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Service Design Collective

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uuid02l6szn

Namestring
Service Design Collective
Legal namestring
Service Design Collective, Inc.
Company typeenum
Private
Founded yearint
2022
Descriptiontext

Service Design Collective, Inc. is a U.S.-domiciled management consulting firm and public benefit corporation founded in 2022 by United States Digital Service alumni Kat Jurick and Eddie Hartwig. The firm delivers human-centered design, policy, and technology advisory services to government clients, with a portfolio spanning Service Design, Discovery, Research, Workforce Development, Policy Design, Design Operations, Forms Design, Pre-procurement, Strategy, and Security. SDC's service methodology is grounded in human-centered design practices developed at USDS, applied to cross-departmental public-service modernization rather than discrete feature or product work.

The firm's client base is concentrated in U.S. federal, state, and local government, with named engagements including the Health Resources and Services Administration (organ donation modernization, 2023–2026), the Department of Defense PPBE Commission (research informing the Defense Resourcing for the Future report), the U.S. Department of Agriculture (WIC enrollment landscape analysis across 89 state/territorial entities), the City of Boston Digital Service (assessment of 150+ public-facing digital forms across 20+ platforms), and non-profits such as the National Living Donor Assistance Center and Still She Rises Tulsa. Beyond direct engagements, SDC has won a position on a Congressional IDIQ contract supporting the House Digital Service and a strategic partnership with Carahsoft via the NASPO ValuePoint vehicle for state and local procurement.

Revenue is generated through professional services delivered under government contracts and grants, with no publicly disclosed pricing, ARR, or revenue figures. The firm is privately held with no external investors identified, operates from a Silver Spring, MD office obtained through Montgomery County's Small Business Incubator program, and markets primarily through published research, speaking engagements, and government contracting partnerships.

Short descriptiontext

Service Design Collective is a U.S. public benefit corporation and government consulting firm founded in 2022 that delivers human-centered design, policy, and technology advisory services to federal, state, local, and non-profit clients, with engagements spanning HRSA, DoD, USDA, and the City of Boston.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersWashington, United States
HQ citystring
Washington
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
human-centered design, government consulting, service design, public sector modernization, policy design
NAICS code1 code
  • Management Consulting Services54161
SIC code1 code
  • Services-Management Services8741
Product category
Government Management Consulting
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Government Consulting Services
TypeProfessional Services
Description

Professional consulting services delivered to federal, state, and local government agencies. Services include service design, policy design, workforce development, research, security, and design operations. Revenue generated through government contracts and grants.

servicedesigncollective.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Service Design Collective is a management consulting firm that delivers human-centered design, policy, research, workforce development, and security advisory services to U.S. federal, state, and local government agencies and select non-profits. The firm sells discrete service lines (Service Design, Discovery, Research, Policy Design, Workforce Development, Design Operations, Forms Design, Strategy, Pre-procurement, and Security Services) plus published research products. Engagements are contracted via government vehicles such as Congressional IDIQ awards and the NASPO ValuePoint cooperative purchasing contract.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Assessed over 150 digital forms and applications for City of Boston across 20+ platforms
+3 more records
Product overview1 text field

Service Design Collective is a consultancy and public benefit corporation offering professional services rather than a traditional software product. The firm provides a portfolio of interconnected service offerings centered on human-centered design for government clients. Core services include Service Design (modernization across departments and silos), Discovery (rapid situational assessment), Research (answering critical questions), Workforce Development (building and training teams), Policy Design (intentional policy implementation), Design Operations (design best practices), Forms Design (digital form optimization for service delivery), Strategy (navigating complexity), Pre-procurement (contract effectiveness), and Security Services (compliant product delivery). The firm also produces published research including the Defense Resourcing for the Future report on DoD PPBE reform, WIC Eligibility Content Audit reports, and Modern Federal Leadership research. Services are delivered to federal agencies, state and local governments, and international organizations.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership6 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

SDC partnered with Boston Digital Service in 2024 to assess over 150 public-facing digital forms and applications across more than 20 platforms. Together they developed a strategy to streamline city operations while maintaining human-centered, online public services. Boston Digital Service also hired Design Director and Service Designer roles based on SDC's recommendations.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Since 2023, SDC has worked with HRSA across multiple organ donation modernization projects. Work includes advising on OPTN modernization, establishing an independent OPTN Board of Directors, helping HRSA hire a digital service team, and building new cloud-based data infrastructure for organ donation data collection.

