What BROKEN SHADER SOFTWARE LIMITED does

Broken Shader Software Limited is a single-person Unity development studio registered in Epping, United Kingdom, operating in the real-time 3D, AR/VR and custom-shader niche. The company delivers freelance Unity and C# engineering services — including custom shaders, markerless AR, face and gesture tracking, voice-command interfaces, and installation-grade real-time graphics — to enterprise creative and media clients. Its publicly cited project roster spans Sony Pictures (Spider-Verse digital-out-of-home work), LEGO (Star Wars / Spider-Man gesture-recognition experiences), Norwegian Cruise Line (in-cabin AR), Amazon Studios (Good Omens tie-in), Sky Q (Waterloo Station AR Summons with Granton Marketing), O2 (Trinity Kitchen face-tracking installation), Stoli Chat (voice-driven AR), and Natural Motion; it also supported the 2024 New European Bauhaus Festival in Brussels. Client engagements appear to be project-based and non-recurring at the contract level, even where the brand relationship is long-standing.

The underlying technology stack is anchored in the Unity engine with C# scripting and bespoke shader work; applied AI/computer-vision capabilities (face tracking, gesture recognition, voice command processing) are integrated as features within Unity-based experiences rather than as proprietary ML products. Beyond services, the company has begun to operate a second revenue stream in owned consumer software, launching "The Big Number Calculator" mobile app on Google Play in 2025 (timed to UK Budget Day), with an iOS App Store release announced as coming soon. The business model therefore combines time-and-materials freelance Unity engineering with consumer app sales, distributed through the two major mobile app stores.

Name

BROKEN SHADER SOFTWARE LIMITED

Legal name

Broken Shader Software Limited

Website

https://brokenshader.co.uk

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

1–10 employees

Short description

Broken Shader Software Limited is a solo Epping, UK-based Unity/C# development studio delivering custom shaders, AR/VR and real-time graphics for enterprise creative clients, and selling The Big Number Calculator mobile app on Google Play.

Ownership category

akta.pro rank

Headquarters

HQ city

Epping

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Freelance Development Services: Custom Unity development services for AR/VR experiences, real-time applications, interactive installations, and digital campaigns for enterprise clients. Revenue generated through project-based contracts and freelance engagements.
2. Mobile Application Sales: The Big Number Calculator app launched on Google Play (App Store pending). Revenue from paid app downloads.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Broken Shader Software is a freelance Unity and C# software development consultancy that builds immersive AR/VR experiences, real-time graphics applications, custom shaders, and interactive installations for enterprise clients across advertising, gaming, hospitality, and entertainment. The firm also publishes a consumer-facing mobile app, The Big Number Calculator, which helps users convert and contextualize large government budget figures.

Product overview

Broken Shader Software Limited is an innovative software developer specializing in Unity and C# development, offering freelance development services for creating immersive digital experiences. Their portfolio includes commercial Unity development work spanning VR/AR experiences, real-time shader development, interactive installations, and digital out-of-home campaigns. The company also offers a mobile application product called The Big Number Calculator, a standalone app designed for understanding government budgets and large economic figures.

Differentiator

Problem solved

Functional benefit

Products and services

• The Big Number Calculator A paid mobile calculator application that converts millions, billions, and trillions into understandable figures and provides real-world context for government budgets and economic headlines. Designed for journalists, politicians, students, and general consumers.
• Unity Development Services Specialized Unity and C# software development services creating immersive digital experiences across AR, VR, real-time applications, interactive installations, and digital out-of-home campaigns for commercial clients.

Quantifiable outcome

• Successfully delivered interactive experiences at major venues including Times Square, New European Bauhaus Festival in Brussels, and Waterloo Station in London

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature6 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Jam3: Jam3 is a Canadian creative and experience design studio producing interactive, AR, and real-time brand experiences. Comparable for the same Unity-based immersive work for global brands and award-winning installation portfolio.
• Active Theory: Active Theory is a digital experience studio building immersive web and real-time 3D experiences for global brands using Unity and WebGL. Directly comparable as a creative tech studio delivering high-profile brand activations and interactive installations.
• North Kingdom: North Kingdom is a Swedish interactive experience studio building digital installations, AR/VR, and immersive brand experiences. Comparable as a specialist creative tech studio competing for the same enterprise activation work.
• Masters of Pie: Masters of Pie is a UK-based immersive technology studio specialising in VR/AR, real-time 3D, and interactive experiences for enterprise clients. Closely comparable for being a UK-based specialist in the same Unity-driven immersive project category.
• Resn: Resn is a New Zealand-based digital creative studio focused on interactive and immersive web experiences. Comparable as a boutique creative tech shop producing highly crafted digital work for major brands.
• Tool of North America: Tool is an award-winning creative tech studio producing interactive and immersive brand experiences using real-time engines. Directly comparable for AR/VR activations, gesture and computer vision installations, and DOOH campaigns for enterprise clients.
• Atlas V: Atlas V is a VR-focused production and technology company producing immersive narrative experiences. Comparable for the same Unity/real-time expertise applied to interactive experiences, though skewed more toward narrative VR than brand activation.

Broad incumbents

• B-Reel: B-Reel is a creative technology agency producing interactive experiences, AR/VR, and digital installations for major brands. Comparable for the same enterprise client roster and immersive project types, but with a much larger multi-office operation.
• Unit9: Unit9 is a global creative production studio specialising in interactive, immersive, AR/VR, and real-time experiences for major brands. Comparable because it operates in the same niche of Unity-based brand activations and digital out-of-home campaigns, but at significantly greater scale with multiple offices and a full team.

Regional players

• Zubr Limited: Zubr is a UK-based creative technology studio producing AR, VR, and interactive experiences for brands. Comparable as a UK regional peer in the same immersive activation space serving enterprise clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks3 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/broken-shader-software-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BROKEN SHADER SOFTWARE LIMITED