Ohana Beverage Company Llc

What Ohana Beverage Company Llc does

Ohana Beverage Company LLC is a Hawaii-based, family-owned fine wine, sake and spirits distributor founded in 2019 by siblings Elizabeth and Oliver MacKinnon. The company operates from its headquarters at 2915 Kaihikapu St. in Honolulu and serves retail wine shops, liquor stores, and restaurants across the Hawaiian Islands (Oahu, Maui, Kauai, and the Big Island).

The company's core offering is a hand-selected, niche portfolio of unique, small-production, sustainably-farmed, award-winning wines and spirits, organized into regional portfolios spanning California, France, Austria, Australia and New Zealand, with additional sake and spirits categories. The portfolio was bootstrapped in 2019 through the acquisition of a portion of Paradise Beverages' wine and liquor portfolio, establishing OBC as the only Hawaii-operated fine wine and beverage distributorship in the state.

Revenue mechanics are based on transaction-fee distribution: OBC purchases product from a network of importers and winery partners (e.g., Rosenthal Wine Merchant, Grape Expectations, The German Wine Company, Epicurean Wines) and resells to roughly 40-plus retail accounts across the islands. The go-to-market is sales-led and relationship-driven, supported by 20-plus annual supplier visits, trade tastings and portfolio shows, plus a digital layer consisting of a website, monthly email newsletters, and an active Instagram presence. No external funding, parent company, or institutional investors are disclosed.

Name

Ohana Beverage Company Llc

Legal name

OHANA BEVERAGE COMPANY LLC

Website

https://ohanabevco.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Ohana Beverage Company LLC is a Hawaii-based, family-owned distributor of fine wine, sake and spirits founded in 2019, serving retail shops and restaurants across the Hawaiian Islands with a hand-selected, small-production portfolio.

Ownership category

akta.pro rank

Headquarters

HQ city

Honolulu

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Wine and Spirit Distribution: Distribution of imported fine wines and spirits to retailers and restaurants across the Hawaiian Islands. The company represents unique, small-production, sustainably-farmed, quality-oriented, and value-driven products.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Ohana Beverage Company is a Hawaii-based, family-owned fine wine, sake, and spirits distributor that sells hand-selected, small-production, sustainably-farmed, and award-winning beverages from California, France, Australia, New Zealand, Austria, and other regions to retail shops, restaurants, and hospitality businesses throughout the Hawaiian Islands. The company complements distribution with trade tastings, portfolio shows, and supplier-visit events that connect winemakers and importers directly with local trade customers.

Product overview

Ohana Beverage Company is a family-owned and operated fine wine and beverage distribution company serving the Hawaiian Islands. Founded in 2019 by siblings Elizabeth and Oliver MacKinnon, the company operates as a single unified distribution service rather than a platform-plus-modules architecture. Their core offering is the distribution of unique, small-production, sustainably-farmed wines and spirits. The product portfolio spans multiple regional offerings including a California Wine Portfolio (featuring over 50 brands such as Aperture Cellars, Stuhlmuller Vineyards, Handley Cellars, Dunn Vineyards), France Wine Portfolio (with Rosenthal Wine Merchant, Grape Expectations, Fraiche Wine Group), Austria Wine Portfolio, Australia & New Zealand Wine Portfolio, as well as Spirits and Sake distribution. The company maintains a niche sales approach and supports local Hawaiian businesses while representing award-winning international brands.

Differentiator

Problem solved

Functional benefit

Products and services

• Wine Distribution Services Distribution of imported fine wines from California, France, Australia, New Zealand, Austria, and other regions to retail shops, restaurants, and hospitality businesses across the Hawaiian Islands.
• Spirits Distribution Distribution of spirits including gin, tequila, and other alcoholic beverages throughout Hawaii to retail and hospitality customers.
• Sake Distribution Japanese rice wine distribution including various sake brands to retail and hospitality accounts throughout the Hawaiian Islands.
• California Wine Portfolio

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered minor and core.

