The Log & Timber Home Design-Build Expo

What The Log & Timber Home Design-Build Expo does

The Log & Timber Home Design-Build EXPO, founded in 1996, is a privately held U.S. trade show organizer that runs regional expo events connecting prospective log and timber frame home buyers with builders, manufacturers, suppliers, lenders, and insurance providers. The company hosts three 2026 events at Mount Snow Resort in Vermont (September 25-26), Wintergreen Resort in Virginia (October 16-17), and the WNC Agricultural Center in North Carolina (November 6-7), drawing on more than 30 years and 250+ prior events for category credibility. Per-event programming includes exhibition floor access (10x10 to custom booth sizes), free expert seminars, and the separately ticketed Log & Timber Home Academy, a premium 2.5-hour educational session priced at $50 individual / $75 couple with a lifetime pass to future expos, hosted by Eric Johnson.

The technology stack is deliberately lightweight: an Eventbrite-powered ticketing flow, a WordPress-style website for event information and exhibitor floor plans/downloads, Google Analytics and Facebook Pixel for funnel measurement, and organic social presence on Facebook, Instagram, LinkedIn, and Pinterest supported by an email newsletter. There is no proprietary platform, no mobile app, no public API, and no disclosed AI/ML capability. Customer acquisition is dual-sided — consumer marketing through social, search, and word-of-mouth drives attendee ticket sales, while consultative direct sales with downloadable floor plans and reservation forms drives enterprise-side exhibitor booth rentals. A referral/affiliate relationship with Log & Timber Home Living magazine ($8 first-year subscription vs. $19.95 regular) extends the engagement window beyond event weekends.

Name

The Log & Timber Home Design-Build Expo

Legal name

The Log & Timber Home Design-Build EXPO

Website

https://loghomeshows.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

The Log & Timber Home Design-Build EXPO, founded 1996, organizes regional U.S. trade shows that connect prospective log and timber frame home buyers with builders, manufacturers, suppliers, lenders, and insurers across multiple annual events.

Ownership category

akta.pro rank

Product category

Trade Show & Event Services

akta.pro primary industry

Construction, Building Materials & Real Estate Shows Organizers (THAHABAG)

Keywords

• Trade show organizing
• Home building expos
• Log home events
• Timber frame expos
• Exhibitor booth sales

Headquarters

HQ city

Queensbury

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure, Others

Revenue model

1. Exhibitor Booth Space: The company generates primary revenue by selling booth space to log home companies, timber frame builders, manufacturers, suppliers, lenders, insurance providers, and home renovation specialists at its regional EXPO events. Booth sizes include 10x10, 10x20, 20x20, and custom spaces.
2. Attendee Admission Tickets: Revenue from selling admission tickets to expo attendees. Online tickets priced at $10, door tickets at $12, with free admission for ages 18 and under.
3. Academy Registration: Premium educational sessions priced at $75 per couple, $50 for individuals, and $25 for additional guests. Includes expo admission, continental breakfast, and a lifetime pass to future expos.
4. Magazine Subscription Revenue Share: Partnership with Log & Timber Home Living magazine offering discounted subscriptions ($8 first year vs. regular $19.95) to expo attendees, likely generating referral or revenue share income.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels8 records

Core offering

The Log & Timber Home Design-Build EXPO organizes regional trade show events across the U.S. (Vermont, Virginia, North Carolina) that bring together log home companies, timber frame builders, hybrid home manufacturers, SIP suppliers, lenders, insurance providers, and building product suppliers with prospective homeowners. The company sells exhibitor booth space to industry businesses and admission tickets (via Eventbrite and at the door) to future homeowners, and also offers a premium educational program called The Log & Timber Home Academy.

Product overview

The Log & Timber Home Design-Build Expo operates as a unified event platform centered around its flagship EXPO trade show series, complemented by the Academy educational program and a magazine partnership. The EXPO serves as the core offering, bringing together log home companies, timber frame builders, hybrid home manufacturers, SIP suppliers, and industry professionals in one venue. The Academy is an add-on educational module that provides in-depth guidance on the building process. The magazine subscription is a partner product that extends the EXPO experience year-round. Together, these offerings guide future homeowners from inspiration through action in planning and building their custom wood homes.

