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Mkm

Full company profile

uuid02kr3qh

Namestring
Mkm
Legal namestring
MKM GmbH
Websiteurl
mkm-eu.com
Company typeenum
Private
Founded yearint
2020
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersHausham, Germany
HQ citystring
Hausham
HQ countrystring
Germany
HQ regionstring
Europe
Markets served

Serves global market

Offices4 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
athlete management services, brand strategy consulting, content production agency, marketing campaign services, sports marketing agency
Industry1 code
1Industry / Category Marketing Strategy (Vertical GTM)
CodeMPAAAFANPrimaryYes
NAICS code1 code
  • Advertising Agencies541810
SIC code1 code
  • Services-Advertising7310
Product category
Marketing Agency Services
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Agency Services Revenue
TypeProfessional Services
Description

MKM generates revenue through professional services including athlete and brand management, strategic marketing consulting, content production (film, photo, documentaries), and event/platform development. Revenue is derived from project-based fees and ongoing retainer arrangements with brands and athletes.

mkm-eu.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

MKM is a marketing and management agency that operates three integrated service modules: MKM.management (holistic athlete and personality management including personal branding, partnership growth, career mentoring, and strategic positioning across bike, ski, and climbing disciplines); MKM.strategy (brand strategy and marketing consulting covering 360° marketing concepts, sportsmarketing, sponsoring, and event marketing); and MKM.productions (content production spanning film, photography, documentaries, social series, campaigns, and branded content). The agency co-creates campaigns, content, events, platforms, products, and experiences between premium athletes and global brands.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Mkm is an agency brand offering three integrated service modules: MKM.management (holistic athlete and personality management including personal branding, partnership growth, and strategic positioning), MKM.strategy (comprehensive brand strategy services covering 360° marketing concepts, social media, event marketing, and sportsmarketing), and MKM.productions (content creation services spanning film, photography, documentaries, social content, and campaign assets). These three services work in close collaboration to deliver co-created formats from campaigns and content to platforms, products, and experiences for brands and athletes.

Product and service3 records
1MKM.management
CategoryAthlete Management
Description

Holistic athlete and personality management service for professional athletes and sportspersons. Provides strategic, entrepreneurial, and emotional support including personal branding, partnership growth, career mentoring, brand experience development, co-creation ventures, and strategic positioning. Specializes in BIKE, SKI, and CLIMBING disciplines.

2MKM.strategy
CategoryBrand Strategy & Marketing Consulting
Description

Brand strategy and marketing consulting for premium brands. Covers 360° marketing concepts, social media, cooperations and partnerships, strategic planning, media, content marketing, project management, sponsoring, performance marketing, communication strategy, sportsmarketing, and event marketing.

3MKM.productions
CategoryContent Production
Description

Content production service covering film, photography, documentaries, social series, campaigns, live streaming, docutainment, brand movies, copywriting, still and moving images, distribution, campaign creation, podcasts, content syndication, and social content and ads for brands and athletes.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
1Brands & Emotions
Strategic tierMinorTypeStrategic or Co-development Partner
Description

Agency collaboration where MKM works alongside other agencies to implement highlight projects for brands. Relationship based on project implementation rather than formal alliance.

2YETI
Strategic tierMinorTypeGTM or Marketing Partner
Description

Premium outdoor gear brand appearing in MKM partner ecosystem for co-creation of brand content and campaigns.

3SAP Garden
Strategic tierMinorTypeGTM or Marketing Partner
Description

Multi-purpose arena venue for sports and entertainment events. Partnership for event development and branded experiences.

4WFLWR
Strategic tierMinorTypeGTM or Marketing Partner
Description

Outdoor/winter sports media/content brand in MKM partner network for content co-creation and athlete collaborations.

mkm-eu.com
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers5 records
1Jung von Matt
TypeBroad incumbent
2Octagon
TypeDirect peer
Description

Global sports marketing agency offering athlete management, brand consulting, content production, and event management. Closely comparable to MKM's integrated three-module service architecture but with much broader geographic and sport coverage.

3Wasserman
TypeDirect peer
Description

Sports marketing and talent management agency providing athlete representation, brand partnerships, and strategic consulting. Similar three-pillar structure (talent, brand, content) comparable to MKM.management, .strategy, and .productions.

4SPORTFIVE
TypeDirect peer
Description

Global sports marketing and athlete management agency. Directly comparable to MKM in offering athlete representation, brand partnership brokering, and sponsorship activation, but operating at significantly larger scale across multiple sports disciplines.

5Infront Sports & Media
TypeDirect peer
Description

International sports marketing company specializing in media rights, event organization, and athlete management. Overlaps with MKM in brand partnerships, sponsorship activation, and sports event production.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers19 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Mkm

Marketing Agency Servicesmkm-eu.com

Mkm firmographics

Firmographics
Name
Mkm
Legal name
MKM GmbH
Website
https://mkm-eu.com
Company type
Private
Founded year
2020
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Mkm industry classification

Industry
Product category
Marketing Agency Services
NAICS
Advertising Agencies (541810)
SIC
Services-Advertising (7310)
akta.pro primary industry
Industry / Category Marketing Strategy (Vertical GTM) (MPAAAFAN)

Keywords

  • Athlete management services
  • Brand strategy consulting
  • Content production agency
  • Marketing campaign services
  • Sports marketing agency

