The Electrocoat Association
The Electrocoat Association is a US-based non-profit trade association serving the electrocoating industry through corporate, individual, and educational membership tiers, the annual ECOAT Conference, and the Video Library of archived seminars and webinars.
- Company typePrivate
- Founded2016
- HeadquartersCincinnati, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What The Electrocoat Association does
The Electrocoat Association is a US-based, non-profit trade association that provides membership, education, and networking resources to organizations and individuals in the electrocoating (electrodeposition of paint) industry. It is headquartered in Cincinnati and operates with a 1–10 person staff under a Board of Directors, running three membership tiers (Corporate, Individual, and Educational), an annual ECOAT Conference with an Industry Awards Banquet featuring the longstanding Brewer Award (instituted 1990), Boot Camp seminars, and a member-driven news function. Its revenue mechanics rest on undisclosed membership dues, conference-related revenue, and ancillary content offerings, with prospective members directed to a Join Now portal for pricing.
The Electrocoat Association firmographics
Firmographics- Name
- The Electrocoat Association
- Legal name
- The Electrocoat Association
- Website
- https://electrocoat.org
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- The Electrocoat Association is a US-based non-profit trade association serving the electrocoating industry through corporate, individual, and educational membership tiers, the annual ECOAT Conference, and the Video Library of archived seminars and webinars.
- Ownership category
- akta.pro rank
The Electrocoat Association industry classification
Industry- Product category
- Industrial Coatings Trade Association
- NAICS
- Electroplating, Plating, Polishing, Anodizing, and Coloring (332813), Metal Coating, Engraving (except Jewelry and Silverware), and Allied Services to Manufacturers (332812)
- SIC
- Coating, Engraving & Allied Services (3470)
- akta.pro primary industry
- Electroplating & Metal Finishing (Anodizing/Galvanizing/Passivation) (IMAIAKAE)
Keywords
Where The Electrocoat Association is headquartered
LocationHeadquarters
- HQ city
- Cincinnati
- HQ country
- United States
- HQ region
- North America
Markets served
The Electrocoat Association business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Distribution channels1 record
Marketing channels3 records
The Electrocoat Association product offering
Product offeringCore offering
The Electrocoat Association is a trade association that provides membership programs, education, training, and networking resources for organizations and professionals in the electrocoating industry. It operates a website portal offering Corporate, Individual, and Educational membership tiers, hosts the annual ECOAT Conference and Boot Camp seminars, and provides a Video Library of past conference sessions and webinars to member companies.
Product overview
The Electrocoat Association is a trade association organized to drive electrocoat growth by providing access to information, education, and networking with industry leaders. The organization offers a portfolio of membership programs (Corporate, Individual, and Educational Membership), a Video Library platform containing conference sessions and webinars, a Member Directory, and a Find a Custom Coater service. The association also organizes Events/Training including the annual ECOAT Conference and Boot Camp seminars. The Video Library (formerly ELM) represents the association's primary digital content offering, available at no additional cost to member companies.
Differentiator
Problem solved
Functional benefit
Products and services
- Membership Program Membership program for organizations, professionals, and educational institutions involved in the electrocoating industry, providing access to information, education, networking, the Video Library, and industry awards. Available in Corporate, Individual, and Educational tiers.
- The Electrocoat Association Video Library Online video library containing past ECOAT Conference sessions, Boot Camp seminars, and past webinars, available to member companies as part of their Member Benefits.
- Events and Training Programs Industry events and educational training programs including the annual ECOAT Conference with Industry Awards Banquet and Boot Camp seminars, serving electrocoating industry professionals and companies.
- Find a Custom Coater Directory Online directory service that helps users locate custom coating service providers within the electrocoating industry.
Companies that use The Electrocoat Association
Customer profileSegments1 record
Ideal customer profiles1 record
The Electrocoat Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
The Electrocoat Association partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- SurventisminorSurventis (formerly BASF Coatings) is mentioned in the Members Making News section. Surventis launched as an independent company backed by Carlyle and QIA, with BASF holding a 40% stake. With around $3.9 billion in annual sales, 10,700 employees, and 42,000+ customers, Surventis ranks among the world's leading suppliers of coatings and surface treatment solutions. The association acknowledges Surventis as a member company in the industry.
