area and broader Ontario. The revenue model is project-based professional services with custom quoting per scope, a 50% deposit required to begin work, and the balance due upon final delivery. There is no evidence of subscription, recurring retainer, or platform-based revenue. Go-to-market is consultative and sales-led: clients reach out via the website contact form or email, receive a free 15-minute consultation, and proceed through a structured 5-step process (contact, research and strategy, concept, feedback and revisions, final delivery). The studio is queer-owned, with public positioning and community involvement centered on 2SLGBTQIA+ visibility (PFLAG Halton, Halton Pride Fest, Youth Without Shelter). There is no external funding, no parent company, and no AI/ML capability disclosed.

Name

Wry and Ginger Studio

Legal name

Wry and Ginger Studio

Website

https://wryandgingerstudio.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Wry and Ginger Studio is a 2-person, Oakville, Ontario-based multidisciplinary design agency founded in 2021, offering branding, graphic design, video, social media, and ecommerce setup services to SMBs, non-profits, government clients, and startups in the Greater Toronto Area.

Ownership category

akta.pro rank

Product category

Graphic Design Services

NAICS

Graphic Design Services (541430), Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Creative Boutique Agencies (MPAAAAAB)

akta.pro secondary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

Keywords

• Graphic design services
• Brand identity design
• Social media management
• Web design services
• Video production services

Headquarters

HQ city

Oakville

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Professional Design Services: Project-based professional services revenue model for branding, graphic design, video production, social media management, and ecommerce setup. Clients pay 50% deposit upfront, with balance due upon final delivery. Services are quoted individually based on project scope.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Wry and Ginger Studio is a multidisciplinary design agency that creates brand identities, digital and print graphic design, video content, social media assets, and ecommerce websites for businesses, non-profits, and government clients. Services are delivered as project-based engagements with custom quotes, structured around a 5-step consultative process from initial contact through final delivery.

Product overview

Wry and Ginger Studio is a multidisciplinary design agency offering creative services as a unified portfolio rather than a modular software platform. The company's offerings span six core service categories: Branding and Company Identity (logo design, style guides, business stationery), Digital Graphic Design (social media templates, GIFs, presentation materials), Video Editing and Creation (explainer videos, Reels, TikTok content), Print Graphic Design (brochures, catalogs, flyers, lawn signs), Social Media Services (setup, banners, post design, custom filters), and Websites & Ecommerce (Shopify and WordPress setup and maintenance). These services are offered as individual deliverables and combined engagements tailored to client needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding and Company Identity Full branding identity creation including logo design, alternate logo design, branding style guide, corporate identity guide, favicon, and business stationery such as letterhead, envelopes, and business cards. Targeted at new companies or those needing a refreshed look.
• Digital Graphic Design Custom digital graphics for social media templates, social media posts, GIF creation, presentation templates, Facebook ad design, and Instagram filters. Designed for businesses needing digital visual assets.
• Video Editing and Creation Custom video creation services including explainer videos, Instagram Reels, TikTok videos, video editing, and video project management. For clients needing short-form or explainer video content.
• Print Graphic Design Print design services including brochure, catalog, flyer, lookbook, and moodboard layout and design, as well as lawn signs and postcards. For businesses and organizations needing printed collateral.
• Social Media Services Social media setup, banner design, GIF creation, custom Instagram filters, post design for Instagram and Facebook, and social media ad design. For clients needing social media presence setup and ongoing content creation.
• Websites & Ecommerce Website and ecommerce setup services including Shopify Setup, WordPress Setup, website maintenance, and newsletter setup. For businesses needing an online store or website to support their brand.

Named customers9 records

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• PFLAG HaltoncoreStrategic or Co-development Partner · 1 January 2023Collaborative partnership on community Pride initiatives. Wry and Ginger Studio created artwork for the 'We Stand in Unity with the Halton Community' signs for PFLAG Halton, and designed Halton Pride 2023 lawn signs. The partnership supports 2SLGBTQIA+ community visibility and advocacy.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Mekanism: US-based creative agency offering integrated advertising, design, and content production. Comparable in providing multidisciplinary creative services to brand clients, though at significantly larger scale and broader geographic reach.

Direct peers

• Winkreative: Design and branding agency founded by Tyler Brûlé, offering multidisciplinary creative services with a small, senior team. Comparable as a boutique, founder-led creative studio focused on branding and identity work.
• Cundari: Toronto-based independent creative agency offering integrated advertising and branding services. Comparable as a Canadian creative agency competing for similar client work in the Toronto market.
• Juniper Park\TBWA: Toronto-based creative agency under the TBWA network, offering branding, advertising, and digital creative. Comparable as a Toronto-area creative agency serving brand clients across categories.
• Bruce Mau Design: Canadian design consultancy offering multidisciplinary creative services with a small, senior team. Comparable to Wry and Ginger as a boutique design studio rooted in Canadian identity and founder-led creative leadership.
• Tendril Design + Animation: Toronto-based design and animation studio offering branding, motion, and digital design. Comparable in delivering multidisciplinary creative services from a Toronto-area base, though Tendril operates at a larger scale than Wry and Ginger.
• Polytron Design Co. Toronto-based design and branding studio with a senior creative team. Comparable as a boutique Canadian design agency focused on branding and visual identity for select clients.
• Frank & Victor (formerly Brandience): Toronto-based creative agency offering branding and design services. Comparable as a Toronto-area boutique agency competing for similar branding and identity work from SMBs and non-profits.
• Pilot (formerly Pilot PMR): Toronto-based full-service creative agency with capabilities across branding, advertising, and digital. Comparable as a Toronto creative agency serving similar client segments including consumer and non-profit brands.
• Show & Tell Creative: Toronto-based creative agency offering branding, advertising, and digital services. Comparable as a Canadian boutique creative agency competing in the same Toronto market for similar SMB and institutional clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/wryandgingers
• Facebookfacebook.com/wryandgingerstudio
• Instagraminstagram.com/wryandgingerstudio
• LinkedInlinkedin.com/company/wryandgingerstudio

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wry and Ginger Studio