SoccerBible
SoccerBible Ltd is a UK-based digital editorial platform that publishes articles, interviews, photography, and print magazines covering football through the lenses of design, fashion, and creative culture for a global audience, monetized via advertising and brand partnerships.
- Company typePrivate
- Founded2001
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What SoccerBible does
SoccerBible Ltd is a privately-held UK digital media company operating soccerbible.com, a global editorial platform dedicated to "Creative Soccer Culture" — the intersection of football with design, fashion, photography, lifestyle, and art. The platform functions as a content publishing operation built on a standard web-based editorial CMS, distributing 16,000+ articles across fourteen content categories including Performance (Football Boots, Football Apparel), Lifestyle (Sneakers, Clothing), Design (Art, Photography, Concept Design), Boot Spotting, Interviews, and Community. SoccerBible maintains dedicated content series (Framed photography, Residence stadium exploration, Boot Spotting tournament editions), produces limited-edition print magazines under the "SoccerBible Volumes" brand, and runs a newsletter subscription service. Distribution is primarily through its owned website, supplemented by physical retail publications and organic social channels (Instagram, Twitter/X, Facebook).
The business operates a community-led go-to-market model with no paywall or subscription fees for readers, generating revenue exclusively through advertising, sponsored content, and brand partnerships — including recurring flagship and core partnerships with adidas Fútbol Society and Nike, plus notable collaborations with Umbro, SNIPES, PUMA, and Mizuno. The platform curates and covers cultural event activations such as the adidas "On A Plate" series (Lisbon, Miami, Los Angeles, Atlanta, Austin) and Nike TOMA street football events, extending its role from publisher into cultural event interpreter. SoccerBible Ltd is registered in England, UK; ownership, headcount, and financial data are not disclosed in available sources.
SoccerBible firmographics
Firmographics- Name
- SoccerBible
- Legal name
- SoccerBible Ltd
- Website
- https://soccerbible.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SoccerBible Ltd is a UK-based digital editorial platform that publishes articles, interviews, photography, and print magazines covering football through the lenses of design, fashion, and creative culture for a global audience, monetized via advertising and brand partnerships.
- Ownership category
- akta.pro rank
SoccerBible industry classification
Industry- Product category
- Sports Media Publishing
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events (7113), Spectator Sports (71121)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Sports & Recreation Magazines (MPAJAEAJ)
- akta.pro secondary industries
- Licensing, Merchandising & Co-Branded Products (Sponsored Merchandise, Collabs) (MPAKALAE), Athlete & Team Sponsorship Deals (Official Partners, Jersey/Kit Sponsors) (MPAKALAA)
Keywords
Where SoccerBible is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
SoccerBible business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Advertising & Sponsorship: The platform generates revenue through advertising, sponsored content, and brand partnerships, featuring paid partnership mentions in articles (e.g., 'Paid Partnership' tag visible in Merlin article)
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
SoccerBible product offering
Product offeringCore offering
SoccerBible is a digital editorial publishing platform covering football (soccer) through the lens of 'Creative Soccer Culture,' producing original articles, features, interviews, photography, and boot spotting coverage across categories including Performance, Lifestyle, Design, Photography, and Community. The platform complements its digital editorial with limited edition print magazines (SoccerBible Volumes), zines, and books sold through retail channels, alongside branded event activations with leading sportswear brands.
Product overview
SoccerBible is an editorial publishing and curated content platform dedicated to creative soccer culture. The platform operates primarily as a digital media outlet delivering articles, interviews, photography, and design features across multiple content categories including Performance (football boots and apparel), Lifestyle (clothing and sneakers), Design (art, illustration, photography, concept design), Boot Spotting, Interviews, and Community. The platform produces proprietary content series including the 'Framed' photography series, 'Residence' stadium exploration series, and 'Boot Spotting' tournament editions. SoccerBible also publishes limited edition print magazines under the 'SoccerBible Volumes' brand, hosts and covers cultural events such as the 'On A Plate' series and 'District 98' collaboration with SNIPES, and operates a community spotlight section profiling creative figures in football culture. A newsletter subscription service delivers content updates to subscribers.
Differentiator
Problem solved
Functional benefit
Products and services
- SoccerBible Editorial Platform
- SoccerBible Volumes (Print Magazines & Zines)
- SoccerBible Newsletter
Companies that use SoccerBible
Customer profileSegments1 record
Ideal customer profiles2 records
SoccerBible technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
SoccerBible partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, notable and flagship.
