AAM
AAM (operating as Woolpert Asia-Pacific) is an Australian geospatial services firm delivering aerial and bathymetric LiDAR surveying, Scan-to-BIM, enterprise GIS consulting, and cloud-hosted geospatial platforms to government, mining, transport, AEC, renewables, and utilities clients across 42 countries.
- Company typePrivate
- Founded-
- HeadquartersSydney, Australia
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What AAM does
AAM Pty Ltd, operating as Woolpert Asia-Pacific following its acquisition by US-based Woolpert, is an Australian geospatial services firm headquartered in Sydney with operations across 42 countries. The company provides end-to-end aerial surveying (LiDAR, photogrammetry, UAV), land surveying (cadastral, bathymetric, terrestrial laser scanning), 3D modelling, Scan-to-BIM, and enterprise GIS consulting to government, mining and energy, transport and logistics, AEC, renewables, and utilities clients. Technology is anchored in proprietary platforms including LiDARnetics (an AWS-hosted LiDAR processing pipeline) and Geocirrus (a 3D content delivery platform), combined with exclusive ANZ distribution rights for VertiGIS Studio and Esri Silver Partner status for ArcGIS implementation.
Revenue is generated through a mix of professional services (project-based surveying, BIM, advisory engagements), subscription/managed services (Cloud Managed Services with tiered Web GIS, Enterprise GIS, and Business Critical plans), premium geospatial data products via the Geocirrus content store, and pre-purchased Premium Support hours. The go-to-market is enterprise field sales targeting large infrastructure, government, and mining clients through direct consultation, RFP-driven procurement, and long-tenured account relationships (e.g., 20+ year Sydney Trains engagement). The business is supported by ISO 27001 certification for cloud-hosted services and a multi-channel marketing presence spanning case studies, LinkedIn, YouTube, industry events, and webinars.
AAM firmographics
Firmographics- Name
- AAM
- Legal name
- AAM Pty Ltd
- Website
- https://aamgroup.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- AAM (operating as Woolpert Asia-Pacific) is an Australian geospatial services firm delivering aerial and bathymetric LiDAR surveying, Scan-to-BIM, enterprise GIS consulting, and cloud-hosted geospatial platforms to government, mining, transport, AEC, renewables, and utilities clients across 42 countries.
- Ownership category
- akta.pro rank
AAM industry classification
Industry- Product category
- Geospatial Services
- NAICS
- Surveying and Mapping (except Geophysical) Services (541370), Geophysical Surveying and Mapping Services (541360), Environmental Consulting Services (54162), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Satellite Imagery & Remote Sensing Geospatial Platforms (BPAMANAM)
- akta.pro secondary industries
- Remote Sensing & Geospatial Vision (satellite/drone imagery) (HDAAAEAL), Remote Sensing & Earth Observation Analytics (Satellite/UAV/LiDAR, Image Processing) (EUAHAKAD)
Keywords
Where AAM is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Markets served
AAM business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Professional Survey Services: Core revenue from aerial survey, land survey, bathymetric survey, laser scanning and BIM services. Services are typically project-based with custom scope, delivered to government, mining, energy, transport and construction clients across Australia and Asia-Pacific.
- Cloud Managed Services: Hosted geospatial managed services including Web GIS hosting, platform management, technical support, and infrastructure management. Delivered through tiered subscription plans (Web GIS Standard/Premium, Enterprise GIS, Business Critical) with monthly, quarterly or annual billing.
- Geocirrus 3D Content Store: Premium geospatial data products including aerial imagery, 3D building models, LiDAR data and mesh delivered through a web-based platform for architecture and design professionals.
- Premium Support Services: Pre-purchased premium support hours providing on-demand access to geospatial technology experts for VertiGIS Studio, Esri ArcGIS training, system configuration, and consulting services.
- Geospatial Software Solutions: Custom application development, solution architecture, enterprise GIS consulting, and implementation services. Includes configuration and deployment of VertiGIS Studio and Esri ArcGIS platforms.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
AAM product offering
Product offeringCore offering
AAM provides end-to-end geospatial data capture and advisory services across Asia-Pacific, including aerial, land and bathymetric surveying, mobile and terrestrial laser scanning, UAV/drone survey, BIM and GIS advisory. The firm develops and operates proprietary cloud platforms — LiDARnetics for LiDAR data processing and Geocirrus for managed cloud GIS — and is the exclusive distributor of VertiGIS Studio in Australia and New Zealand, serving government, mining, transport, utilities and architecture/engineering/construction clients.
Product overview
AAM, now operating as Woolpert in Asia-Pacific, is a geospatial services company offering an integrated portfolio of survey, mapping, and spatial technology solutions. The core offering spans aerial and land surveying (including UAV, bathymetric, and terrestrial laser scanning), 3D modelling and Scan-to-BIM services, and a geospatial technology platform comprising VertiGIS Studio web mapping, Esri ArcGIS services, and Geocirrus 3D content delivery. These are supported by professional services including geospatial advisory, solution architecture, custom application development, and cloud managed services. Woolpert serves diverse industries including government, mining and energy, transport and logistics, architecture/engineering/construction, natural resources/renewables, and utilities. The company is the exclusive Australian and New Zealand distributor of VertiGIS Studio (formerly Geocortex) and an Esri Silver Partner.
Differentiator
Problem solved
Functional benefit
Brands
- Geocirrus: A 3D content platform providing geospatial data including aerial imagery, 3D models, and mesh for architects and designers.
