Show & Tell Fashion
Show & Tell Fashion is a Canadian fashion distributor founded in 2008 that brings 12 premium international clothing, accessories, and lifestyle brands to the Canadian market via wholesale sales representatives in Montreal and Vancouver, with a direct-to-consumer sample-sale channel.
- Company typePrivate
- Founded2008
- HeadquartersMont-royal, Canada
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Show & Tell Fashion does
Show & Tell Fashion is a privately-held Canadian fashion distribution company, founded in 2008 by co-owners Sarrah Sheiner and Bret Furgerson, and headquartered in Mont-Royal (Montreal), Quebec, with a secondary warehouse and sales operation in Vancouver, British Columbia. The company serves as the exclusive or preferred Canadian distribution partner for 12 premium international clothing, accessories, intimate apparel, resort wear, and wellness plant-based brands — including Smythe, LINE, Pissenlit (luxury cashmere), Bella Dahl, Black Suede Studio, Honeydew, Limlim Accessories, Maridruna, Perfect White Tee, Sabbia di Lino, Taj by Sabrina, and The Artists Label — and sells wholesale into Canadian boutiques, specialty retailers, and department stores.
The business runs a sales-led, field-driven go-to-market model: an established team of sales representatives calls on Canadian retail accounts across the country, supported by what the company describes as a 360-degree approach that layers digital media, event management, and influencer dressing programmes on top of distribution. Revenue is earned through wholesale distribution margins on the brands it represents, with pricing negotiated brand-by-brand with retail partners and not publicly disclosed. A secondary direct-to-consumer channel runs periodic sample sales promoted through an email newsletter and active Instagram accounts for each brand in the portfolio, providing inventory liquidation and consumer pull-through. The company carries no disclosed outside investors, has no parent entity, and remains founder-controlled.
Show & Tell Fashion operates without proprietary technology infrastructure; there is no application surface, API, or SDK, and its core technology field is recorded as not applicable. The company's economic assets are its sales relationships, the multi-year distribution rights to its brand portfolio, the dual-city logistics footprint, and its marketing/influencer capability. There are no funding rounds, mergers, acquisitions, regulatory actions, or patent filings on record.
Show & Tell Fashion firmographics
Firmographics- Name
- Show & Tell Fashion
- Legal name
- Show & Tell Fashion
- Website
- https://showandtellfashion.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Show & Tell Fashion is a Canadian fashion distributor founded in 2008 that brings 12 premium international clothing, accessories, and lifestyle brands to the Canadian market via wholesale sales representatives in Montreal and Vancouver, with a direct-to-consumer sample-sale channel.
- Ownership category
- akta.pro rank
Show & Tell Fashion industry classification
Industry- Product category
- Fashion Wholesale Distribution
- NAICS
- Clothing and Clothing Accessories Merchant Wholesalers (42435)
- SIC
- Wholesale-Apparel, Piece Goods & Notions (5130)
- akta.pro primary industry
- Fashion Apparel Wholesale (Men’s, Women’s, Kids) (CRAOADAA)
- akta.pro secondary industries
- Fashion Accessories Wholesale (Belts, Hats, Scarves, Gloves, Ties) (CRAOADAC), Intimates, Hosiery & Sleepwear Wholesale (CRAOADAG)
Keywords
Where Show & Tell Fashion is headquartered
LocationHeadquarters
- HQ city
- Mont-royal
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Show & Tell Fashion business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Supply Chain, Infrastructure
Revenue model
- Fashion Distribution: Show & Tell Fashion generates revenue as a fashion distributor by bringing premium international clothing, accessories, and wellness plant-based products to the Canadian market. The company acts as a strategic brand-building partner to fashion labels and earns revenue through distribution margins by selling to Canadian retailers.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Show & Tell Fashion product offering
Product offeringCore offering
Show & Tell Fashion is a Canadian fashion distribution company that acts as the Canadian distribution partner for 12 premium international apparel, accessories, and lifestyle brands, supplying Canadian retailers, boutiques, and department stores through a two-city wholesale sales team. Beyond wholesale logistics, the company provides brand-building services for its portfolio labels, including digital media, event management, and influencer dressing programs, plus periodic direct-to-consumer sample sales.