- NikecoreSoccerBible partners with Nike for events including the TOMA La Noche street football tour, Mad Maximus Barcelona, and content coverage of Nike World Cup campaigns. Nike also featured SoccerBible in Cactus Jack Colosseum event coverage at ComplexCon.
- SNIPESnotableSoccerBible partnered with SNIPES for the 'District 98' visual celebration of Parisian football culture, fronted by Ronaldinho. The collaboration produced a special edition publication documenting the intersection of football culture and lifestyle retail.
- UmbronotableSoccerBible partnered with Umbro to celebrate the return of the 1996 drill top with a special edition zine. The collaboration creatively celebrated the cultural impact of the apparel through editorial content.
- adidas Football / adidas Fútbol SocietyflagshipSoccerBible is a recurring partner for adidas Fútbol Society events including the 'On A Plate' series (Lisbon, Miami, Los Angeles, Atlanta, Austin), bringing together culture, football, and creativity. The platform curates and documents these immersive cultural activations.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
SoccerBible competitors and assessment
Company assessmentBroad incumbents
- Complex: Culture and youth media platform covering sneakers, fashion, music and sport with events (ComplexCon) and branded content. Overlaps with SoccerBible's culture-meets-sport positioning and brand activation playbook.
- Bleacher Report: Mass-market sports media brand covering football globally with social-first content. Competes for football-related ad spend though at much broader scale and mainstream editorial positioning.
- ESPN FC: Global football editorial property under ESPN's broader sports media portfolio. Competes for football news and feature audience and advertiser budgets but at vastly larger reach.
Direct peers
- COPA90: Football culture media brand producing video, editorial and social content at the intersection of football, lifestyle and fandom. Closest direct competitor in cultural football media with similar advertiser base.
- Highsnobiety: Culture-led editorial and commerce platform covering sneakers, fashion and lifestyle with events and brand collaborations. Comparable multi-channel distribution and brand sponsorship model to SoccerBible.
- Hypebeast: Leading culture and lifestyle editorial platform covering fashion, design, art and sneakers with strong brand partnerships. Comparable media business model and overlapping advertiser roster with SoccerBible.
- The Players' Tribune: Athlete-first editorial platform producing long-form interviews and first-person storytelling with professional athletes. Comparable in interview-led content and football-celebrity access to SoccerBible's Interviews vertical.
- Footy Headlines: Specialist football kit, boot and apparel media platform with strong search-led traffic and deep product coverage. Comparable to SoccerBible's Performance and Football Apparel verticals.
- These Football Times: Independent football culture magazine and editorial platform with deep long-form features on the cultural and aesthetic side of the sport. Closely comparable niche positioning and audience overlap with SoccerBible's creative-culture editorial lens.
- Mundial Magazine: Print and digital football lifestyle magazine covering kits, boots, music and design intersecting with football. Directly competes with SoccerBible for the same Creative Soccer Culture readership and brand partnership dollars.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
SoccerBible social profiles
Digital presenceSoccerBible financial estimates
Financial estimateRevenue estimate
Valuation estimate
SoccerBible leadership team
Management profileNumber of profiles
SoccerBible funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SoccerBible M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SoccerBible
What does SoccerBible do?
SoccerBible is a digital editorial publishing platform covering football (soccer) through the lens of 'Creative Soccer Culture,' producing original articles, features, interviews, photography, and boot spotting coverage across categories including Performance, Lifestyle, Design, Photography, and Community. The platform complements its digital editorial with limited edition print magazines (SoccerBible Volumes), zines, and books sold through retail channels, alongside branded event activations with leading sportswear brands.
Is SoccerBible a public or private company?
SoccerBible is a private company. It is classified as unknown and is currently operating.
When was SoccerBible founded?
SoccerBible was founded in 2001. It employs 11 to 50 people.
Where is SoccerBible based?
SoccerBible is headquartered in London, United Kingdom, in the Europe region.
How does SoccerBible make money?
One revenue line is on record: advertising & Sponsorship.
Who are SoccerBible's main competitors?
Broad incumbents on record are Complex, Bleacher Report and ESPN FC. Direct peers are COPA90, Highsnobiety, Hypebeast, The Players' Tribune, Footy Headlines, These Football Times and Mundial Magazine.
Does SoccerBible have an API?
No public API is recorded for SoccerBible.
What industry is SoccerBible in?
SoccerBible's product category is Sports Media Publishing. Its primary akta.pro industry code is MPAJAEAJ, Sports & Recreation Magazines, with a secondary code of MPAKALAE, Licensing, Merchandising & Co-Branded Products (Sponsored Merchandise, Collabs). Its NAICS code is 7113 and its SIC code is 7330.