Toowoomba Motors Pty Ltd

Name

Toowoomba Motors Pty Ltd

Legal name

Toowoomba Motors Pty Ltd

Website

https://toowoombatoyota.com.au

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Automobile Dealership

NAICS

Used Car Dealers (441120)

SIC

Services-Automotive Repair, Services & Parking (7500), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

General Heavy-Duty Truck & Bus Repair (Full-Service Shops) (TLAKABAA)

akta.pro secondary industries

Automotive Aftermarket Parts Distribution (Light-Duty) (TLAKAOAA), Tire & Wheel Services (Mount/Balance/Alignment) (TLAKAAAD), HVAC & Thermal Systems Service (A/C, Heating, Cooling) (TLAKABAF)

Keywords

• Authorized vehicle dealership
• New car sales
• Vehicle servicing
• Automotive parts
• Car finance

Headquarters

HQ city

Toowoomba

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Inventory or Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. New Vehicle Sales: Sales of new Toyota vehicles including cars, SUVs, utes, and vans through authorized dealership.
2. Pre-Owned Vehicle Sales: Sales of pre-owned and certified pre-owned vehicles, including trade-ins and sell-my-car services.
3. Vehicle Service and Repairs: Full-service workshop providing servicing for all makes and models, mechanical repairs, and Toyota Express Maintenance. Modern workshop with capacity for 90 vehicles.
4. Parts and Accessories: Sale of Toyota Genuine Parts and Accessories through dedicated parts warehouse.
5. Finance and Insurance: Toyota Finance personal loan calculator, Toyota Personalised Repayments, Full-Service Lease, Used Car Finance, Toyota Car Insurance, and Finance for Farmers products.
6. Fleet Sales: Dedicated fleet sales and small fleet financing options for business customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Toowoomba Motors Pty Ltd operates as Toowoomba Toyota, an authorized Toyota dealership selling new and pre-owned Toyota vehicles (passenger cars, SUVs, utes, vans), supported by an integrated service centre with workshop capacity for 90 vehicles, a parts warehouse stocking genuine Toyota parts, and complementary finance (Toyota Finance) and insurance (Toyota Insurance) products, including fleet sales solutions.

Product overview

Toowoomba Toyota operates as an authorized Toyota dealership offering a comprehensive vehicle sales and ownership ecosystem. The core offering consists of new Toyota vehicles across multiple segments (passenger cars, SUVs, utes, vans, and electric vehicles), complemented by pre-owned vehicle sales (including Toyota Certified Pre-Owned), full-service maintenance and repair, genuine parts and accessories, vehicle financing through Toyota Finance Australia, and insurance products through Toyota Insurance. The dealership also serves fleet customers and provides specialized finance options for farmers. All services are integrated within the OneToyota network, connecting customers across authorized Toyota dealers, Toyota Motor Corporation Australia, Toyota Finance, and Toyota Insurance for a unified customer experience.

Differentiator

Problem solved

Functional benefit

Products and services

• New Toyota Vehicles Sales of the complete range of new Toyota passenger cars, SUVs, utes, vans, and electric vehicles to individual consumers in the Toowoomba region.
• Pre-Owned Vehicles Selection of pre-owned vehicles including customer trade-ins, demonstrators, and Toyota Certified Pre-Owned vehicles that have passed a comprehensive 120-point quality inspection.
• Toyota Certified Pre-Owned Vehicles Certified pre-owned Toyota vehicles that have passed a comprehensive inspection, come with extended warranty coverage, and include vehicle history checks for peace of mind.
• Vehicle Service and Maintenance Full-service workshop with capacity for 90 vehicles, offering servicing for all makes and models including pink slips, CTP greenslips, tyres, wheel alignments, air-conditioning, suspension repairs, mechanical repairs, and fuel injection services. Includes Toyota Express Maintenance for same-day logbook services.
• Parts and Accessories Sale of genuine Toyota Parts and Accessories stocked in a purpose-built warehouse, including OEM parts for repairs and aftermarket accessories for vehicle personalization and customization.
• Fleet Sales Specialized fleet sales service for business and government customers purchasing multiple vehicles, with Small Fleet options, dedicated fleet enquiries, and tailored pricing and service packages.
• Toyota Personalised Repayments Personalized vehicle financing through Toyota Finance Australia that calculates interest rates based on individual credit scores and financial circumstances, with fixed rates and no credit-score impact during inquiry.
• Toyota Car Insurance Comprehensive motor vehicle insurance underwritten by Aioi Nissay Dowa Insurance Company Australia Pty Ltd, featuring Toyota Genuine Parts for repairs, lifetime repair guarantee, and new-for-old replacement for vehicles under three years.
• Finance for Farmers Specialized vehicle financing designed for agricultural businesses, offering flexible terms and rates tailored to the cash flow patterns of farming operations in the Toowoomba region.