Strategic tierFlagshipTypeChannel Partner/ Reseller/ Distributor
Description

Strategic partnership making SDC services easier to procure for state and local governments via the NASPO ValuePoint contract. This enables government agencies to engage SDC services more quickly and cost-effectively through an established procurement vehicle.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

SDC partnered with USDR at the end of 2024 to investigate motivations of technologists seeking work in civic tech. SDC conducted in-depth interviews and co-authored a research report on job seeker experiences in 2024.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

SDC participated in a unique discussion on people-centered policymaking, put on with Workshop and New Practice Lab, focusing on designing public policy that works.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Quick engagement helping Still She Rises Tulsa update a critical workflow step allowing more women to receive free legal representation in municipal and district court earlier in the legal process.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Accenture Federal Services provides large-scale digital transformation, IT modernization, and management consulting to U.S. federal agencies. Competes with SDC on federal digital service and modernization pursuits.

TypeDirect peer
Description

18F is an in-house federal digital services team that helps agencies build and buy digital services using agile and human-centered practices. Overlapping customer base and methodology with SDC, though operating inside government rather than as a consultancy.

TypeBroad incumbent
Description

Booz Allen Hamilton is one of the largest federal management and technology consultancies, with deep relationships across DoD, civilian agencies, and health clients. Serves the same federal customers as SDC but at vastly greater scale and breadth.

TypeDirect peer
Description

Workshop is a design and strategy consultancy that helps organizations, including public agencies, solve complex problems through human-centered design. SDC already co-hosts events with Workshop, signaling overlap in service offerings and customer base.

TypeDirect peer
Description

Code for America is a nonprofit that uses human-centered design and technology to improve government services, particularly in safety net programs. Directly comparable mission and methodology to SDC's government modernization work.

TypeDirect peer
Description

Nava is a civic technology consultancy also founded by USDS alumni that builds and modernizes digital services for federal and state agencies. Same target buyer, similar service design and delivery model, and overlapping pedigree.

TypeBroad incumbent
Description

Deloitte's Government & Public Services practice delivers strategy, technology, and human capital consulting to federal, state, and local agencies. Overlaps with SDC in federal modernization and digital transformation work.

TypeBroad incumbent
Description

McKinsey's Public Sector practice advises federal and state agencies on strategy, operations, and organizational transformation. Competes with SDC on high-level transformation engagements, especially policy and organizational redesign.

TypeDirect peer
Description

Ad Hoc is a government technology consultancy founded by USDS alumni that designs and builds digital services for federal agencies including CMS and VA. Direct overlap in mission, customer base, and human-centered design methodology.

TypeDirect peer
Description

USDR is a civic-tech organization that pairs technologists with state and local governments to deliver digital services. SDC already partners with USDR, indicating overlapping methodology and customer base.

Market position
Strengths1 record

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Service Design Collective

Government Management Consultingservicedesigncollective.com

Service Design Collective is a U.S. public benefit corporation and government consulting firm founded in 2022 that delivers human-centered design, policy, and technology advisory services to federal, state, local, and non-profit clients, with engagements spanning HRSA, DoD, USDA, and the City of Boston.

What Service Design Collective does

Service Design Collective, Inc. is a U.S.-domiciled management consulting firm and public benefit corporation founded in 2022 by United States Digital Service alumni Kat Jurick and Eddie Hartwig. The firm delivers human-centered design, policy, and technology advisory services to government clients, with a portfolio spanning Service Design, Discovery, Research, Workforce Development, Policy Design, Design Operations, Forms Design, Pre-procurement, Strategy, and Security. SDC's service methodology is grounded in human-centered design practices developed at USDS, applied to cross-departmental public-service modernization rather than discrete feature or product work.