- Belco IndustriesminorBelco Industries announced its new Mobile Parts Van division to provide faster, more efficient service and support to customers. Headquartered in Belding, Michigan, the company is a member of The Electrocoat Association and provides turnkey solutions and ongoing support for the electrocoating industry.
Scale indicators4 records
Recent moves4 records
Expansion highlights3 records
The Electrocoat Association competitors and assessment
Company assessmentBroad incumbents
- American Coatings Association (ACA): Larger, more established trade association representing the entire U.S. paints and coatings industry. Comparable in trade-association model and policy/education focus, but broader in scope, covering architectural and industrial coatings beyond electrocoat.
- AMPP (Association for Materials Protection and Performance): Global nonprofit formed from the merger of SSPC and NACE, focused on corrosion and protective coatings. Comparable association model with a wider industrial-coatings remit and overlapping audience of surface-treatment professionals.
Emerging players
- The Powder Coating Institute (PCI): Trade association specifically serving the powder coating industry — a competing finishing technology to electrocoating. Comparable in structure (members, training, conference) but represents a substitutive finishing technology.
Direct peers
- National Association of Surface Finishing (NASF): The leading U.S. trade association for the surface finishing industry, including electroplating, anodizing, and related coating technologies. Directly comparable as a membership-driven body serving the same metal-finishing constituency.
- Aluminum Anodizers Council (AAC): International trade association dedicated to anodizing — a metal-finishing process that frequently overlaps with electrocoating in member companies' capabilities. Closely comparable in scope, member profile (custom finishers and suppliers), and educational mission.
- Chemical Coaters Association International (CCAI): Trade association focused on industrial coating applicators and suppliers, including liquid and powder coating. Highly comparable in mission (education, networking, conference-driven engagement) and overlapping member base with electrocoating suppliers and custom coaters.
Others
- Surface Mount Technology Association (SMTA): Trade association serving the electronics manufacturing services industry with technical conferences, training, and publications. Comparable in association structure and education-driven value proposition, though addressing a different finishing/process segment.
- International Zinc Association (IZA): Industry association promoting zinc-based coatings and galvanizing, which compete with electrocoating in many corrosion-protection applications. Thematically adjacent as a metal-finishing and surface-treatment association.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
The Electrocoat Association social profiles
Digital presenceThe Electrocoat Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Electrocoat Association leadership team
Management profileNumber of profiles
The Electrocoat Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Electrocoat Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Electrocoat Association
What does The Electrocoat Association do?
The Electrocoat Association is a trade association that provides membership programs, education, training, and networking resources for organizations and professionals in the electrocoating industry. It operates a website portal offering Corporate, Individual, and Educational membership tiers, hosts the annual ECOAT Conference and Boot Camp seminars, and provides a Video Library of past conference sessions and webinars to member companies.
Is The Electrocoat Association a public or private company?
The Electrocoat Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was The Electrocoat Association founded?
The Electrocoat Association was founded in 2016. It employs 1 to 10 people.
Where is The Electrocoat Association based?
The Electrocoat Association is headquartered in Cincinnati, United States, in the North America region.
Who are The Electrocoat Association's main competitors?
Broad incumbents on record are American Coatings Association (ACA) and AMPP (Association for Materials Protection and Performance). The Powder Coating Institute (PCI) is listed as an emerging player. Direct peers are National Association of Surface Finishing (NASF), Aluminum Anodizers Council (AAC) and Chemical Coaters Association International (CCAI). Others are Surface Mount Technology Association (SMTA) and International Zinc Association (IZA).
Does The Electrocoat Association have an API?
No public API is recorded for The Electrocoat Association.
What industry is The Electrocoat Association in?
The Electrocoat Association's product category is Industrial Coatings Trade Association. Its primary akta.pro industry code is IMAIAKAE, Electroplating & Metal Finishing (Anodizing/Galvanizing/Passivation). Its NAICS code is 332813 and its SIC code is 3470.