What AISTALAND does

AISTALAND (启境) is a Chinese high-end intelligent electric vehicle brand jointly created by GAC Group and Huawei Qiankun, positioned as a 'young, high-end, trustworthy' smart EV brand targeting affluent young consumers, digital-first car buyers, and (with a planned 2027 SUV) affluent families. The flagship product is the GT7 intelligent hunting coupe, offered in five configurations from ¥209,900 to ¥329,900, equipped with Huawei Qiankun full-stack technology including ADS 5 L3-ready autonomous driving, HUAWEI XMC digital chassis engine, HarmonySpace cockpit with cross-domain AI agent, and XPIXEL dual-million-pixel projection headlights. The powertrain features a CATL-Huawei-AISTALAND co-developed Kirin battery supporting 800V 6C ultra-fast charging and up to 900km CLTC range, with a triple-motor AWD variant achieving 0-100 km/h in 2.98 seconds.

The business model is direct-to-consumer with a hybrid digital and physical distribution: official app/website, Huawei Qiankun app/mini-program, plus a 1+N dealer network of user centers and experience centers rolling out across 70 Chinese cities. Revenue streams include one-time vehicle sales (¥209,900-¥329,900), recurring revenue from extended warranty and worry-free service packages, transaction-fee revenue from financing partnerships with four banks plus GAC Financial Leasing, and hardware revenue from 7kW home charging pile sales and installation services. The company was formally incorporated as Huawang Automobile Technology (Guangzhou) Co., Ltd. in March 2025 with ¥1.5 billion founding capital from GAC Group, is led by CEO Liu Jiaming (appointed September 2025, with 25+ years automotive experience from GAC Toyota and GAC Group), and held its global brand launch in March 2026.

Name

AISTALAND

Legal name

启境智能汽车科技（广州）有限公司

Website

https://aistalandauto.com

Company type

Private

Founded year

2024

Operating status

Operating

Short description

AISTALAND (启境) is a Chinese high-end intelligent electric vehicle brand co-created by GAC Group and Huawei Qiankun, selling the GT7 intelligent hunting coupe (¥209,900-¥329,900) with full-stack Huawei ADS 5 autonomous driving and HarmonySpace AI cockpit to affluent young urban consumers through a 70-city dealer and digital channel network.

Ownership category

akta.pro rank

Product category

Intelligent Electric Vehicles

NAICS

Automobile and Light Duty Motor Vehicle Manufacturing (33611), Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451), Motor Vehicle Steering and Suspension Components (except Spring) Manufacturing (33633), Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

EV Platform/Skateboard & Chassis Integration Manufacturing (IMACACAI)

akta.pro secondary industries

Automotive E/E Architecture Components Manufacturing (Domain/Zonal Controllers, Gateways, Network Switches) (IMACAJAI), Automotive Infotainment, Telematics & Connectivity Hardware Manufacturing (TCU/V2X/GNSS) (IMACAJAH), Active Safety Sensing Hardware Manufacturing (Radar/LiDAR/Cameras/Ultrasonic) (IMACAMAF), Managed EV Charging Software (Residential, Fleet, Workplace) (EUAFAMAA)

Keywords

• Intelligent electric vehicles
• New energy vehicles
• Autonomous driving systems
• Smart cockpit solutions
• Automotive financial services

Headquarters

HQ city

Guangzhou

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Vehicle Sales (New Energy Vehicles): AISTALAND generates primary revenue from selling its intelligent electric vehicles directly to consumers. The GT7 model has five configurations priced from ¥209,900 to ¥329,900. Sales are conducted through direct online ordering via the official app and website, as well as through the Huawei Qiankun app and mini-program, supplemented by a 1+N dealer network.
2. Automotive Financial Services: AISTALAND provides financing options including installment payments through partner financial institutions (Bank of China, CITIC Bank, Ping An Bank, Guangqi Financial Leasing). The company generates revenue through interest differentials and service fees on vehicle financing plans with promotional rates as low as 1.99% annual rate.
3. Extended Warranty and Service Packages: AISTALAND offers official service packages including extended warranty services and worry-free service packages bundled with official insurance. These provide recurring after-sale revenue streams from vehicle maintenance and protection products.
4. Home Charging Pile Products and Installation Services: AISTALAND sells 7kW intelligent home charging piles and provides professional installation services. The company offers bundled installation packages (basic service) with additional paid add-on services such as extended cables, protective boxes, and pillar installations.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels10 records

Core offering

AISTALAND (启境) designs, manufactures, and sells high-end intelligent electric vehicles, with the GT7 intelligent hunting coupe as its flagship model priced ¥209,900–¥329,900. The vehicles integrate Huawei Qiankun's full-stack intelligent automotive solution—including ADS 5 autonomous driving, XMC digital chassis, HarmonySpace cockpit, and XPIXEL smart projection headlights—with GAC Group's manufacturing expertise. The company also provides bundled financial services, official insurance, extended warranty, and home charging pile products.