Differentiator

Problem solved

Functional benefit

Brands

• The Log & Timber Home Academy: A premium educational session designed to help future homeowners navigate the process of planning, designing, financing, and building a custom wood home, led by industry professionals.

Products and services

• Log & Timber Home Design-Build EXPO A regional trade show series held multiple times per year in the U.S. where log home companies, timber frame builders, hybrid home manufacturers, SIP suppliers, lenders, insurance providers, and product suppliers exhibit to prospective homeowners. Admission tickets are sold to consumers via Eventbrite ($10 online, $12 at the door, free under 18) and exhibitor booths (10x10, 10x20, 20x20, custom) are sold to industry businesses.
• The Log & Timber Home Academy A premium ticketed educational program (2½ hours) held alongside the EXPOs for future homeowners, led by Eric Johnson and industry experts. Priced at $75 per couple, $50 per individual, and $25 per additional guest. Includes expo admission, continental breakfast, and a lifetime pass to future expos.
• Log & Timber Home Living Magazine Subscription (Partner Offer) A discounted subscription to the official magazine partner Log & Timber Home Living offered exclusively through the expo at $8 for the first year (regularly $19.95), providing home tours, floor plans, design inspiration, budgeting guidance, and expert building advice.

Quantifiable outcome

• 91% of pre-registered attendees own land or will soon own land
• +2 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators8 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• JLC Live (Residential Construction Show): A regional residential construction trade show series focused on building professionals and serious homeowners, with seminars, exhibitor halls, and live demonstrations. Closely comparable in format (multi-city regional events, builder/buyer matchmaking) to the Log & Timber EXPO, though broader in product scope.
• The Remodeling Show: Long-running trade event for remodeling professionals and homeowners, with seminars and exhibitor showcases of building products and services. Shares the same event-driven business model of connecting specialized builders/manufacturers with qualified consumer attendees in a regional format.
• DeckExpo: Annual trade show for the decking, outdoor living, and building products industry, co-located with the Remodeling Show. Directly comparable as a focused B2C/B2B trade event for outdoor building products, with similar exhibitor/attendee dynamics to a niche home expo.

Broad incumbents

• NAHB International Builders' Show (IBS): Operated by the National Association of Home Builders, IBS is the largest annual residential construction trade show in North America, covering all home-building categories. It overlaps with the EXPO as a venue connecting builders and suppliers with prospective buyers, but operates at vastly larger scale and broader scope than the log/timber niche.
• World of Concrete: The largest annual international trade show dedicated to the commercial concrete and masonry construction industries. While a much larger incumbent in the broader construction expo space, it is comparable in operating model (large-scale regional/national building trade event with exhibitor revenue) and competitive for exhibitor marketing dollars.
• Informa Markets (Hanley Wood division): Informa owns and operates a portfolio of large residential construction trade shows (IBS, Greenbuild, Remodeling Show, DeckExpo, etc.) and represents the dominant incumbent in the building products expo space. Comparable as a portfolio operator of multiple construction-focused trade events, several of which compete directly with the EXPO for exhibitor dollars.
• International Builders' Show exhibitor program (NAHB): The parent trade association behind IBS, NAHB runs a portfolio of builder education and trade activities that compete for the same exhibitor marketing budgets and builder attention as the EXPO. Relevant as a broad incumbent that the EXPO's exhibitor base also participates in.
• Greenbuild International Conference & Expo: The largest annual event for sustainable building professionals, run by Informa. Comparable as a large-scale building products trade show with exhibitor/attendee matchmaking, education tracks, and sponsor opportunities — overlapping in serving the eco-conscious custom home buyer segment.

Regional players

• PCBC (Pacific Coast Builders Conference): A major West Coast residential construction conference and trade show, with exhibits, education, and networking for builders and suppliers. Comparable as a regional industry trade event serving homebuilders, though broader in geographic and product scope than the EXPO's niche focus.

Others

• Log & Timber Home Living (magazine): The company's official magazine partner, serving the same log/timber home buyer audience year-round with editorial content, home plans, and builder directories. Comparable as a niche content/marketing channel targeting the exact same end-buyer persona as the EXPO events.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/loghomeshows
• Facebookfacebook.com/loghomeshow
• LinkedInlinkedin.com/company/logtimberdesignbuildexpo
• Instagraminstagram.com/logtimberexpo
• Pinterestpinterest.com/logtimberexpo

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Log & Timber Home Design-Build Expo