Where Mkm is headquartered

Location

Headquarters

HQ city
Hausham
HQ country
Germany
HQ region
Europe

Offices4 records

Markets served

Mkm business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Agency Services Revenue: MKM generates revenue through professional services including athlete and brand management, strategic marketing consulting, content production (film, photo, documentaries), and event/platform development. Revenue is derived from project-based fees and ongoing retainer arrangements with brands and athletes.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Mkm product offering

Product offering

Core offering

MKM is a marketing and management agency that operates three integrated service modules: MKM.management (holistic athlete and personality management including personal branding, partnership growth, career mentoring, and strategic positioning across bike, ski, and climbing disciplines); MKM.strategy (brand strategy and marketing consulting covering 360° marketing concepts, sportsmarketing, sponsoring, and event marketing); and MKM.productions (content production spanning film, photography, documentaries, social series, campaigns, and branded content). The agency co-creates campaigns, content, events, platforms, products, and experiences between premium athletes and global brands.

Product overview

Mkm is an agency brand offering three integrated service modules: MKM.management (holistic athlete and personality management including personal branding, partnership growth, and strategic positioning), MKM.strategy (comprehensive brand strategy services covering 360° marketing concepts, social media, event marketing, and sportsmarketing), and MKM.productions (content creation services spanning film, photography, documentaries, social content, and campaign assets). These three services work in close collaboration to deliver co-created formats from campaigns and content to platforms, products, and experiences for brands and athletes.

Differentiator

Problem solved

Functional benefit

Products and services

  • MKM.management Holistic athlete and personality management service for professional athletes and sportspersons. Provides strategic, entrepreneurial, and emotional support including personal branding, partnership growth, career mentoring, brand experience development, co-creation ventures, and strategic positioning. Specializes in BIKE, SKI, and CLIMBING disciplines.
  • MKM.strategy Brand strategy and marketing consulting for premium brands. Covers 360° marketing concepts, social media, cooperations and partnerships, strategic planning, media, content marketing, project management, sponsoring, performance marketing, communication strategy, sportsmarketing, and event marketing.
  • MKM.productions Content production service covering film, photography, documentaries, social series, campaigns, live streaming, docutainment, brand movies, copywriting, still and moving images, distribution, campaign creation, podcasts, content syndication, and social content and ads for brands and athletes.

Companies that use Mkm

Customer profile

Named customers19 records

Segments4 records

Ideal customer profiles3 records

Mkm technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Mkm partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered minor.

  • Brands & EmotionsminorStrategic or Co-development PartnerAgency collaboration where MKM works alongside other agencies to implement highlight projects for brands. Relationship based on project implementation rather than formal alliance.
  • YETIminorGTM or Marketing PartnerPremium outdoor gear brand appearing in MKM partner ecosystem for co-creation of brand content and campaigns.
  • SAP GardenminorGTM or Marketing PartnerMulti-purpose arena venue for sports and entertainment events. Partnership for event development and branded experiences.
  • WFLWRminorGTM or Marketing PartnerOutdoor/winter sports media/content brand in MKM partner network for content co-creation and athlete collaborations.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Mkm competitors and assessment

Company assessment

Broad incumbents

Direct peers

  • Octagon: Global sports marketing agency offering athlete management, brand consulting, content production, and event management. Closely comparable to MKM's integrated three-module service architecture but with much broader geographic and sport coverage.
  • Wasserman: Sports marketing and talent management agency providing athlete representation, brand partnerships, and strategic consulting. Similar three-pillar structure (talent, brand, content) comparable to MKM.management, .strategy, and .productions.
  • SPORTFIVE: Global sports marketing and athlete management agency. Directly comparable to MKM in offering athlete representation, brand partnership brokering, and sponsorship activation, but operating at significantly larger scale across multiple sports disciplines.
  • Infront Sports & Media: International sports marketing company specializing in media rights, event organization, and athlete management. Overlaps with MKM in brand partnerships, sponsorship activation, and sports event production.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Mkm social profiles

Digital presence

Mkm financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mkm leadership team

Management profile

Number of profiles

Profiles1 record

Mkm funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mkm M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mkm

What does Mkm do?

MKM is a marketing and management agency that operates three integrated service modules: MKM.management (holistic athlete and personality management including personal branding, partnership growth, career mentoring, and strategic positioning across bike, ski, and climbing disciplines); MKM.strategy (brand strategy and marketing consulting covering 360° marketing concepts, sportsmarketing, sponsoring, and event marketing); and MKM.productions (content production spanning film, photography, documentaries, social series, campaigns, and branded content). The agency co-creates campaigns, content, events, platforms, products, and experiences between premium athletes and global brands.

Is Mkm a public or private company?

Mkm is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Mkm founded?

Mkm was founded in 2020. It employs 1 to 10 people.

Where is Mkm based?

Mkm is headquartered in Hausham, Germany, in the Europe region.

How does Mkm make money?

One revenue line is on record: agency Services Revenue.

Who are Mkm's main competitors?

Jung von Matt is listed as a broad incumbent. Direct peers are Octagon, Wasserman, SPORTFIVE and Infront Sports & Media.

Does Mkm have an API?

No public API is recorded for Mkm.

What industry is Mkm in?

Mkm's product category is Marketing Agency Services. Its primary akta.pro industry code is MPAAAFAN, Industry / Category Marketing Strategy (Vertical GTM). Its NAICS code is 541810 and its SIC code is 7310.

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