Product overview

AISTALAND (启境) is a high-end intelligent new energy vehicle brand jointly created by Huawei Qiankun and GAC Group, targeting young and premium consumers. The core product is the GT7 next-generation intelligent hunting vehicle (新一代智能猎装) priced from ¥209,900 to ¥329,900. Supporting services include the 7kW intelligent home charging pile with professional installation, comprehensive after-sales care (AISTALAND Care) with 4-year warranty, and official insurance. The brand leverages Huawei Qiankun's full-stack technology including ADS 5 autonomous driving, HarmonyOS cockpit, XMC chassis platform, and XPIXEL smart headlights, combined with GAC Group's manufacturing expertise and quality control system. Distribution follows a '1+N' dealer model with user centers and experience centers across 70 cities.

Differentiator

Problem solved

Functional benefit

Products and services

• AISTALAND GT7 (启境GT7 Intelligent Hunting Coupe) Next-generation intelligent hunting vehicle (智能猎装) offered in five configurations from ¥209,900 Standard to ¥329,900 Ultra+ Triple Motor AWD. Equipped with Huawei Qiankun ADS 5 autonomous driving, HarmonyOS cockpit, HUAWEI XMC chassis platform, HUAWEI XPIXEL dual million-pixel color projection headlights, and CATL Kirin battery with 800V/6C ultra-fast charging supporting up to 900km CLTC range. 0-100 km/h in 2.98s for the Ultra AWD variant.
• 7kW Intelligent Home Charging Pile (启境智能家用充电桩) 7kW intelligent home charging pile (220V, 32A) with remote control via app, plug-and-charge, authorized sharing, smart diagnosis, and IP65 rating. Includes professional installation service with 3-year warranty and 'replace-only' policy. Basic installation package includes on-site inspection, 30m cable-free installation, circuit breaker, conduit, and 3-year 4G service.
• AISTALAND Care After-Sales Service Package (启境无忧服务包) Official service package covering vehicle maintenance, convenient travel benefits, and comprehensive protection. Includes 4-year/100,000km vehicle warranty, 8-year/160,000km powertrain warranty, 7×24h online response, dedicated offline consultants, free roadside assistance, free pick-up/delivery service, and complimentary substitute vehicle.
• AISTALAND Official Insurance (启境官方保险) Vehicle insurance distributed through Huawei Qiankun app with transparent pricing, one-tap claims, fast repairs, no out-of-pocket service, 7×24h free accident rescue, and exclusive third-electric and ADAS service channels.
• Vehicle Financing Services (整车金融服务) Official financing service offering installment plans with promotional annual rate as low as 1.99% (limited time), 0% down payment, and 1-5 year equal installment repayment. Regular rate 2.49%; financial leasing at 3%. Customers apply via AISTALAND app with dealer support.
• Extended Vehicle Warranty Service (整车延长保修服务) Extended warranty providing continued coverage equivalent to original factory vehicle warranty terms with official standard service procedures for longer protection cycles.

Quantifiable outcome

• 0-100 km/h in 2.98 seconds (GT7 Ultra triple-motor AWD) — faster than most supercars at a fraction of the price
• +4 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability11 records