Product overview
Show & Tell Fashion is a Canadian fashion distribution company founded in 2008, serving as a strategic brand-building partner that distributes 12 premium international clothing, accessories, and wellness brands to the Canadian market. The portfolio includes women's essentials (Bella Dahl, Perfect White Tee), luxury accessories (Black Suede Studio, Limlim Accessories), intimate apparel (Honeydew), sustainable fashion (Maridruna, Pissenlit), resort wear (Taj by Sabrina), contemporary ready-to-wear (Smythe, LINE), artisan linen (Sabbia di Lino), and artist-collaborative fashion (The Artists Label). The company operates a 360-degree approach managing brands through digital media, event management, and influencer dressing across their Montreal head office and Vancouver warehouse.
Differentiator
Problem solved
Functional benefit
Brands
- Bella Dahl: Ultra-soft women's essentials designed in Los Angeles since 2010, with Southern California lifestyle influences.
- Black Suede Studio
- Honeydew
- Limlim Accessories
- LINE
- Maridruna
- Perfect White Tee
- Pissenlit
- Sabbia di Lino
- Smythe
- Taj by Sabrina
- The Artists Label
Products and services
- Bella Dahl Distributed premium women's essentials brand designed in Los Angeles since 2010, producing ultra-soft pieces with hand-dyeing and quality control based in Los Angeles. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- Black Suede Studio Distributed luxury belt brand founded in 2019 in Montreal, offering high-end belts crafted from premium leather and suede with gold and silver hardware. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- Honeydew Distributed loungewear and lingerie brand known for youthful styles and inclusive sizing, offering affordable undergarments and off-duty basics. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- Limlim Accessories Distributed Montreal-based luxury fashion accessories brand offering jewellery, hairbands, scrunchies, jaw clips, socks, slippers, and more for over 12 years. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- LINE Distributed Canadian contemporary fashion label established for two decades, offering affordable everyday luxury through effortless shapes and innovative fabrications, popular with Hollywood and British royalty. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- Maridruna Distributed sustainable fashion brand launched in 2015, specializing in handcrafted luxury knits made by senior female artisans from Serbia using traditional wool crafts. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- Perfect White Tee Distributed elevated basics brand founded by two fashion industry veterans, creating t-shirts, tank tops, sweatshirts, sweatshorts, and sweatpants, proudly made in the US. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- Pissenlit Distributed luxury cashmere outerwear and knitwear brand sourcing the finest cashmere from Inner Mongolia mills, known for double-faced cashmere coats hand-sewn by skilled tailors. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- Sabbia di Lino Distributed Italian-inspired linen fashion brand inspired by the Portofino coast, celebrating women who appreciate understated sophistication and artisanal Italian heritage. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- Smythe Distributed ready-to-wear fashion brand co-designed by Andrea Lenczner and Christie Smythe since 2004, known for modern blazers, jackets, and a cult-following for wardrobe essentials. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- Taj by Sabrina Distributed resort wear brand curated by Milan native Sabrina Crippa in Miami Beach, offering luxurious and environmentally-conscious fashion with Italian heritage embroidery and 100% recycled materials for swimwear. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- The Artists Label Distributed fashion brand created in collaboration with international artists, where artwork is created in response to design challenges for seasonal collections through an inclusive online submission process. Distributed to Canadian retailers through Show & Tell Fashion's wholesale network.
- Sample Sale Periodic direct-to-consumer sample sale offering distributed brand products to consumers at discounted prices, with newsletter-based customer acquisition.
Companies that use Show & Tell Fashion
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles3 records
Show & Tell Fashion technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Show & Tell Fashion partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
Show & Tell Fashion competitors and assessment
Company assessmentBroad incumbents
- Aldo Group: Montreal-headquartered global footwear and accessories company with Canadian retail and wholesale operations. Broad incumbent in the same Canadian fashion/accessories industry and geographic base as Show & Tell.