The firm's client base is concentrated in U.S. federal, state, and local government, with named engagements including the Health Resources and Services Administration (organ donation modernization, 2023–2026), the Department of Defense PPBE Commission (research informing the Defense Resourcing for the Future report), the U.S. Department of Agriculture (WIC enrollment landscape analysis across 89 state/territorial entities), the City of Boston Digital Service (assessment of 150+ public-facing digital forms across 20+ platforms), and non-profits such as the National Living Donor Assistance Center and Still She Rises Tulsa. Beyond direct engagements, SDC has won a position on a Congressional IDIQ contract supporting the House Digital Service and a strategic partnership with Carahsoft via the NASPO ValuePoint vehicle for state and local procurement.

Revenue is generated through professional services delivered under government contracts and grants, with no publicly disclosed pricing, ARR, or revenue figures. The firm is privately held with no external investors identified, operates from a Silver Spring, MD office obtained through Montgomery County's Small Business Incubator program, and markets primarily through published research, speaking engagements, and government contracting partnerships.

Service Design Collective firmographics

Firmographics
Name
Service Design Collective
Legal name
Service Design Collective, Inc.
Website
https://servicedesigncollective.com
Company type
Private
Founded year
2022
Operating status
Operating
Headcount range
1–10 employees
Short description
Service Design Collective is a U.S. public benefit corporation and government consulting firm founded in 2022 that delivers human-centered design, policy, and technology advisory services to federal, state, local, and non-profit clients, with engagements spanning HRSA, DoD, USDA, and the City of Boston.
Ownership category
akta.pro rank

Where Service Design Collective is headquartered

Location

Headquarters

HQ city
Washington
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Service Design Collective business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Government Consulting Services: Professional consulting services delivered to federal, state, and local government agencies. Services include service design, policy design, workforce development, research, security, and design operations. Revenue generated through government contracts and grants.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Service Design Collective product offering

Product offering

Core offering

Service Design Collective is a management consulting firm that delivers human-centered design, policy, research, workforce development, and security advisory services to U.S. federal, state, and local government agencies and select non-profits. The firm sells discrete service lines (Service Design, Discovery, Research, Policy Design, Workforce Development, Design Operations, Forms Design, Strategy, Pre-procurement, and Security Services) plus published research products. Engagements are contracted via government vehicles such as Congressional IDIQ awards and the NASPO ValuePoint cooperative purchasing contract.

Product overview

Service Design Collective is a consultancy and public benefit corporation offering professional services rather than a traditional software product. The firm provides a portfolio of interconnected service offerings centered on human-centered design for government clients. Core services include Service Design (modernization across departments and silos), Discovery (rapid situational assessment), Research (answering critical questions), Workforce Development (building and training teams), Policy Design (intentional policy implementation), Design Operations (design best practices), Forms Design (digital form optimization for service delivery), Strategy (navigating complexity), Pre-procurement (contract effectiveness), and Security Services (compliant product delivery). The firm also produces published research including the Defense Resourcing for the Future report on DoD PPBE reform, WIC Eligibility Content Audit reports, and Modern Federal Leadership research. Services are delivered to federal agencies, state and local governments, and international organizations.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

  • Assessed over 150 digital forms and applications for City of Boston across 20+ platforms
  • +3 more outcomes

Companies that use Service Design Collective

Customer profile

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Service Design Collective technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Service Design Collective partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered core, flagship and minor.

  • City of BostoncoreStrategic or Co-development PartnerSDC partnered with Boston Digital Service in 2024 to assess over 150 public-facing digital forms and applications across more than 20 platforms. Together they developed a strategy to streamline city operations while maintaining human-centered, online public services. Boston Digital Service also hired Design Director and Service Designer roles based on SDC's recommendations.
  • Health Resources and Services Administration (HRSA)coreStrategic or Co-development PartnerSince 2023, SDC has worked with HRSA across multiple organ donation modernization projects. Work includes advising on OPTN modernization, establishing an independent OPTN Board of Directors, helping HRSA hire a digital service team, and building new cloud-based data infrastructure for organ donation data collection.
  • CarahsoftflagshipChannel Partner/ Reseller/ DistributorStrategic partnership making SDC services easier to procure for state and local governments via the NASPO ValuePoint contract. This enables government agencies to engage SDC services more quickly and cost-effectively through an established procurement vehicle.
  • U.S. Digital Response (USDR)minorStrategic or Co-development PartnerSDC partnered with USDR at the end of 2024 to investigate motivations of technologists seeking work in civic tech. SDC conducted in-depth interviews and co-authored a research report on job seeker experiences in 2024.
  • Workshop / New Practice LabminorStrategic or Co-development PartnerSDC participated in a unique discussion on people-centered policymaking, put on with Workshop and New Practice Lab, focusing on designing public policy that works.
  • Still She Rises TulsaminorStrategic or Co-development PartnerQuick engagement helping Still She Rises Tulsa update a critical workflow step allowing more women to receive free legal representation in municipal and district court earlier in the legal process.