Feature9 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• CATL — Contemporary Amperex Technology (宁德时代)coreTechnology or Integration · 17 March 2026CATL co-developed the new generation Kirin battery exclusively for AISTALAND vehicles, combining CATL's battery technology with Huawei Qiankun's battery management standards. The battery meets 14 standards stricter than national requirements, achieves ≤10ppb cell failure rate, and supports 800V 6C ultra-fast charging.
• Bank of China (中国银行)minorChannel Partner/ Reseller/ Distributor · 20 November 2025Official financial partner providing vehicle installment financing services to AISTALAND customers. One of several banking institutions in the AISTALAND financial services ecosystem.
• CITIC Bank (中信银行)minorChannel Partner/ Reseller/ Distributor · 20 November 2025Official financial partner providing vehicle installment financing services to AISTALAND customers.
• Ping An Bank (平安银行)minorChannel Partner/ Reseller/ Distributor · 20 November 2025Official financial partner providing vehicle installment financing services to AISTALAND customers.
• GAC Financial Leasing (广汽汇理汽金/广汽汇理租赁)minorChannel Partner/ Reseller/ Distributor · 20 November 2025GAC Group's captive financial services company providing vehicle financing and leasing solutions to AISTALAND customers as part of the official financial services platform.
• PICC — People's Insurance Company of China (中国人民保险)minorChannel Partner/ Reseller/ Distributor · 20 November 2025Official insurance partner providing vehicle insurance through AISTALAND's official insurance channel, including transparent pricing, fast claims processing, and exclusive ADAS insurance services.
• CPIC — China Pacific Insurance (太平洋保险)minorChannel Partner/ Reseller/ Distributor · 20 November 2025Official insurance partner providing vehicle insurance through AISTALAND's official insurance channel.
• China Life Property & Casualty (中国人寿财险)minorChannel Partner/ Reseller/ Distributor · 20 November 2025Official insurance partner providing vehicle insurance through AISTALAND's official insurance channel.
• Chengxin Insurance (众诚保险)minorChannel Partner/ Reseller/ Distributor · 20 November 2025GAC Group's captive insurance company providing vehicle insurance through AISTALAND's official insurance channel, specializing in automotive insurance with quick claims processing.
• Huawei Qiankun (华为乾崑)coreStrategic or Co-development Partner · 30 November 2024Huawei Qiankun provides full-stack intelligent automotive solutions to AISTALAND, including ADS autonomous driving, XMC digital chassis, HarmonySpace cockpit, and intelligent connectivity. This is the deepest integration Huawei Qiankun has achieved with a Greater Bay Area automaker. Hundreds of Huawei Qiankun engineers are stationed in Guangzhou working side-by-side with AISTALAND teams. The partnership introduced Huawei IPD (Integrated Product Development) and IPMS (Integrated Product Marketing Service) processes, achieving unified standards across product definition, R&D, manufacturing, and marketing.

Scale indicators9 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• LUXEED (智界): Chery/Huawei Qiankun intelligent EV brand with Huawei full-stack integration. Closely comparable in product positioning, Huawei technology dependency, distribution through Huawei ecosystem, and pricing band overlap with the GT7.
• NIO: Chinese premium EV brand with broad product portfolio including intelligent sedans/SUVs. Competes for the same premium Chinese intelligent EV buyer with comparable price points, software-driven differentiation, and direct-to-consumer sales model.
• BYD Denza (腾势) / Yangwang (仰望): BYD's premium and ultra-premium EV sub-brands. Compete in the same premium intelligent EV segment with comparable performance, range, and pricing; major incumbent with established dealer/service network in the same Chinese markets.
• Li Auto (理想): Chinese premium intelligent EV brand with strong presence in family/premium SUV segments. Competes for similar premium Chinese consumer with focus on intelligent features and large-vehicle utility; relevant ahead of AISTALAND's 2027 SUV launch.
• Zeekr (极氪): Geely's premium intelligent EV brand. Competes in the same Chinese premium EV segment with overlapping price band, performance credentials, and smart-driving capability, although without Huawei stack dependency.
• MAEXTRO (尊界): JAC/Huawei Qiankun ultra-premium intelligent EV brand. Uses identical Huawei full-stack solution and Huawei distribution channels. Targets the top end of the premium intelligent EV segment that AISTALAND also addresses.
• AITO (问界): Seres/Huawei Qiankun flagship intelligent EV brand. Operates under essentially the same Huawei full-stack technology partnership (ADS, HarmonySpace cockpit) targeting premium Chinese consumers. Closest comparable in business model, channel mix (Huawei app/mini-program), and target customer; competing head-to-head in the same smart-EV segment.
• Avatr (阿维塔): Changan/CATL/Huawei premium intelligent EV joint venture. Combines CATL battery and Huawei Qiankun intelligent stack with similar premium pricing and similar target buyer. Directly competes for the same Chinese premium intelligent EV consumer.
• STELATO (享界): BAIC/Huawei Qiankun premium sedan brand. Shares the same Huawei full-stack technology platform and channel ecosystem (Huawei app/mini-program) and targets the same premium Chinese intelligent EV buyer with overlapping price points.
• XPeng (小鹏): Chinese intelligent EV brand known for advanced ADAS and premium positioning. Competes directly for smart-driving-focused premium EV buyers with overlapping price ranges and similar technology-driven differentiation strategy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AISTALAND