Products and services
- Aerial Surveying Services
Quantifiable outcome
- Reduced infrastructure rebuild costs: The Forward Works Viewer generated more than $4 million in cost-savings for Christchurch earthquake recovery, projected to grow to more than $20 million
- +2 more outcomes
Companies that use AAM
Customer profileNamed customers12 records
Segments6 records
Ideal customer profiles4 records
AAM technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability6 records
Feature5 records
AAM partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- VertiGIScoreWoolpert is the exclusive business partner and Australian/New Zealand distributor of VertiGIS Studio (formerly Geocortex) software. The partnership includes direct product updates from VertiGIS, in-house delivery for consultation, implementation, ongoing maintenance, and technical support. Woolpert helps customers transition from Geocortex Essentials to VertiGIS Studio through comprehensive Readiness Assessments.
- EsricoreEsri Silver Partner with exclusive training and tech updates access. Woolpert leverages ongoing training and tech insights to optimize customer ArcGIS implementations. The partnership involves ArcGIS deployment, optimization, tuning services, and access to Esri technology roadmaps.
- JacobsminorCollaborated on Forward Works Viewer project for Christchurch earthquake recovery, working alongside Jacobs and Media Suite to develop a web mapping tool for infrastructure coordination.
- Media SuiteminorCollaborated on Forward Works Viewer project alongside Jacobs for Christchurch earthquake recovery, providing web mapping and visualization capabilities.
- CSIROcorePartnered with CSIRO on the Northern Rivers Resilience Initiative, conducting bathymetric survey works of Richmond and Tweed River catchments as part of a $11.4 million flood mitigation survey funded by Australian Government.
- National Emergency Management AgencycorePartnered with National Emergency Management Agency on Northern Rivers Resilience Initiative for flood mitigation survey work covering approximately 800 linear kilometres of riverways.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
AAM competitors and assessment
Company assessmentDirect peers
- Nearmap: Australian aerial imagery and 3D content provider; competes with AAM/Geocirrus on premium geospatial data subscriptions and urban 3D model delivery to ANZ enterprise and government.
- Woolpert: US-headquartered parent of AAM; the largest direct peer as AAM is essentially Woolpert's APAC delivery arm, offering the same aerial LiDAR, survey, and GIS services globally.
- Cyient: Global engineering and geospatial services firm with LiDAR, photogrammetry, and GIS capabilities serving utilities, transportation, and mining - directly comparable delivery model and verticals.
- Fugro: Dutch global geotechnical and survey services firm operating in offshore/land surveying, hydrography, and asset integrity - directly comparable to AAM's bathymetric and infrastructure survey practice.
- NV5 Global: US-based geospatial, environmental, and infrastructure consulting firm; LiDAR-driven survey practice and Esri-centric services overlap significantly with AAM's enterprise GIS offering.
Others
- Esri: Core platform partner of which AAM is a Silver Partner; adjacent ecosystem participant whose ArcGIS platform underpins AAM's enterprise GIS practice and defines the competitive landscape.
Broad incumbents
- Trimble Inc. Global geospatial technology incumbent spanning GNSS, scanning hardware, and GIS/BIM software; broad incumbent in the same value chain where AAM competes as a delivery partner.
- Hexagon AB (Geospatial division): Swedish large-cap measurement and geospatial technology company with broad LiDAR, scanning, and GIS assets; a broad incumbent offering hardware, software, and survey services at global scale.
Regional players
- Survey & Spatial New Zealand (SSNZ) member firms (e.g., BECA, Tonkin + Taylor): NZ surveying and geospatial consultancies servicing infrastructure and natural hazard projects - regional competitors for the same Christchurch/emergency-management and asset management work AAM targets.
- Veris Australia: Australian surveying, planning, and spatial data consultancy serving infrastructure and development sectors; regional peer competing for similar ANZ government and AEC engagements.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
AAM social profiles
Digital presenceAAM compliance and trust
Trust signalCompliance1 record
AAM financial estimates
Financial estimateRevenue estimate
Valuation estimate
AAM leadership team
Management profileNumber of profiles
AAM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AAM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AAM
What does AAM do?
AAM provides end-to-end geospatial data capture and advisory services across Asia-Pacific, including aerial, land and bathymetric surveying, mobile and terrestrial laser scanning, UAV/drone survey, BIM and GIS advisory. The firm develops and operates proprietary cloud platforms — LiDARnetics for LiDAR data processing and Geocirrus for managed cloud GIS — and is the exclusive distributor of VertiGIS Studio in Australia and New Zealand, serving government, mining, transport, utilities and architecture/engineering/construction clients.
Is AAM a public or private company?
AAM is a private company. It is classified as corporate owned and is currently operating.
When was AAM founded?
AAM was founded in -1. It employs 1,001 to 5,000 people.
Where is AAM based?
AAM is headquartered in Sydney, Australia, in the Oceania region.
How does AAM make money?
Five revenue lines are on record. Professional Survey Services are the primary driver. The others are cloud Managed Services, geocirrus 3D Content Store, premium Support Services and geospatial Software Solutions.
Who are AAM's main competitors?
Direct peers on record are Nearmap, Woolpert, Cyient, Fugro and NV5 Global. Esri is listed as an others. Broad incumbents are Trimble Inc. and Hexagon AB (Geospatial division). Regional players are Survey & Spatial New Zealand (SSNZ) member firms (e.g., BECA, Tonkin + Taylor) and Veris Australia.
Does AAM have an API?
No public API is recorded for AAM.
What industry is AAM in?
AAM's product category is Geospatial Services. Its primary akta.pro industry code is BPAMANAM, Satellite Imagery & Remote Sensing Geospatial Platforms, with a secondary code of HDAAAEAL, Remote Sensing & Geospatial Vision (satellite/drone imagery). Its NAICS code is 541370 and its SIC code is 7373.