Robinson ISD

What Robinson ISD does

Robinson ISD (Robinson Independent School District) is a public K-12 school district organized under Texas state law as a governmental entity, headquartered at 500 W. Lyndale, Robinson, TX 76706. The district operates six schools delivering a continuous Pre-K through 12th-grade education pipeline to students in the Robinson, Texas area of McLennan County: Robinson Primary School (PK-2), Robinson Elementary School (grades 3-4), Robinson Intermediate School (grades 5-6), Robinson Junior High School (grades 7-8), and Robinson High School (grades 9-12). A sixth affiliated entity, the Robinson Education Foundation, functions as a nonprofit fundraising and grants body supporting district schools. The district brands itself as 'Rockets Never Quit.'

The organization's core 'products' are the educational programs and extracurricular activities (including athletics) delivered across its six physical campuses, served by 101-250 employees. Its revenue model is non-commercial: funding is derived from local property taxes, Texas state aid, and federal grants allocated to public school districts. No specific operating budget or revenue figure is disclosed. Distribution is purely geographic and physical — students enroll based on residence within the district's attendance zone — supplemented by direct engagement channels including a district website built on the Apptegy CMS (risdweb.org), individual school sub-sites, iOS and Android mobile applications, a Thrillshare-based parent/staff sign-in portal, and a Rocket Vision live-streaming service for district events.

Digital communications and community engagement are managed across Facebook, X (Twitter), Instagram, and YouTube (including a YouTube Shorts 'Rocket Report' series). The district uses UIL classification District 23-AAAA DEC for athletics and runs an annual Teacher/Staff of the Year recognition program (2025-2026 honorees announced). There is no evidence of outside ownership, parent company, venture funding, or M&A activity; Robinson ISD is a political subdivision of the State of Texas governed by an elected school board.

Name

Robinson ISD

Legal name

Robinson ISD

Website

https://risdweb.org

Company type

Public

Founded year

1963

Operating status

Operating

Headcount range

101–250 employees

Short description

Robinson ISD is a public K-12 school district in Robinson, Texas (McLennan County) that operates six campuses delivering Pre-K through 12th-grade education to local students, funded by property taxes, state aid, and federal grants.

Ownership category

akta.pro rank

Product category

Public K-12 Education

NAICS

Elementary and Secondary Schools (611110), Educational Services (61)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Public School Districts (K–12) (EDADABAA)

akta.pro secondary industry

Public Elementary Schools (EDAJAAAB)

Keywords

• Public K-12 education
• School district services
• Primary education
• Secondary education
• Extracurricular programs

Headquarters

HQ city

Robinson

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure

Distribution channels2 records

Marketing channels5 records

Core offering

Robinson ISD provides public K-12 education services to students from pre-kindergarten through 12th grade in Robinson, Texas. The district operates six schools segmented by grade band — Primary (PK-2), Elementary (3-4), Intermediate (5-6), Jr High (7-8), and High School (9-12) — supplemented by an Education Foundation supporting district initiatives. Services include academic instruction, extracurricular activities, and athletic programs delivered on campus and via digital channels.

Product overview

Robinson ISD is a public school district operating as a unified platform of educational institutions. The district's main digital presence consists of a centralized website powered by Apptegy, with individual school pages for Robinson High School, Robinson Jr High, Robinson Intermediate School, Robinson Elementary School, and Robinson Primary School serving grades Pre-K through 12. Supporting the district is the Robinson Education Foundation. Additional digital services include mobile apps for iOS and Android, live streaming capabilities, and a parent/staff communication portal.

Differentiator

Problem solved

Functional benefit

Products and services

• Robinson Primary School Public primary school serving Pre-K through grade 2 within Robinson ISD, providing foundational academic instruction to young learners.
• Robinson Elementary School Public elementary school serving grades 3-4 within Robinson ISD, providing core academic instruction for elementary-age students.
• Robinson Intermediate School Public intermediate school serving grades 5-6 within Robinson ISD, bridging elementary and junior high instruction.
• Robinson Jr High School Public junior high school serving grades 7-8 within Robinson ISD, providing secondary-level academic and preparatory instruction.
• Robinson High School Public high school serving grades 9-12 within Robinson ISD, providing secondary academic instruction, college preparatory programs, and extracurricular activities.
• Robinson Education Foundation Non-profit foundation supporting Robinson ISD schools through grants, fundraising, and volunteer programs.
• iOS Mobile App Standalone mobile application for iOS devices enabling parents and students to access Robinson ISD district information on mobile devices.
• Android Mobile App Standalone mobile application for Android devices enabling parents and students to access Robinson ISD district information on mobile devices.
• Rocket Vision Live Stream Standalone live streaming service for Robinson ISD district events, school board meetings, and school activities.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights4 records

Direct peers

• Lorena ISD: Lorena ISD is a public K-12 school district serving Lorena and surrounding rural areas in McLennan County, Texas. Comparable to Robinson ISD in scale, grade coverage (Pre-K through 12), and small-town Texas public school model.
• Waco ISD: Waco ISD is the largest public K-12 school district in McLennan County, Texas, serving Waco and surrounding areas. It is the most direct geographic peer to Robinson ISD, operating the same Pre-K through 12 public school model within the same county.
• Midway ISD: Midway ISD is a public K-12 school district headquartered in Waco, Texas, also serving McLennan County. It is comparable to Robinson ISD as a neighboring district with similar funding model (Texas property taxes + state aid) and Pre-K through 12 grade coverage.
• La Vega ISD: La Vega ISD is a small public K-12 school district serving parts of McLennan County, Texas, including areas adjacent to Robinson. Comparable in scale, structure, and Texas public school funding model.
• China Spring ISD: China Spring ISD is a public K-12 school district serving the China Spring area of McLennan County, Texas. Directly comparable as a small rural-suburban Texas public school district with similar K-12 structure and funding model.
• Connally ISD: Connally ISD is a public K-12 school district in McLennan County, Texas, serving the Connally/Waco area. Comparable to Robinson ISD as a small-to-mid-sized Texas public school district with similar grade coverage and funding structure.
• Hewitt ISD: Hewitt ISD is a public K-12 school district serving Hewitt, Texas, in McLennan County. Comparable to Robinson ISD as a similarly sized suburban Texas public school district with full K-12 coverage.

Regional players

• Axtell ISD: Axtell ISD is a small public K-12 school district serving the Axtell area in McLennan County, Texas. Comparable in scale and small-town Texas public school operating model to Robinson ISD.
• Bosqueville ISD: Bosqueville ISD is a small public K-12 school district serving rural parts of McLennan County, Texas. Comparable as a very small rural Texas public school district with similar operating constraints to Robinson ISD.
• West ISD: West ISD is a public K-12 school district serving West, Texas, in McLennan County. Comparable in scale and structure, though slightly outside the immediate Robinson area, making it a relevant regional peer within the same county.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xx.com/robinsonisd
• YouTubeyoutube.com/channel/UCtN6_weBJXRMkQ4lua1vSUQ
• Facebookfacebook.com/profile.php
• Instagraminstagram.com/robinson.isd

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Robinson ISD