Spark It

What Spark It does

Spark It is a privately held, Cincinnati, Ohio-based outsourced marketing and sales agency founded in 2017 that operates two integrated service lines: experiential marketing campaigns and commercial print production. The experiential arm deploys trained brand ambassadors and field specialists to run live events, street promotions, exhibitions, fundraising activations, and retail expositions, using a proprietary four-stage methodology called the "OnGround Approach" that covers strategy development, execution with alternatives, in-field testing, and full campaign launch. The print arm produces large-format wall graphics, window decals, vehicle wraps, custom banners, business cards, brochures, screen-printed apparel, and t-shirts, operating through a three-step Connect/Design & Approve/Deliver workflow.

The company serves a mix of enterprise and non-profit clients across verticals including non-profit/humanitarian (UNICEF, Mercy Ships, Amnesty International, The Nature Conservancy, Children's International), telecommunications (Vodafone), food subscription (Hello Fresh), insurance (PetFirst), and retail/office products (Quill). Its go-to-market combines direct field sales with event-driven and direct-to-consumer motions, deploying acquisition representatives who meet weekly goals and provide product information to consumers at live activations throughout the United States.

Spark It uses a performance-based "Per Acquisition" pricing model with a pay-as-you-go billing cadence rather than upfront budget commitments, which the company frames as guaranteeing client profitability. The company is founder/owner-operated with no disclosed parent company, no institutional investors, no funding rounds, and no subsidiaries. Operational scale signals include 22+ clients served, 35+ daily events, 45+ partners worldwide, and 5 ongoing campaigns. There is no public revenue disclosure, no API, no AI/ML technology stack, and no patents or trademarks on record.

Name

Spark It

Legal name

Spark It

Website

https://wearesparkit.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

Spark It is a Cincinnati-based experiential marketing and commercial print agency founded in 2017 that deploys brand ambassadors for live campaigns across the USA and produces banners, apparel, signage, and printed collateral for enterprise and non-profit clients using a per-acquisition pricing model.

Ownership category

akta.pro rank

Product category

Commercial Printing and Experiential Marketing Services

NAICS

Commercial Printing (except Screen and Books) (323111), Commercial Screen Printing (323113), Advertising Agencies (54181)

SIC

Commercial Printing (2750), Services-Advertising Agencies (7311)

akta.pro primary industry

Large-Format & Specialty Printing (Signage, Posters, Displays) (MPAJALAD)

akta.pro secondary industries

Brand Activations & Experiential Campaign Design (MPAAAGAA), Graphic Design & Visual Content Production (BPAFAIAC)

Keywords

• Commercial printing services
• Large format printing
• Screen printing apparel
• Experiential marketing agency
• Custom banners signage

Headquarters

HQ city

Cincinnati

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Per Acquisition Model: Spark It charges clients per acquisition rather than requiring full budget upfront, guaranteeing that clients will profit from outsourcing their marketing work to Spark It. This performance-based pricing model aligns company incentives with client outcomes.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Spark It produces commercial print materials including large-format graphics, custom banners, screen-printed apparel, and t-shirts for brands and organizations. The company also delivers experiential marketing campaigns by deploying brand ambassadors at events, retail locations, and on-ground activations on behalf of clients under a per-acquisition pricing arrangement.

Product overview

Spark It is a Cincinnati-based outsourced marketing and sales agency that offers an integrated portfolio of print and experiential marketing services. The core offerings include Large Format Printing (wall graphics, vehicle wraps, signage), Custom Banners, Printing Solutions (business cards, brochures, flyers), Screen Printing (apparel, textiles, serigraphy), and T-Shirt Printing. These are complemented by the OnGround Approach — an experiential marketing methodology using product sampling, immersive experiences, and face-to-face engagements — and Campaign Services covering events, exhibitions, fundraising, retail expositions, and street promotions. The company operates a three-step process: Connect (consultation and quoting), Design & Approve (artwork and proofing), and Deliver (printing, quality check, and fulfillment).

Differentiator

Problem solved

Functional benefit

Products and services

• Large Format Printing Production of large-format printed graphics for brands and organizations, used for signage, displays, and event collateral.
• Custom Banners Custom-printed banners produced for client brands, suitable for events, retail, and on-ground activations.
• Printing Solutions General commercial print production services offered to brand and organizational clients alongside specific print formats.
• Screen Printing Screen-printing production for branded merchandise and apparel used by clients for campaigns and activations.
• T-Shirt Printing Custom t-shirt printing services for brands, events, and non-profit campaigns.
• OnGround Approach Spark It's proprietary experiential marketing methodology that deploys brand ambassadors in face-to-face, on-ground brand activation campaigns for client brands and non-profits.
• Campaign Services End-to-end outsourced marketing campaign execution for brands and non-profits, including brand ambassador deployment at events, retail, and on-ground activations under a per-acquisition pricing model.

Quantifiable outcome

• Average consumer is exposed to 5000+ forms of indirect marketing daily; Spark It's experiential approach cuts through this digital clutter
• +1 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• MKG: MKG is a creative experiential marketing agency combining brand storytelling with live activations and cultural moments—a comparable peer in service mix, methodology (creative + face-to-face), and client profile.
• George P. Johnson Experience Marketing: GPJ is a global experiential marketing agency designing brand experiences, event activations, and live campaigns for enterprise clients. Directly comparable to Spark It's face-to-face activation model, with a similar focus on immersive consumer engagement.
• Jack Morton: Jack Morton is a global brand experience agency producing events, activations, and immersive consumer experiences. Comparable to Spark It on account of its event-based experiential marketing focus serving enterprise and nonprofit clients.
• Octagon: Octagon is an experiential marketing and sports sponsorship agency delivering live brand experiences and event activations. Comparable to Spark It's experiential/event activation offerings, with stronger sports-marketing specialization.
• Mosaic: Mosaic executes brand experiences, field marketing, and consumer sampling campaigns through large distributed workforces—closely parallel to Spark It's brand ambassador deployment model.
• Sparks: Sparks is an experiential marketing agency specializing in live brand experiences, events, and consumer activations—directly comparable to Spark It's OnGround Approach and Campaign Services in terms of offering, customer profile (enterprise brands), and delivery model.

Broad incumbents

• Cimpress (Vistaprint): Cimpress (parent of Vistaprint) is a large-scale commercial printing platform producing banners, signage, business cards, apparel, and large-format prints. Comparable to Spark It's print-services portfolio, but as a mass-market incumbent rather than a niche experiential agency.
• AlphaGraphics: AlphaGraphics is a national commercial printing and marketing services franchise offering large-format printing, signage, and branded materials. Overlaps with Spark It's commercial print offering as a broader, established print-services incumbent.
• 4over: 4over is a trade printing platform producing commercial print, large-format, and signage products. Comparable to Spark It's printing-services catalog as a scaled incumbent in the same print-services category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/wearesparkit
• LinkedInlinkedin.com/company/wearesparkit

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spark It