Scale indicators2 records

Recent moves7 records

Expansion highlights5 records

Service Design Collective competitors and assessment

Company assessment

Broad incumbents

  • Accenture Federal Services: Accenture Federal Services provides large-scale digital transformation, IT modernization, and management consulting to U.S. federal agencies. Competes with SDC on federal digital service and modernization pursuits.
  • Booz Allen Hamilton: Booz Allen Hamilton is one of the largest federal management and technology consultancies, with deep relationships across DoD, civilian agencies, and health clients. Serves the same federal customers as SDC but at vastly greater scale and breadth.
  • Deloitte Government & Public Services: Deloitte's Government & Public Services practice delivers strategy, technology, and human capital consulting to federal, state, and local agencies. Overlaps with SDC in federal modernization and digital transformation work.
  • McKinsey Public Sector Practice: McKinsey's Public Sector practice advises federal and state agencies on strategy, operations, and organizational transformation. Competes with SDC on high-level transformation engagements, especially policy and organizational redesign.

Direct peers

  • 18F (GSA): 18F is an in-house federal digital services team that helps agencies build and buy digital services using agile and human-centered practices. Overlapping customer base and methodology with SDC, though operating inside government rather than as a consultancy.
  • Workshop: Workshop is a design and strategy consultancy that helps organizations, including public agencies, solve complex problems through human-centered design. SDC already co-hosts events with Workshop, signaling overlap in service offerings and customer base.
  • Code for America: Code for America is a nonprofit that uses human-centered design and technology to improve government services, particularly in safety net programs. Directly comparable mission and methodology to SDC's government modernization work.
  • Nava: Nava is a civic technology consultancy also founded by USDS alumni that builds and modernizes digital services for federal and state agencies. Same target buyer, similar service design and delivery model, and overlapping pedigree.
  • Ad Hoc: Ad Hoc is a government technology consultancy founded by USDS alumni that designs and builds digital services for federal agencies including CMS and VA. Direct overlap in mission, customer base, and human-centered design methodology.
  • U.S. Digital Response (USDR): USDR is a civic-tech organization that pairs technologists with state and local governments to deliver digital services. SDC already partners with USDR, indicating overlapping methodology and customer base.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Service Design Collective social profiles

Digital presence

Service Design Collective financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Service Design Collective leadership team

Management profile

Number of profiles

Profiles2 records

Service Design Collective funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Service Design Collective M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Service Design Collective

What does Service Design Collective do?

Service Design Collective is a management consulting firm that delivers human-centered design, policy, research, workforce development, and security advisory services to U.S. federal, state, and local government agencies and select non-profits. The firm sells discrete service lines (Service Design, Discovery, Research, Policy Design, Workforce Development, Design Operations, Forms Design, Strategy, Pre-procurement, and Security Services) plus published research products. Engagements are contracted via government vehicles such as Congressional IDIQ awards and the NASPO ValuePoint cooperative purchasing contract.

Is Service Design Collective a public or private company?

Service Design Collective is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Service Design Collective founded?

Service Design Collective was founded in 2022. It employs 1 to 10 people.

Where is Service Design Collective based?

Service Design Collective is headquartered in Washington, United States, in the North America region.

How does Service Design Collective make money?

One revenue line is on record: government Consulting Services.

Who are Service Design Collective's main competitors?

Broad incumbents on record are Accenture Federal Services, Booz Allen Hamilton, Deloitte Government & Public Services and McKinsey Public Sector Practice. Direct peers are 18F (GSA), Workshop, Code for America, Nava, Ad Hoc and U.S. Digital Response (USDR).

Does Service Design Collective have an API?

No public API is recorded for Service Design Collective.

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