Quantifiable outcome

• Workshop capacity of 90 vehicles
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability7 records

Partnerships

Six partnerships are on record, tiered minor and core.

• Yellow Bridge QldminorGTM or Marketing PartnerExclusive vehicle sponsor of Yellow Bridge Qld, a local community organization. Toowoomba Toyota provides vehicle sponsorship support to the organization as part of community involvement initiatives.
• JET Charge Pty LtdminorOthersSupplier of complimentary 7.4kW ABB Terra AC Wallbox charger for Toyota bZ4X electric vehicle purchasers. JET Charge supplies and installs home charging solutions for Toyota EV customers.
• ChargefoxminorOthersPublic EV charging network partner offering complimentary 12-month Chargefox subscription (capped at 625kWh) for bZ4X owners, providing access to Ultra Rapid, DC, and AC charging across Australia.
• Toyota Motor Corporation Australia LimitedcoreChannel Partner/ Reseller/ DistributorParent Toyota organization providing brand授权, vehicle supply, marketing support, technical training, warranty administration, and access to OneToyota network benefits including Toyota Connected Services.
• Toyota Finance Australia LimitedcoreChannel Partner/ Reseller/ DistributorFinancial services partner providing Toyota Personalised Repayments, car loan calculator, Full-Service Lease, Used Car Finance, and Toyota Access financing products to dealership customers.
• Aioi Nissay Dowa Insurance Company Australia Pty Ltd (Toyota Insurance)coreChannel Partner/ Reseller/ DistributorInsurance partner providing Toyota Car Insurance products underwritten by the insurer. Dealership receives $50 fee for insurance policies purchased online.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Bapcor Limited: Australia's largest automotive aftermarket parts distributor (Repco, Burson Auto Parts, Autobarn, Truckline). Overlaps with Toowoomba Toyota's parts and accessories business; serves as both a potential supplier and a competing distribution channel for the broader automotive aftermarket in the Toowoomba region.
• ARB Corporation Limited: Australian manufacturer and distributor of 4WD accessories and aftermarket vehicle equipment. Comparable through overlapping rural/agricultural 4WD customer base and aftermarket accessories offering; partial overlap rather than direct competition.

Direct peers

• Tony Ireland Group: Regional Australian authorized Toyota and Ford dealer group operating in regional NSW. Closely comparable as a multi-store authorized dealer with similar community-driven GTM motion, fleet sales, and rural customer focus in a regional Australian market.
• Eagers Automotive Limited: Australia and New Zealand's largest automotive retail group operating hundreds of new and used vehicle dealerships across multiple OEMs. Directly comparable as a multi-brand authorized dealer network with similar sales, service, parts, and F&I revenue mix, though at vastly greater scale.
• Peter Warren Automotive Group: Publicly listed Australian automotive retail group with new and used vehicle dealerships plus service centres. Directly comparable business model: authorized new vehicle sales, service, parts, and finance across multiple OEM brands with similar revenue streams.
• Autosports Group Limited: Australian automotive retail group operating luxury and premium new car dealerships across NSW and QLD. Comparable as a multi-brand authorized dealer with integrated service and parts operations targeting similar consumer and fleet customer segments.
• Cricks Automotive Group: Queensland-based authorized Toyota dealer group (Sunshine Coast, Maroochydore). Direct competitor and peer as a regional Queensland Toyota authorized dealer with similar sales/service/parts offerings and target customer base.
• Solitaire Automotive Group: Adelaide-based authorized automotive dealer group operating multiple OEM franchises. Comparable as a multi-brand authorized dealer with full sales, service, and parts operations serving a regional Australian market.

Broad incumbents

• mycar (formerly Kmart Tyre & Auto): National Australian car servicing and tyre chain operating hundreds of service centres. Competes with Toowoomba Toyota's service and tyre business for the broader vehicle parc but does not sell new vehicles; represents an incumbent in the aftermarket service segment.
• Inchcape plc: Global automotive distribution and retail group operating across multiple markets. Comparable as a large multi-brand automotive retail and distribution operator with broader geographic and OEM portfolio than Toowoomba Toyota's single-dealer scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xtwitter.com/ToowoombaToyota
• YouTubeyoutube.com/channel/UC_Rmfzq27TowRUIZNoXiBfg
• Facebookfacebook.com/132651784016541
• Instagraminstagram.com/ToowoombaToyota
• LinkedInlinkedin.com/company/toowoomba-toyota

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Toowoomba Motors Pty Ltd