- La Maison Simons: Quebec-based family-owned department store carrying many of the same premium international fashion brands Show & Tell distributes (Smythe, LINE, etc.). A key Canadian retail customer and brand-building partner for premium labels.
- Roots: Canadian heritage apparel and lifestyle brand with national retail footprint. Broader incumbent in Canadian fashion with overlapping women's apparel and accessories categories served by Show & Tell's brand portfolio.
- Club Monaco: Canadian-origin contemporary fashion brand with global retail network, now under Ralph Lauren. Comparable as a Canadian contemporary premium apparel label that has been distributed and sold through Canadian specialty retailers.
Direct peers
- RW&CO: Canadian contemporary fashion retailer under Reitmans, focused on premium international labels for men and women. Direct peer as a Canadian specialty retailer of premium fashion brands similar to those Show & Tell distributes.
- Tristan: Canadian women's apparel brand and retailer with national store footprint. Direct comparable in the Canadian women's contemporary fashion segment, stocking similar premium international labels.
- Groupe Dynamite: Montreal-based Canadian fashion retailer and brand owner (Dynamite, Garage) operating across Canada. Direct comparable as a Montreal-headquartered Canadian fashion company with multi-brand distribution and a similar women's apparel focus.
- YM Inc. Montreal-based parent of Canadian women's fashion banners (Urban Behavior, Sirens, Suzy Shier). Direct peer as a Canadian women's fashion multi-brand distributor and retailer sharing the same Montreal headquarter base.
- Reitmans: Canadian public women's apparel retailer with national footprint (Reitmans, RW&CO, Penningtons). Direct peer as a Canadian women's fashion distribution and retail company targeting the same Canadian specialty retailer base.
Emerging players
- Frank And Oak: Montreal-based Canadian contemporary apparel brand with own retail and wholesale channels. Emerging Canadian fashion peer operating in the same Montreal ecosystem with overlapping premium contemporary positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Show & Tell Fashion social profiles
Digital presenceShow & Tell Fashion financial estimates
Financial estimateRevenue estimate
Valuation estimate
Show & Tell Fashion leadership team
Management profileNumber of profiles
Profiles2 records
Show & Tell Fashion funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Show & Tell Fashion M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Show & Tell Fashion
What does Show & Tell Fashion do?
Show & Tell Fashion is a Canadian fashion distribution company that acts as the Canadian distribution partner for 12 premium international apparel, accessories, and lifestyle brands, supplying Canadian retailers, boutiques, and department stores through a two-city wholesale sales team. Beyond wholesale logistics, the company provides brand-building services for its portfolio labels, including digital media, event management, and influencer dressing programs, plus periodic direct-to-consumer sample sales.
Is Show & Tell Fashion a public or private company?
Show & Tell Fashion is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Show & Tell Fashion founded?
Show & Tell Fashion was founded in 2008. It employs 11 to 50 people.
Where is Show & Tell Fashion based?
Show & Tell Fashion is headquartered in Mont-royal, Canada, in the North America region.
How does Show & Tell Fashion make money?
One revenue line is on record: fashion Distribution.
Who are Show & Tell Fashion's main competitors?
Broad incumbents on record are Aldo Group, La Maison Simons, Roots and Club Monaco. Direct peers are RW&CO, Tristan, Groupe Dynamite, YM Inc. and Reitmans. Frank And Oak is listed as an emerging player.
Does Show & Tell Fashion have an API?
No public API is recorded for Show & Tell Fashion.
What industry is Show & Tell Fashion in?
Show & Tell Fashion's product category is Fashion Wholesale Distribution. Its primary akta.pro industry code is CRAOADAA, Fashion Apparel Wholesale (Men’s, Women’s, Kids), with a secondary code of CRAOADAC, Fashion Accessories Wholesale (Belts, Hats, Scarves, Gloves, Ties). Its NAICS code is 42435 and its SIC code is 5130.