• Paradise BeveragesminorOthers · 1 January 2019OBC acquired a portion of Paradise Beverages' wine and liquor portfolio when they decided to liquidate their wine division in 2019. This acquisition helped establish OBC as Hawaii's fine wine and beverage distributorship.
• California Wineries (Portfolio Brands)coreStrategic or Co-development PartnerOBC distributes wines from numerous California wineries including Aperture Cellars, Stuhlmuller Vineyards, Handley Cellars, Joyce Wine Co., Truchard Vineyards, Band of Vintners, Corison, Dunn Vineyards, Futo Estate, Hirsch Vineyards, Peay Vineyards, Williams Selyem, Sandhi Wines, and many others representing Napa, Sonoma, and other California wine regions.
• French Wineries (Portfolio Brands)coreStrategic or Co-development PartnerOBC distributes French wines through partnerships with importers including Rosenthal Wine Merchant, Grape Expectations, Fraiche Wine Group, August Imports, France and Western, Scale Wine Group, Specialty Cellars, Grace Under Pressure, Massanois, Cellier Wines Distributing, North Berkeley Imports, Beaune Imports, and others.
• Australia & New Zealand Wineries (Portfolio Brands)coreStrategic or Co-development PartnerOBC distributes wines from Australia and New Zealand through partners including Epicurean Wines (Australia) and Vinodel Sol (New Zealand), along with Massanois portfolio.

Scale indicators2 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Southern Glazer's Wine and Spirits: Largest US wine and spirits distributor, operating across all 50 states including Hawaii. Overlaps with OBC as a competing route-to-market for the same Hawaii retail and on-premise accounts, but at vastly greater scale and with a much broader portfolio.
• Republic National Distributing Company (RNDC): Second-largest US wine and spirits wholesaler, serving suppliers and trade customers nationwide. Direct competitor to OBC for premium supplier mandates and Hawaii on/off-premise accounts; broader portfolio and multi-state scale differentiate it from OBC's niche.
• Breakthru Beverage Group: Major US wine, spirits, and beer distributor with nationwide operations. Comparable to OBC in that it distributes wine and spirits to trade accounts, but operates at national scale and across many states, including distribution partnerships that compete for premium Hawaii accounts.

Direct peers

• Skurnik Wines & Spirits: Family-run specialty importer and distributor of fine wines and artisanal spirits. Comparable to OBC as a boutique, producer-direct distributor serving trade customers with a curated, award-winning portfolio — similar business model, smaller scale than national wholesalers.
• Kermit Lynch Wine Merchant: Specialty wine importer and distributor focused on small-production, quality-oriented producers from France, Italy, and beyond. Closely comparable to OBC in niche philosophy, hand-selected producer relationships, and trade-focused distribution of premium, non-mass-market wine.
• Terlato Wine Group: Family-owned wine producer and marketer representing a portfolio of premium and ultra-premium wine brands. Comparable to OBC in family-ownership ethos and premium portfolio focus, though larger and more vertically integrated into brand ownership rather than pure distribution.
• Banfi Vintners: Family-run importer and producer of premium wines, particularly Italian varietals. Comparable to OBC through family-ownership structure, importer/distributor model, and emphasis on quality, niche, and award-winning brands reaching US trade accounts.
• Verity Wine Partners: Boutique wine and spirits importer/distributor focused on family-owned and small-production producers. Mirrors OBC's niche positioning around unique, sustainably-farmed, quality-driven brands distributed to trade customers through relationship-led selling.
• Paradise Beverages: Hawaii-based beverage distributor founded in 1958, serving the same local retail and on-premise trade across the islands. OBC directly acquired a portion of Paradise's wine portfolio in 2019; Paradise continues to operate in beer and other categories, making it the closest geographic and operational peer.
• Massanois Imports: Boutique importer/distributor of fine French, Italian, and other European wines. Directly comparable to OBC as a relationship-led, small-portfolio wine importer serving US trade accounts; OBC actually represents Massanois's portfolio in Hawaii.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/obchawaii
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/ohanabevco

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ohana Beverage Company Llc